• Journal of Korean Society of Industrial and Systems Engineering
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• v.45 no.3
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• pp.115-122
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• 2022

As cable TV, which has been leading the paid broadcasting market, has given the lead to IPTV, which has huge communication capital, its competitiveness is gradually weakening. This study examines the operation status of local cable TV and seeks ways to strengthen competitiveness for survival. To this end, we conducted data analysis such as related statistics, broadcasting industry survey reports, IPTV growth reports, CMB management indicators, paid broadcasting literature data, marketing reports, industry success stories, and marketing mix and SWOT analysis. As a result, four strategies for strengthening the survival competitiveness of local cable TV, namely joint purchase apartment marketing strategy, influencer marketing strategy, relationship marketing strategy, and digital marketing strategy were derived. Therefore, the results of this study can contribute to the improvement of the competitiveness of local cable TV, which has been with local residents through close content, and can be used as basic data for establishing marketing strategies for local cable TV in the future.

• Smart Media Journal
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• v.12 no.1
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• pp.92-101
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• 2023

The importance of high-definition video has increased by increase in consumer demand for realistic content. Therefore, this study presented the UHD strategy of terrestrial broadcasters for global competitiveness. First, as a practical strategy, to secure domestic market, it should secure an ecosystem through cooperation among departments, create synergy, and prioritize the UHD field to gain global competitiveness with close cooperation with expertised countries in the field. Also, after securing the domestic market by developing UHDTV focusing on cost-effectiveness on socio-cultural situation of Korea, it should utilize the finance and technology for global market. government should support global competitiveness as a control tower, strengthening global content, composing a long-term roadmap, supporting related materials, and creating and exporting our own UHDTV model

• International conference on construction engineering and project management
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• 2015.10a
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• pp.746-747
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• 2015

Recently, Korea has achieved accumulated total value of orders of six hundred billion dollars in international construction market, and it is facing a new turning point by entering the overseas construction market. However, according to the statistics on the current internal construction market, the accumulated value of orders has been mainly obtained by plant projects in the Middle-East area. To improve international competitiveness of Korean construction industry, it is required to expand and diversify the target areas and construction business sectors. To expand markets, each construction firm should establish the expansion strategy and assess the capability which includes the strength and weakness of their firm. Therefore, this research aims to evaluate the capability of the Korean construction firms for overseas expansion. Through the research, Korean construction industry is expected to strengthen competitiveness toward the overseas markets. Furthermore, this research contributes to expanding and diversifying markets for domestic construction firms.

• Journal of Korean Society of Forest Science
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• v.90 no.3
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• pp.355-362
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• 2001

This study was conducted to propose the way to develop and strengthen competitiveness of the Korean paper industry by analysing current competitiveness and the factors which determine and influence it. Delphi method was employed to identify determining factors of international competitiveness of Korean paper industry and evaluate the level of competitiveness. The competitiveness both in the domestic and foreign markets was evaluated by analysing each product market faced by the Korean paper industry in light of each of the determining factors. Based on the Delphi survey results, in order of importance, product quality, manufacturing cost, transportation and storage, timely delivery, supply of raw materials, and marketing were identified as the factors determining international competitiveness. Among them, it was revealed that Korean paper industry has a certain level of competitiveness in the factors such as product quality and timely delivery service while supply of raw materials and manufacturing costs were found to be inferior to overseas manufacturers in both domestic and foreign markets.

• Journal of the Economic Geographical Society of Korea
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• v.15 no.4
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• pp.601-614
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• 2012

This paper is aimed to analyze the determinants and their relative importance that affect regional competitiveness in the era of globalization and climate change. The panel model was set by a balanced panel data for 7 metropolitan areas & 9 provinces and for the period of 2001~2010. Gross regional income per capita is used as the dependent variable and competitiveness-based factors, economic production factors, and climate change adaptation factors are selected as the explanatory variables. In this study, Model 1(typical regional competitiveness model) and Model 2 (added adaptation to climate change adaptation factors) were compared. The important findings can be summarized as follows. The most influential determinants on regional competitiveness are the ratio of knowledge-based industries and human capital and energy inefficiencies decrease the regional competitiveness. Compared to Model 1, Model 2 showed that the effects of the regional openness and the technology innovation capital are relatively more influential in Model 2. The results of this empirical study provide policy implications to strengthen the regional competitiveness in the future of the era of globalization and climate change.

• Spatial Information Research
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• v.17 no.4
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• pp.417-430
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• 2009

This study examined correlations between U-Service for U-City and assessment indicators for urban competitiveness. The results of this study show that U-Service is used as a means of strengthening urban competitiveness in six types of cities, despite the differences in degree of contribution. The proper use of U-Service in Safety & Health City and Vitality (Economy) City has significantly contributed to strengthening the competitiveness of such cities. Of the assessment items for urban competitiveness, common items and Culture City type show that U-Service has not contributed much to strengthening urban competitiveness. The analysis shows that because common items are part of the assessment items for urban policies, these items are not suitable to the character of a U-City that implements U-Service through intelligent physical facilities. On the other hand, U-Service related to the Culture City type is relatively less developed. This study found out that U-Service could be used to reinforce urban competitiveness.

• Korean Journal of Construction Engineering and Management
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• v.23 no.2
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• pp.16-23
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• 2022

This study examined the trend of international competitiveness over the past 10 years (2011-2020), focusing on comparative analysis with China and the United States, targeting seven major export items of Korean construction machinery based on 6 units of HS code. To this end, the export similarity index and trade competitiveness index were calculated and analyzed using UN Comtrade and Korea International Trade Association trade statistics. As a result of the analysis, competition between Korea and China has intensified over the past decade, and competition with the United States has remained at a certain level. Korean forklifts (8427.20) are exporting to the world with strong competitiveness in the global market. Excavators (8429.52) and loaders (8429.51), which have the largest export share of Korean construction machinery, have a weight advantage, but they are exporting due to price inferiority. The rest of the items were found to be inferior in price and weight, and were not competitive in the global market. These analysis results suggest the following implications. First, it is necessary to strengthen efforts to expand exports of universal construction machinery items, which are expected to increase in demand in the future, by boosting the economy and expanding infrastructure investment in accordance with eco-friendly policies. Second, excavators, which have been shown to have a quality advantage and a price competitive advantage, need to further strengthen export marketing activities not only in China and the United States but also in emerging developing countries.

• Korean Journal of Construction Engineering and Management
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• v.5 no.6 s.22
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• pp.101-109
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• 2004

The construction engineering field is less than $3\~5\%$ of the gross construction cost but engineering's role is very important because the performance of final facility is decided in the engineering stage. Nevertheless, before now government and private compares are more concentrated on construction works than making strategy to strengthen the competitiveness and technical development of investment in construction engineering sectors. Therefore this research have compared and analyzed the competitiveness of domestic construction engineering companies throughout analytic method 'SWOT' to those developing countries, which are potential big market objects, such as Russia Libya and Indonesia Such research was obtained through business trip & consultation with related specialists for the difficulties of domestic companies in advancing into overseas market. Moreover this research have analyzed the technical improvement of construction engineering companies and reason for competitiveness weaken by various aspects, it provides governmental and private plans to advance into overseas market Especially, to strengthen domestic companies into advancing overseas market it has suggested that tax & subsidy privileges, supporting plans for obtaining information of overseas and strategies cooperation with other organizations.

• Journal of Haehwa Medicine
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• v.22 no.1
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• pp.105-118
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• 2013

Object: Recently, demend for Korean Medicine have been rapidly increasing in Korea. However, there are still a few studies for recognition, satisfaction and satisfaction factors of Korean Medicine to increase competitiveness of Korean-Medical service. Thus, the purpose of this study is to grope ways to strengthen the competitiveness of Korean-Medical service by investigating recognition and satisfaction factors on Korean medicine. Method: People who have been experienced Korean Medicine were targets of investigation. Questionnaire was consisted of questions about awareness for the Korean Medicine, awareness of Korean-Medical treatment, satisfaction level for Korean Medicine, satisfaction and dissatisfaction factors. This questionnaires were conducted through personal interviews. Result: Total 315 members responded to the survey and the results of the analysis were as follows. 1. Korean Medicine treatment was recognized as the scientific medical act to protect human body wellness. 2. Korean-Medical service can be represented by acupuncture and moxibustion therapy, physical therapy, Korean medicine. And care for diseases such as pain disorders, chronic fatigue, anti-aging, and geriatric disease were wanted. 3. The factors that influence on satisfaction of the Medical Services was the perception that Korean Medicine is scientific and safe. Conclusion: To strengthen the competitiveness of Korean-Medical service, first, efforts to enhance the effectiveness of the basic treatment such as acupuncture and moxibustion, herbal medicine are required. Second, scientific development of Korean Medicine is necessary. Finally, the effort to offer various services of Korean Medicine are needed.

• Journal of Korean Port Research
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• v.13 no.1
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• pp.1-10
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• 1999

Port competition is generally classified into two type of inter-domestic ports and intermational ports and the latter is measured how to secure the function of intermediacy for foreign cargoes among competing parts. In the Northeast Asia top 20 world container ports such as Pusan, Kobe, Yokohama and Kaohsiung are struggling to induce transshipment containers generated in the North China region. This paper aims to analyze and evaluate the competitive factors of the said ports such as port site facilities expenses service level and flexibility of management and operations and suggest the feasible strategies that the Pusan Port to be viable transshipment center in the region. The evaluation is attempted twice. First attempt is evaluated by present conditions of each port and second attempt by upgraded conditions of evaluation value such as port service level and flexibility of port management and operations resulted from the implementation of the ON-DOCK service system. The results of evaluation are as follows; (1) Port competitiveness of first evaluation is ranked in Kobe=Kaohsiung >Pusan>Yokohama. (2) Second evaluation is resulted in Kobe> Pusan= Kaohsiung>Yokohama. According to this results the competitiveness edge of the Pusan Port is able to strengthen by implementation of the ON-DOCk system.