• 벤처창업연구
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• 제8권4호
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• pp.161-176
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• 2013

본 연구는 국내 신용카드 시장에서 관찰되는 양면시장적 성격에 대해 고찰한다. 우선 기존 연구들을 참조하여 양면시장이 필수적으로 갖추어야 할 요건과 성격을 여섯 가지로 요약한 후 카드시장에서 이러한 특성들이 실제로 나타나는지에 대해 논의하였다. 다음으로 성숙한 국내 카드시장의 특성을 고려, 기존 연구에서 논의하는 일반적인 양면성 외에 추가적으로 발생할 수 있는 양면시장적 특성을 카드사들의 전략적 마케팅 제휴와 관련하여 제시하였다. 즉, 전략적 제휴에 의해 발생하는 제휴카드 회원그룹과 제휴카드 가맹점 그룹 간의 추가적인 양면성의 존재 가능성을 제시하고, 일반적인 양면시장의 특성이 이들 그룹 사이에도 나타날 수 있는지를 고찰하였다. 또한 이러한 추가적인 양면성을 실증적으로 측정하기 위한 두 개의 모형을 제시하고 각각의 측정방법에 대한 대안도 서술하였다. 이를 통해 본 연구는 국내 카드시장과 같이 성숙한 양면시장에서는 기존 연구에서 다루는 일반적인 양면성 이외에 추가적인 양면성이 존재할 수 있다는 새로운 관점을 제공한다.

• 대한전기학회:학술대회논문집
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• 대한전기학회 2006년도 제37회 하계학술대회 논문집 A
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• pp.408-409
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• 2006

In this paper, we surveyed researches on the generation maintenance scheduling in competitive electricity markets. Maintenance scheduling can be one of the strategies submitted by market participants in electricity market. Many researches on the maintenance scheduling were preceded with or without transmission system. They have their own specific algorithm for ISO to operate, and control the maintenance schedules. This paper is focused on the survey on the generator and transmission system maintenance scheduling in competitive electricity markets.

• 한국유통학회지:유통연구
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• 제11권3호
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• pp.79-101
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• 2006

본 연구는 산업재 시장에서 공급업체가 지각한 구매업체의 공정성이 관계품질(신뢰와 만족)과 성과에 미치는 영향을 규명하고자 하였다. 산업재시장의 공급업체 284개를 대상으로 실증분석한 결과, 분배공정성, 상호작용공정성 및 쟁점특수공정성은 신뢰에 정의 영향을 미치며, 분배공정성과 절차공정성은 만족에 정의 유의한 영향을 미치는 것으로 나타났다. 또한 신뢰는 만족에 정의 영향을 미치고, 관계품질은 성과에 정의 영향을 미치는 것으로 나타났다. 끝으로, 연구의 시사점을 제시하였고, 연구의 한계점과 미래 연구방향을 제시하였다.

• 한국도서관정보학회지
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• 제38권1호
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• pp.135-156
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• 2007

본 연구에서는 상업적인 지식정보유통업체(지식거래소)들의 지식정보유통구조를 분석하고자 하였으며, 다음과 같이 크게 네 가지로 나누어 지식거래소의 지식정보유통현황을 분석하고자 하였다. 첫째, 지식거래소에서 거래되는 지식정보의 유형, 지식정보량, 그리고 사이트 이용자의 규모 등을 분석하였다. 둘째, 지식거래소들의 지식정보유통구조를 분석하였다. 넷째, 저작권 침해가 발생할 수 있는 소지를 구체적으로 발견해 내고 설문조사를 통해 저작권 해결 현황을 파악하고자 하였다. 넷째, DRM의 적용 여부는 물론 DRM 적용시 부여되는 사용권한 제어방법에 대해서도 알아보고자 하였다.

• The Journal of Asian Finance, Economics and Business
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• 제7권7호
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• pp.159-167
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• 2020

The study examines the impact of corporate social responsibility (CSR) activity on the firm market value, in particular, market capitalization of tour operators listed on Chinese stock markets. This study employs panel data analysis methods to examine endogeneity concerns in observational data. The balanced panel data includes a total of 1,296 observations with 27 cross-sections of tour operators listed on Chinese stock markets and with 48 time-specific periods from March 2006 to December 2017. The results indicate that CSR activity has a negative impact on the market value of the firm for the concurrent period, but from one-period time lag and afterwards CSR activity has a strong positive impact on the market value and sustains its positive impact on the market value even for a two-period time lag. The findings suggest that the economic effect of CSR activity on the firm market value tends to take some degree of lagged effects to be fully showcased in the market capitalization of tour operators and travel companies listed on Chinese stock markets. The findings suggest that, though CSR activity may carry some financial risk for an immediate short-term, tour operators must put a lot of time and effort into making CSR actions effective.

• 유통과학연구
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• 제11권5호
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• pp.43-53
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• 2013

Purpose - The purpose of this study is to analyze the effectiveness of customer relationship management (CRM) support policies for facilitating traditional markets, especially with respect to customer acquisition and maintenance, and to investigate the factors affecting CRM. Research design, data, and methodology - We analyzed the CRM efficiency of traditional markets in 16 cities and provinces in Korea on the basis of DEA analysis and Malmquist productivity analysis. The DEA model calculates a ratio of the weighted mean of various inputs to the weighted mean of various outputs and measures the efficiency of a specific decision making unit (DMU), which is compared to the reference group that has a similar input-output structure. The input variables are coupon, event, parcel service, premiums, while is the number of customers per day. Further, through regression analysis, we analyzed CRM-related factors affecting traditional markets' customer appeal and revenue growth. Results - We obtained the results of the efficiency of traditional markets in 16 provinces. The traditional markets in Seoul, Busan, and Jeju were found to be efficient in a model CCR that used the number of customers per day as an output variable, while Chungbuk, Jeonbuk Province, and According to the results of the DEA analysis and Malmquist productivity analysis, large cities such as Seoul, Busan, and Jeju showed efficiency in CRM-related investment businesses in traditional markets for attracting customers. The Malmquist analysis results confirmed that the productivity of traditional markets increased from 2008 to 2010. The results of the regression analysis revealed that the "customer acquisition/maintenance factor" and the "offering of customer convenience facility factor" were significant to the daily average number of customers, which is a dependent variable. The results of the test with the mediating variable, "number of customers," and the final dependent variable, "sales revenue," were rejected. However, the variable "customer acquisition /maintenance" was found to affect sales revenue positively. Conclusions - It is necessary to enhance the business not only for promotional activities to attract customers, but also to strengthen customer relationships among CRM businesses, such as through the management of key customers. The regression analysis results showed that CRM businesses have yet to produce an increase in sales revenues in traditional markets. Therefore, to help customers who visit traditional markets to keep buying products, it is necessary to prepare various investment methods and provide support to improve "customer loyalty." This study has a limitation in terms of CRM-related statistics. Therefore, in the future, it is necessary to conduct a survey of customers who use traditional markets to analyze the markets by type and size as well as the CRM-related factors. Based on the analysis, we will try to perform a variety of statistical analyses, including structural equations.

• 유통과학연구
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• 제11권10호
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• pp.93-105
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• 2013

Purpose - This empirical analysis determines the structured causal relations between perceived value, customer satisfaction, and repurchase intention among users of traditional markets. The results of this analysis would help merchants and market operators indevisingan appropriate strategy to successfully manage traditional markets. Research design, data, methodology - The perceived value model of traditional markets includes functional value (price), functional value (quality), emotional value, and social value. In this study, the perceived value of traditional markets is considered as an independent variable, while customer satisfaction and repurchase intention are shown as the dependent variables, where customer satisfaction is also considered as the mediating variable. The study aims to ascertain the extent of influence of the perceived value of traditional markets on customer satisfaction and repurchase intention. We use regression analysis to verify the effects. The measurement items were already deemed as reliable and valid in the previous study, but for this purpose, we made some modifications. We distributed questionnaires to 300 consumers on a national scale, and finally used 241 consumer responses among these as a sample. We analyzed the data using the SPSS 21.0 statistical program. Results - We obtained the following results. First, the order of perceived value dimensions of traditional markets that positively impact customer satisfaction is functional value (price), social value, emotional value, and functional value (quality). Second, the perceived value sometimes directly affects repurchase intention; its effect is typically strong with customer satisfaction as a parameter. The order of perceived value dimensions that positively impact repurchase intention is social value, functional value (price), emotional value, and functional value (quality). Third, the perceived value significantly influences repurchase intention, with customer satisfaction as the mediating variable. Conclusions - We should recognize the importance of perceived value in retail distribution markets, such as traditional markets. Moreover, we need to develop strategies to improve the perceived value. The practical implications of the study are as follows. First, with regards to functional value (quality; price) dimensions, we should have an appropriate assortment of high quality products that are reasonably priced. In addition, customers are satisfied with the friendly service, discounts, and other benefits provided by the merchants. Second, in terms of emotional value dimension, we need to develop differentiated events that provide fun and emotional experience to the customers. Third, in the context of social values dimension, we should strive to positively influence society to enhance social image through activities such as social services and contribution to community development. On the basis of these results, we present the implications, limitations, and future directions for the research. One of the policy implications of the study is that merchants of traditional markets must actively select customers and develop customer value. However, this study is limited in the fact that the population used for data collection is not fully representative, as the survey only covered some specific areas. Moreover, future studies could also benefit with additional research using moderating variables.

• 한국병원경영학회지
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• 제8권3호
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• pp.32-48
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• 2003

Korea is to open its medical markets to foreign hospitals starting in the year 2006 regardless of our will(DDA, Doha Development Agenda). To accurately understand the characteristics of Korean medical users, their detailed and various needs, their attitudes toward the opening of Korean medical markets, and factors affecting these users in choosing foreign medical service providers would be first step needs to be taken by the Korean medical facilities that need to survive and develope through the fiercely competitive era coming with the opening of Korean medical markets to foreign medical service providers and would be very important in hospital management. The subjects of this study were 500 patients randomly selected from the outpatients who visited one of university hospitals in Seoul on the 14th-16th days of April 2003, and conducted a self-completion questionnaire. The answers of 463 respondents among the selected patients(93% of a responding rate)were analyzed through the Excel and statistics programs. The attitudes on the opening of the medical markets were shown in agreement 56.5%(247 persons), disagreement 6.9%(30 persons), and no idea 36.6%(160 persons). In consideration of only the answers as agreement and disagreement exclusive of the answer as no idea, 89.2% of the respondents agreed to the opening of the medical markets while 10.8% objected to the opening. The approval rate was higher with the higher education and income levels. Moreover, The approval rate for the opening of the medical markets was relatively high regardless of the satisfaction in the medical service, and the most important reason of the agreement was the guarantee of the patients(national)option. The main reason of the disagreement was high medical fee(50.5%), and the other reasons showing low rates were outflow of the domestic fund to the foreign countries(13.6%), damage of medical influences on the public(11.4%), lack of competition of the domestic medical industry(9.1%)and so on. As for the factors of selecting the foreign hospitals in the opening of the medical markets, the patients considered the authority(competency)of doctors firstly, and the other principal factors were worldwide fame and reliance, specific explanation of doctors, modernized medical instruments, convenient consultation procedure, etc. The patients agreed to the opening of the medical markets at a high rate regardless of the satisfaction in the medical service, and the most principal reason of the agreement was the guarantee of the patients(national)option for the medical care. Connected with the factors to select the hospitals, the approval reasons for the opening of the medical markets were the authority(competency)of the doctors as the first one, and then fame and tradition, reliance, overall diagnosis and modernized medical instruments, doctors specific explanation, and so on. However, these factors are actually associated with the Quality of the medical care, and consequently the approval reasons for the opening of the medical markets are connected with the security of the medical care. Accordingly, the guarantee of the patients(national)option answered as the main reason of the agreement can be also understood as the awareness of the right to have a variety of options for the security of the medical quality.

• 재무관리연구
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• 제20권2호
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• pp.201-234
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• 2003

본고에서는 세계시장 중에서 주요 7 국가의 시장을 대상으로 시장의 이례현상의 하나인 주말 효과와 주중 일별수익률에 대한 연구를 결제청산과정으로 접근 분석하였다. 결제청산과정은 특정한 날의 일별수익률에 영향을 미칠 수 있고 또한 시장마다 서로 다른 결제청산체계는 세계 각 시장에서 특정한 날의 일별수익률에 서로 다르게 영향을 미칠 수 있다. 최근 이러한 결산청산체계 자체가 미국, 영국 프랑스 등 여러 주요시장에서 변화가 일어났다. 그리하여 본고에서는 세계 각 국가시장에서 주식의 결제청산과정체계의 변화 및 전환에 따라 주말효과 및 주중 일별수익률의 변화에 미치는 요인을 분석하였다. 그리고 또한 주말효과와 같은 시장효율성의 이례 현상에 대한 최근 연구에서 그전과 다른 기류에 대한 연구결과가 보고되기 시작하였다. 그리하여 그전의 자료와 최근의 10여 년간의 자료를 나누어 세계 각 주요시장의 주말효과에 대한 연구를 재검토 할 필요가 있었다. 본고에서 분석한 결과 1990년대 이전에는 각 시장마다 주말효과가 강하지만 최근 10여 년 동안의 자료를 분석한 결과 주말효과가 나타난 국가의 시장은 거의 없었다. 그리고 본고에서 결제청산과정체계의 변화 및 전환이 주말효과 및 주중 일별수익률의 미치는 영향을 분석한 결과 결제청산과정의 종류나 또는 각 시장 상황에 따라 정도의 차이는 있지만 대체적으로 결제청산과정의 변화가 특정한 날의 일별 수익률 패턴에 영향을 미치고 또한 주말효과의 수준의 변화의 일부분은 이러한 결제청산과정의 영향을 받았다고 볼 수 있었다.

• 대한건축학회논문집:계획계
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• 제36권1호
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• pp.27-36
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• 2020

Fifteen years after the modernization of traditional markets, commercial facilities and some 1,000 markets across the country contacted arcade operators, there are no specific guidelines on installation standards, exact guidelines for public facilities, and guidelines on law, maintenance and management yet. Therefore, it is necessary to derive a plan that reflects the mindset of the market project and the users as basic planning data for making arcade remodeling of traditional markets more advanced. As a research method, case studies and surveys were conducted and the details are as follows. Through the case study, this study drew suggestions that were available and needed in Korea on the planning plan of arcade space in the developed traditional market and conducted user preference. The survey participants are 150 users of Daegu seomun market. In addition, the survey contents are approached with the concept of remodeling remuneration, so the total number of questions is 47 including 'accessibility', 'comfort', 'openness', 'safety' and 'integrity', which are five elements of the arcade plan. The survey method assessed the importance and satisfaction of each questionnaire on a 5-point scale, and the survey results were compared with technical statistics and means using the SPSS statistics package. The results of user awareness and image survey, in which the installation and remodeling of the ventilation system of the crosshairs are mentioned in the event of fire or in the case of daily ventilation, are important factors in safety. The user-conscious survey, analyzed in 'integrity', indicates that the use of multi-purpose space is required, and that the layout of street stalls and parking and user movements should be integrated. Mac of this study is going to present direction of remodeling plan and behavior analysis by analyzing user preference data for advanced remodeling of arcade in traditional markets.