• Journal of the Korean Society of Costume
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• v.58 no.5
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• pp.1-12
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• 2008

Although the curator system of South Korea officially started in 2001, it has not taken root yet. Because most active curators do not have a certificate, concerned scholars are making efforts to complement and establish the curator system. Although there are currently numerous museums and art galleries that own a number of costumes and textiles in Korea, the number of curators who majored in the history of costume is very low. Despite the growing importance and the increase in costume-related exhibition than any other fields, this shortage of qualified curators resulted in the lack of specialty for the management and exhibition of past costumes. To solve this problem, there needs to be more hire for curators, in proportion to the possession and exhibition of costumes, who major in the history of costume. The history of costume must also be part of the curator test and be required even for the internship. And there must be education for curators who currently deal with costumes without having majored in the study of costume, history of costume students who want to become a costume-related curator in the future, and the general public. The contents for education must include the knowledge of artifacts, theories to enhance the management capacity, and practice in the museum.

• Korea Science and Art Forum
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• v.27
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• pp.277-288
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• 2017

The number of science museums in Korea has expanded quantitatively from 72 in 2008 to 128 in 2016. This study started with the fact that the government puts a lot of budget into building a science museum, but there are more than one quarter of science museums with less than 50 spectators per day and many inefficient institutions. The number of visitors is an important factor in improving the efficiency of the science museum operation. The purpose of this study is to analyze the relation between the service quality of the science museum and the customer satisfaction and the intention to revisit and to find out what kind of effort should be concentrated in the science museum to attract more visitors. Questionnaires were written in the exhibition, education, and culture fields of the Gwacheon National Science Museum. The results were derived by frequency analysis, reliability analysis, factor analysis, and multiple regression analysis. The results and contents of the study are as follows. First, in the field of exhibition, the quality of exhibition facilities was expected to affect customer satisfaction and intention to return, but did not have a meaningful relationship. Second, the education sector has been found to affect customer satisfaction and return intention in all aspects of service quality (operation and contents, instructors, educational facilities and environment). Third, in the field of culture (event), the quality of the cultural program influences the visitor satisfaction, but it does not affect the intention to revisit. The science museum can provide satisfaction to visitors by combining activities such as science and arts. Despite the limitations, it is necessary to make efforts to improve the visitor satisfaction and revisit by proceeding with the convergence research on the entire National Science Museum in the future.

• Journal of Global Scholars of Marketing Science
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• v.10
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• pp.45-70
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• 2002

The purpose of this study is to obtain more insight into the explanation and prognosis of consumer behavior in real and virtual museums. The analysis focuses on the influence of the museum environment on the museum patrons (rather than on the influence of the art objects). On the basis of the emotional approach to environmental psychology by Mehrabian and Russell (1974), a behavior model has been developed for museums. The model, which is based on the emotional variables pleasure, arousal and dominance (PAD), is also enhanced by cognitive variabies (learning attractiveness, education standard and information demand). The enhancement of the classical model was necessary because cognitive variables play a major role in cultural institutions such as museums: One important objective of museums is the communication of cultural knowledge to visitors. The model is tested empirically using structural equation modeling. 301 visitors were interviewed individually. Two different museum environments were represented using visual stimuli. The theoretical model for museums can be proved empirically. The degree to which the model fits the empirical data was extensively tested. The model showed high compatibility with the data and could be accepted. The study proves that a model can be developed, which explains visitor behavior in museums. The model shows museum designers how museums should be designed to be both emotionally appealing and a learning environment. Based on empirical studies in virtual stores on the Internet, it is discussed whether the research findings in these environments may be applied to virtual museum environments. In order to create an emotionally appealing virtual museum, it is recommended that one uses a 3-dimensional representation to offer various possibilities for interaction and to create a multi-sensual environment that appears highly realistic.

• Journal of the Korean earth science society
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• v.26 no.5
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• pp.376-386
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• 2005

This study investigated to describe how the nature of science is revealed in the four natural history museums in Korea. Natural history museums are well considered as informal settings of education, and the nature of science has been one of major topics stressed in science education. Therefore, the revelation of this topic is supposedly reflected in developing museum exhibitions. In each of the four target natural history museum or natural history exhibition, the representative exhibits subtitled by scientific inquiry and cases dealing with history of science were selected for the study. The analyzing exhibits focused on whether exhibitions were labeled with emphasis on declarative description or interpretative one. In analyzing the contents, the focus was on the concerns of scientists, scientific community, social and cultural aspects, uncertainty of scientific knowledge, and providing sufficient evidences. All things considered, it was hard to conclude that every target exhibit clearly considered the nature of science as an essential element, in designing and developing their exhibitions. More deliberate input of nature of science is suggested for worldly renowned natural history museums, because previous researches keep insisting that the nature of science would be more efficiently achieved in an informal educational setting rather than in classrooms.

• Journal of Science Education
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• v.39 no.2
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• pp.290-305
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• 2015

In this study, we analyzed exhibitions and programs of Daegu National Science Museum in terms of levels of science communication and domains of scientific literacy. Also, we surveyed visitors' perceptions on the exhibitions. As results of analysis on science communication level, 48.3% of exhibitions and programs corresponded to the 1st generation level, 49.0% corresponded to the 2nd generation level, and 2.7% corresponded to the 3rd generation level. In terms of domains of scientific literacy, the contents on 'design world' and 'the nature of technology' got a majority. Also, the results of visitors' perceptions on the exhibitions showed they preferred active exhibitions, that is the 2nd generation. It is recommended to develop more 3rd generation exhibitions and programs based on the paradigm shift about the role of science museums. And it is also recommended to carry out the task to raise consciousness of citizens about scientific literacy and science communication.

• Journal of the Korean earth science society
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• v.38 no.6
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• pp.448-463
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• 2017

The study aims to suggest the direction of improvement in presenting the exhibition space by examining the current status quo of children's science exhibitions in order to enhance the educational effectiveness Children's Science Museum. For this purpose, the children's science museum exhibition and exhibition space were categorized into three themes largely according to the exhibition contents, and an analysis framework was developed to analyze exhibition media and exhibition space. For the research subjects, we selected 7 exhibition halls targeted at children in Korea, collected data via video-taping, and analyzed based on the framework of analysis. When analyzing the display situation in which the exhibits have the contents of 'body', 'peripheral things', and 'natural phenomena', we found that the exhibits are composed of too difficult contents to understand, which do not fit the children's developmental level, and the major media used are observational and explaining media. Additionally, concerning the exhibition space, there is a tendency to rely on the installation elements and color effect. It is also difficult to deduce the contents of the exhibits and the entire story. We suggest that the entire exhibition planning be carefully made from the beginning to improve the current status and enhance the educational effectiveness of the Children's Science Museum with the help of experts.

• Journal of the Korea Convergence Society
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• v.11 no.11
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• pp.115-121
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• 2020

This study aims to develop a framework of structural scenarios for chatbot docent that supports visitors' activities in science centers and museums, and to suggest the application examples. For this study, the author adapted Focus Group Interview. As a result, the frameworks of scenarios could be categorized into the Collection of Science and Technology(CST) and Inquiry-Based Exhibition(IBE). These frameworks had dimensions of the primary and storytelling in common. Especially, framework of IBE scenario was added the usage dimension considering the characteristics of interaction between exhibits and visitors. This study could be basic materials for AI chatbot to support exhibition descriptions using the built data, and is expected to be help develop a more visitor-oriented scenarios of activities.

• Journal of the Korean earth science society
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• v.34 no.3
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• pp.257-273
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• 2013

The purpose of this study was to describe how one woman became a science docent's exper and how she developed expertise in her field of work as a docent in science museum. A life history approach, one of the qualitative research methods was employed in this study. A docent Ms. Park, had her career as a docent for eight years and she was selected through the procedures as follows. The $1^{st}$ phase of selection, the researcher contacted 56 docents who were working using a convenience sampling method. In the $2^{nd}$ phase of selection, 11 of them were then selected on purpose for further study. Finally docent Paek was selected as a case for this study on the basis of her responses to survey questions and interviews as well as her willingness to participate. Research data were collected through mainly interviews, participant observations, and docents' artifacts. We analyzed data to reveal Ms-Park's life history of how she became a docent, how her work was as a docent, and what efforts she made to become an expert as a docent of science museum. Findings are as follows. First, docent Park demonstrated strong educational beliefs that influenced her field work, as the beliefs have continuously been formed throughout her life experiences. Second, she acquired and organized her practical knowledge of exhibit interpretation through real activities and experiences interacting whith visitors and demonstrating exhibits in science museums. Third, docent Park showed her ability to make full use of surroundings and resources available for developing her expertise on exhibit interpretation more effectively. With these findings in mind, we suggest that a well established docent system as well as its operation, and physical support be needed for increased docents' expertise and meaningful education in science museum.

• Journal of the Korean earth science society
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• v.29 no.6
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• pp.506-519
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• 2008

This article explores the potential learning materials and methods of science practice from exhibits, and how those are presented in natural history museums as a feasible science inquiry community. The idea of science inquiry community was offered as a form of science practice that ended with science learning. A grasp of 'scientific practice to learning' is understood as a way to conceive scientific methods as well as facts and understanding knowledge. To get educational implications on the scientific practice of 'earthquake' as a socioscientific topic in the communities, we analyzed 1) the relationship between earth science curriculum and exhibits related to 'earthquake', 2) the educational goals and intentions of educators, and 3) the characteristics of the exhibits in the American Museum of Natural History and in the Smithsonian National Museum of Natural History. The results of this study showed that those museums presented the exhibits consisting of various and practical cases and events of 'earthquakes' as a socioscientific topic related to their curriculum. At the target museum, it was clearly stated that the pursuing educational goals focused on relations with local interests and socioscientific issues. For making earthquakes relevant to visitors, delivering lived experiences with raw data and interactive media was emphasized in exhibit characteristics.

• Korean Journal of Ornithology
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• v.25 no.2
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• pp.94-100
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• 2018

Bird electrocution on contact with electricity lines is well reported and is quite common in Mongolian open areas. We visited 15-kV electricity distribution pole lines in a Southern Mongolian semi-desert region three times in 2017, in April, July, and September, to assess their risks to birds. The carcasses of 45 electrocuted birds representing 12 species were identified from 250 poles (overall mortality rate of 1.12% every 10 km). The majority of these electrocuted birds were endangered Saker Falcon (n=11) and common Black Kite (n=11). The lacks of roosting or perching sites in our study sites (indeed other open areas in Mongolia) may resulted for such high rate bird electrocution. A 751-base pair (bp) cytochrome c oxidase I (COI) gene was amplified for DNA sequence-based identification of carcasses that were difficult to identify directly. Our findings revealed the high electrocution risk for birds in Mongolian open areas, especially for the birds of prey, with relatively low-efficiency electrocution mitigation approaches. The findings also indicate that there is a need for better understanding of the risk of bird electrocution, particularly in the open areas. This will contribute to the conservation of endangered species.