• 제목/요약/키워드: selection behavior

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Using education on irradiated foods to change behavior of Korean elementary, middle, and high school students

  • Han, Eunok;Kim, Jaerok;Choi, Yoonseok
    • Nutrition Research and Practice
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    • 제8권5호
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    • pp.595-601
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    • 2014
  • BACKGROUND/OBJECTIVES: Educational interventions targeted food selection perception, knowledge, attitude, and behavior. Education regarding irradiated food was intended to change food selection behavior specific to it. SUBJECTS AND METHODS: There were 43 elementary students (35.0%), 45 middle school students (36.6%), and 35 high school students (28.5%). The first step was research design. Educational targets were selected and informed consent was obtained in step two. An initial survey was conducted as step three. Step four was a 45 minute-long theoretical educational intervention. Step five concluded with a survey and experiment on food selection behavior. RESULTS: As a result of conducting a 45 minute-long education on the principles, actual state of usage, and pros and cons of irradiated food for elementary, middle, and high-school students in Korea, perception, knowledge, attitude, and behavior regarding the irradiated food was significantly higher after the education than before the education (P < 0.000). CONCLUSIONS: The behavior of irradiated food selection shows high correlation with all variables of perception, knowledge, and attitude, and it is necessary to provide information of each level of change in perception, knowledge, and attitude in order to derive proper behavior change, which is the ultimate goal of the education.

Consumer Spatial Behavior for Apparel Products based on Trade Area Selection Criteria

  • Son, Jin-Ah;Rhee, Eun-Young;Park, Hye-Sun
    • International Journal of Costume and Fashion
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    • 제12권1호
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    • pp.29-48
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    • 2012
  • The purpose of this study was to examine the relationship between consumer spatial behavior and consumer characteristics based on trade area selection criteria 469 female consumers who lived in the two new towns near Seoul, Bundang and Ilsan, participated in the study by completing questionnaires. Data were analyzed by using cluster analysis, ANOVA, Duncan's multiple range test, chi-square analysis, etc. The findings of the empirical research were as follows: 1. Five groups were identified by cluster analysis based on trade area selection criteria of clothing price-oriented group, time convenience-oriented group, shopping convenience-oriented group, variety/entertainment-oriented group, and passive shopping group. 2. Each group differed in spatial behavior such as clothing shopping area, the visiting frequency, and spatial movement type. 3. Each group showed differences in fashion involvement and demographic characteristics(age, marital status, education, occupation and social status).

The Association between Major Selection Motives and Employment Preparation Behavior in College Students Majoring in Hair: the Mediating Effects of Major Satisfaction

  • Jung, Sook-Hee
    • 한국컴퓨터정보학회논문지
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    • 제26권2호
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    • pp.133-140
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    • 2021
  • 본 연구는 헤어전공 대학생의 전공선택동기와 취업준비행동의 관계를 알아보고, 전공선택동기와 취업준비행동의 관계에서 전공만족도의 매개효과가 있는지를 밝히고자 하였다. 연구대상자는 B지역의 전문대학에 다니고 있는 헤어전공 학생 154명이었다. 연구도구는 전공선택동기척도, 전공 만족도 척도와 취업준비행동척도를 사용하였다. 자료분석은 기술통계, 적률상관분석, 회귀분석을 실시하였다. 또한 헤어전공 대학생의 전공선택동기와 취업준비행동의 관계에서 전공만족도의 매개효과를 검증하기 위하여 위계적 중다회귀분석을 실시하고, 매개효과에 대한 유의도 검증을 위해 Sobel 검증을 하였다. 본 연구의 결과는 다음과 같다. 첫째, 헤어전공 대학생의 전공선택동기 중 개인적 동기는 전공만족도, 취업준비행동과 정적 상관이 있었으며, 사회적 동기는 취업준비행동과 정적상관이 있었고 전공만족도는 취업준비행동과 정적상관이 있었다. 둘째, 헤어전공 대학생의 개인적 동기와 전공만족도가 취업준비행동에 영향을 미쳤다. 셋째, 헤어전공대학생의 전공만족도는 개인적 동기와 취업준비행동의 관계에서 부분매개 효과가 있었다. 한편 전공만족도는 사회적 동기와 취업준비행동의 관계에서 직접효과만 있었다.

와인 선택 속성에 대한 관능적 태도와 와인 정보원의 영향 및 상호관계 (Effects and Interrelationship on Sensual Behavior and Wine Information Sources in Selection Attributes of Wine)

  • 강근옥
    • 동아시아식생활학회지
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    • 제24권4호
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    • pp.457-464
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    • 2014
  • This study investigated the effects and interrelationship on sensual behavior and wine information sources in selection attributes of wine. Selection attributes of wine were categorized into four variables: sensual behavior, recommend information, label information, and wine information. The study showed that for sensual behavior variable, "taste" was the most influential item as compared to "food harmony", "mood harmony" and "partner's choice". For recommendation information, label information and wine information, "specialist", "grape varieties" and "brand" had the most significant effects. The study performed factor analysis on sensual behavior and wine information sources. The cumulative variance was 74.197%, implying that all four variables incorporated appropriate items. In the reliability analysis, all four variables showed Cronbach's ${\alpha}$ values above 0.6. In the analysis of the causal relations using a structural model, the effects of customers' sensual behavior on wine information sources was further investigated. The model verified that taste, food harmony, mood harmony and partner's choice, which are items of sensual behavior, had significant impacts when choosing wine. Sensual behavior influenced all wine information sources, which customers utilize in decision-making. Among these sources, sensual behavior had the biggest effects on recommendation information, followed by wine information and label information.

라이프스타일에 따른 세분시장별 외식 선택속성과 소비행동에 관한 연구: 중국 낙양지역을 대상으로 (A Study on the Food Service Selection Attributes and Consumption Behaviors based on Lifestyle Market Segments: Empirical Evidences from Luoyang)

  • 요량;김동진
    • 한국조리학회지
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    • 제23권3호
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    • pp.111-122
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    • 2017
  • The purpose of this study was to examine the market segments of Chinese dining-out customers based on their lifestyle. This study focused on the selection and consumption behavior of dining-out customers. The subjects of this study were 20 years old or older diners in Luoyang, China, and the data were collected for 11 days from April 5, 2016. 400 questionnaires were distributed, and 390 copies were collected. After excluding 9 inadequate questionnaires, 381 responses were used for data analysis by using IBM SPSS 23.0, and Data analysis included frequency analysis, cluster analysis, one-way ANOVA, and cross tabulation. The results of empirical analysis showed that there was a significant difference in selection attributes, consumption behavior and demographic characteristics in terms of lifestyle market segments.

남녀 대학생의 음식선택기준과 외식행동 (Factors in Food Selection and Eating Out Behavior of College Students)

  • 노희경
    • 한국식생활문화학회지
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    • 제14권3호
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    • pp.241-249
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    • 1999
  • This study was undertaken to assess eating out behavior and factors in food choices of 369 college students in Kwangju. 47.1% of subjects ate out at least once a day and lunch was the most frequent meal for eating out. Eating out expenditure was significantly associated with student's allowances. Significant differences were observed in frequency, expenditure of eating out and related factors in food preference between male and female students. Taste was the most considered factor but nutrition was the least considered in food selection of respondents. Among male respondents, the most important nutritive factor was protein followed by calorie and vitamin. However, female counterpart regarded calorie as the most important nutritive factor affecting food selection. Tendency of increased vegetable and fruit consumption was noted in subjects over past a few years. It might be suggested that effective nutrition education for college students be implemented to improve and develop eating out behavior related to nutrition in food selection.

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도서 관광지의 선택속성, 서비스 가치, 만족도 및 행동의도 관계 연구: 추자도를 대상으로 (Selection Attributes on Behaviour Intention of Island Tourism : focused on Chuja region)

  • 최용복;부창산;김민철
    • 수산해양교육연구
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    • 제24권3호
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    • pp.406-415
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    • 2012
  • The objective of this paper was to analyze the relationships between the factors of selection attributes and the behavior intention focusing on Domestic tourists in Chuja island. This paper utilized the path analysis to investigate the factors of selection attributes affecting the visitors' satisfaction and re-visit intention through service value as mediating factor. This study showed the most important thing among the factors influencing service value in research model was 'uniqueness of island'. Finally, this paper presented that the selection attributes had affected overall satisfaction and re-visit intention through the mediation of service value. In addition, this study calculated total effect including indirect and direct effect of the choice attributes on behavior intention. This result can give the stakeholders related to Chujado island a implication for a better policy of tourism development.

인공 면역계 기반 자율분산로봇 시스템의 협조 전략과 군행동 (Cooperative Strategies and Swarm Behavior in Distributed Autonomous Robotic Systems Based on Artificial Immune System)

  • 심귀보;이동욱;선상준
    • 제어로봇시스템학회논문지
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    • 제6권12호
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    • pp.1079-1085
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    • 2000
  • In this paper, we propose a method of cooperative control (T-cell modeling) and selection of group behavior strategy (B-cell modeling) based on immune system in distributed autonomous robotic system (DARS). An immune system is the living bodys self-protection and self-maintenance system. these features can be applied to decision making of the optimal swarm behavior in a dynamically changing environment. For applying immune system to DARS, a robot is regarded as a B-cell, each environmental condition as an antigen, a behavior strategy as an antibody, and control parameter as a T-cell, respectively. When the environmental condition (antigen) changes, a robot selects an appropriate behavior strategy (antibody). And its behavior strategy is stimulated and suppressed by other robots using communication (immune network). Finally, much stimulated strategy is adopted as a swarm behavior strategy. This control scheme is based on clonal selection and immune network hypothesis, and it is used for decision making of the optimal swarm strategy. Adaptation ability of the robot is enhanced by adding T-cell model as a control parameter in dynamic environments.

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Factors Affecting Online Hotel Selection Behavior of Domestic Tourists: An Empirical Study from Vietnam

  • LE, Ngan Ngoc Kim;BUI, Bao Trong Tien
    • The Journal of Asian Finance, Economics and Business
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    • 제9권5호
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    • pp.187-199
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    • 2022
  • The purpose of this study was to offer a new conceptual framework based on a combination of the TPB model, the TAM model, and two additional constructs consisting of eWOM and pricing value called the E-P-TAM-TPB model, and to assess the model's implications on hotel selection behavior. This study empirically examines the E-P-TAM-TPB model to evaluate and validate domestic tourists' online hotel booking intentions by using the partial least squares structural equation modeling (PLS-SEM) approach. The data was collected from 355 domestic tourists who booked the room via the hotel website. The major findings of this study indicated that the E-P-TAM-TPB model has a positive significant influence on online hotel selection behavior. The results revealed that all proposed hypotheses were declared supported. Future studies should build on the framework by incorporating potential moderators to better understand how different groups of customers behave online in different segments of the hospitality industry. Managers must not only develop an easy booking process but also provide price value information to attract or impress clients. Tourists can compare room rates with other hotel websites and OTAs.

전공 선택동기, COVID-19 불안, 직업가치관이 취업준비행동에 미치는 영향: 보건계열 대학생을 중심으로 (The Effects of Major Selection Motivation, COVID-19 Anxiety, and Work Values on Employment Preparation Behavior: Focused on Health College Students)

  • 김은정;박사라;임성범
    • 대한통합의학회지
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    • 제10권4호
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    • pp.49-56
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    • 2022
  • Purpose : The purpose of this study was to examine the effects of the motivation for choosing a major, COVID-19 anxiety, and work values on the employment preparation behavior of health college students and to provide evidence for developing programs for employment preparation behavior in the future. Methods : Employing a random sampling method, a survey was conducted from April 22 to June 3, 2022, using an electronically-disseminated questionnaire with college students majoring in medical technician, health administration, and nursing from D and K colleges located in Daegu. A total of 402 students who fully understood and agreed to the purpose of the study participated. The SPSS statistical program was used to analyze the collected data, which were verified using correlation and regression analyses. Results : The results of the study are: First, employment preparation behavior was positively correlated to major selection motivation, COVID-19 anxiety, and work values. Second, significant relationships were found between employment preparation behavior and motivation behind choosing a major, work values, and COVID-19 anxiety, in that order. The higher the major selection motivation, work values, and COVID-19 anxiety were, the better the employment preparation behavior was. Conclusion : The study's results indicate that it would be meaningful to provide health college students who were highly motivated to select their major and who possess sound work values with well-prepared job training programs. Various activities organized by the school for improving the students' self-satisfaction and self-efficacy, which can strengthen their long-term work values, could also be provided. In addition, due to the continuing COVID-19 pandemic, college students may feel anxious about new infectious diseases that might occur in the future. Therefore, considering the contemporary situation, a helpful educational program will be invaluable to fit the pupils for life's battle after they finish their education.