• 에너지공학
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• 제23권1호
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• pp.7-20
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• 2014

본 연구에서는 전국적으로 48만ha에 걸쳐 연료림으로 조성되어 있는 리기다소나무를 에너지연료로 활용하기 위해 최적의 생산시스템을 개발하고 이에 따른 공급가격과 전기 열 판매가격 및 이용률 등을 고려한 우드칩 연료한계가격을 산출하였으며 다양한 시나리오에 따른 경제성 민감도 분석을 수행하였다. 열 및 발전 전용시설에서의 경제성을 결정짓는 가장 중요한 변수는 연료공급가격이다. 열 전용시설에서는 본 연구에서 제안된 모든 생산시스템에서 생산되는 우드칩 연료의 활용이 가능하며 발전 전용시설에서는 생산비가 가장 높은 연료사용에는 일부 한계가 있으나 전기 판매가격이 현재의 SMP(pitch pine : 계통한계가격)보다 높아지거나 이용률이 80%이상으로 되는 경우 모두 활용 가능한 것으로 분석되었으며, 더욱이 RPS제도 시행에 따른 신재생에너지 인증서(REC:Renewable Energy Certificate)편익과 온실가스 절감효과로 CDM(Clean Development Mechanism)편익 등을 고려할 경우 충분히 활용 가능한 것으로 분석되었다. 따라서, 국내 발전부문에서의 RPS 공급의무율 이행을 위해서 산림 바이오매스의 활용이 적극 권장된다.

• 한국농촌건축학회논문집
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• 제19권2호
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• pp.25-33
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• 2017

This study aims to find out the change trend of the existing vacant houses in the small and medium sized farming city. And the using method of those houses is proposed in this paper. Especially to find out the change trend ratio of vacant houses in the case, the historic conservation area - Keumma village is selected as the research target area. To carry out this study, it was surveyed in 2013 when they were not designated as the special area first. And it is reviewed in 2017 when it is designated. The contents of the survey were their use, old age, structure, materials, color, roof of the main building and wall. they were surveyed by direct and interview survey. And thew were analyzed and synthesized. It is concluded that the 142 vacant houses in 2013 were declined 46houses in 2017. It is caused by the government support. And they will be declined continuously. The architectural statues of vacant houses between in 2013 and in 2017 are almost same in it's use, old age, structure, materials, color, roof of the main building and wall. In the use ratio of the vacant houses that of residence is most high, and that of warehouses, commerce are followed in turn. The reason of that statues is moving out is the first and the death of house holder, the difficulty of managing are followed. As the their re-use plan of owners, the selling is the first, constructing new buildings and the renovation them are followed. As the method of their use, re-use, community facilities, managing in the vacant houses bank are proposed. As the vacant houses are the reason of bad elements in the rural landscape in the farm village, the method of its improvement will be carried out.

• 한국콘텐츠학회논문지
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• 제12권12호
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• pp.135-145
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• 2012

네트워크 카메라 영상을 저장하는 DVR(Digital Video Recorder) 디자인 개발 연구 사례이다. 지금까지의 영상저장장치(DVR)는 아날로그 영상을 디지털 방식으로 변환 압축하여 저장하는 방식이었지만 앞으로는 네트워크 카메라를 통해 디지털 영상을 그대로 저장하는 방식으로 발전해 가고 있다. 또한 영상압축방식도 기존방식에서 고화질영상압축효율, 데이터크기 최소화, 네트워크와의 호환성, 제품의 처리속도 등을 고려한 제품들이 개발추세에 있다. 이에 따라 2012년에는 전 세계 네트워크 카메라와 영상처리장치의 판매 비율이 기존의 아날로그 방식의 제품군들을 크게 추월할 것으로 예상되며 이러한 기술 환경과 시장의 요구 변화에 있어서 기능구현, 신뢰성확보 등과 같이 품질 중심의 제품개발과 DVR의 개발 컨셉은 대형화되고 선명한 화질과 압축 기술의 향상으로 인하여 현재와는 다른 새로운 디자인을 요구하고 있으며, 제조사들은 사용자 중심의 제품디자인에 새로운 컨셉 방향으로 연구 개발하는 추세에 있다.

• 한국의류학회지
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• 제28권6호
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• pp.723-733
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• 2004

This study was designed to find out the effects of country-of-origin and price on the perceived quality, perceived value and purchase willingness of t-shirt products. This study will allow marketers to find the target consumers and to choose both the suitable country -of -origin and the reasonable selling price. This study was based on theoretical and empirical methods. For the empirical methodology, 3${\times}$3 between subjects factorial design with country-of-origin (U.S.A. vs. Korea vs. China) and price(high price vs. middle price vs. low price) was used. The nine types surveys by country-of-origin and price were transmitted to 960 undergraduate and graduate school students in Seoul. A total of 912 questionnaires were used in the final statistical analyses using factor analysis, MANOVA, Duncan test, and Tukey test. The results of this study were as follows: First, in the case of the perceived quality, participants evaluated t-shirt products better when the origin is U.S.A. followed by Korea and China in the order. Second, price affected the perceived value and purchase willingness. In the perceived value and purchase willingness, low priced t-shirt products were evaluated higher than the middle and high priced ones. Third, in the perceived quality, high priced Korean t-shirt products were evaluated lower than high and middle priced American t-shin products. In the perceived value, low priced Chinese t-shirt products were evaluated lower than middle priced Korean t-shirt products. In the purchase willingness, low priced American and low priced Korean t-shirt products and middle priced Korean t-shirt products were evaluated higher than all priced Chinese t-shirt products.

• 한국의류학회지
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• 제33권3호
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• pp.489-499
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• 2009

The spread of internet brought the rapid development of on-line shopping mall, but the information of clothing-related products especially underwears in on-line shopping mall is still poor. Thus, in this paper, we investigated the dimension status and problems of brassieres selling at on-line shopping malls and suggest improving solutions. We surveyed the sales sizes and sales status of brassieres for four top-sales on-line malls and analyzed them based on both of Korean Standards and SizeKorea2005, the measurement data of Korean women's sizes. The results showed that almost of brassieres were for adults(98.8%), and for general purpose(97.8%) while the sales rates of specially targeted products for teen-ager or functional products for nursing mom were very low. Also, we noticed that Korean Standards covers most of SizeKorea measurements of women, but brassieres of only a small portion of size in Korean Standards were manufactured and sold at on-line shopping mall. It means that consumers who do not belong to the sector of most frequent body measurement range suffer difficulties in purchase of brassieres by on-line shopping. Thus, it is required to gather more accurate information about body size of potential consumers and to offer wider range of sizes and target-specific products for the activation of on-line shopping.

• 한국의상디자인학회지
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• 제19권1호
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• pp.41-53
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• 2017

The purpose of this paper was to figure out the status quo of development of textiles in fashion industry by analyzing through in-depth interview with domestic women's wear converters on the process of textile planning. Professionals in top3 domestic women's wear converters were selected and interviewed in-depth on actual work process of textile development. The result of the research is as follows. First, the interviewed converters were having transactions with entire domestic target market of women's clothing and also exporting to China. Second, production of textile was mostly domestic, with some from China. Third, the number of textile development was 20 - 50 items per season accordingly to size of converter, and the number was larger if taking into account the sourcing development, the special finished fabric development and the print design development. Fourth, for methods to gather information, converters got ideas through overseas exhibitions, overseas color swatch books, fashion-related web sites and market research. Fifth, when setting up direction of textiles, it was investigated that they had motif from in-trend material or on previous season's best-selling material. Sixth, textile planning map did not start from early in season but prefers in-progress board map. Seventh, ways for many method types for textile planning were found depending on sales type of converter and textile production price.

• International Journal of Advanced Culture Technology
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• 제10권3호
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• pp.146-155
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• 2022

The purpose of this study is to investigate the recyclability of Shenlong in China using SWOT. The main analysis results are as follows. First, provided that the company's current capacity utilization rate is seriously insufficient, reducing staff is one among the effective ways. Second, Shenlong should open a web store to cater to young people's online shopping behavior, and further expand the brand visibility using national mainstream media and online shopping platforms like Taobao and JingDong to market Dongfeng Peugeot and Dongfeng Citroen on the whole network. Third, under the premise of maintaining the present best-selling models, Shenlong should appropriately reduce the amount of models, adjust the assembly capacity ratio of every model and every displacement in real time per the newest market trends, increase the agility of auto companies' production, and timely meet the wants of domestic consumers. Fourth, dual-brand coordination and channel integration are very necessary, and also the profitability and profitability of dealers are going to be further improved, thereby increasing sales. Fifth, target building new energy leading products of Shenlong, strive to attain the forefront of the industry within the sales of recent energy vehicles within 5 years, and gradually expand new energy vehicle products from passenger vehicles to passenger vehicles and commercial vehicles. Finally, the marketing field of Shenlong Automobile should achieve "three major changes", that is, change from a goal-driven type to a demand-driven type, cancel the bundling of outlet invoicing goals and delivery incentive tiers; start from basic capabilities, and set pragmatic and challenging goals; focus Channels, to realize following the activation of outlets, and single store sales increase.

• Asia Marketing Journal
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• 제16권1호
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• pp.215-228
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• 2014

The automotive industry plays a significant role in the global economy. One of the reasons is that this industry compasses every aspects of the value chain - from raw materials to design and development, manufacturing, sales and services, and even disposal. Thus, the industry needs significant upfront capital investment and requires years of R&D and market development. As a result, this industry is dominated by a handful of global players and it is not easy for a new entrant to enter this industry. Furthermore, success is even more difficult to achieve. How did Hyundai Motor make it in this tough marketplace? Can it continue against all odds? The CAGR for last 5 years is 12% and it stands at 6th in the world. Compared to other global brands, Hyundai has geographically well-balanced sales portfolio. The quality improvement is outstanding. The brand performance follows these quality and sales improvements. Yet, the global competition is ever intensifying. Now, it is the time to step up once more. The next strategic goal needs fundamental shift toward brand and marketing-focus. In constructing global marketing strategy, Hyundai Motor's vision is "Lifetime partner in mobility and beyond" and its goal is global top 3 brand by year 2015 through modern premium brand image and selling 5 million vehicles. The target brand positioning of Hyundai Motor is the leading position in premium dimension and stylish/modern dimension. The global brand strategy framework is based on the brand direction of "Modern Premium" and is designed to deliver core brand identity (i.e., Simple, Creative, Caring) to customers. In order to manage brand performance, Hyundai's marketing platformalso includes marketing performance management, brand performance management, and market driven organization. From this diagnosis, Hyundai Motor is well posed to build a strong brand. Nevertheless, there are still challenges ahead from consumer, technology, competitor, and macro-environment perspectives. To overcome these threats, the bases of competition for all successful automotive brands are various differentiation factors, including technology, performance, value proposition, or heritage. Hyundai Motor is well prepared so far. However, it is not tested against time yet whether Hyundai can overcome these unforeseeable major threats. Hyundai is trying to find the solution from a strong brand, while believing in "New Thinking. New Possibilities."

• 융합보안논문지
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• 제23권4호
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• pp.33-41
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• 2023

최근 지능형 지속위협(APT) 공격조직은 국가핵심기술을 보유한 기업이나 기관을 대상으로 다양한 취약점 및 공격기법을 악용해서 랜섬웨어를 유포한 후 금전을 요구하거나 국가적으로 중요한 산업기밀 자료를 절취해서 암시장(다크웹)에 유통시키거나 제3국에 판매 또는 기술격차를 줄이는데 활용하는 등 국가차원의 보안대비가 필요하다. 이 논문에서는 Kimsuky, Lazarus 등 한국을 대상으로 APT 공격으로 산업기밀유출 피해를 입혔던 공격조직의 공격수법을 MITRE ATT&CK 프레임워크로 분석하고, 기업의 보안시스템이 추가적으로 갖추어야 할 사이버 보안관련 관리적, 물리적 및 기술적 보안요구사항 26개를 도출하였다. 또한, 보안 요구사항을 실제 보안업무에 활용할 수 있도록 보안 프레임워크 및 시스템 구성방안도 제안하였다. 이 논문에서 제시한 보안요구 사항은 보안시스템 개발 및 운영자들이 기업의 산업기밀 유출 방지를 위한 보안업무에 활용할 수 있도록 실질적인 방법 및 프레임워크를 제시했으며 향후 이 논문을 기반으로 다양한 APT 공격그룹의 고도화·지능화된 공격을 분석하고 관련 보안대책 연구가 추가적으로 필요하다.

• 한국식품저장유통학회지
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• 제11권1호
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• pp.122-125
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• 2004

본 논문은 브랜드 쌀 구매에 영향을 미치는 요인(factor)들이 소비자 특성에 따라 차이가 있는지를 분석하기 위한 목적으로 수행되었다. 분석을 위하여 서울시에 거주하는 1,000명의 주부를 대상으로 설문조사를 실시하였으며, 그 주요 내용은 다음과 같다. 먼저 주부들이 쌀 구매에 영향을 미치는 11개 항목을 5점 리커르트 척도를 이용하여 분석하였다. 그 결과 소비자들이 가장 높은 점수를 부여하는 것은 쌀의 잔류 농약 정도로서 4.12점이 나왔고, 영양가 높은 쌀(4.01점), 쌀알의 모양(3.96점) 및 쌀의 생산지(3.88접) 등의 순서로 나타났다. 요인분석을 위해 고유치(eigen value) 값이 0.8 이상인 경우를 기준으로 요인 수를 분석한 결과 다섯 가지의 요인이 추출되었으며, 그 특징은 유형적 차원과 무형적 차원으로 구분되었다. 전자인 유형적 차원은 건강성 요인(잔류농약, 도정일자, 완전미 여부), 지역성(생산지), 외관성(크기, 모양) 및 가격성 등의 가시적 차원으로 소비자가 쉽게 판단하거나 쌀간의 비교가 용이한 특성이며, 후자는 심리적 속성이나 상징성을 의미하는 것으로서 브랜드 상표와 품질 인증 마크가 가지는 신뢰성 등이 영향을 미치는 것으로 분석되었다. 무형적 차원인 식품의 안전성이 도시 주부 간 쌀 구매에 미치는 차별성을 알아보기 위하여 정규성 검정 결과에 따라 독립 2표본 T-검정을 실시하였다. 분석에서 도시주부가 특성별로 두 집단으로 구분되는 기준은 자의적 분류보다는 공통적인 기준을 이용하고자 평균값(나이, 학력, 소득, 동거가족 수)을 기준으로, 그 외의 경우는 더미변수(주부직업 유무, 주거형태 및 거주지역)를 이용하여 구분하였다. 식품의 안전성으로 추출된 요인 값의 평균에 대해 두 집단간 차이를 검정하였으며, 분석 결과 주거형태가 1％ 유의 수준에서, 주부취업 여부 및 거주지역이 각각 5％ 유의수준에서 통계적 유의성이 있는 것으로 분석되었다. 반면 주부간의 나이, 학력, 소득수준 및 동거가족 수에서는 유의미한 결과가 추정되지 못하였다. 본 연구결과를 볼 때, 식품의 안전성 요인을 포함하는 쌀의 마케팅 전략은 취업주부, 아파트 거주자 및 강남지역 주부들을 대상으로 한 판매활동 강화가 요구된다. 아울러 통계적으로 유의미한 결과를 나타내는 도시 주부의 특성 변수들을 세밀하게 구분해서 분석하는 시장세분화 연구가 필요하다.