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The Effects of Goal Incongruity between Franchisor and Franchisee on Regulatory Focus, Performance, and Opportunism of Franchisee (프랜차이즈 본부와 가맹점 간 목표불일치가 가맹점의 조절초점, 성과, 그리고 기회주의에 미치는 영향)

  • Lee, Byong-Kwan Steven;Oh, Sejo;Kim, Sang-Duck
    • Journal of Distribution Science
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    • v.12 no.2
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    • pp.39-47
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    • 2014
  • Purpose - The ultimate goal of a franchise system comes from its win-win strategy. Agency theory uses goal incongruity to examine complex contracting problems between buyers and suppliers. Goal incongruity within a contractual relationship can be defined as the agent's desire not to cooperate. It is the degree to which the contractual terms do not satisfy the agent's goals. The greater the goal incongruity between the agent and the contract, the more likely it is that the agent will meet the terms of the contract. Thus, goal incongruity between buyers and suppliers has close relationships with both behavioral and financial performance. This study tries to examine these relationships in the franchise context using a model including related variables, such as regulatory foci, financial performance, and opportunism, to explain the reasons that not all franchisees perform their best. In particular, the study examines the effects of goal incongruity on regulatory focus, and the effects of regulatory focus on performance and opportunism. In short, the objective is to determine goal incongruity's effect on regulatory foci, and the effect of regulatory focus on performance and opportunism. Research design, data, and methodology - This study used data collected from the franchisee managers of 104 franchisors in South Korea. The franchisors include more than 10 franchisees, the majority of whom have been in business for more than five years. The study also surveyed 104 franchisees, matched with their franchisors for the sake of a dyadic approach. The study used regression analysis to test the hypotheses. Results - H1 and H2 predicted that goal incongruity would decrease promotion focus and increase prevention focus. Supporting H1, the result indicates goal incongruity had a positive effect on promotion focus. However, H2 was not supported. Goal incongruity had no significant effect on prevention focus (β = -.375, t = -4.331 and β = -.145, t = -1.950, respectively). H3 and H4 predicted that promotion focus would increase financial performance and decrease opportunism. Supporting these hypotheses, the results indicate that promotion focus had a positive effect on financial performance and a negative effect on opportunism (β = .771, t = 7.899 and β = -.765, t = -6.778, respectively). H5 and H6 predicted that prevention focus would decrease financial performance and increase opportunism. However, the results do not support these hypotheses. The results indicate that prevention focus had no effects on opportunism or financial performance (β = -.130, t = -1.070 and β = .090, t = .641, respectively). Overall, the evidence generally supported the hypotheses. Conclusion - Goal incongruity between a franchisor and a franchisee increases the franchisee's financial performance and opportunism, and the relationship is mediated by promotion focus. Interestingly, however, prevention focus has no mediating effect between goal incongruity and performance. Even though no significant relation exists between goal incongruity and prevention focus, the results have two implications. First, decreasing goal incongruity can improve financial performance and suppress franchisee opportunism. Second, the relationship between goal incongruity and performance affects promotion-focused franchisees.

A Study on the Revitalization of Distribution and Logistics in the Least Developed Free Economic Zones (FEZ) (후발 경제자유구역의 성공을 위한 물류유통 부문 활성화에 관한 연구)

  • Jeon, Jae-Woan;Kim, Ki-Soo
    • Journal of Distribution Science
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    • v.11 no.2
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    • pp.57-70
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    • 2013
  • Purpose - The objective of this paper is to explain the successful methods for the revitalization of distribution and logistics of the least developed FEZs (Saemangum, Yellow-sea, and Deagu-Kyengbuk) in Korea. With the recent changes in the economic terrain of Northeast Asia as with the rise of China, Korea has developed a logistics hub concept for improving the efficiency of logistics and distribution industry and its distribution and logistics policy has received positive worldwide evaluation. Therefore, we face severe competition and must always look for ways to address these problems. Research design, Data, Methodology - This study adopts two methods to propose successful revitalization of distribution and logistics in the least developed FEZ. The first method investigates the limitation of these FEZs by analyzing the statutes, and the second one follows comparable cases. Thus, we first reviewed the efficient strategic political alternatives for the least developed FEZ, Yellow-sea, Seamangum-Gunsan, and Deagu-Kyeongbuk, through the relative institution system, law, and future plans. Next, we studied the Bin-hai Economic Free Section (Zone) in China as a comparable example. In order to analyze the competitiveness of logistics in the three FEZs (Yellow-sea, Seamangum-Gunsan, and Deagu-Kyeongbuk), the total factor productivity growth of regional manufacturing industries is divided into three sources: the external trade effect, scale effect, and technical change effect. However, this paper does not test for a positive contribution of external trade, which is a reason of non-building on these FEZs. A FEZ that shows a larger external trade effect than the others will have a comparative advantage in the logistics infrastructure and policy support. This study presented the newly applied Bin-hai FEZ in China, in order to make the studied FEZ as successful by applying the strategy of its distribution and logistics center. Results - In Korea, there is an increased focus on the benefit of the regional development of regions such as the Free Economic Zones (FEZ). We have six FEZs, Inchon, Busan-Jinhae, Guangyang, Yellow-sea, Seamangum-Gunsan, and Deagu-Kyeongbuk. However, our FEZs do not have various supporting factors needed for the logistics and distribution industry. Korea designated the above six places as FEZ and has operated to enhance national competitiveness and ensure a balanced regional development since 2003. However, most FEZs did not receive favorable feedback in the first business performance evaluation and it is necessary to take action for substantial improvements. Conclusions - Especially, over the past 10 years, even though the FEZ policy has been implemented in an effort to promote success in distribution and logistics, there are still many underdeveloped industries in logistics. The main problem is the absence of revitalization of the high value added performance in the distribution and logistics industry. However, there is a limitation to this study. We have used non-empirical method based on a case study to arrive at our findings. Future studies should use appropriate statistical methods to supplement our results and provide a solution to this problem.

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Study of the Influence of Service Quality on Customer Satisfaction and Repurchase Intention Activation in the Performing Arts (공연예술서비스가 고객만족과 재구매 활성화 의도에 미치는 요인에 관한 연구)

  • Jeong, Je-Yoon;Park, Hyeon-Suk
    • Journal of Distribution Science
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    • v.10 no.10
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    • pp.45-57
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    • 2012
  • Purpose - This study was conducted to evaluate service quality, perceived value, and satisfaction in the performing arts in order to establish a system of relationships that predicts repurchase intention, which increasingly needs to be studied as the domestic performing arts market grows. Research design, data, and methodology - Another purpose of this study is to identify 'work-related factors' and 'performing-arts-related factors' in the performing arts industry, and to observe the influence of the core SQ factors expected to influence audiences' purchase intentions through perceived value and customer satisfaction. The empirical study to test the hypothesis was based on a review of the literature and employed the survey method; data were collected from a total of 500 audience members. Results - The major results of the analysis are as follows. First, in terms of quality factors affecting perceived value, literary quality, level, professionalism, and musical quality were shown to have a significant influence as key factors from the performing arts perspective, while reliability, convenience, and related costs were indicated to exert a significant influence as additional factors related to work. Secondly, the quality factors with a significant influence on customer satisfaction were literary quality, professionalism, and musical quality, which were shown to have a significant influence from the performing arts perspective, while only reliability was indicated to exert a significant influence on work-related factors. Third, perceived value was shown to have a strong positive (+) influence on customer satisfaction, with both perceived value and customer satisfaction exerting a significant influence on the revisit intention. Finally, according to the results a difference analysis with demographic variables, viewing variables as moderating variables, differences according to gender were indicated in the influence of literary value and lel on perceived value, and in the influence of convenience and professionalism on customer satisfaction as well. Also, in terms of the influence of perceived value on customer satisfaction, males were found to be more influenced than females. Conclusions - Based on the above results, the suggested implications of the present study are as follows. First, through the consideration of not only the crucial work perspective in performing arts services, which has been inadequate in the past, but the additional performance-related level, the previously unevenly distributed viewpoints were expanded for application. Second, in verifying the relationship between expanded quality factors and the factors that determine consumer behavior while simultaneously considering key factors and additional related factors, work-related service quality factors were shown to exert a stronger influence on perceived value and customer satisfaction than performance-related factors. Third, for service factors related to performance, the reliability factor exerts an influence on perceived value and customer satisfaction, requiring that a performance planner secure and manage diverse channels to immediately support customer requests in providing performance theater services.

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The Comparison Research on Walking Pattern of Rehabilitation Training Program Participants in Stroke Patients (재활운동에 참가한 뇌졸중 환자들의 걷기형태 비교 연구)

  • Jin, Young-Wan
    • Journal of Life Science
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    • v.19 no.9
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    • pp.1299-1303
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    • 2009
  • The purpose of this study was to analyse the gait characteristics of stroke patients walking on a Zebris system, through quantitative three-dimensional biomechanical analysis. They underwent a continuous rehabilitation training program (RTP). A comparison was made between 3 month and 6 month RTP participants. Their ages were between 60 and 65. The data were analyzed by t-test. The result of comparative analysis of the two groups can be summarized as below. Temporal-spatial data, sagittal plane angular kinematics data, and peak ground reaction force and max pressure data showed that there were no significant differences between the 3 month RTP group and the 6month RTP group (Table 2, Table3, Table 4). It can be suggested that patients with hemiplegia after stroke can improve their walking function through continuous RTP participation.

Socio-demographic, Life Style and Work related Factors Associated with Stress and Fatigue of White Collar Workers (사무직 근로자들의 스트레스와 피로와 관련된 사회 인구학적, 생활습관 및 직업적 요인)

  • Han, Sang-Lyeol;Kim, Hwi-Dong;Lee, Chae-Kwan;Ahn, Jin-Hong;Lee, Jong-Tae;Lee, Chae-Un;Kim, Dae-Hwan
    • Korean Journal of Health Education and Promotion
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    • v.24 no.3
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    • pp.61-71
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    • 2007
  • Objectives: The research was conducted to evaluate the socio-demographic, life style and work related factors of stress and fatigue, and correlation between them in the white collar workers. Methods: This study was targeted on white collar workers of medium-sized company in Kimhae city including 249 people; 167 of males, 82 of females. The data was collected by structured questionnaires and analyzed using t-test, ANOVA, Pearson correlation and stepwise multiple regression with SPSS 12.0. Result: Both stress and fatigue levels were higher for female of gender, 20s of age, single of marital status in socio-demographic factors. The stress level was higher for current smokers and lower frequency of regular exercise per week, and both stress and fatigue levels were higher for unsatisfied sleeping in lifestyle factors. The stress level was lower for 5-day workweek system and experience of downsizing, and both stress and fatigue levels were higher far lower period of employment in work related factors. The correlation coefficient(r) between stress and fatigue level was 0.578, which was highly statistically significant. According to stepwise multiple regression analysis, factors affecting stress were unsatisfied sleeping, female and lower frequency of regular exercise per week, and those affecting fatigue were younger age and unsatisfied sleeping. Conclusion: This study provided strong support for associations between stress and fatigue, and we suggest that modifiable factors such as regular exercise and satisfied sleeping would be important for white collar workers to reduce their stress and fatigue.

Comparison of Deterministic and Probabilistic Approaches through Cases of Exposure Assessment of Child Products (어린이용품 노출평가 연구에서의 결정론적 및 확률론적 방법론 사용실태 분석 및 고찰)

  • Jang, Bo Youn;Jeong, Da-In;Lee, Hunjoo
    • Journal of Environmental Health Sciences
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    • v.43 no.3
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    • pp.223-232
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    • 2017
  • Objectives: In response to increased interest in the safety of children's products, a risk management system is being prepared through exposure assessment of hazardous chemicals. To estimate exposure levels, risk assessors are using deterministic and probabilistic approaches to statistical methodology and a commercialized Monte Carlo simulation based on tools (MCTool) to efficiently support calculation of the probability density functions. This study was conducted to analyze and discuss the usage patterns and problems associated with the results of these two approaches and MCTools used in the case of probabilistic approaches by reviewing research reports related to exposure assessment for children's products. Methods: We collected six research reports on exposure and risk assessment of children's products and summarized the deterministic results and corresponding underlying distributions for exposure dose and concentration results estimated through deterministic and probabilistic approaches. We focused on mechanisms and differences in the MCTools used for decision making with probabilistic distributions to validate the simulation adequacy in detail. Results: The estimation results of exposure dose and concentration from the deterministic approaches were 0.19-3.98 times higher than the results from the probabilistic approach. For the probabilistic approach, the use of lognormal, Student's T, and Weibull distributions had the highest frequency as underlying distributions of the input parameters. However, we could not examine the reasons for the selection of each distribution because of the absence of test-statistics. In addition, there were some cases estimating the discrete probability distribution model as the underlying distribution for continuous variables, such as weight. To find the cause of abnormal simulations, we applied two MCTools used for all reports and described the improper usage routes of MCTools. Conclusions: For transparent and realistic exposure assessment, it is necessary to 1) establish standardized guidelines for the proper use of the two statistical approaches, including notes by MCTool and 2) consider the development of a new software tool with proper configurations and features specialized for risk assessment. Such guidelines and software will make exposure assessment more user-friendly, consistent, and rapid in the future.

Study on self-development needs, job satisfaction, self-efficacy by general characteristics of dental hygienist (치과위생사의 일반적 특성에 따른 자기효능감, 직무만족도, 자기개발요구도 조사)

  • Jung, Hye-Ri;Son, A-Ryang;Yun, Yeo-Ju;Lee, Seol-Hee;Lee, Seoul-Bi;In, Jung-Ah;Kang, Kyung-hee
    • Journal of the Korea Convergence Society
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    • v.6 no.6
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    • pp.231-239
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    • 2015
  • This study examines the self-efficacy, job satisfaction and the desire degree of self-development according to the general characteristics of dental hygienists. It aims to contribute to the establishment of the education system considering the characteristics of organization and effectively motivates the self-development of the dental hygienists. With the collected data, frequency, percentage, One-Way ANOVA and t-test were conducted using SPSS 20.0. This study result showed that among the general characteristics, activities inside and outside of the hospital, working experience, education and the size of the hospital affect the self-efficacy, job satisfaction and the desire degree of self-development. to enhance the motivation for the self-efficacy, job satisfaction and self-development of the dental hygienists, it is necessary to establish the advanced medical environment, provide support for the activities inside and outside of the hospital, and develop the systematic education program. Also, dental hygienists need to put their greatest effort into enhancing their self-efficacy, job satisfaction and self-development.

Calculations of Flat Plate Deflections Considering Effects of Construction Loads and Cracking (시공하중 및 균열 효과를 고려한 플랫 플레이트의 처짐 산정)

  • Kim, Jae-Yo;Im, Ju-Hyeuk;Park, Hong-Gun
    • Journal of the Korea Concrete Institute
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    • v.21 no.6
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    • pp.797-804
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    • 2009
  • The structural designs of RC flat plates that have insufficient flexural stiffness due to lack of support from boundary beams may be governed by serviceability as well as a strength criteira. Specially, since over-loading and tensile cracking in early-aged slabs significantly increase the deflection of a flat plate system under construction, a construction sequence and its impact on the slab deflections may be decisive factors in designs of flat plate systems. In this study, the procedure of calculating slab deflections considering construction sequences and concrete cracking effects is proposed. The construction steps and the construction loads are defined by the simplified method, and then the slab moments, elastic deflections, and the effective moment of inertia are calculated in each construction step. The elastic deflections in column and middle strips are magnified to inelastic deflections by the effective moment of inertia, and the center deflection of slab are calculated by the crossing beam method. The proposed method is verified by comparisons with the existing test result and the nonlinear analysis result. Also, by applications of the proposed method, the effects of the slab construction cycle and the number of shored floors on the deflections of flat plates under construction are analyzed.

Characterization of Ceramic Composite-Membranes Prepared by TEOS-PEG Coating Sol (TEOS-PEG계 Sol-Gel코팅에 의한 세라믹 분리 막의 제조 및 특성)

  • Kim, Tae-Bong;Choi, Se-Young;Kim, Goo-Dae
    • Journal of the Korean Ceramic Society
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    • v.42 no.3 s.274
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    • pp.165-170
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    • 2005
  • Sol-gel methods offer many advantages over conventional slip-casting, including the ability to produce ceramic membranes. They are purer, more homogeneous, more reactive and contain a wider variety of compositions. We produced ormosil sol using sol-gel process under various molecular weight of polymer species[polyethylene glycol(PEG)] in total system [Tetraethyl ortho silicate(TEOS)-polyethylene glycol(PEG)]. The properties of as-prepared ormosil sol such as viscosity and gelation time are characterized. Also, the ceramic membrane was prepared by dip-coating with synthetic sol and its microstructure was observed by scanning electron microscopy. The permeability and rejection efficiency of membrane for oil/water emulsion were evaluated as cross­flow apparatus. The ormosil sol coated membrane was easily formed by steric effect of polymer and it improved flux efficiency because infiltration into porous support decreased. Its flux efficiency was elevated about $200\;l/m^2h$ compared with colloidal sol coated membrane at point of five minutes from starting test.

The Effects of Music Therapy on Vital Sign Changes of operational Patients (음악요법이 수술환자의 활력징후 변화에 미치는 영향)

  • 홍순탁
    • Journal of Korean Academy of Nursing
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    • v.24 no.3
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    • pp.377-388
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    • 1994
  • The purpose of this study was to determine the effects of music therapy on changes in the vital signs of patients about to undergo an operation. The patients listened to the music at a time when they were feeling preoperative anxiety up until the preanesthesia was given in the operating room. The subjects for this study were selected from sixty patients to undergo operations, who were hospitalized at Dong Eui hospital in Pusan city. They were assigned to two groups, thirty to the experimental group and thirty to the control group. The subjects were from 20 years old to 69 years old, and had no other problem except the one requiring the operation, and no premedication. The data were collected during the period from July 1 to September 30, 1993. The method used in this study was to measure state-anxiety on the ward in the morning of the operation, and vital signs immediately before leaving for the operating room. Vital signs were measured immediately before the anesthesia was given and after the experimental group had listened to the music during the ten minutes needed to prepare the operation setting. The control group just waited during ten mimutes. Vital signs were check again before the anesthesia was given. The data were analyzed by descriptive statistics, mean±SD, p-value, and t-test using the SPSS progrom. The results of this study are : 1. Systolic blood pressure taken in the operating room was elevated, over the level measured on the ward, by 5.00 ± 15.26㎜Hg in experimental group and 18.67±14.56㎜Hg in control group. (t=-3.5496, p=.0008) 2. Diastolic blood pressure was elevated by 6.67±12.95㎜Hg in experimental group and 18.67±12. 79㎜Hg in control group. (t=-3.6100, p=.0006) 3. Pulse was elevated by 2.931±9.44 / min in experimental group and 8.03±8.37 /min in control group. (t=-2.2144, p=.0307) 4. Respiration was elevated by 0.60±1.35 /min in experimental group and 1.57±1.48 /min in control group. (t=-2.6409, p=.0106) 5. Body temperature was down by 0.13±1.91'c in experimental group and elevated by 1.13±1.11'c in control group. (t=-3.1471, p=.0026) Thus, in this study there was a statistically significant difference in the change in the vital signs between the experimental group treated with music therapy and the control group which received no treatment. Because music therapy is valuable to decrease the anxiety of patients facing operations, the result of this study support its effect in relieving anxiety as a valuable nursing intervention. From this study, the following recommendations can be made : First, it is necessary to further study music therapy to develope a better system and determine optimal time. Second, it is necessary that more detailed re-search on measurement of changes in vital signs be done to determine changes over time intervals.

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