• Title/Summary/Keyword: sex culture

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The Relationship Between Social Perception Reflected in Product Advertisement and Consumerism Toward Commodification of Sex Among College Students (대학생의 광고에 반영된 성상품화에 대한 사회적 인식과 소비주의 성향과의 관계)

  • 박충선;정영숙
    • Journal of the Korean Home Economics Association
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    • v.42 no.3
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    • pp.79-90
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    • 2004
  • The purpose of this study was to investigate the relationship between social perception reflected in product advertisement and consumerism toward commodification of sex among college students. Subjects of this study were 1,100 college students in the Daegu metropolitan areas. Social perceptions were assessed by questions such as attitudes toward beauty contests, degree of commodification of sex in product advertisements and buying patterns. Consumerism was assessed by the Korean Featherstone version of consumer culture. Major findings of this study were as follows: a significant difference in the social perception of commodification of sex was found between male and female college students, showing that female students were more negative toward commodification of sex than male students. Higher scores were found for consumerism when subjects had higher perceptions for commodification of sex. Hence, the degree of commodification of sex was positively related to the degree of consumerism. In conclusion, consumerism enforced commodification of sex among college students, resulting negative effects on the sex culture in general.

Clothing Image Preferences and Sex Role Identity of Korean and American College Students (한국과 미국 남녀 대학생의 의복이미지 선호도와 성역할 정체감에 관한 연구)

  • Lee, Myounghee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.17 no.3
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    • pp.367-379
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    • 1993
  • The objectives of this study were to classify the contents of clothing image preferences of Korean and American students, and to examine how clothing image preferences vary according to sex role identity, sex, and culture. A woman's clothing image preference inventory and the Bem Sex Role Inventory were administered to 127 Korean students and 116 American students. Sex role idendity was classified into androgynous, masculine, feminine, and undifferentiated type. 1. Four segments of woman's clothing image preference derived by factor analysis : F. 1 'splendid-plain' ; F. 2 'feminine-masculine' ; F. 3 'casual-formal' ; F. 4 'classic-contemporary'. 2. Americans prefered splendid image more than did Koreans. Androgynous-typed males liked splendid image most among American male subjects. 3. There was interaction effect between sex and culture on feminine-masculine image preference. In Korean students, males liked feminine image much more than did females. Masculine-typed females liked masculine image most among American female subjects. 4. Koreans prefered casual image more than did Americans. 5. There was interaction effect between sex role identity, sex, and culture($4{\times}2{\times}2$) on classic-contemporary image preference. Feminine-typed females liked classic image most among Korean female subjects. 6. Korean males especially prefered luxurious image least. Korean females contemporary most, American males sexy most, American females fashionable most among four subject groups. That is, differences on clothing image preferences were found according to sex role identity, sex, and culture.

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An Analysis of Sexual Health Education for Korean Adolescents (청소년대상 영상매체 성교육자료분석 -비디오를 중심으로-)

  • Lee, Koang-Ok;Yang, Soon-Ok;Im, Mi-Lim
    • Research in Community and Public Health Nursing
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    • v.9 no.2
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    • pp.441-457
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    • 1998
  • The purpose of this study is to provide fundamental information for the development of new sex education image media through the analysis of those tools produced by Planned Parenthood Federation of Korea. Twenty three video tapes related to the sex education were analysed. The data were sampled on the basis of the sex education instructions for primary and secondary schools published by the Seoul Office of Education in 1996 and the list of sex education information composed by the Planned Parenthood Federation of Korea with the following requirements. 1) The education materials are oriented to the middle and high school students as well a juveniles and are being used in public health centers and schools. 2) The education materials are not confined to the single subject such as AIDS or contraception. Because this study is focused on the analysis of image media, an analysis method widely and effectively used in public media study was chosen. The frequency analysis and percentage treatment were done by an SAS program. The results of the study are as follows : 1. An analysis of the material structure type showed that the frequency of the following subjects in 15 video tapes, composed as drama and cartoon, had this decreasing orde : sex behavior, sex relation ships, sex health, human development, personal technique, and society and culture. 2. The eight tapes of explanation and counseling showed a different sequence from that of the drama and cartoon material, primarily treating human development with 5419 seconds (47.9%) of type. The following were also considered in decreasing order: at 2000seconds (17.6%) sex behavior, at 1366 seconds (12.1%) sex health, at 1240 seconds (11.0%) society and culture, at 667 seconds (6.0%) relation ships, and at 611 seconds (5.4%) personal technique. 3. In a thematic analysis those education materials dealing with human development show this frequency sequence: anatomic physiology, reproduction, and adolescence. In relation, ships the sequence is dates, love, marriage and vows, and family. For personal technique, it is expressed as asking for help, and an empnasis on moral values. For sex behavior, they focus on abstinence, the co-responsibility of sex behavior, the sexual response of the human, and sexual nightmares. For the sex health area, the focus is contraception with abortion and reproductive health following that. In society and culture diversity is considered. 4. An analysis of the differences in production and content between 1980s and 1990s was also done. For materials produced in the 1980s the frequency of the subjects follows this order: sex behavior, human development, relation ships, sex health, personal technique, and society and culture with sub subjects such as abstinence, dating, adolescence, anatomic physiology, reproduction, calls for help, and the sexual response of a human being. For materials produced in the 1990s, highest frequency was sex behavior, the same as the 1980s. The rest of the material follows this decreasing order: relationships, human development, sex health, society and culture, and personal technique with sub subjects such as dating, co-resposibility in sex behavior, abstinence, and love frequently considered.

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Some Effects of Sex-linked Clothing Cue and Gender Schema on the Perception of Others -Research about student of Women s University- (성 관련 의복단서와 성 역할 정체감이 대인지각에 미치는 영향 -여대생을 중심으로-)

  • 이미현;임숙자
    • The Research Journal of the Costume Culture
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    • v.4 no.3
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    • pp.325-336
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    • 1996
  • The main purpose of this study was to find the roles of sex related clothes. The result of the study showed that he effects of sex related clothes were vast and strong. 1. It appeared that sex related clothes affected the wearer's outside aspects and also inferred the wearer's inside characteristics. Subjects judged the wearer's sex by sex related clothes, and confidence in judgement about the wear's sex also appeared stronger when cue of sex related clothes is more clear than being ambiguous. Judging the model's impression when subjects evaluated other's appearance and personality ,clothes affected it and clothes also had a strong impact when subject inferred others's characteristics such as ability and activity. Among the three kinds of sex related cue like men's clothes, women's clothes and ambiguous clothes, when a model wore men's clothes, he mode's impression judged by the subjects was most favorable and positive. But respondents sex role identity appeared that it didn't affected the judgement of the wearer's sex, evaluation and inference of wearer's characteristics. But this result didn't match with the gender schema theory.

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The Analysis of the Transitional Aspect of Gender expressed in the Later 20th Century Fashion (20세기 후반 패션에 나타난 성 개념 변화추이 분석)

  • 안소현;이경희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.5
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    • pp.702-713
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    • 2000
  • The purpose of this paper is to deeply understand the transitional concept of gender expressed in the later 20th century fashion through analyzing of various literature. Gender is constructed in the context of social and culture different than sex which is inherent difference between man and women. Thus the concept of gender can be changed according to change of social and culture. There are imposing changes in gender since 60's owing to various factors; namely, feminism, subculture, deconstruction, development of technology, market economy, changing sex roles, etc. Especially in the 60's to 70's, as radical changes were took place, gender became vague more and more. Finally these days there is no fixed gender. In terms of meaning, there may be a number of genders-since there are as many meanings of sex as there are people who have thought about it. That is, sex is, gender means. Sex exists in itself, and is sublimely indifferent to what humans think of it, However gender is all the meanings we assign to sex. In accordance with this phenomena, people don't mind their sexes with appearance. There is only different disposition and taste.

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The Study of Human Body Expression and Fashion Design Appeared in Popular Culture -Focused on Movies in Korea and American- (대중문화에서 보여지는 신체표현과 복식디자인 연구 - 미국과 국내 영화를 중심으로 -)

  • 권기영
    • The Research Journal of the Costume Culture
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    • v.12 no.4
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    • pp.676-690
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    • 2004
  • The purpose of this study is to investigate the symbolic meaning in body image and fashion style portrayed in Korea and American movies in aspects of sex, race, nature, and technology. The researcher analyzed movies in Korea and USA, and the results were as follows. In aspects of sex, movies portrayed new masculinity and femininity escaped from previous gender stereotypes, and the clothing styles characterized sex identity and sex roles. In aspects of race, more various races appeared in America movies than Korea's, and the appearance and stereotypes related with race were blurred by the globalization and the change of film market environments. In aspects of nature, Korea movie portrayed the human being as lyrical appearance in nature, and America movie expressed the human as a strong men conquering the nature in adventure movie or super human image combined with nature thing which endowed nature's superior characteristics to human body in fantasy and science fiction movies. In aspects of technology, the human bodies were described as cyborg, alien, or super human, which symbolized the do-identification in digital world, de-boundarization between human and machines, and the human's uncertainty.

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Self-Control and Satisfaction with Gender and Sex-Role Identity in Korean and American College Students (한국과 미국 대학생의 성, 성역할정체감과 자기통제 및 자기통제 만족도와의 관계)

  • Lee, Kyung Hee
    • Korean Journal of Child Studies
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    • v.12 no.1
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    • pp.91-112
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    • 1991
  • The impact of gender, sex-role identity and cultural background on self - control behaviors was studied with the use of reports from 410 college students(201 Koreans and 209 Americans), who were administered both the Bem Sex Role Inventory and the Missouri Self Control Instrument. Gender, sex - role identity and cultural background significantly affected self - control and satisfaction. Regardless of cultural background, males showed a higher level of self - control and satisfaction than females. Androgenous students from both nations used a higher level of expressed/yielded self - control and more satisfied than the students with other sex - role identities. There were some differences in self - control between the Korean and American students. For the American students, the level of expressed self - control was the critical factor in explaining self - control behavior, whereas the level of yielded self - control was the critical factor for the Korean students. This was explained as a phenomenon of culture - bound relationships. Regardless of sex and sex - role identity, the level of satisfaction of Korean students was significantly lower than that of American students. The present results suggested that Korean students have some sort of conflict between self - control and satisfaction. The conflict can probably be attributed to the recent influx of western culture emphasizing goal - oriented control.

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Etiology of Sex Offences and Intervention Strategy (성폭력 범죄의 원인과 개입전략에 대한 고찰)

  • Sun-Young Koh;Jong-Hee Yang;Soo Jung Lee
    • Korean Journal of Culture and Social Issue
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    • v.10 no.spc
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    • pp.117-146
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    • 2004
  • This paper is a preliminary literature review to give lights on the importance of academic research on sex offences. First, definition and etiological factors of sex offences were introduced and then it was attempted to classify offensive behaviors. Furthermore, it was explored on which aspects of our criminal justice system the research results in the Western societies could be applied. Related to recidivism research, risk factors were explored again and intervention strategies were investigated to reduce the future risk of sex offenders. Finally, these findings were evaluated for the applicability to Korean criminal justice system.

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Organizational Culture and Turnover: Focusing on Moderating Effects of Personal factors (조직문화와 이직 관계에 대한 실증적 고찰: 개인특성의 조절효과를 중심으로)

  • 안관영
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.20 no.44
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    • pp.343-356
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    • 1997
  • Many empiric research findings have supported that the characteristics and strength of Organization Culture(OC) is closely related with organizational performance(absenteeism, job satisfaction, cohesiveness and turnover etc.). The first purpose of this study is to review the relationship between OC and turnover as a performance factor, and the second and primary purpose is to test the moderating effects of personal factors(sex, educational career, rank, occupation, marital status, job switching, age, company tenure and job tenure) between OC and turnover. For the analytical purpose of this article, OC type is categorized as Maintainable Culture(MC), Affiliation Culture(AC), Progressive Culture(PC) and Rational Culture(RC) based on Quinn(1985). The empirical results are as followings: Moderating effects are found in sex(with MC and RC), educational career(with MC, PC and RC), job switching(with MC and RC).

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A Study on Sex Consciousness, Son Preference and Sex Ratio Disproportion of the College Students (일부 대학생의 성의식, 성선호도 및 성비불균형에 관한 연구)

  • Hong Myung Sun
    • Journal of Korean Public Health Nursing
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    • v.12 no.2
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    • pp.149-171
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    • 1998
  • This study attempted to find out a way which is to establish a desirable value and social culture related to sexuality. This study examined student's value and preference about sex and at the same time resolving method to correct ill-rooted value of male preference in our social culture. This study subjects consisted of 409 male and female students of a college located in Incheon area. The study data collected from June 5th to June 11th. 1998. Survey technique was chosen to collect data and analized by SPSS/PC+, SAS program using statistical methods of frequency. percent. $X^ 2-test$ and t-test. The study results are as follows ; 1) Sex satisfaction score of male students was higher than female students and the difference was significant statistically (p<0.0001). 2) There was a difference between male and female student's thought that our socity's structure has a sex discrimination. But female students felt strongly unequality of sex in our socity. 3) $65.4\%$ of total students have a general knowledge about sex and female student's score was higher than male students. The high percent of students get into know sex through mass media $(32.6\%)$ and peer groups $(31.9\%)$. 4) Student's attitude to sex was different from male and female students. Male students have more liberal attitude about sex than female students. 5) $97.1\%$ of the total students believe that our socity has son preference. 6) $86.5\%$ of the total students thought that sex ratio disproportion resulted from male preference is worriable problems in our socity. But there was no significant difference between both sexes.

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