• Title/Summary/Keyword: service Income

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Customer Equity Drivers and CLV of the Department Stores in Seoul

  • Kim, Hyun-Sook;Min, Ji-Young;Lee, Yu-Ri
    • International Journal of Costume and Fashion
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    • v.10 no.2
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    • pp.73-88
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    • 2010
  • Study aims to identify customer equity drivers and their relative importance, to represent customer lifetime value (CLV) distribution, and to investigate the effect of customer equity drivers and demographics on CLV when shopping apparels at the four big department stores in Seoul. Recently, Korean department stores marked significant decrease in sales volume and it calls for more focus on customer orientation. Customer equity is a managerial concept which considers customers as a valuable asset for business success. Sustainable competitive advantage is attainable when customer equity drivers and CLV are measured, managed and enhanced. results identified four dimensions of customer equity drivers such as 'retail brand equity: 'relationship equity', 'retail service equity', and 'price value equity'. Among them, 'relationship equity' was proved to be the most influencing factor on the customer's store patronage intention. The CLV distribution represented unique characteristics of each department store. The level of CLV depended on such demographics as age and income. Marital status influenced the relationship between perceived customer equity drivers and CLV. It also analyzed competitive structure of the four big department stores in Seoul and offered managerial suggestions. This study provided conceptual framework for the future study of customer equity related to apparel shopping at the department stores as well as managerial implications.

The Effects of Store Attributes on Customer Equity of Dongdaemun Shopping Malls - Focusing on Dongdaemun Shopping Mall Types - (동대문 쇼핑몰 선택속성이 고객자산에 미치는 영향 - 동대문 쇼핑몰의 유형을 중심으로 -)

  • Zhang, Ting;Ko, Eunju;Chae, Heeju
    • Fashion & Textile Research Journal
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    • v.18 no.4
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    • pp.438-449
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    • 2016
  • Domestic and foreign tourism authorities show that the most favorite tourist activity is shopping. Tourism income in Korea set a record in 2014 due to a large influx of Chinese tourists. Dongdaemun fashion market was selected as the most preferred destination for Chinese tourists shopping in Korea. This study examines the effect of store attributes on customer equity at Dongdaemun shopping malls. This study adopted a survey; subsequently, 637 questionnaires were used in the final analysis. Collected data were analyzed using SPSS 21.0 and AMOS 18.0 statistics program. The main findings of this study are as follows. Among the three store attributes of Dongdaemun shopping malls, service and environment attributes appeared to influence the three drivers of consumer equity. In addition, value equity was identified to provide a positive impact on Customer Lifetime Value (CLV), brand equity, and relationship equity were identified as having a positive impact on revisit intention. Second, the relationships between the variables were significantly different in two types of the Dongdaemun fashion shopping mall (Doota vs Lotte Fitin). In addition, this study offers a valuable implication for brand marketers to maintain and develop customer equity in Dongdaemun fashion markets.

Beneficiaries' Satisfaction, Menu Preference and Dietary Habits of Lunch-box Program Provided to Low-income Families (결식아동에 제공되는 도시락 지원 수혜자의 만족도, 메뉴 기호도 및 식습관 조사)

  • Kwun, Hye-Yeong;Kim, Jung-Hee;Lee, Hong-Mie
    • The Korean Journal of Food And Nutrition
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    • v.24 no.3
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    • pp.320-328
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    • 2011
  • Information regarding the status of lunch box service for children and juveniles from nutritionally vulnerable families is limited and has not been assessed from the view of beneficiaries. Therefore, this study intended to determine the satisfaction, current status, menu preferences, and dietary habits of recipients served lunch-box meals from Pocheon city. There were 41 subjects from primary schools and 73 from secondary schools. Although 94.8% answered that the foods were generally helpful, as much as 28.9% replied that the amount of food provided was too little. Only 77.2% answered that they eat the foods always or usually, 29.5% answered that they throw away leftover foods, and only 71.9% recycled empty containers, suggesting the need for instruction regarding how to deal with leftover foods and containers. Food preferences were high for deep-fried foods and meats and low for fish and vegetables, and that for vegetable egg rolls was relatively high, suggesting the need to increase vegetable intake. Adherences to guidelines regarding street foods was the lowest in both elementary and secondary school students, suggesting that the contents of nutrition education for these students should include materials to improve dietary habits, along with increasing the consumption of milk.

A Study on the Preference Determinants of Buddhist Temple Food (사찰 음식 선호도 결정 요인)

  • Hong, Geum-Ju;Lee, Yoon-Shin;Nam, Jin-Sik;An, Ho-Ki;Lee, Eun-Jun
    • The Korean Journal of Food And Nutrition
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    • v.20 no.4
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    • pp.384-391
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    • 2007
  • The purpose of this study was to investigate the preference determinants of buddhist temple food(BTF) and leaded to its activation based on these results. 354 subjects were participated in the survey using questionnaires. 66.9% of subjects had over the normal interest. The taste of BTF was light(34.7%) and it would be helpful in their health(72.9%), subjects answered. Lightness and not strong taste was the main reason of preferring BTF(50.8%), but lack of nutrients was dislike reason of BTF generally. According to factor analysis, the factors of preference determinants deduced as the external form, social environment, health, essential quality and information of food. There were not significantly different between factors by sex and family form. External form, health and essential quality of food had the significant difference by generation and education level. The factors of external form and the essential quality of food showed the significant difference by job. According to the monthly income, the factor of social environment, health and information of food had the significant difference.

A Survey of Patient Satisfaction With Physical Therapy Services (물리치료 서비스에 대한 환자의 만족도 조사)

  • Jung, Hyun-Sik;Park, Hyeoung-Sik;Park, Tae-Sub;Park, Jin-Hyeoung;Kim, Young-Rok
    • Physical Therapy Korea
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    • v.9 no.1
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    • pp.97-110
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    • 2002
  • The purposes of this study were to investigate the patient satisfaction with physical therapy services and find the related factors to patient satisfaction. In this study, three hospitals were selected at large, middle, small city. Ninety subjects (53 males, 37 females) who had received physical therapy service were participated in this survey. Survey data were collected by a written questionnaire. The patient satisfaction scale had a good reliability (Cronbachs alpha=.9134). The collected data were analyzed by t-test, ANOVA, and Kruskal-Wallis. The scores of patient satisfaction with physical therapy services at large, middle, and small city were 79.67, 76.23, and 86.33 respectively. The score of patient satisfaction at small city was significantly higher than middle and large city (p<.01). There was no significant difference in patient satisfaction with physical therapy services according to gender, age, education years, occupation, marital status, religion and average monthly income. Further studies are needed to identify which specific factors are related to patient satisfaction with physical services. This information will be useful in improving the patient satisfaction.

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Survey on the effect of government paid denture project by the participating dentists (노인의치보철사업 참여 치과의사의 참여 만족도와 사업개선방안에 대한 연구)

  • Kim, Mi-Gyeong;Kim, Mi-Ja;Yu, Seung-Yeon;Lee, Mi-Suk;Lee, Yeong-Bok;Choe, Yong-Geun
    • The Journal of the Korean dental association
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    • v.45 no.10 s.461
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    • pp.641-650
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    • 2007
  • Few reports regarding the effect of government paid denture project for low-income elders evaluated by the participating dentists are available despite the project was launched in 2002. Thus, this study investigated the effect of the project evaluated by the participating dentists and suggested public health policies for the better development of the project. Survey questionnaire regarding desire to continue participation, motivation of the participation, list of complaints, wish of the payment increase, and wish of the abutment crown increase were completed by 117 dentists in Seoul and Pusan. 78.6% of them desired to continue the participation while 16.2 % of them did not. When the motivation of participation was the service for the society, they tended to show the desire of continuing participation. Half of them were satisfied with the current payment(50.4%), while the other 47.9% did not. Complicated oral health status(48.7%), poor cooperation of patients(8.5%) and too frequent after cares low payment(6.8%) were complained. Payment increase compensating the addition of preprosthetic procedures for the complicated oral health status and the after cares was desired. Also, more thorough education regarding the denture project for the patients by the public health center is needed to alleviate the inconvenience of the participating dentists.

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Job Stress, Organizational Commitment, Way of Coping and Turnover Intention among Korean Visiting Nurses (방문간호사의 직무스트레스, 조직몰입 및 대처방법과 이직의도)

  • Choi, In-Hee;Chung, Young-Hae;Park, In-Hyae;Choi, Young-Ae
    • Korean Journal of Occupational Health Nursing
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    • v.22 no.2
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    • pp.149-158
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    • 2013
  • Purpose: The purpose of the study was to identify factors related to turnover intention among Korean visiting nurses. Methods: The data from 192 of 208 nurses working in southern part of Korea were collected for analysis during in-service education in May 19~20, 2011. Descriptive statistics, chi-square tests, ANOVA, and logistic regression analysis were performed using SPSS 19.0 program. Results: Among the general characteristic factors, young, married, university graduation, lower satisfaction with income and longer work experience as a nurse were associated with higher odds of turnover intention. Organizational commitment was associated with low turnover intention. Way of coping was not statistically significantly associated with turnover intension. Conclusion: Stress from the organizational system was found to be the most important variable that explains the turnover intention in this study. Use of sensible communication methods and introduction of effective conflict resolution system is suggested to reduce turnover intention. Further research is recommended to identify the job demands and organizational systems of visiting nurses.

The Influence of Health Status and Working Condition on the Absence of Adult Workers: Focusing on Gender Differences (성인 근로자의 질병 결근에 미치는 영향요인: 성별차이를 중심으로)

  • Lee, Mi-Kyoung;Lim, So-Hee
    • Korean Journal of Occupational Health Nursing
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    • v.29 no.4
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    • pp.273-287
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    • 2020
  • Purpose: This descriptive correlation study was conducted to investigate factors affecting the absence of adult workers according to their gender. Methods: Secondary data analysis was carried out using data from the fifth Korean Working Conditions Survey. Data on respondents' demographic characteristics, working conditions, health status, and absence were analyzed; a descriptive analysis, χ2-test, t-test, and logistic regression analysis were carried out. Results: The factors that had the greatest impact on male workers' absence from work were service workers (2.74 times; B=.99), having more than 53 hours of work per week (1.17 times; B=.52), and when subjective health conditions were not satisfied (2.27 times; B=.82), whereas the factors that affected female workers' absence the most were a monthly income of 3 million won or more (2.74 times; B=1.34), a weekly work time of 53 hours (2.02 times; B=.71), and having a fewer number of sleep disorders (B=-.36). Conclusion: This study suggests that not only the national interest should be considered in investigating the factors affecting absence but also the enterprise. Systematic support for the health care of workers is also needed.

Geographic Mobility and Related Factors among Newly Graduated Nurses (신입간호사의 지역간 이동 양상과 영향요인)

  • Yoon, Hyo-Jeong;Cho, Sung-Hyun
    • The Journal of Korean Academic Society of Nursing Education
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    • v.23 no.3
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    • pp.353-362
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    • 2017
  • Purpose: This study aimed to analyze the mobility of newly graduated nurses from regions where their nursing schools were located to regions where they took up their first jobs, and to identify factors influencing nurses' mobility. Methods: Data from the Graduates Occupational Mobility Survey, collected annually from 2010 to 2014 by the Korea Employment Information Service, were analyzed. The sample consisted of 1,488 graduates and 1,229 nurses who were employed on a full-time basis in hospitals. Multiple logistic regression analysis was conducted to identify factors associated with geographic mobility. Results: Among the nurses working in hospitals, 69.2% had their first jobs in their nursing school regions and 11.3% in their high school regions. Fifty-two percent of the nurses worked in the capital region; 47.2% thereof had moved from a non-capital region. Nurses were more likely to work in their nursing school region when they were female, were older, graduated from a high school located in their nursing school region, graduated from a college (vs. university), had a lower nursing school performance, and expected lower monthly wage, compared with those who left their nursing school region. Conclusion: Education and remuneration policies are required to reduce geographical mobility to the capital region.

A Study on Redefining the Concept and Standard Range for Small Enterprise

  • Nam, Yoon-Hyung;Kim, Young-Ki;Kim, Seung-Hee
    • Journal of Distribution Science
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    • v.14 no.12
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    • pp.5-21
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    • 2016
  • Purpose - This study aims to clarify the meanings of small enterprise and modify criteria for explaining its range. Prioritizing the number of full time workers first and the sales next are proper as a new concept and range. Research design, data, and methodology - In research, 'small company' is a basic concept because the range of its standard is categorized as a 'small company' in the policy system of small & medium business. This study focuses on the solutions with ① evaluation on sales, ② standard for excluded ones ③ regulation for excluded business types in 'Act on Protection and Support for Small Enterprise'. Results - Clarifying the range of standard with maintaining the title is advisable. The scope should resist the current criteria or adopt a new standard which contains not only full time workers but also the sales. The new one may raise the policies' effectiveness because it can sort the 1% people of small enterprises. Conclusions - However, there should be a preventive system for sorting out the non-eligible ones not conformed to the CAP for small company. Therefore, it is desirable to prepare the system with 'unsuitable ones list' or regulate large income·inappropriate business types in 'Act on protection and support for small enterprise'.