• Title/Summary/Keyword: sensibility elements

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The Effect of Sensibility Elements and Screen Composition Elements of Internet Fashion Shopping Mall on Purchase Intention (인터넷 패션 쇼핑몰의 감성요소와 화면구성요소가 구매의도에 미치는 영향)

  • 박현희;구양숙
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.2
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    • pp.315-324
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    • 2002
  • The purpose of this study was to fed out the effects of sensibility elements and screen composition elements on purchase intention on the internet fashion shopping mall. A total of 200 responses were collected from a Questionnaire survey. The sensibility words were used for sensibility elements analysis. Screen composition elements were divided into 5 factors by factor analysis; product property, convenience of shopping, service, design, and promotion. The study showed that the satisfaction of sensibility elements and screen composition elements led to a positive purchase intention.

A Study on the Relation between the Exterior Environmental Factors and Sensibility Responses in Apartment Housing Estates (아파트 외부환경요인과 감성적 반응과의 상관성 연구)

  • 이윤정;정준현;이중우
    • Journal of the Korean housing association
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    • v.11 no.2
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    • pp.107-116
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    • 2000
  • The purpose of this study is to investigate the relation between the exterior environmental factors and sensibility responses in apartment housing estates. The finding of the study may be summerized as follow: 1) The method of analysis was that the adequacy of 214 sensibility vocabularies primarily drawn were analyzed by the evaluation group through questionnaire. As a result of factor analysis on them, 36 sensibility vocabularies were finally drawn and used as a tool for evaluation. 2) 22 elements were drawn as physical elements that shows sensibility responses according to residential complexes and classified roughly into five factors; the architectural factor, the rest space, the horizontal system, the design factor, and the annexed facilities. 3) The average score for sensibility items by complexes suggested that the sensibility contents would vary depending on the physical conditions of facilities by complexes. 4) It was shown that the percentages of sensibility responses by physical structural elements were 50.7% for the rest space, 24.1% for the design factor, 13.7% for the architectural factor, 8.1% for the annexed facilities, and 3.2% for the horizontal system. 5) The analysis of relation between the physical elements and the sensibility contents showed that the sensibility contents such as 'emotions', 'comfortable', 'luxury', 'symbolic', and 'intimate', had a positive relation with the physical elements such as the entrance of a complex, design element, artistic structures, and kindergarten facilities but a negative relation with the physical elements such as the shape of buildings, walkways, and separate garbage collection yards.

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Modeling the relationship between sensibility and design elements for developing the product based on human sensibility ergonomics (감성공학적 제품개발을 위한 감성과 디자인 요소간의 관계 모형화)

  • 권규식;이정우
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 1997.11a
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    • pp.11-15
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    • 1997
  • This study deals with the method for modeling relationship between human sensibility and design dldments of a product for applying human sensibility to product development, Inorder to extract sensibility characteeristics concerning a product, we figured out the relationship between xensibilith and design elements using corrdlation analysis and multiple regression analysis, and then modeled the realtionship between then through multiple objective linert programming. The results of this study can be effectively applied to develop a product based on human sensibility

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A Positioning Map according to Satisfaction of Sensibility Elements and Screen Composition Elements of Internet Fashion Shopping Mall (인터넷 패션 쇼핑몰의 감성요소와 화면구성요소 만족도에 따른 포지셔닝 맵)

  • Park, Hyun-Hee;Ku, Yang-Suk
    • Fashion & Textile Research Journal
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    • v.3 no.4
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    • pp.330-336
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    • 2001
  • The purpose of this study was to construct positioning maps according to satisfaction of sensibility elements and screen composition elements of internet fashion shopping mall by using multidimensional scaling (MDS). A questionnaire and internet-site surfing was used for this research, and 200 responses were used for data analysis. MDS analysis showed the satisfaction levels of 10 sensibility elements and 5 screen composition elements satisfaction for 8 selected internet fashion shopping malls.

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Development of a Rule-Based Inference Model for Human Sensibility Engineering System

  • Yang Sun-Mo;Ahn Beumjun;Seo Kwang-Kyu
    • Journal of Mechanical Science and Technology
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    • v.19 no.3
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    • pp.743-755
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    • 2005
  • Human Sensibility Engineering System (HSES) has been applied to product development for customer's satisfaction based on ergonomic technology. The system is composed of three parts such as human sensibility analysis, inference mechanism, and presentation technologies. Inference mechanism translating human sensibility into design elements plays an important role in the HSES. In this paper, we propose a rule-based inference model for HSES. The rule-based inference model is composed of five rules and two inference approaches. Each of these rules reasons the design elements for selected human sensibility words with the decision variables from regression analysis in terms of forward inference. These results are evaluated by means of backward inference. By comparing the evaluation results, the inference model decides on product design elements which are closer to the customer's feeling and emotion. Finally, simulation results are tested statistically in order to ascertain the validity of the model.

Effect of design elements of Block Stripe Pattern on Sensibility (블록 스트라이프 패턴의 디자인 요소가 감성에 미치는 영향)

  • 이영진;정혜진;박희주;이주현;조길수
    • Science of Emotion and Sensibility
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    • v.5 no.3
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    • pp.21-28
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    • 2002
  • In order to reflect emotion and sensibility of consumers to textile pattern design, the effect of design elements of block stripe pattern on sensitivity was investigated. The stimuli were manipulated with 4 design elements of value difference (3 levels), arrangement (2 levels), width (2 levels) and interval (3 levels). Among the 36 combinations, 27 stimuli, which showed independent sensibility results in the pretest, were adopted as final stimuli. Male and female university students (n=30) evaluated each sensibility subjectively using a questionnaire developed for this study. The effect of design elements on 12 sensibility dimensions drawn by factor analysis and the relationships between the physical quantities of each stimulus and the sensibilities were investigated. As the results of ANOVA for the effect of design elements on sensibility, there were more significant differences in sensibility in the orders of value difference, interval, width, and arrangement. The value difference showed the highest explanatory power. Looking at the sensibility differences according to the level of design elements, the narrower the width of the stripe, the more 'humble', 'clean', 'modern', 'simple', and 'comfortable', and the narrower the interval between stripes, the more 'impressive' and 'conservative' The smaller the value difference, the more 'luxurious', 'modern', 'humble', 'simple', 'soft', and 'clean'. Regression models to predict the 12 sensibilities showed higher values of goodness of fit except 'conservative', 'casual' and 'modern', which were all over 0.6. Based on these results, 2 design prototypes reflecting consumer's sensibility were presented.

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A Study on the Development of Fashion Sensibility (패션감성의 측정도구 개발에 관한 연구(제1보))

  • 이경희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.3
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    • pp.537-547
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    • 2001
  • The purpose of this study was to develop the measurement of the fashion sensibility. The stimulus were 91 photos selected in fashion magazines and had dominant visual power under detail, color, texture and pattern in the elements of fashion design. The semantic differential scale was constructed bipolar 25 pairs. The obtained data were analyzed by cluster analysis, factor analysis, ANOVA and t-test. The results were as follows; 1. The hierarchical structure was combined a natural and interesting, sensitive and lovely fashion sensibility. 2. The constructing factors of fashion sensibility were found out as aesthetic value, maturity, character and femininity·masculinity.(total variance: 55.7%) 3. Fashion sensibility by elements of fashion design was significantly different regarding all factors. 4. Fashion sensibility by demographic variables sex, age, marriage, education, occupation and expenditure was significantly different regarding partial factors.

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A Study on Applications of Housing Interior Design Elements according to the Sensibility Type (감성유형에 따른 주거 실내디자인요소 적용방안)

  • Park, Ji-Min;Park, En-Sun
    • Journal of the Korean housing association
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    • v.25 no.3
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    • pp.165-179
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    • 2014
  • The purpose of this study was to draw application elements of housing interior design according to user-oriented sensibility types. The sensibility evaluation experiments were conducted to target the general user 118 people using the sensibility evaluation tool for housing interior space. The results of the analysis were as: To produce the 'cozy' space, the colors and materials giving soft and natural feeling should be used. For the 'practical' space, type of ceiling and window that give the visually open feeling, the user-oriented furniture arrangement that allows using the space efficiently. For the 'cheerful' space, the simple and natural effects should be produced by using closed space that stable. For the 'traditional' space, the natural fishing material having rough texture should be used. For the 'unique' space, the space contained the dynamic feeling by the diagonal or vertical line and the graphic expression in the wall. For the 'congenial' emotional space, basic is the symmetric, stable and simple space. On the other hand, for the material, small size, natural texture or typical and soft materials should be used. For the 'sensuous' space, the dynamic and vertical sense of space should be expressed by the type of ceiling. The most important elements for the space of 'gorgeous' sensibility, is the color.