• 제목/요약/키워드: social activities.

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중년기 여성의 사회활동에 관한 일 고찰 (The Social Activities of the Middle-aged Women)

  • 이기숙
    • 가정과삶의질연구
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    • 제14권1호
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    • pp.163-176
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    • 1996
  • This study explores the overall social activities of the middle-aged women. The middle-aged married women of this study are the 40-59 years old and having youngest child above 10 years. Their social activities are categorized into work activities leisure avtivities social network with kin friends and neighbors and religious activities. The results are summarized as follows: (1) The work activities of he middle-aged married women are characterized by stable employment preparation of reentry to the job worries of unemployment and preparation of retirement(2) The leisure activities of the middle-aged married women are devided into two styles; family oriented activities and self developing activities. (3) In social networks especially the social relation with neighbor are increased and the relation with kinship tends to be bilineages. (4) Their religious activities are more supported by families than other activities. From he result this study suggests that : (1) The middle-aged m rried women might accept their midlife as a developmental stage. (2) The volunteer activities might be extended throughout the social activities (3) New social education programs for helping women's growth might be developed.

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패션기업의 사회적 책임 활동에 관한 연구 (A study on corporate social responsibility activities of fashion companies)

  • 정소정;이영주
    • 한국의상디자인학회지
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    • 제20권1호
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    • pp.17-28
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    • 2018
  • This study reviewed corporate social responsibility activities of fashion companies and discussed strategies of social enterprises. The research was conducted on 6 Korean fashion companies with sales over KRW 1 trillion as of the end of the term in 2015. Corporate social responsibility activities of each company were investigated from economic, social and environmental viewpoints. The results of this study were as follows: First, each company promoted win-win growth, co-existence management, transparent management and ethics management through economic activities. They pursued win-win growth and co-existence management, which aimed to respect and grow with their partners. Also, they ensured transparent management and ethics management to show their moral management. Second, each company conducted various social contribution programs as part of their social activities. Through the programs, they made donations, supported welfare and culture, and practiced voluntary work, local activities, training and equal opportunities. Third, as for environmental activities, each company tried to protect nature through various activities such as donation to environmental organizations, environmental cleanup activities, environmental management from production to disposal, reuse, eco-friendly system, environmental volunteering, etc. Articles on fashion companies' social responsibility activities have an influence on boosting their attitude and image towards businesses.

The Distribution Industry's Social Responsibility and Ethics Management: Effects on Corporate Trust and Loyalty

  • Yoon, Nam-Soo;Kim, Young-Ei
    • 유통과학연구
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    • 제12권7호
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    • pp.23-35
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    • 2014
  • Purpose - This study aims to explore the effects of social responsibility activities and business ethics practices on corporate trust and loyalty in the context of a large retail distribution business. Research design, data, and methodology - The data collected was analyzed using PASW Statistics 18.0. In order to verify the demographic characteristics, frequency analysis was conducted on the data. Results - The results of the study were as follows. First, social responsibility activities had a significant effect on corporate trust. Second, both corporate social responsibility activities and business ethics practices had significant effects on loyalty. Third, corporate trust had a significant effect on loyalty. Fourth, corporate social responsibility activities and consumer protection activities had a partial mediation effect, while environmental protection activities and social contribution activities had complete mediation effects. Conclusions - This study clarified and explained the factors of corporate social responsibility activities and business ethics practices that customers value, and analyzed the influence of these factors on corporate trust and loyalty.

공공기관의 사회적 책임 활동이 재무적 성과에 미치는 영향 (The Effect of Corporate Social Responsibility Activities on Financial Performance in Public Institutions)

  • 장지경;김수균
    • 품질경영학회지
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    • 제49권3호
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    • pp.393-404
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    • 2021
  • Purpose: The purpose of this study was to examine the corporate responsibility activities and investigate the effects of these activities on financial performance in public institutions. Methods: The collected data using annual performance evaluation for the year 2017-2019 were analyzed using multi-regression analysis. The corporate social responsibility activities for this study were divided into three dimensions such as social value, efficiency, and welfare. Results: The results of this study are as follows; first, public institutions with high evaluation in social value and welfare had a significant positive effect on financial performance factors such as ROA and ROS. Second, we find that there is a significant negative relation between social value activities and debt ratio. This result means that the higher social value activities, the lower debt ratio. It was also found that the activities for enhancing social value made statistically significant positive influence on BIS performance. Conclusion: These results can be interpreted that public institutions trying various social contribution activities does not necessarily bring negative results for financial performance. In conclusion, it means that socially responsible activities and ethical management in the desirable direction can be beneficial to both public institutions and the society to which they belong.

중년층의 사회적 노후준비 결정요인분석: 성차를 중심으로 (Determinants of Middle Aged's Social Preparation for Later Life : Focused on Gender)

  • 김백수;이정화
    • 한국지역사회생활과학회지
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    • 제21권3호
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    • pp.411-425
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    • 2010
  • The purpose of this study is to examine the middle aged social preparation for later life and to explore the effect of social activities and social relationships on social preparation for later life. This research is also focused on gender differences in social activities, social relationships and social preparation for later life. The survey data was gathered from 424 middle aged citizens who live in the Gwangju & Jeonnam area, using a structured questionnaire. The statistical methods used for data analysis were descriptive statistics, cross tables, t-test, correlations, and hierarchical regression with SPSS win 18.0 program. The major findings of this study are as follows: Most of the respondents perceive an importance of social activities and social relationships. Middle aged women enjoy leisure activities such as learning and religious activity more than men. Middle aged men engage in hobby activities more than women. And most of respondents perceive they are making an effort to keep a relationship with spouses, family & friends. The results show that there are no differences in social preparation for later life between gender groups, but the variables which have an effect in social preparation for later life are different between gender groups. Social activities and Social relationships play an important role in social preparation for later life of Middle aged men and women. At the same time, Social activities and Social relationships have more positive effect on the social preparation of women. Implications of the results are discussed.

사회공헌활동이 기업 간 연계 활동의 매개효과를 중심으로 지역발전성과에 미치는 영향 (The Effects of the Social Contribution Activities on Local Developmental Achievement with a focus on the Mediating effect of Inter-Firm Connected Activity)

  • 안재현;홍석진;김선욱
    • 한국산학기술학회논문지
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    • 제19권2호
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    • pp.516-529
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    • 2018
  • 기업의 사회적 책임에 대한 인식과 요구가 증대되면서, 사회적 기여를 위한 기업의 활동이 다양해지고 있는 추세이다. 그럼에도 불구하고, 정기적으로 실시하는 관련 설문 조사에 따르면 기업의 사회 공헌활동에 대해 국민이 만족하지 못하는 것으로 나타났으며, 기업과 국민의 사회공헌활동에 대한 관점이 다른 것을 파악할 수 있었다. 이에 따라 다양한 사회공헌활동을 구체적으로 분류하여 사회에 미치는 영향을 파악하고자 한다. 본 연구에서는 기업 사회공헌활동과 성과에 대한 연관성을 파악하고자 사회공헌활동을 "사회문화적자원 활동", "사회간접적자원 활동" 및 "경제적자원 활동" 총 3가지 요인으로 분류하고, 요인별로 기업 간 연계활동과 지역발전성과에 미치는 영향을 파악하였다. 분석결과, 첫째, '사회문화적자원'과 '사회간접적자원' 활동은 지역 내 '기업 간 연계 활동'에 정(+)의 영향을 미치는 것으로 나타났다. 둘째, '지역 내 기업 간 연계' 활동이 활발할수록 '지역발전성과'에 정(+)의 영향을 미치는 것으로 나타났다. 셋째, '경제적자원' 활동은 '지역발전성과'에 정(+)의 영향을 미치는 것으로 나타났으며, 넷째, '사회문화적자원'과 '사회간접적자원' 활동은 지역 내 기업 간의 연계를 통해 '지역발전성과'에 간접적인 정(+)의 영향을 미치는 것으로 나타났다. 본 연구를 바탕으로 기업의 사회공헌활동과 성과에 대한 연관성을 정량적으로 파악하고 제시하였다.

기업의 사회적 책임활동을 통한 기업이미지 및 고객가치 향상이 고객충성도에 미치는 영향 (Affecting Customer Loyalty by Improving Corporate Image and Customer Value through Corporate Social Responsibility Activities)

  • 김종호;황희중;송인암
    • 유통과학연구
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    • 제12권8호
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    • pp.31-42
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    • 2014
  • Purpose - Recently, a variety of activities for practicing the continuing management of domestic and foreign companies have been conducted and further, corporate social responsibility for maximizing the value of stakeholders such as customers, cooperative companies, and the local community emerges as a key business strategy. Accordingly, the issue of whether corporate image and customer value through corporate social responsibility activities positively affect customer loyalty and customer attitude is investigated in this study. Research design, data, and methodology - Corporate social responsibility activities are classified into legal and moral activities, environmental protection activities, economic activities, and community service activities; further, customer values are classified into emotional value, functional value, and social value, to determine the parameters. In addition, the strategic approach direction of social responsibility activities is justified as a strategy for effectively achieving the expected results that corporations seek by proving the effect of these parameters on customer loyalty. Results - The study results can be summarized as follows. First, legal and moral activities, environmental protection activities, economic activities, and community service activities are four types of CSR activities affecting meaningful improvements in corporate image. Second, legal and moral activities affect factors that meaningfully improve customer value, including factors such as emotional value, functional value, and social value, while environmental protection activities affect improvements in the factor of social value only. Third, corporate image affects meaningful improvements in customer value. Fourth, corporate image affects improvements in customer loyalty positively. Fifth, the three factors of customer value, that is, emotional value, functional value, and social value affect meaningful improvements in customer loyalty. Sixth, customer value acts to partly mediate the effect of companies' CSR activities on customer loyalty. As shown in the study results above, it was verified that CSR activities affect meaningful improvements in corporate image and customer value and, in turn, corporate image and customer value affect meaningful improvements in customer loyalty. In addition, it was verified that customer value acts to partly mediate the effects of companies' CSR activities on customer value. Conclusions - Accordingly, the results of this study suggests as follows. First, it was clearly verified that customers' recognition of CSR efforts has a positive effect on corporate image, customer value, and loyalty because CSR activities improve the relationships between customers and corporations by providing customers with value. Second, it was suggested that corporations implement social contribution activities strategically according to the theory that the higher the rate of CSR activities, the better the corporate image and repurchase intention would be, which is a theory verified through practical analysis. Corporations should do this by constructing positive relationships from the value perceived by customers. To summarize the study results in a brief manner, it is suggested by the results of the study that a corporation should conduct CSR more actively to make customers recognize the positive image of their products and services.

환대관광산업 소규모기업 사회적 책임활동(CSR): 회사 홈페이지 커뮤니케이션 분석을 중심으로 (Corporate Social Responsibility (CSR) of Small Enterprises in Hospitality and Tourism Industry)

  • 안영주
    • 유통과학연구
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    • 제15권7호
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    • pp.73-83
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    • 2017
  • Purpose - The purpose of this paper is to explore the CSR activities of small enterprises in hospitality and tourism industry in South Korea. Since previous research on CSR activities has considerably focused on large enterprises whereas small enterprises have relatively less attention, this study aims to explore the characteristics of small enterprises in hospitality and tourism industry and their CSR activities. Research design, data, and methodology - The population of interest for this study was social enterprises registered in Korea Social Enterprise Promotion Agency (2016), and it was used to verify the social enterprises which has a certification for social enterprises. From 1672 companies in total, the sampling frame was a database with 117 companies in hospitality and tourism industry. This study investigates social enterprises' CSR activities on the company's official websites (e.g., company reports, magazines, the news articles, and interviews). The websites of the selected enterprises in hospitality and tourism industry were analyzed for examining CSR activities by the quantitative content analysis. All of the CSR activities in small social enterprises were classified into six dimensions based on the stakeholder theory. Results - The findings of this study provide the characteristics of the 117 small social enterprises and their specific CSR initiatives. A total of eight main business lines were identified: 1) fair travel, 2) leisure/sports, 3) accommodation/camping, 4) medical tourism, 5) exhibitions/art events/cultural events, 6) leisure activities for vulnerable social groups, 7) Korean traditional culture, and 8) ecotourism/agricultural tourism. The CSR initiatives were classified into six dimensions: 1) environment, 2) employment, 3) multicultural families and vulnerable social groups, 4) local community, 5) economic prosperity, and 6) product. Conclusions - This study revealed the special CSR initiative examples of small enterprises in hospitality and tourism industry. Small social enterprises participate in CSR activities mainly related to their own business lines. Moreover, these enterprises are more closely embedded in their local community development, job creation and education for local residents and vulnerable social groups, and traditional heritage preservation. The findings of this study provide theoretical and practical implications and they can contribute to enrich CSR with literature for small enterprises in hospitality and tourism industry.

청소년 체험활동 만족도가 사회적 위축에 미치는 영향: 자아존중감과 공동체의식의 매개효과 (Relationship between satisfaction with adolescent extracurricular activities and social withdrawal: The mediating effect of self-esteem and sense of community)

  • 조연수;한세영
    • Human Ecology Research
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    • 제57권2호
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    • pp.243-255
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    • 2019
  • This study examines the effect of satisfaction with adolescent extracurricular activities on social withdrawal with a focus on the mediating effect of self-esteem and sense of community. We used data from the 3rd wave (2012) of the Korean Children and Youth Panel Survey (KCYPS) collected by the National Youth Policy Institute for path analysis. Participants were 1,139 first year middle school students who participated in adolescent extracurricular activities. First, the degree of satisfaction with the adolescent extracurricular activities had an indirect effect on social withdrawal via self-esteem. Second, satisfaction with the adolescent extracurricular activities had an indirect effect on social withdrawal via a sense of community. Lastly, satisfaction with adolescent extracurricular activities had an indirect effect on social withdrawal via self-esteem and a sense of community. The research findings indicate that the level of social withdrawal is less when adolescents are satisfied with adolescent extracurricular activities and have a high level of self-esteem and sense of community. The results demonstrate that a satisfactory level of adolescent extracurricular activity would help adolescents decrease their social withdrawal by increasing the level of self-esteem and sense of community.

Public Diplomacy and Social Capital: Bridging Theory and Activities

  • Naddeo, Rachel;Matsunaga, Lucas
    • Journal of Public Diplomacy
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    • 제2권1호
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    • pp.116-135
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    • 2022
  • Public diplomacy activities can benefit from social capital theory, when its social dynamics is elucidated in the investment of complex social networks and in the establishment and management of relationships with foreign publics. Social capital theory explains that actors can produce purposive actions to mobilize resources in social structures, which thus explains the dynamics of social interactions. In response to the lack of conceptual frameworks for understanding public diplomacy activities within social capital theory, we conducted a narrative literature review that intends to identify the means through which international actors, such as governments, engage with foreign publics through the dynamics of social networks and the resources embedded in them. In addition, we explored the multidimensional characteristics of social capital to enhance the comprehension of the manner in which actors access, share, and maintain resources in target communities, institutions, or organizations through public diplomacy activities. In summary, we highlight the importance of new theoretical explorations on the application of social capital theory to public diplomacy and the need for a research agenda in the field.