• Title/Summary/Keyword: strong ties

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Online Tie Formation in Enterprise Social Media

  • Yongsuk Kim;Gerald C. (Jerry) Kane
    • Asia pacific journal of information systems
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    • v.29 no.3
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    • pp.382-406
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    • 2019
  • We study the antecedents to tie formation on an (Facebook-like) enterprise social media platform implemented to support cross-boundary connections. Research has produced mixed findings regarding the role of social media in cultivating bridging vs. closed networks. We examine the tie formation patterns of 1,386 enterprise social media users over a two-year period. Specifically, we observe who became (or chose not s become) "friends" with whom at the dyadic level and relate the decisions to various mechanisms that affect one's network to expand, constrain, or bridge. Using logistic and OLS regressions, we find that users tend to form ties via reciprocity and transitivity (with friends of friends), both of which help expand one's network. We also find strong networking tendency toward functional and hierarchical homophily (same business unit and same rank, respectively), which is likely to constrain one's network (closed network structure). We find that one's participation in various online interest groups is likely to open one's network (bridging network structure) while no evidence found for preferential attachment. Overall, we find that enterprise social media offers features, some of which are likely to foster bridging while others foster closed networks via different mechanisms.

A Study on the Development of Family Welfare Program for Strengthening Family Life - Special Reference to Family Life Education - (建全家庭 育成을 위한 家族福祉 프로그램 開發에 관한 硏究 - 家族生活 敎育을 中心으로 -)

  • Yoo, Young-Ju
    • Journal of Families and Better Life
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    • v.9 no.1 s.17
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    • pp.45-63
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    • 1991
  • The purpose of this study was to develop Family Welfare Program for strengthening Family Life, especially focused on the Family Life Education. In order to perform the above research purpose, this study was organized three sections. First, conceptualizing strong family second, measurement the degree of strong family third, is about the Family Life Education. I defined that the concept of strong family is functional family that is family members(husbands & wives)perform successfully internal family functions. I measured the strong family by means of family function performance scale which is composed by 54 questionnaires. Through the survey study with the family function performance scale. I recognized the necessity of Family Life Education for strengthening family function. Family Life Education(FLE)is an educational specialty which was originated in reaction to changing social conditions, industrialization, and urbanization. It deals with the perceive inadequacies of families to cope with these changes, thereby reducing social problems involved with, and improving family life. With and assumption that the studies about FLE have not been so active in Korea, the present thesis examines the FLE in Korea : i.e., the defintion, the objectives, the scope, the approximation of family life education, and the necessity of marital education in Korea based upon the published theories of FLE in the United States of America. Also, it attemps to formulate tentative plan for the promotion of a FLE program in Korea. The concept of FLE in Korea was mainfested itn the social educational law and lifespan institutional, governmental attention. It is defined as "the family life education to enhance the quality of human life, to solve family problems, to develop and individual's potentiality, and to strengthen the family interaction." Of the FLE program, the marital education is considered one of the crucial subjects because it is the core of the family life. With this premise, FLE tries to support the healthy marital relations, subsequently helping to explore the family potentiality and to strengthen family ties. Considering the seemingly dual characteristics of the contents of marital educations, and effective expressions of mutual affection. In addition, reciprocal understanding and cooperation of the married couples to overcome the differences of value, personality, hobby, and religion, the educational methods in child rearing kids, and the effective management of home economics should be included. The objects of the FLE program are unmarried, pre-married, and married persons. For the married persons, the FLE program should be arranged in accordance with their marital status classified by the family life cycle so that they amy prevent possible family problems t each stages of the family life. Also, to prevent the problems incurred in the course of carrying out family functions, the FLE program should be provided with on the basis of a family unit, there by improving the quality of the family functions.

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The Effects of Franchise's Learning Orientation and Relationship Marketing Orientation on the Job Satisfaction (프랜차이즈 조직의 학습지향성과 관계마케팅지향성이 직무만족에 미치는 영향)

  • Hwang, Yoon-Yong;Seo, Chang-Sun;Choi, Soow-A
    • Journal of Distribution Science
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    • v.11 no.6
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    • pp.51-58
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    • 2013
  • Purpose - Nowadays, more than ever before, fierce competition, deep market segmentation, short product life cycles, and intensifying customer needs are putting increasing pressure on franchise's organizations to satisfy their customers by creating market-oriented relationships with and enhancing their market knowledge of them. One way that this might be achieved is by establishing deep ties (i.e., job commitment and job satisfaction) with their employees. Therefore, the purpose of this study is to examine how two important constructs of franchises' strategic efforts, LO (learning orientation) and RMO (relationship marketing orientation), affect job satisfaction, given the mediating role of job commitment. A franchise system comprises a set of contractual arrangements by which mutual obligations are performed. An organizational learning goal motivates employees to improve their abilities and master the tasks they perform. Relationship marketing, in addition, is to identify, establish, maintain, and enhance relationships with customers and other stakeholders to ensure that the objectives of all parties are met and this is done through the mutual exchange of promises. In a relationship marketing orientation, then, a firm creates, maintains, and enhances a strong relationship with its customers by sustaining long-term ties. This study was designed to examine the evolution of various theoretical approaches to franchise systems in order to determine whether theories about firms have significantly affected the franchise system. To this end, the authors developed a structural model consisting of several constructs. Previous studies have suggested that franchises' learning and relationship marketing orientations are important occupational immersion dimensions driving job satisfaction. Research design, data, methodology - We empirically tested a process of how the learning orientation and the relationship marketing orientation influence job commitment and job satisfaction using survey data drawn from 150 responding franchisees who were interviewed about their individual tendencies. Results - The results of this study provide empirical evidence that learning orientation, relationship marketing orientation, and job commitment all influence franchisees' job satisfaction. The results of this study indicate that, first, learning orientation had a significant effect on job satisfaction; second, relationship marketing orientation was positively related to job commitment; third, job commitment had a significant effect on job satisfaction. We also found that relationship marketing orientation and job satisfaction were mediated by job commitment. Conclusions - The findings of this study confirm the importance of learning orientation and relationship marketing orientation in maintaining a positive marketing relationship between franchiser and franchisee from to the perspective of the market. This indicates that franchiser support such as educational programs provided by the franchiser will help franchisees attain higher business management achievement and satisfaction. Moreover, a positive relationship between franchisees and consumers can be maintained through tie effects. Our findings also suggest that learning orientation plays a critical role in job satisfaction within the franchise system.

Fashion-cultural Products Design Development Based on the Lian Pu of Chinese Beijing Opera: Focused on Chinese Four Major Novels of Wonder (중국 경극 검보를 활용한 패션문화상품 디자인개발: 중국의 사대기서를 중심으로)

  • Zho, Xu;Kim, Jiyoung
    • Journal of Fashion Business
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    • v.19 no.2
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    • pp.53-68
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    • 2015
  • The Beijing Opera is one of the leading representatives of Chinese culture, which includes literature, music, dance, martial arts, and a type of performance that stems from the Chinese cultural history that is still relevant today. The purpose of this study is to develop fashion-cultural products from the Lian Pu of the Beijing Opera, a Chinese cultural tradition that receives abundant positive feedback from around the world, showing its value in both academic and practical fields. This study was carried out first as a theoretical study of the literature, definition and types of facial make up used in the Opera, as a way of examining the formative aspect. Secondly, an analysis was conducted on the main characters, 'Guan Yu' and 'Zhang Fei' of "The Romance of the Three Kingdoms", 'Li Kiu' and 'Lu Zhishen' of "All Men are Brothers" and 'Monkey King' of "Journey to West", employing the collection belonging to 'Yongqi Zhao' who is an expert on the Chinese Beijing Opera. Thirdly, two concepts were categorized, based on the analytic results of the abovementioned characters, each of which were then further categorized into three sub concepts. In regard to cultural development designs, the results of an analysis on the facial make-up color, form, and texture of the four main characters were utilized to construct the themes, "Modern Chic" and "Traditional Splendor". The simplest form that has been represented in the four figures has been applied to "Modern Chic" to show a modern image in which black, white and light blue has been used alongside the vivid red, which is a Chinese favorite, to highlight the characters. In "Traditional Splendor", which is focused on the stage art of the Opera, we see more artistic traditions and colors, to further appeal to our emotions. Traditional motifs have been applied using traditional Chinese arts, in order to develop strong and brilliant colors. The two styles of cultural products were developed in the form of women's scarves and men's ties; a total of 24 designs were expressed, using Illustrator CS6. In the final step, 4 scarves and 6 ties were produced as a sample, using high quality silk. The development of these cultural fashion products will bring an opportunity to show how Chinese traditional culture can be widely utilized in commercial market design.

A Qualitative Study on Multi-child Families' Investment in Human Capital (다자녀 가족의 인적자본 투자에 관한 질적연구)

  • Moon, Sook-Jae;Lee, Sung-Eun;Yang, Jung-Sun
    • Journal of Families and Better Life
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    • v.25 no.6
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    • pp.43-57
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    • 2007
  • The objective of this study is to identify the significance of haying many children, their motive of childbirth, patterns of investment in human capital, and their expectations of their children. For this purpose, thirteen mothers of multi-child families have been interviewed in depth. Key findings of the study are as follows. First, the significance of children in many-child families varied. The fundamental features were: symbol of strong ties between God and humans, proud existence displayable to others about their level of happiness, and a means of defining their identity. Second, the typical motives of the majority of interviewees to have many children were "unplanned" but "natural accommodation and adaptation." Third, striking aspects, in terms of many-child families' investment in human capital were to consider many-child families to be a community in itself as a great environment of teaming and to have to deal with issues of limits and impartiality when allocating resources of a limited income and parents' time. Fourth, expectations of parents for their children were "normal growth" and mediocrity, and they cited intangible human assets as the greatest gift to their children. This study will hopefully offer a new analytical perspective to the growing concerns of low birth rates and excessive zeal of parents for their children's education, and thereby lay the groundwork of methodological approaches for resolving such social problems.

Interpretation of Kim Hwan-ki's Curvilinear Signifier -Centered on New York Period- (수화 김환기의 만곡기표의 해석 -뉴욕시대를 중심으로-)

  • Lee Hyun-Kyung
    • Journal of Science of Art and Design
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    • v.6
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    • pp.5-32
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    • 2004
  • Kim Hwan-ki's New York Period works consistently present, as the central signifier, a curvilinear paradigm which has been derived from his creative consciousness. The purpose of this study is to bring to light what exists behind curvilinear paradigms; a fusion of history and society with the artist's individual consciousness as a fused aspect of history and society. To make this aspect suitably understood, this study focuses on curvilinear signifier which are analyzed and considered objectively. The results of which are as follows: It is a representative example of transforming a curved line which is the modern quotation of traditional Korean art, most directly works done in porcelain. He takes the aesthetic consciousness of Korean art as the power of his works and takes aim at the collective consciousness of all races. Looking through the background of his times, his artistic subject was to find the ethic characteristics of our excellent tradition and highlight them in his art. To him, art is not about making the most of a skill but instead about allowing one's inner spirit sing it's own song. This thought is conveyed in curvilinear signifier of his works. Therefore this study has asserted that Kim Hwan-ki's curvilinear signifier in his New York Period works has strong ties to the cultural vein of Korean history and society at it's base as well as simply in his individual level. This assertion is not to set form in a superior position as a Formalist but to show form as having the will to deal with the significance of an artist's mode by interpreting the experience of the interpreter.

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Strategic Experience Design of Shortform Video-based Brand - Focused on LIZIQI's Food Videos - (숏폼(Shortform) 동영상 기반 브랜드의 전략적 경험 디자인 - 李子柒(이자칠)의 미식(美食) 동영상을 중심으로 -)

  • Cui, Ru Ru;Kim, Young Jae
    • The Journal of the Korea Contents Association
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    • v.20 no.7
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    • pp.185-194
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    • 2020
  • This study aims to figure out how the brand experience design elements works in the Shortform video-based branding through case analysis. The sense, feel, think, act, relate experience of Shortform video brand are provided through the implementation of specific experience design elements in the process of the creators expressing personality through social media channels and communicating and interacting with consumers. As a result, LIZIQI's food videos provided a brand identity as an 'Eastern gourmet' to consumers through the audiovisual stimulation of food in video, the cognitive reinforcement which is combined of identities and products, and the behavioral participation by web sites·electronic media. In addition, a strong brand relationship was established by sharing emotional ties using human factors and responsibility through co-branding. This can be extended to various Shortform video contents-based branding cases, and it will suggest a useful approach to the brand building strategy through strategic brand experience design elements.

Sam Sang Rural Community Development Model of Lao PDR in Approach to Successful Implementation - Lessons from Korea's Saemual Undong - (라오스 삼상농촌개발모델의 성공적 추진 - 한국 새마을운동의 교훈 -)

  • Vongxay, Vongsakda;Yi, Yangsoo
    • Journal of Agricultural Extension & Community Development
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    • v.24 no.2
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    • pp.143-154
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    • 2017
  • Saemaul Undong (SM U) initiated in Korea in the 1970's is widely acknowledged as a successful model for rural community development, despite its limitations. This paper investigates the success factors of the SMU model and the lessons thereof for Sam Sang Model of Lao PDR, which appears ineffective over the years. Results show that land reforms, social ties among villages, strong institutional support and leadership and incentive system as well as "top-down" and "bottom-up" development approaches are among the factors that significantly contributed to the success of the SMU. However, rural development program would not be effective if residents are unwilling to participate. Therefore, to successfully achieve rural community development in Lao PDR, the government should through the Sam Sang model employ top-down and bottom-up approaches to enhance local participation and address the exact needs of the local people.

Meaning in Life Among the Elderly (노인의 생애의 의미에 대한 연구)

  • ;Patricia M. Burbank
    • Journal of Korean Academy of Nursing
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    • v.30 no.2
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    • pp.259-271
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    • 2000
  • This study was attempted to explore meaning in life and it's relationship to problematic life events, health status and depression among older people. 198samples of elderly were over the age 60 (mean age=70.06) conveniently selected in Seoul, Korea. The data were collected through questionaires by interview with subjects from April, 1, 1999 to May 30, 1999. The research instuments were the main framework in the experiment. They involved meaning fulfillment and problematic life events which were developed by Burbank (1988) and short form geriatric depression scale(Sheikh & Yesavage, 1986). The data were analysed by SAS Program. The results are followed; 1. 172 lists were given out and had objects that would bring meaning to one's life. They were categrized as wishing for offsprings' prosperity, their relation with their grand-children, marriage of their offspring, health of family members, strong family ties, caring for the family, relation with husband, health for self, religious activity, helping others, individual hobbies, needs for growth such as writing, education, relationships with friends and personal achievements. In the end, 50% of total list dealt with in the relationship with their family members. 2. The mean fulfillment of the subjects was 38.31(SD=13.58) with a range of 12-60. The degree fulfillment varied according to the subjects' characteristics such as age group(F=4.44, 0P=.0008), education status (F=6.44, P=.0001), economic status (F=10.27, P=.0001), marrital status (F=9.12, P=.0002) and religious background (F=3.68, P=.006). 3. According to the pearson correlation, analysis significant variables were found between meaning fulfillment and health(r=.47, P=.0001), depression and the number of problematic life events for a life time (r=.147, P=.04), the stress score of problamatic life events for the past one year and the stress score of problematic life events for a life time was r=.43, P=.002, meaning fulfillment and the stress score of problamatic life events r=-.26, P=.04, depression and meaning fulfillment r=-.70, P=.0001 and depression and health r=-.521, P=.0001. 4. According to multiful regression analysis, depression was found as a most predictable variable for health(F=12.51, P=.001).

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Recent Discussions on the Naming of the Sea between Korea and Japan and Topics of the Geographical Toponymy (동해 표기의 최근 논의 동향과 지리학적 지명연구의 과제)

  • Choo, Sungjae
    • Journal of the Korean Geographical Society
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    • v.47 no.6
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    • pp.870-883
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    • 2012
  • This study aims to summarize recent discussions on naming the sea between Korea and Japan and to draw some research topics of the geographical toponymy. The International Hydrographic Conference and the United Nations Conference on the Standardization of Geographical Names held in 2012 repeatedly saw clearly different positions of Korea and Japan on the naming of the sea. From the debates, four topics appeared distinctly which deserve receiving continuous interests in the field of geographical toponymy. These include: necessity of dual naming and characteristics of, and perceptions on the object of dual naming; political economic nature of the sea, e.g. semi-enclosed sea, EEZ, and relevant use of names; relationship between the sea containing strong emotional ties and its naming; additional definition of toponymic terminologies to proceed with more objective and logical discussions.

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