• 제목/요약/키워드: social network service(SNS)

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Social Network Platform을 위한 TV SNS 서비스 (TV SNS Service for Social Network Platform)

  • 박정훈;이현주;연승호;손진수;전병우
    • 한국정보통신설비학회:학술대회논문집
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    • 한국정보통신설비학회 2009년도 정보통신설비 학술대회
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    • pp.268-271
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    • 2009
  • In this paper, we analyze social network status and suggest TV SNS Service. According to alexa.com's recent chart, there are three SNS sites (facebook, myspace, twitter) in global top 20 sites. SNS usage has increased dramatically. Recently many SNS are growing up by opening their platform that make it easy to develope new services and functions by third party developers. KT is implementing open platform that is support Widget and SNS service. And Recently Social TV comes into the spotlight. Social TV is combination of social media and TV contents. It is enable to exchange emotion and opinion by communication with other people when watching Video contents. We propose TV SNS Service that provides various services by using advantage of SNS system and Social TV.

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사회 관계망 서비스(SNS)에서 탈억제 효과로 인한 부정적 행위의 실태 및 예방 대책 (Status and Prevention of Negative Behavior due to Disinhibition Effect in SNS(Social Network Service))

  • 강문설
    • 한국정보통신학회논문지
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    • 제20권12호
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    • pp.2370-2378
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    • 2016
  • 사회 관계망 서비스(SNS) 이용자가 전 세계적으로 증가하는 추세 속에서 카카오스토리, 페이스북이나 인스타그램 등과 같은 SNS 공간에서 타인의 인격과 명예를 훼손하고 사생활을 침해하는 'SNS 저격' 피해자가 속출하고 있다. 본 논문에서는 스마트 환경에서 다양한 SNS를 가장 많이 이용하고 있는 대학생들을 대상으로 탈억제 효과로 인한 부정적 행위에 대한 인식을 조사하여 분석하고, SNS 저격의 피해자와 가해자를 줄이기 위한 예방 대책을 고찰하였다. 대학생들의 SNS 공간에서 타인의 인격과 명예훼손, 사생활 침해에 대한 인식이 매우 낮고, SNS 저격에 대한 죄의식도 매우 심각한 것으로 나타났다. 이러한 문제를 해결하기 위한 방안으로 제안한 예방 대책을 통해 SNS 시대에 걸맞은 인식과 규범을 갖춤으로써 탈억제 효과로 인한 부정적 행위의 예방이 가능할 것으로 기대된다.

소셜네트워크서비스(SNS) 만족에 미치는 서비스 품질요인에 관한 연구 (A Study on Factors Affecting Social Network Service e-Service Quality)

  • 김덕희
    • 디지털융복합연구
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    • 제9권3호
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    • pp.225-233
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    • 2011
  • 본 연구는 소셜네트워크서비스(SNS) 의 만족에 어떠한 서비스 품질 요인이 영향을 주는지에 대해서 연구하였다. 웹 2.0의 확대로 커뮤니티에 대한 고객 수요가 확대되면서 나타난 개념인 SNS(Social Network Service) 시장이 급성장 하였다. 이에 대한 서비스 품절 요인을 측정하기 위하여 SNS 사용자를 대상으로 설문 연구를 진행하였다 연구결과 접속성, 충족성, 사용 용이성, 유희성 및 안정성 등 5개 요인 중 충족성, 사용 용이성 및 유희성은 서비스 만족에 영향을 주는 것으로 나타났지만 접속성과 안정성을 영향을 미치지 않는 것으로 나타났다.

SNS 사용자의 개인적·사회적 특성이 지속적 사용의도에 영향을 미치는 요인 : 생활 공유형 SNS를 중심으로 (Factors affecting the User Satisfaction and Continuance Usage Intention of Social Network Service)

  • 김병곤;윤일기;박흥순
    • Journal of Information Technology Applications and Management
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    • 제23권2호
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    • pp.207-224
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    • 2016
  • Investments in information and communication technologies (ICT) around the world have grown at an enormous rate over the past two decades, which reflects a new emphasis on consumer mobile devices. A social network service (SNS) is an online service that aims to build social relations among people who share interests and activities. The role of SNS is enormous for communicating ideas and opinions among social participants. The use of SNS has recently become one of the most popular social activities worldwide. This research investigated relation between personal characteristics, social characteristics and user satisfaction on SNS then, analyzed how these factors affecting continuance usage intention on SNS users. The conclusion is summarized as below. The study results show that informativeness, pleasure, innovativeness, relationship and empathy of SNS are having positive impact to some degree on the user satisfaction. Further, the user satisfaction of SNS users and quality of life have a positive impact on the continuance usage intention of SNS users. This results show that various SNS qualities are necessary to actively explore and obtain further information that users intend to find, while they are insufficient in function to provide the information other users require or exchange information with other users through the SNS.

A Study on the Required Features of Social Network Service

  • Yoon, Jong-Soo
    • 한국컴퓨터정보학회논문지
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    • 제20권7호
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    • pp.77-84
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    • 2015
  • The study is to investigate which features are perceived by Social Network Service(SNS) users as the most required one to further boost the usage of service, and to examine the perception of these features of SNS sites varies according to their demographic and service usage characteristics. The study also is to suggest a few of research propositions on the relationships between required features of SNS sites and characteristics of SNS users, based on statistical analyses. To accomplish these research purposes, the study defined characteristics of SNS users including demographic(gender, age) and service usage one(start time of service usage, service usage place), and required features of SNS sites(system, service, information, emotion) based on the literature review of SNS. The results show, based on the statistical analyses using survey questionnaire on Korean and Chinese SNS users, that there are differences in perception of required features of SNS sites among the respondents grouped by age, start time of service usage, service usage place. Finally, the study proposed three research propositions, based on the analysis result, that could be used in SNS related researches in the future.

소셜 네트워크 서비스가 사회적 자본에 미치는 영향 (The Effect of Social Network Service on Social Capital)

  • 김종기;김진성;뢰정첩
    • 한국정보시스템학회지:정보시스템연구
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    • 제21권3호
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    • pp.163-186
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    • 2012
  • With the development of Internet and transition to information society, social capital is expanding to online from the traditional offline context. Especially with the widespread of social network service(SNS) the number of SNS users is increasing sharply and the importance of online social capital has been more and more significant. Most studies on social capital focused on organizational aspects but few studies have payed attention to personal aspect. Empirical studies on the relation between SNS and social capital were seldom conducted in previous studies. Based on the theory of social capital this study targets on the relationship formed through SNS and analyzes on how the relationship affects the perceived social capital. In this study 'self-presentation', 'playfulness' and 'critical mass' are posited as the antecedent factors of 'SNS usage'. This study proposes a research model to examine the effect of 'SNS usage' on 'relationship reinforcement', 'relationship building' and 'perceived social capital'. According to the results of empirical analysis, 'self-presentation', 'playfulness' and 'critical mass' can generate significant positive influence on 'SNS usage'. It also confirms not only the effect of 'relationship reinforcement' and 'relationship building' formed through SNS on 'perceived social capital' but also relationship between the social capital formation and SNS usage. The outcome obtained in this study can be applied in developing SNS services.

기업의 성공적인 SNS 도입 전략 (Adoption Strategy for Social Network Service in Enterprise)

  • 서윤교;김주완;조소연
    • 경영정보학연구
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    • 제13권3호
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    • pp.1-14
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    • 2011
  • 최근 몇 년 사이 전 세계적으로 SNS(Social Network Service)가 확산되면서 일반 기업에서의 SNS 활용도는 점차적으로 증가하는 추세이다. 초기에 자사 제품 및 서비스의 단순 홍보에서 벗어나 최근에는 사내 구성원의 소통의 도구, 고객 서비스 및 제품 개발 등 다양한 분야로 활용 범위가 확대되고 있다. 본 연구는 SNS 에코시스템에서 민간 기업들의 SNS 활용 차원의 가치 사슬의 본원적 활동과 지원적 활동으로 구분하여 관련 사례를 살펴본다. 본 연구의 결론으로 기업들의 가치 사슬 지원 SNS 사례 조사/분석 결과와 여러 민간 기업의 연구소에서 제시한 기업 SNS 활용의 고려 사항을 종합하여 민간 기업들의 SNS 도입을 위한 전략적 고려 사항을 제시하고자 한다.

소셜 네트워크 서비스 사용 시기에 따른 사용자 이용패턴 연구: 페이스북을 중심으로 (Analysis of the Usage patterns of Social Network Service Users)

  • 박상혁;오승희;성행남
    • 디지털산업정보학회논문지
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    • 제9권4호
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    • pp.251-265
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    • 2013
  • The emergence of social network services, is changing the foundation of human relationship formation and method of communication of individuals through sharing of free information. Social network service is a service to support or facilitate an on-line extension of off-line network among people by helping them to share personal profile. History of social network services very short. But users of the various layers is increasing rapidly and ripple effect social as a result is very large. The focus of existing research was mainly devoted to motivation of use and acceptance of social network services. Currently the use of SNS was maturing. Thus, in-depth research on the use pattern of SNS users is needed. The purpose of this study is that, for Facebook in social network services, to analyze the changes in the initial stage of use, medium-term, usage patterns at the current time. Results of the study by analyzing the characteristics of the change in the pattern of usage of user of Facebook, it can be used as basic materials for SNS researchers and service provider.

소셜 네트워크 서비스(SNS) 이용요인간 구조적 관계 : 기술수용모델(TAM)과 플로우(Flow)를 중심으로 (The Structural Relationships Among Factors Affecting the Usage of Social Network Service:Focusing on the Technology Acceptance Model(TAM) and the Flow)

  • 박윤서;김용식
    • 한국IT서비스학회지
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    • 제11권1호
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    • pp.247-272
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    • 2012
  • Social Network Service(SNS) is a kind of advanced Internet service that acts as personal media. This study was intended to find out the structural relationships among factors affecting the usage of social network services by extending the Technology Acceptance Model(TAM). For this purpose, the variable 'Flow' was first integrated into the TAM in order to understand the internal motivations of users. And then the external factors of SNS usage were derived from the perspective of users, contents, and media side of SNS, and finally the dependent variable was set with the intention of sustainable use. Then these factors were carefully integrated into a structural model. We expect the findings of this study will be very helpful for the internet marketing professionals, SNS developers, and the others.

Development of a Gateway System for Social Network Services

  • Kwon, Dongwoo;Jung, Insik;Lee, Shinho;Kim, Hyeonwoo;Ju, Hongtaek
    • Journal of Communications and Networks
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    • 제17권2호
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    • pp.118-125
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    • 2015
  • In this paper, we propose a method to reduce mobile social network services (SNSs) traffic using a mobile integrated SNS gateway (MISG) to improve network communication performance between the mobile client and SNS servers. The gateway connects the client and SNS servers using the contents adapter and the web service adapter and helps to improve communication performance using its cache engine. An integrated SNS application, the user's client, communicates with the gateway server using integrated SNS protocol. In addition, the gateway can alert the client to new SNS contents because of the broker server implemented by the message queuing telemetry transport protocol. We design and develop the modules of the gateway server and the integrated SNS application. We then measure the performance of MISG in terms of content response time and describe the result of the experiment.