• Title/Summary/Keyword: shopping-around

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Digital Contents Application using Intelligence (지능을 이용한 디지털 콘텐츠 응용)

  • Kim, Man-Ki;Hong, You-Sik
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.9 no.2
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    • pp.65-71
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    • 2009
  • The end of the 1990s due to the rapid development of Internet communications and two-way communication advertising, public relations, online music, video, movies, e-Book, and distribution of digital content is actively underway. The combination of Internet and TV, as well as born of IPTV and interactive digital content industry's future has become a key industry. However, these two-way communication that illegal adult sites, illegal Bulletin, illegal Ads, PR, shopping mall, illegal music copying, video replication, such as negative due to the emergence of IPTV and is always around us and should be recognized. For example, on the Internet, which has been operating in the ocean sounds from the music copyright issue, the prosecution decided to prosecute because of the digital cultural content, copyright issues has become an important issue. Status and issues of this paper to learn the digital content, using intelligence to solve these problems, two-way communication advertising, public relations and practice of digital content, practices and courses of students vulnerable to offers for the analysis simulation.

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Developing A Framework of Customer Classification for Customer Relationship Management : Focusing on Online Auto Insurance (고객관계관리를 위한 고객 분류 프레임워크 개발 : 온라인 자동차보험을 중심으로)

  • Lim, Se-Hun
    • Journal of Digital Convergence
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    • v.10 no.5
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    • pp.67-78
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    • 2012
  • Recently, the interesting of customers in online auto insurance is rapidly increasing. The one of major reasons is economical benefit. offline auto insurance products as a service formed high price. However, online auto insurance relatively formed low price. Thanks to these characteristics of online auto insurance has gained great popularity. Therefore, in purchasing online auto insurance, consumers carefully buy products of auto insurance. In this study, we classified the $2{\times}2$ matrix (online preference group, economic pursuit group, convenience oriented group, and carefulness approach group) in online auto insurance consumers focusing on the perceived benefits and price acceptance. From an economic point of view of consumers around the perceived benefits and price acceptance, we analyzed the relationships among easy of use, usefulness, attitude, and purchase intention in automobile e-shopping mall. The results of this study will provide the useful implications for the planing CRM(customer relationship management) strategy for improving purchase intention of customers to online insurance companies.

NAMA: A Context-Aware Multi-Agent Based Web Service Approach to Proactive Need Identification for Personalized Reminder System (NAMA: 개인화된 상기 시스템 구축에서의 선응적인 욕구 파악을 위한 상황인지가 가능한 다중 에이전트 웹서비스 접근법)

  • Kwon, Oh-Byung;Kim, Min-Yong;Choi, Sung-Chul;Park, Gyu-Ro
    • Asia pacific journal of information systems
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    • v.14 no.3
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    • pp.121-144
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    • 2004
  • Developing a personalized system on a user's behalf which is working around the Internet-based marketplace is one of the challenging issues in intelligent e-business, especially mobile commenrce. It has been highly recommended that such a mobile personalized system has to perceive the user's needs a priori by tracking user's current context such as location with activity and then to identify the current needs dynamically and proactively. Automatically and unobtrusively getting user's context is an inevitable feature for the development of autonomous mobile commenrce. However, personalization methodologies and their feasible architectures for context-aware mobile commerce have been so far very rare. Hence, this paper aims to propose a context-aware mobile commerce development methodology by applying agent and semantic web technologies for personalized reminder system, which is one of the mobile commerce support system. We revisited associationism to understand a buyer's need identification process and adopt the process as 'purchase based on association' to implement a personalized reminder system. Based on this approach, we have showed how the agent-based semantic web service system can be used to realize need-aware reminder system. NAMA(Need-Aware Multi-Agent), a prototype system, has been implemented to show the feasibility of the methodology and framework under mobile setting proposed in this paper. NAMA embeds bluetooth-based location tracking module and identify what a user is currently looking at through her/his mobile device such as PDA. Based on these capabilities, NAMA considers the context, user profile with preferences, and information about currently available services, to aware user's current needs and then link her/him to a set of services, which are implemented as web services.

Preferences Factors Analysis for Car-sharing (카쉐어링의 선호 요인 분석연구)

  • Kim, SukHee;Lee, Kyujin;Choi, Keechoo
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.34 no.4
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    • pp.1241-1249
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    • 2014
  • This study presents preferences factors analysis of Car-sharing in Suwon. Approximately, 60% of the citizens prefer car-sharing and consider using it. The results of analysis by factors show higher preferences in these groups of travelers: man, younger, a resident of detached house and efficiency apartment, user of public transportation who finds it uncomfortable, traveler without vehicles, and traveler using car 1 to 3 times a week. The potential demand for car-sharing was highest in the residential areas and around the stations. Travelers prefer to pay the fee by the hour, which the fair value was 7,967 won. For the trip purpose of business, shopping and leisures, car-sharing is more preferred than taxi and rental cars. Findings will contribute to determining the direction of policy for the car-sharing.

Cross-Border Interactions in the Swiss - German - French Border Region (스위스.독일.프랑스 접경지역에서의 월경적(越境的) 상호작용)

  • Kim Boo-Sung
    • Journal of the Korean Geographical Society
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    • v.41 no.1 s.112
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    • pp.22-38
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    • 2006
  • This paper is to explore the cross-border interactions and the formation of trans-boundary regional identity in the Swiss-German-French border region. It begins with a brief review of recent studies on 'boundary and border region', in order to gain a insight into the theoretical debates on this theme and to find out ideal types of the cross-border co-operations. And then it deals with the everyday cross-border movements(working, shopping, living) in 'Regio TriRhena', discussing the development of the trans-boundary co-operations in the EuroRegion 'Upper Rhine'. There are several committees to be defined in trans-boundary co-operation on the 'Upper Rhine', with different scopes of action, structured collectively like Russian dolls(Babushka principle). The economic differences between 3 countries trigger massive cross-border movements. This paper attempts to organize these cross-border interactions around Ullman's 3 bases for spatial interaction(complementarity, transferability, intervening opportunity). In conclusion, this paper shows that the elimination of economic obstacles does not suffice to create trans-boundary identity or a trans-border common regional spirit.

The Association between Health Examination and Personal Medical Cost through Panel Survey (건강검진이 개인 의료비지출에 미치는 영향)

  • Lee, Hwan Hyung;Park, Jae Yong
    • Health Policy and Management
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    • v.24 no.1
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    • pp.35-46
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    • 2014
  • Background: This paper describes the relationship and effect of health examination on personal medical cost by identifying the difference of the cost for medical care in physician visit between the population without and with health examination. Methods: After classifying into three cohorts in which, independent variables were designed according to the Andersen's behavioral model, the association of personal medical cost for medical care and prescription drugs which is dependent variable was analyzed by t-test and Mann-Whitney test for description and gamma regression model for inference. Results: In personal average medical cost, the population with health examination paid significantly more than without health examination, 11.6% more in cohort 2008, 26.6% more in cohort 2009, and 48.0% more in combined cohort. The odds ratio on medical expenditure of outpatients with health examination was 1.067, 1.126, 1.398 significantly in cohort 2008, 2009, and combined cohort respectively, comparing to the group without health examination. In independent variables, that is female, the elderly, never married, non-working, non-metropolitan, the higher family income, the smaller family size, people with disability, the people with chronic disease, and people with health examination have significantly being paid more tendency showing positive association with medical cost. Conclusion: This result showed that medical expenditure in physician visit has been increased after taking a health examination. Therefore reasonable limitation of getting preventive medical service is suggested to avoid medical shopping around and reduce being repeated health examination by unifying control to find out easily the clinical results from various medical facilities.

Underground Space Development and Strategy in Korea (국내 지하공간 개발 및 대책)

  • Shin, Hee-Soon
    • Tunnel and Underground Space
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    • v.23 no.5
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    • pp.327-336
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    • 2013
  • Approximately 70% of the Korean peninsula is composed of mountains, around 99,274 $km^2$. Even worse, population rate of Korea is the No.3 in the world now. Accordingly, it is necessary to develop the potential underground space actively with the concept of another territory to be utilized. The development of underground space should be considered not a choice but an indispensable issue. Since 1970s, many large-scale underground structures have been constructed like as crude-oil storage bins, liquefied petroleum gas storage caverns, and underground pumped storage powerplants. Also, In urban area, the underground facilities such as subway networks, underground shopping mall, underground pedestrian network, electric power tunnels, and car parking lots have been used extensively. The scale of Yeosu oil and gas underground storage facility and Seoul subway systems are one of the massive scale in the world. Recently, the trend of the development of underground space becomes more diverse and larger scale. The current status of Korean underground space developments and strategy are described in this paper.

A New Paradigm of Fashion Magazine - focusing on the U.S.A. VOGUE - (패션 매거진 편집구성의 패러다임 변화 -미국 VOGUE를 중심으로-)

  • Oh, Seh-Jung;Chung, Eun-Sook;Suh, Dong-Ae
    • Journal of the Korean Society of Costume
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    • v.57 no.10
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    • pp.87-98
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    • 2007
  • The development of mass media in the $20^{th}$ century has resulted in the rapid growth of the fashion industry. Fashion magazines like are performing the function of spreading new styles in addition to simple provision of fashion trend information. Therefore, the present study tracked the trend of changes in the cover models of USA during the last 10 years $(1997{\sim}2006)$, and examined qualitative and quantitative changes in the contents of USA for the last 20 years. According to the results, $50{\sim}75%$ of cover models were super models during the period from 1997 to 2006, but the percentages of fashion models and celebrities became similar to each other in 2001, and from 2002 to 2006 celebrities occupied around $75{\sim}92%$ of cover models. When the contents of USA were analyzed by category, columns that showed strength in 1986 but decreased gradually until 2006 were style suggestions(p<.001), fashion shooting on the theme of TPO and items(p<.05). Fashion columns that showed weakness in 1986 but increased through the 1990s and until 2006 were celebrity style(p<.05), item introductions(p<.001), shopping information(p<.001), designer interviews(p<.05) and fashion shooting on the theme of mood and celebrity(p<.05). These results suggested that the function of USA as a fashion magazine was mainly the provision of information on how to wear the new styles in 1986, but nowadays the contents have changed to information on what to buy. In addition, the results show that contents using highly popular celebrity increased rapidly in the 2000s.

A Study on Application of Web-based Fashion Information Analysis System for Korea Women's Street Fashion 2005 S/S (패션 디자인 분석 시스템(Web-SFAS) 활용 국내 여성 스트리트 패션 조사 분석 -2005년 S/S를 중심으로-)

  • Park, Hye-Won
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1275-1287
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    • 2006
  • This was to confirm the Web-SFAS and street Fashion trend 2005. Korea women's street fashion in 2005 S/S was analyzed by using the Web-SFAS(Street Fashion Analysis System) that was developed and completed in the earlier research. Total 270 women who were sensitive to the fashion were surveyed around in 5 nationwide cities and 9 commercial zones. The analysis results of the questionnaire and image survey in 2005 S/S for each commercial zone is shown as follows: 1. The sequence of care with most interest in producing fashionable shape is in the order of clothes>accessory>hair style>make up>shoes, and it was found that the proper reason for visiting the commercial zone is to meet with friends than shopping. 2. Most preferred item for tops were shirts and T-shirts, while for bottoms were blue jeans of denim material in various colors and designs. The color had the clear winner in white color with the pink or yellow line of colors preferred in all commercial zones. The blue jeans and skirt items were the most dominant with the preference on the blue color. The color and image were diversely favored with light, natural, modern, elegance and warm images. 3. The semi-formal image was preferred in women's street fashion, 2005 S/S in Apgujeong-dong, Hapseong-dong, Myeong-dong, Hongik University area, Dongseong-ro, and the active comfort casual image was preferred by womens in Seo-myeon, Nampo-dong and Sangnam-dong. However the retro image were represented in Daehak-ro specially. The tendency of street fashion for women had the difference of their own trends for each commercial zone, rather then the regional differences for each city with the conspicuous preference of color for the items.

Schematic Regeneration Strategy of Old Downtown, Myeongdong, in Cheonan (천안 구도심 명동지역 도시재생 전략수립 연구)

  • Sung, Min-Ho;Lee, Heewon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.5
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    • pp.3231-3239
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    • 2014
  • After 1970-80's rapid economic and urban development, nowadays the old downtown suffers from the deterioration of physical environment, outflow of its function and cavitation of population. And this phenomenon makes urban regeneration as a new paradigm in urban development. This is the case of Myeongdong area (Jungang-dong, Monsung-dong), old downtown of Cheonan around rail station, in the same way. City government has tried many regeneration/ redevelopment projects on this area but all failed due to lack of feasibility. This study intends to suggest new viable strategic regeneration scheme of this area through research and analysis of TOD development, existing condition and problems. As a result, the area needs to be considered as a node that links bus terminal complex and central market place with walkable street. For regeneration of this area, a strategic development scheme of this area is suggested deploying private capital invested rail station, underground shopping mall, transfer center, culture complex and nature park with Myeongdong street mall.