The purpose of this study is to analyze the tourism motivation of Chinese tourists visiting Daming Palace and Terra Cotta Warriors and to study market segmentation according to the motivation. As well as to research the difference of satisfaction toward cultural heritage utilization between Daming Palace and Terra Cotta Warriors. According to the results of the analysis, it was found that cultural heritage tourists preferred cultural experience of tourist sites. Therefore, it is necessary to put effort into cultural experience of cultural heritage sightseeing spots. What's more, it was showed that the preservation and recovery state of cultural heritage, the reality, the value of tangible cultural heritage, the experience programs related to cultural heritage, interpretation service, travel guides, rest facilities, symbolism of souvenirs, admission tickets, nearby restaurants and accommodation facilities could be influence factors of satisfaction toward cultural heritage utilization. The Managers of cultural heritage sightseeing spots are expected to preserve the cultural heritage well and to enhance the facilities and staff professionalism, to make visitors more easily understand cultural heritage, to put more emphasis on interpretation service, to make visitors feel that they got educational effect from visit experience, which will increase the satisfaction of cultural heritages.
Internet commerce has been growing at a rapid pace for the last decade. Many firms try to reach wider consumer markets by adding the Internet channel to the existing traditional channels. Despite the various benefits of the Internet channel, a significant number of firms failed in managing the new type of channel. Previous studies could not cleary explain these conflicting results associated with the Internet channel. One of the major reasons is most of the previous studies conducted analyses under a specific market condition and claimed that as the impact of Internet channel introduction. Therefore, their results are strongly influenced by the specific market settings. However, firms face various market conditions in the real worlddensity and disutility of using the Internet. The purpose of this study is to investigate the impact of various market environments on a firm's optimal channel strategy by employing a flexible game theory model. We capture various market conditions with consumer density and disutility of using the Internet.
The management of vehicular supply of "perishable" construction material, such as concrete mixes, faces a series of uncertainties such as weather, daily traffic patterns and accidents. Presented in this paper is a logistics control model for managing a hauling fleet with interrelated processes at both ends and queue capacities. Discrete event simulation is used to model the complex interactions of production units and the randomness of the real world. Two alternative strategies for ready mix concrete delivery, with and without an off-site waiting queue, are studied to compare supply performance. Secondly, the paper discusses the effect of an agent-based GPS tracking system providing real-time travel data that lessens the uncertainty of trucking time. The results show that the combination of GPS information with off-site queuing reduces productivity loss and process wastes of concrete placement as well as the idleness of supply trucks when crew or pump experience an unexpected stoppage.
Kimchi is traditionally fermented Korea dish Which holds the sprits of the Korean people within and is valued cultually. As a local autonomy has grown in Korea, tourism industry has been during the last decade promoted aggressively in the local government. As a result tourism has been on of the fatest growing industries in the resent years. In particular, the utilization of cultural tourism resources such as regional festivals have become very popular everywhere. It is important to develop and use cultural aseets as tourism resources. The festival has turned into regional ones catering to local residents and festivals are being promoted as international tourist sites to attract foreign tourists as wellas introduce the nation's rich cultural heritage abroad. Accordingly, the Ministry of Culture and Sports has provided support in cultivation regional culturals as international tourist attractions. It taken has into account a trend in the worldwide travel industry for people to participate and experience the culture unique to their traveling destination rather than particilate in for Conventional sightseeing tours. This study result indicated that more people know the name of events the more people join the events. The reason of not joining events are a shortage of time and information, and unsatisfactory programs etc. They get some information from TV or radio. There are some different opinions among the groups which related to events. The four factors extracted from the factor analysis. But the groups don't have different needs and objectves. in the future study, it is important to investigate the tourists' needs and wants for events and to reflect.
This study aimes to understand trends in alternative medicine use as new therapeutic ways to overcome the limits of western medicine, and is primarily concerned with function of alternative medicine to influence cancer theraphy in the United States after 1970s. Features of oriental medicine and western medicine through the comparison of Quantum medicine and Newton physics are pointed as the basic theory in alternative medicine. Homeopathic medicine, Chiro practice, Aroma theraphy, Transcendental meditation, Acupuncture is shortly is shortly introduced by alternative medicine use. The advantage of this study is to gain as follows : Firstly, To be recognized alternative function of cancer theraphy by Western nations including United States. Secondly, To understand the integrative program utilized as the alternative ways of cancer theraphy in the field. Thirdly, To understand side effects in alternative medicine use. :astly, To recommand marketing stratigies on alternative medicine services to develop Korean health tourism. In conclusion, it is increasingly emphasized that the importance of alternative medicine in relation to health promotion in the western nations. Western travelers expect that alternative medicine service is attractive and effective as the complementary function on incurable disease. Health tourism to experience alternative medicine services by travel will be expected one of the key industries in the future.
The National Research Institute of Cultural Heritage(NRICH) conducted the Asia Cooperation Programme in Conservation Science(ACPCS) to facilitate and promote the regional cooperation in the conservation of cultural heritage among Asian countries. This course was promoted to provide an opportunity to study and work together, also to share a knowledge and experience in conservation field. The target countries were from 17 Asian countries, and this year our selection committee selected 2 specialist in cultural heritage conservation field and selected persons had participated in the ACPCS course during three months. NRICH provided the round-trip airline tickets, overseas travel accident insurance and a living allowance to the course participants. And we requested programme announcement to Korean National Commission for UNESCO and Ministry of Foreign Affairs and Trade to progress favorably. This course period was three months from 29 August to 25 November, and the fields were conservation and restoration of tangible cultural heritage such as metal conservation, stone conservation, material analysis, DNA analysis, dating, biological control management of cultural heritage, environmental monitoring and so on.
As multicultural family gradually increased, our society is changing towards multicultural society. This study tried to identify the factors related with social distance of adolescent of multicultural family. The participants were 568 middle school students living in S city, D and H county in Chungnam province. Data for the study were analyzed by frequency, mean comparison, correlation and regression analysis. The study results were summarized as follows. First, there were significant differences in social distance according to gender, school record, and place of residence. Second, there were significant differences in social distance according to degree of intimacy between general adolescents. Third, as a result of correlation analysis, the lower self-esteem was, the lower value orientation was, the lower cultural diversity was; the higher social distance is. Accordingly, social distance for adolescents had negative correlations with self-esteem, value orientation, and cultural diversity. Fourth, variables affecting social distance were gender, school record, family composition, place of residence, friend from multicultural family, intention to be a friend, experience of overseas travel, self-esteem, value orientation, cultural diversity. Among them, intention to be a friend was a main predictor.
The perceptual characteristic on the slope scenery around highway is very similar as the general perceptual characteristic in the landscape. This process determines by the relationship between the scenery observers and the characteristics of its place. It is very important to have a analysis on highway slope scenery in our particular culture in Korea since our country's highways are done by cutting mountains : therefore, we have a lot of slopes around highways. The physical characteristics on the highway scenery determines how we should build scenery around highway to a satisfactory level. The results drawn from this research work are as follow: 1) The satisfaction for slope scene had been affected by sex, native and experience of travel. I thought that the slope scene having peculiar form will offer the highest satisfaction. 2) Psychological factor, reflected satisfaction of slope scene, 몽 a grip of three factors as the factor of evaluation, texture, formation, and presumption formula is : Satisfaction=1.04(Evauluation factor)+0.83(Texture factor)+0.15(Formation factor)+4.28)R2=0.69). 3) Vine among the vegetation componeents of slope scene highly correlated with the evaluation factor and grass, shrub correlated with the texture factor. 4) Rock among the structual components of slope scene highly correlated with the formation factor, and stockade, lattice correlated with the evalution factor. 5) Gradient among the properties which determined slope form, highly correlated with the formation factor.
Main objective is to examine visitors the image, awareness of Saemangeum to examine its image, awareness, expected projects, and areas of improvement. This can establish measures for publicity and nation-wide participation. Main results are as following. First, visitors are broadly distributed to all age groups. Majority of visiting is travel and rate of returning visit is high as well. Second, the Saemangeum project is positively recognized and it is expected to be a prime development of the west coast in the future. Third, TV has significantly contributed to the visit to Saemangeum but the internet has larger effects in younger generations. Furthermore, rest and experience facilities, accommodations, and food items are major areas of improvement. Fourth, visitors have high expectations for tours, leisure, and ecosystems. Therefore, efforts should be made to become the Mecca of greed-development and cultural tourism. Fifth, many people replied that Saemangeum is an assistance to the national development but water quality management should be continued. In addition, the public participation should be made centrically cultural and economical participations.
In public transportation, smart cards have been introduced for the purpose of convenient payment systems. The smart card transaction data can be utilized not only for the exact and convenient payment but also for civil planning based on travel tracking of citizens. This paper focuses on the analysis of the transportation convenience using the smart card big data. To this end, a new index is developed to measure the transit convenience of each region by considering how passengers actually experience the transportation network in their travels. The movement data such as movement distance, time and amount between regions are utilized to access the public transportation convenience of each region. A smart card data of five working days in March is used to evaluate the transit convenience of each region in Seoul city. The contribution of this study is that a new transit convenience measure was developed based on the reality data. It is expected that this measure can be used as a means of quantitative analysis in civil planning such as a traffic policy or local policy.
shows the channel structures analyzed in this study. Before the Internet channel is introduced, a monopoly manufacturer sells its products through an independent physical store. From this structure, the manufacturer could introduce its own Internet channel (MI). The independent physical store could also introduce its own Internet channel and coordinate it with the existing physical store (RI). An independent Internet retailer such as Amazon could enter this market (II). In this case, two types of independent retailers compete with each other. In this model, consumers are uniformly distributed on the two dimensional space. Consumer heterogeneity is captured by a consumer's geographical location (ci) and his disutility of using the Internet channel ( shows various market conditions captured by the two consumer heterogeneities. (a) illustrates a market with symmetric consumer distributions. The model captures explicitly the asymmetric distributions of consumer disutility in a market as well. In a market like that is represented in (c), the average consumer disutility of using an Internet store is relatively smaller than that of using a physical store. For example, this case represents the market in which 1) the product is suitable for Internet transactions (e.g., books) or 2) the level of E-Commerce readiness is high such as in Denmark or Finland. On the other hand, the average consumer disutility when using an Internet store is relatively greater than that of using a physical store in a market like summarizes the various scenarios of consumer distributions analyzed in this study. The range for disutility of using the Internet (
summarizes the analysis results. As the average travel cost in a market decreases while the average disutility of Internet use remains the same, average retail price, total quantity sold, physical store profit, monopoly manufacturer profit, and thus, total channel profit increase. On the other hand, the quantity sold through the Internet and the profit of the Internet store decrease with a decreasing average travel cost relative to the average disutility of Internet use. We find that a channel that has an advantage over the other kind of channel serves a larger portion of the market. In a market with a high average travel cost, in which the Internet store has a relative advantage over the physical store, for example, the Internet store becomes a mass-retailer serving a larger portion of the market. This result implies that the Internet becomes a more significant distribution channel in those markets characterized by greater geographical dispersion of buyers, or as consumers become more proficient in Internet usage. The results indicate that the degree of price discrimination also varies depending on the distribution of consumer disutility in a market. The manufacturer in a market in which the average travel cost is higher than the average disutility of using the Internet has a stronger incentive for price discrimination than the manufacturer in a market where the average travel cost is relatively lower. We also find that the manufacturer has a stronger incentive to maintain a high price level when the average travel cost in a market is relatively low. Additionally, the retail competition effect due to Internet channel introduction strengthens as average travel cost in a market decreases. This result indicates that a manufacturer's channel power relative to that of the independent physical retailer becomes stronger with a decreasing average travel cost. This implication is counter-intuitive, because it is widely believed that the negative impact of Internet channel introduction on a competing physical retailer is more significant in a market like Russia, where consumers are more geographically dispersed, than in a market like Hong Kong, that has a condensed geographic distribution of consumers.
Comparative Study of GPS-Integrated Concrete Supply Management using Discrete Event Simulation
The Study on the Kwang-ju Kimchi festival of resident percept
(광주 김치축제의 지역주민 인식에 관한 연구)
An Arguing Point on the Alternative Medicine as a Withdrawal Medicine
(탈 의료화로서의 대체의학에 관한 논점)
An Introduction to Asia Cooperation Programme in Conservation Science(ACPCS, 2005) and the operation result
(아시아권 문화재 보존과학 협력과정(ACPCS, 2005)에 대한 소개 및 운영 결과)
A Study on the and Its Related Variables Social Distance of Adolescent of Multicultural Family in Rural Areas
(농촌 다문화가정 청소년의 사회적 거리감과 관련 변인)
Analysis on Perceptual Relationship in the Slope Scene of Highway
(고속도로변 사면경관의 인지적 관계분석)
Visitor perception survey on the Saemangeum reclamation district
(새만금 사업 지구의 방문객 인식 조사)
Analysis of Regional Transit Convenience in Seoul Public Transportation Networks Using Smart Card Big Data
(스마트카드 빅데이터를 이용한 서울시 지역별 대중교통 이동 편의성 분석)
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