• Title/Summary/Keyword: usage model

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An Analysis on Affecting Factors of Healthcare Applications Continuous Usage Intention and their Relationships (헬스케어 어플리케이션 지속적 사용의도 영향 요인 및 요인 간 관계에 대한 분석)

  • Ki, Yeon-Su;Ahn, Sung-Mahn;Cho, Min-Guk;Choi, Byounggu
    • The Journal of Society for e-Business Studies
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    • v.24 no.1
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    • pp.49-89
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    • 2019
  • Many studies have been conducted on adoption of healthcare applications. However, few studies have paid their attention to continuous usage intention of healthcare applications even though success of healthcare applications is determined by Continuous usage intention rather than adoption. Therefore, this study tried to identify the factors affecting the continuous usage intention of healthcare applications and examined the relationship between them empirically. In addition, the role of gender and age in the relationship was investigated. The results showed that self-efficacy and innovation had a significant effect on perceived ease of use of healthcare application, while self-efficacy, health information seeking, and enjoyment had a significant effect on perceived usefulness. Perceived ease of use and usefulness showed positive impact on continuous usage intention of healthcare application. Finally, age and gender had a moderator effect the relationship between perceived usefulness and continuous usage intention. This study is expected to make contributions to the existing research by identifying the factors affecting the Continuous usage intention of healthcare applications, but also to give a guideline for managers who want to provide healthcare application services.

The Longitudinal Mediation Effect of Adaptive Game Use on the Relationship of Adolescents' Game Usage and Self-control (청소년의 게임이용시간과 자기통제의 관계에서 적응적 게임활용의 종단적 매개효과)

  • Jin, Byung Jun;Lee, Ji Hae
    • Korean Journal of Culture and Social Issue
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    • v.28 no.3
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    • pp.331-352
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    • 2022
  • This study used a latent growth curve models(LGCM) to examine longitudinal changes in youth's game usage, self-control and the longitudinal mediation effect of adaptive game use in the relationship between game usage and self-control. A four-year longitudinal data of 863 adolescents from the Game User Panel Survey, provided through participation in the 2019 Game User Panel Research Conference hosted by the Korea Creative Contents Agency, was used to verify the longitudinal mediation effect of adaptive game use. SPSS 21 was used to verify the normality of variables from each wave, and to conduct correlation analysis. Mplus 6.12 was used to verify the longitudinal mediation effect. The results are as follows. First, game usage, self-control and adaptive game yielded linear temporal growth. Second, latent growth curve models showed that the direct effect of game usage on self-control was insignificant, but game usage had a significant indirect effect on self-control through adaptive game use. Continuous adaptive gaming increased self-control. Third, sobel test results showed that both the initial value and change rate of adaptive game use had a full-mediation effect, confirming the longitudinal mediation effect. This study verified the longitudinal change of self-control affected by change in game usage and adaptive game use.

The Effect of Customer Perceived Value on Social Commerce Usage Intention (소비자의 지각된 가치가 소셜커머스 이용의도에 미치는 영향)

  • Lee, Kyung Tak;Koo, Dong Mo;Noh, Mi JIn
    • Asia Marketing Journal
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    • v.13 no.3
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    • pp.135-161
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    • 2011
  • Social commerce is a more recent phenomenon and growing in number and size with the diffusion of social networking services. But it has not been studied as extensively. The purpose of this study is to investigate consumers' social commerce usage intention empirically. Using the theory of reasoned action suggested by Fishbein and Ajzen(1975), this study tests that perceived value created by social commerce affects social commerce usage intention. In this study, authors e identify to the conception of perceived value as a multidimensional construct, economic, psychology, and time value. This study is to analyze the effects of the value perceived by the consumer on attitude toward social commerce and the effects of the attitude and subjective norm on social commerce usage intention. Additionally, we examine the moderating role of coupon redemption effort in the relationship between attitude toward social commerce and usage intention. In order to evaluative the validity of the model, 258 questionnaires were collected from college students who frequently use SNS and accept new trend and technology using internet survey. All the instrument items used in this study were adapted from previous research and the data were analyzed using SPSS 18 and AMOS 7. This study proposed several hypotheses and conducted an experiment to test these hypotheses. Based on the data analysis results, it was found that economic and psychology value has significant effects on attitude toward the social commerce but time value had not the effect on attitude toward the social commerce. And the present study has also shown that both attitude toward the social commerce and subjective norm significantly influenced usage intention. This finding suggests that the theory of reasoned action effectively explains the social commerce usage intention. The result regarding the moderating effect of the coupon redemption effort has shown that the attitude toward social commerce and usage intention is moderated by consumer perception about coupon redemption.

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Remote Sensing Image Classification for Land Cover Mapping in Developing Countries: A Novel Deep Learning Approach

  • Lynda, Nzurumike Obianuju;Nnanna, Nwojo Agwu;Boukar, Moussa Mahamat
    • International Journal of Computer Science & Network Security
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    • v.22 no.2
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    • pp.214-222
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    • 2022
  • Convolutional Neural networks (CNNs) are a category of deep learning networks that have proven very effective in computer vision tasks such as image classification. Notwithstanding, not much has been seen in its use for remote sensing image classification in developing countries. This is majorly due to the scarcity of training data. Recently, transfer learning technique has successfully been used to develop state-of-the art models for remote sensing (RS) image classification tasks using training and testing data from well-known RS data repositories. However, the ability of such model to classify RS test data from a different dataset has not been sufficiently investigated. In this paper, we propose a deep CNN model that can classify RS test data from a dataset different from the training dataset. To achieve our objective, we first, re-trained a ResNet-50 model using EuroSAT, a large-scale RS dataset to develop a base model then we integrated Augmentation and Ensemble learning to improve its generalization ability. We further experimented on the ability of this model to classify a novel dataset (Nig_Images). The final classification results shows that our model achieves a 96% and 80% accuracy on EuroSAT and Nig_Images test data respectively. Adequate knowledge and usage of this framework is expected to encourage research and the usage of deep CNNs for land cover mapping in cases of lack of training data as obtainable in developing countries.

Multi-Scale finite element investigations into the flexural behavior of lightweight concrete beams partially reinforced with steel fiber

  • Esmaeili, Jamshid;Ghaffarinia, Mahdi
    • Computers and Concrete
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    • v.29 no.6
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    • pp.393-405
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    • 2022
  • Lightweight concrete is a superior material due to its light weight and high strength. There however remain significant lacunae in engineering knowledge with regards to shear failure of lightweight fiber reinforced concrete beams. The main aim of the present study is to investigate the optimum usage of steel fibers in lightweight fiber reinforced concrete (LWFRC). Multi-scale finite element model calibrated with experimental results is developed to study the effect of steel fibers on the mechanical properties of LWFRC beams. To decrease the amount of steel fibers, it is preferred to reinforce only the middle section of the LWFRC beams, where the flexural stresses are higher. For numerical simulation, a multi-scale finite element model was developed. The cement matrix was modeled as homogeneous and uniform material and both steel fibers and lightweight coarse aggregates were randomly distributed within the matrix. Considering more realistic assumptions, the bonding between fibers and cement matrix was considered with the Cohesive Zone Model (CZM) and its parameters were determined using the model update method. Furthermore, conformity of Load-Crack Mouth Opening Displacement (CMOD) curves obtained from numerical modeling and experimental test results of notched beams under center-point loading tests were investigated. Validating the finite element model results with experimental tests, the effects of fibers' volume fraction, and the length of the reinforced middle section, on flexural and residual strengths of LWFRC, were studied. Results indicate that using steel fibers in a specified length of the concrete beam with high flexural stresses, and considerable savings can be achieved in using steel fibers. Reducing the length of the reinforced middle section from 50 to 30 cm in specimens containing 10 kg/m3 of steel fibers, resulting in a considerable decrease of the used steel fibers by four times, whereas only a 7% reduction in bearing capacity was observed. Therefore, determining an appropriate length of the reinforced middle section is an essential parameter in reducing fibers, usage leading to more affordable construction costs.

Emerging IT Services Model : Cloud Business Model, Focused on M-Pesa Case (새로운 IT 서비스 모델, 클라우드 비즈니스 모델 : M-Pesa 사례 분석)

  • Hahm, Yukun;Youn, Youngsoo;Kang, Hansoo;Kim, Jinsung
    • Journal of Information Technology Services
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    • v.11 no.3
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    • pp.287-304
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    • 2012
  • Cloud computing, which means a new way of deploying information technology(IT) in organizations as a service and charging per use, has a deep impact on organizations' IT accessibility, agility and efficiency of its usage. More than that, the emergence of cloud computing surpasses a mere technological innovation, making business model innovation possible. We call this innovation realized by could computing a cloud business model. This study develops a comprehensive framework of business model, first, and then defines and analyzes the cloud business model through this framework. This study also examines the case of M-Pesa mobile payment as a cloud business model in which a new value creation and profit realization schemes have been realized and industry value network has changed. Finally, this study discusses the business implications from this new business model.

Transverse Analysis of Prestressed Concrete Box Girder High-Speed Railway Bridges (고속전철 PSC 박스거더 교량의 횡방향 해석)

  • 김병석;김영진;박성용
    • Proceedings of the KSR Conference
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    • 1998.11a
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    • pp.47-53
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    • 1998
  • Many kinds of methods have been developed to carry out transverse analysis of prestressed concrete(PSC) box girder bridges. However, most bridge engineers only use the simple frame model to analyze PSC box girder in transverse direction because of its simplicity and easy usage. But, this frame model has many problems such that it can't consider warping, distortion and longitudinal load distribution. In this study, the results from simple frame model and 3-dimensional shell model with UIC load are compared to show its validity. The results from frame model are slightly larger than those of shell model in symmetric loading case. But, positive bending moment of top slab is larger in shell model than frame model in case subject to anti-symmetric loading. It shows that simple frame model can't always give conservative results, so a practical tool whose treatment is easy and whose product is reliable shall be developed as soon as possible.

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An Empirical Study on the Flow Experience Affected by Characteristics of Mobile Internet (모바일 인터넷 특성이 플로우 경험에 미치는 영향에 관한 연구)

  • Yoo, Sang-Jin;Choi, Eun-Bin;Kim, Hyo-Jung
    • Information Systems Review
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    • v.8 no.1
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    • pp.125-139
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    • 2006
  • Recently, as mobile internet users grow rapidly, mobile internet companies are experiencing a fierce competition to capture new customers. Under this business environment, they try to identify factors that make people use mobile internet in order to satisfy customers by providing better and diversified services. There has been enormous effort to analyze customers' behavior in choose and use mobile internet services. However, there is no one best methodology to identify factors to attract customers yet. Thus, the study applied the flow construct proposed by Csikszentmihalyi(1977) and expanded by Hoffman and Novak(1996) to identify environmental factors of internet which has impact on users' mobile internet usage. To implement the study, the following activities have been done: literature reviews on service acceptance model and flow structure, questionnaire survey, suggestion of the flow model on mobile internet, and hypothesis test. For the study, 242 out of 307 samples collected were statistically analyzed using SPSS 10.0, AMOS 4.0 statistics package. The findings of this study are as follows: First, mobile internet environment factors influencing on challenge of flow antecedent were media characteristics(use of convenience, transmission quality), contents characteristics(uniqueness, timeliness, simplicity). Second, mobile internet environment factors influencing on skill of flow antecedent were contents(uniqueness, timeliness, simplicity), charge(definiteness and diversity of charge), usage(security, instant connectivity). Third, challenge of flow antecedent had a significant effect on flow of mobile internet usage. But it was not statistically significant that skill has an influence on flow. This study discovered the relationship between mobile internet environment factors(media characteristics, contents characteristics, charge characteristics, usage characteristics) and flow experience of mobile internet users which would be a valuable insight for marketing strategies. Results shows that challenge of flow antecedent have a significant impact on flow experience in mobile internet environment. Additional, media characteristics, contents characteristics of mobile internet environment factors is positively correlated with challenge of flow antecedent. In other words, mobile internet companies should provide customers with diverse service and take a challenging attitude to get customers show aggressive attitude in mobile internet usage.

Factors affecting the Continuance Usage Intention of Biometric Technology : Comparing Dark Scenario with Bright Scenario (생체인식기술의 지속사용의도에 영향을 미치는 요인에 관한 연구 : 다크 시나리오와 브라이트 시나리오의 비교)

  • Lee, Byung-Yong;Kim, Min-Yong
    • The Journal of Society for e-Business Studies
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    • v.16 no.3
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    • pp.1-22
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    • 2011
  • The purpose of this study is to verify the relationship between expectancy confirmation and continuance usage intention in biometric technology. We extend the continuance usage intention model, TAM and expectation confirmation theory by adding perceived privacy, perceived security and trust. Results was analyzed by using structural equations model. The results show that satisfaction and perceived usefulness have positive effect on continuance usage intention in the bright scenario. Perceived privacy and perceived security are positive factors on perceived usefulness, and perceived privacy is positive effect on perceived security. On the other hand, the respondents who are exposed to the dark scenario have negative effects on the perceived privacy, perceived security and trust. And finally, trust has no significant effect on the perceived usefulness.

Investigation of "Paradox of Technology" in Service Convergence: Case of Telematics Service (컨버전스 서비스 평가에 대한 기술의 역설: 텔레매틱스 서비스를 중심으로)

  • Lee, Sang-Hoon;Park, Joo-Han;Lee, Ho-Geun
    • Information Systems Review
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    • v.11 no.1
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    • pp.19-47
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    • 2009
  • Many products today tend to adopt a convergence approach by adding new features or functionalities to the existing products. The convergence, however, results in both positive and negative effects on usage of products, and thus demonstrates the characteristics called "paradox of technology." On the one hand, the added functionalities or features will increase the usefulness of the products. On the other hand, the convergence increases complexity of learning and usage of products and may decrease satisfaction or user evaluations. This study provides an empirical evidence of this paradox through investigation of telematics, one of the exemplary products of convergence services. Our research model is designed to test the existence of the "paradox of technology" and includes variables such as variety of functions, complexity of usage, perceived usefulness, service evaluation, and service fit. The proposed research model and subsequent hypotheses are empirically tested using 149 survey responses from telematics users. We have found that the variety of functions is positively associated with perceived usefulness, but is negatively associated with the complexity of usage. The data analysis reveals that the perceived usefulness has more significant impacts on service evaluation than the complexity of usage does. Furthermore, the strength of causal relationships among these variables is partially moderated by the degree of service fit. This study thus highlights the paradox of technology in explaining user attitudes and beliefs associated with convergence services.