• The Journal of the Korea Contents Association
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• v.12 no.4
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• pp.315-326
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• 2012

The purpose of this study is to examine the motivation of elderly people to participate in volunteer activities and to analyze the effect of participation motivation on satisfaction with volunteer activities of them. The 297 questionnaires which were collected from persons over 60 years old who were doing voluntary service activity in welfare center for the aged, Silver police in Goyang and Paju city. The frequency, factor and regression analysis were used for the research. The results are as follows: First, the motivations to participate in volunteer activities had four factors: self-realization, social activities, social responsibility, and personal achievements, and these factors had positive effect on satisfaction with volunteer activities. Second, the motivation to participation in volunteer activities and the degree of satisfaction with them were found to be different in accordance with age, education, income, religion and health.

• The Journal of the Korea Contents Association
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• v.9 no.5
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• pp.24-32
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• 2009

Our society is rapidly ageing and income level is rising. With the development of IT-based convergence technology and the construction of infrastructure for the u-healthcare services, the importance of the hand acupuncture prescription has known as the folk remedies is being spotlighted. In this paper, we proposed the hand acupuncture prescription using the personalized symptom according to context in the u-healthcare. The proposed method defined the context and environment of the users and predicted the profited hand acupuncture prescription service according to the personalized symptom using the collaborative filtering. The user gets the accurate hand acupuncture prescription as the personalized symptom to input only the name of a disease in the proposed system. We developed GUI for this purpose, and experimented with it to verify the logical validity and effectiveness. Accordingly, the satisfaction and the quality of services will be improved the hand acupuncture prescription by supporting the context information as well as the personalized symptom.

• The Journal of the Korea Contents Association
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• v.15 no.8
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• pp.375-388
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• 2015

This study verified empirically and analyzed systematically how the hospital choice factors of visitors in general hospitals influence customer satisfaction and revisiting intention. As a survey way for hypothesis verification of this study, we took a direct survey for 4 weeks(June 1 to June 28, 2014) to the outpatients and their guardians visiting the three general hospitals in Busan, Ulsan, Gyeong-nam. For the survey we distributed a total of 550 questionnaire and used the final 519 of them in verifying this research model except unreliable 31 data. The result showed that human element, accessibility element and public image of hospital choice factors effected on the customer satisfaction, but physical and effectiveness factors did not effect on it. And, the only public image factor of hospital choice factors have a good effect on the revisiting intention. Also, it influenced between customer satisfaction and revisiting intention, so it is proved that the customer satisfaction is a important factor to revisiting intention. The hospitals should promote a hospital policy to connect with customer satisfaction and income growth and provide a high-quality medical service by making effectively use of planning priority strategies of hospital management with a variety of factors.

• Nutrition Research and Practice
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• v.1 no.1
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• pp.57-64
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• 2007

Dining-out behavior is associated not only with socio-demographic characteristics such as gender, education, occupation, residence, and marital status, but also with individual preferences, such as eating-out activities, interests, and opinions. We investigated dining-out behaviors and their associated factors. Announcements by health practioners and the Chief of Dong Office were used to recruit 739 residents (217 males and 522 females) in Chuncheon, Korea. Information on the frequency and reasons for eating out, the standards for meal selection, and the overall satisfaction with restaurants, based on taste, nutrition, amount, price, service, sanitation, and subsidiary facilities of restaurants, was obtained through personal interviews with a structured questionnaire. Among all respondents, 46.3% of subjects ate outside of the home once or twice a month, and 33.8% reported that they ate out only a few times a year, or never. This was much higher than the national average of 52.0% as reported by the Korean National Health and Nutrition Survey (KNHNS) in 2001. The frequency of eating out differed significantly according to age (p=0.001), family income (p<0.001), residential area (p<0.001), and educational level (p<0.001). The most common reasons for dining out were meetings (46.7%), followed by special celebrations (15.4%), and enjoyment (11.2%). Korean food (55.3%) was the most frequently selected type of meal when eating out, and food was most often selected based on personal preferences (41.4%) and taste (29.8%); only 5.5% and 7.7% of subjects considered nutrition or other factors (e.g., sanitation), respectively. The results showed that the frequency of eating out for Chuncheon residents was much lower than the national average; in addition, eating-out behaviors depended on the residents' socio-demographic and personal characteristics.

• The Journal of the Korea Contents Association
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• v.10 no.10
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• pp.128-139
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• 2010

Since the revised enforcement ordinance of the broadcasting legislation, Product Placement that was introduced in May, 2010 has expanded the stable income of broadcasting contents and broadcasting advertising industry, and improved the quality of the broadcasting contents and its service. However, as a result of Product Placement enforcement for the past 3 months, it reveals many problems, and is blamed for being unable to meet the intent of the law. Accordingly, Product Placement is not established properly. Thus, it is required to improve the detailed action plan for revitalization of Broadcasting Contents and Broadcasting Advertising Industry as originally intended. For example, the outsourcing production company involved in producing programs like dramas and the broadcaster have failed to reach negotiation on distributing proportion and it is keenly in need of its related study. This study is to cover the current status and the problems of introducing Product Placement, and is expected to provide the policy implications and the practical lessons. However, it displays limits that it ends in exploring and policy debate. It is henceforth expected to continue various studies of measuring the effectiveness, strategy, creative, and so forth based on discussion of introducing Product Placement.

• The Journal of the Korea Contents Association
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• v.20 no.7
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• pp.149-160
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• 2020

The purpose of this study is to analyze factors affecting a grade maintenance of the non-graded group by LTCI(Long-Term Care Insurance, NHIS). The predictors were examined grade maintenance of the non-graded group(non-grade of A, B, C). The results were as follows: this study found that predisposing factors of the grade maintenance of non-graded of LTCI were significantly related to age, sex, death. Enabling factors of the grade maintenance of non-graded of LTCI were significantly related to household state, income level. Need factors of the grade maintenance of non-graded of LTCI were significantly related to dementia, grade of first grading, retry of applying for long-term care assessment. Based on the finding of study, implications and future research directions were discussed for policy considerations.

• The Journal of the Korea Contents Association
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• v.15 no.4
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• pp.153-167
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• 2015

This paper empirically analyzes specific characteristics of VOD users and their practical viewing patterns, using socio-demographic data of the current IPTV subscribers in combination with actual data of genre usage and payment. The findings revealed active viewing patterns of male, the unemployed, high earners and early adopters. In terms of preferences, households with large numbers of women prefer time shift contents, whereas households composed of more men or preschoolers prefer non-time shift contents. Likewise, the households that have more women or higher income had relatively a lot of experiences of purchasing time shift contents on one hand, but the households characterized by the larger numbers of family members or unemployed householder or young householder showed much willingness to pay premium contents on the other hand. Given the utilization of correct database, the findings offer useful information conducive to service promotion and marketing strategies to maximize VOD use in the practical dimension.

• KIEAE Journal
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• v.9 no.3
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• pp.13-20
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• 2009

Globally, the issue of aging populations has become a significant one, and while Korea is not yet in the same position as many other countries, it has been changing rapidly into an aged society. Korea will be an aged society and this will increase the problems which are associated with an aged society. So we are in the urgent situation of looking the solutions for aged society problems. On this theme, a society which is rapidly aging has a growing interest with developing solutions for suitable elderly housing. A possible model of elderly housing which accomplished this is shared housing. Shared housing is more integrated in local society, and is designed like a small-scale house concept. Also as it provides benefits for social, economical and practical to the continuance of independent life, the shared housing which gives the possibility of sustainable life in the local society is a unique housing type and not only an extension of a housing community, but also it an alternative plan of social integration. This study is one of the methods for the proposal of an alternative plan for the sustainable housing using a small group workshop. It aims to understand the housing preferences of seniors and introduce various shared housing types to a low-income senior group and offer new information of the shared housing for the future. So I give the source that senior could think about their housing plan and what is housing preference type. I anticipate that the better elderly environments, facilities and service to the elderly shared housing development in the future.

• Asian Pacific Journal of Cancer Prevention
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• v.16 no.7
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• pp.2731-2737
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• 2015

Background: The majority of deaths from cancer occur in low and middle income countries, partly due to poor public awareness of the signs and symptoms of cancer. Materials and Methods: A community based survey using the Cancer Awareness Measure (CAM) questionnaire was conducted in three different communities in Oman. Omani adults aged 18 years and above were invited to participate in the study. Results: A total of 345 responded from 450 invited participants (response rate=76.7%). The majority of respondents were unable to identify the common signs and symptoms of cancer identified in the CAM (average awareness was 40.6%). The most emotional barrier to seeking help was worry about what the doctor might find (223, 64.6%); a practical barrier was too busy to make an appointment (259, 75.1%) and a service barrier was difficulty talking to the doctor (159, 46.1%). The majority of respondents (more than 60% for seven out of ten symptoms) would seek medical help in two weeks for most signs or symptoms of cancer. Females were significantly more likely than males to be embarrassed (p<0.001), scared (p=0.001), and lack confidence talking about their symptoms (p=0.022). Conclusions: Urgent strategies are needed to improve public awareness of the signs and symptoms of cancer in Oman. This might leads to earlier diagnosis, improved prognosis and reduced mortality from cancer.

• Culinary science and hospitality research
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• v.16 no.5
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• pp.1-13
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• 2010

This study analyzes the satisfaction degree for menu quality of the regional cuisine in Gangwon province. The result of verifying hypotheses is as follows. For the satisfaction with the quality in direct services, it showed no similarity by education levels, locations, and income levels; however, there was a significant difference in satisfaction by gender, locations, and occupation. Males evaluated satisfaction with direct services higher than females, and Chun-Cheon and Sok-Cho residents felt more satisfied than Gang-Reung residents. By occupation, students and self-employed ones showed more satisfaction. For the satisfaction with indirect services, there was a significant difference in 1% of the similarity range by gender, locations, and occupation while no difference was shown in the other variables. Compared with the satisfaction with direct services, satisfaction with indirect services was low, which indicated the necessity of improving indirect services. Indirect services showed the same results of satisfaction by gender, locations, occupation as those of direct services. In particular, it showed high satisfaction among students.