• 제목/요약/키워드: retail environment

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Perception of Crowding in Apparel Retail Environment and Its Behavioral Consequences - Differences in Its Influences across Retail Types -

  • Chang, Eun-Young;Kwon, Soon-Gi
    • The International Journal of Costume Culture
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    • 제5권2호
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    • pp.15-23
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    • 2002
  • The purpose of the study was to examine how shoppers perceive and are influenced by crowding in apparel retail environment. Because shopping occurs in a spatially defined environment within a relatively short time, both crowding and the consequences of experiencing it are very important to retailers and researchers. The study explores the consequences of retail crowding in terms of shoppers' perception of store image, shopping enjoyment, and repurchase intention across two retail types, department stores and wholesale markets. The result showed that if shoppers perceived lower level of crowding, they perceived more positive store image, and spent more time in department stores. However, interestingly, retail crowding didn't influence store image of wholesale markets. Rather, if shoppers perceived higher level of crowding in wholesale markets, they had higher level of shopping enjoyment and repurchase intention. This can be interpreted as shoppers consider the crowding of retail environment as a token of attractive shopping places in terms of better deals and good quality in case of wholesale markets.

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대전광역시 종합소매업의 공간구조 변화에 관한 연구 (A Study on Spatial Structure Changes of General Merchandise Retail in Daejeon Metropolitan City)

  • 류주현
    • 대한지리학회지
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    • 제39권4호
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    • pp.602-619
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    • 2004
  • 본 연구에서는 유통시장 개방 시기를 전후하여 일어난 소매환경 변화에 따른 대전광역시(이하, 대전시)의 소매업 변화와 그 결과 달라진 종합소매점들의 공간구조를 고찰하였다. 유통시장 완전개방이후 본격화된 국내 대형할인점 성장으로 소매업 구조와 소매공간구조가 달라졌으며, 1996년과 2001년을 비교해 본 결과는 다음과 같다. 첫째, 대형할인점의 성장에 따라 소매업 내 종합소매점의 비중이 증가하였다. 둘째, 종합소매업 각 업태들은 차별적인 성장 패턴을 보이고 있다. 셋째, 종합소매업의 업체수는 뚜렷한 집중지역은 나타나지 않지만 대부분 지역에서 감소하였고. 매출액은 원도심에서 신도심으로 그 중심이 바뀌었을 뿐 아니라 그 규모도 증가하였다. 차후소매공간구조 연구에서는 지역성에 따른 상품구색과 같은 보다 다양한 변수를 고려해야 할 것이다.

Factors Affecting Consumer's Choice of Retail Store Chain: Empirical Evidence from Vietnam

  • BUI, Thu Thi;NGUYEN, Huong Thi;KHUC, Long Dai
    • The Journal of Asian Finance, Economics and Business
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    • 제8권4호
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    • pp.571-580
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    • 2021
  • The study explores the factors affecting the brand selection behavior of retail chains in Vietnam and to what extent they have an impact on the customer's choice intention. This research employs a combination of both qualitative and quantitative mixed methods with the help of SPSS version 22.0 in data analysis. Expert interviews are used to design the questionnaire for the survey conducted on 700 consumers. Research results show that the eight factors of store image (1-to-3 split factor of store image including the display of goods and services), price perception, risk perception, brand attitude, brand awareness, and brand familiarity were determined. They all influence the intention to choose the retail chain brand. With a positive β coefficient, the more store image, price perception, brand attitude, and brand awareness are enhanced, the more likely the intention to choose the retail chain brand. The factor of risk perception has negative ��, resulting in an inverse impact on choosing a retail chain brand name. Price perception and risk perception have the strongest impact on retail chain decision behavior while commodity display factors the least. Based on these important results, the study proposes implications for retailers and manufacturers.

재래시장 리모델링 사업에서의 공간 구성요소에 관한 연구 (A Study on the Spatial Factors in Traditional Retail Market Remodeling)

  • 오봉석;김남효
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2004년도 춘계학술발표대회 논문집
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    • pp.112-115
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    • 2004
  • The government is in progress the traditional retail market redevelopment and remodeling due to atrophy of the traditional retail market in accordant to opening of the circulation market and changing of the consuming patterns. However, it seemed that primitive project was limited to the environment improvement scope. As the shopping environment which is comfortable to the consumers is provided and the design which considers a traditional retail market specific quality is applied from business plan early. It will be useful for the management normalization of traditional retail market actually. The spatial factors were analyzed as follows. 1. The circulation of consumer should be secured to make boundary line of the pass way. 2. The display booth should be standardized for the security of sight. 3. The signage panel should be consolidated in according to the plan. 4. The street vendor's handcart and tent should be arranged for circulations and the vision line.

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환경친화적 유통공간의 소비효용이 재방문의도에 미치는 영향 (The Impact of Consumption Utility from Green Retail Environment on Revisit Intention)

  • 백인열;강우성
    • 유통과학연구
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    • 제16권2호
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    • pp.67-81
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    • 2018
  • Purpose - Recently the importance of green consumption and corporate social responsibility has been increasing, thereby enhancing the importance of green consumption space as well. The retail space, as a representative consumption space, is now consuming more energy by introducing bigger retail space, 24-hour operation, cutting-edge equipment, and manless checkout system. Especially for retailers, who are constantly interacting with consumers, not only the economic consideration but also the consumer experience via retail service and physical retail space is crucial for their success. Therefore, this study intends to understand the main factors of motivating consumer perception about green retail space. In addition, we further investigate the mediating and moderating variables to encourage revisit intention and green retail space image. Research design, data, and methodology - In order to test our hypotheses with two models, we conducted a survey using questionnaires. In model 1, 356 respondents were surveyed to determine whether consumers' green attitudes and behaviors enhance environmentally friendly perception on retail space properties. In model 2, a questionnaire survey was conducted on 69 consumers who have experience in green retail space. Questionnaire surveys were conducted with on-line panels in Korea and analyzed using regression model and Hayes' PROCESS macro. Results - We found that consumers with green attitude put more importance on the attributes of green retail space. Also, the utility of the green retail space was found to be significant in emotional and social benefits. And, the consumers, who perceived the importance of green retail space, show higher revisit intentions. The emotional and social utilities have significant positive effects on revisit intention through green retail space image. Conclusions - This study demonstrates that a green retail space can induce positive consumer utility, thereby increasing green retail space image and revisit intention. Thus, in order to increase the image and revisit, retailers should communicate green messages with consumers, enhance green attributes of retail space, and target green consumers. To do so, we suggest that various marketing efforts such as publicity and education are needed to appeal experiential green products and retail space to consumers.

A study on the deployment status and development plan of retail technology

  • KIM, Se-Jin;LEE, Sang-Youn
    • 4차산업연구
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    • 제1권1호
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    • pp.23-29
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    • 2021
  • Purpose - Faced with the great change of the 4th industrial revolution and the addition of the COVID-19 pandemic, great confusion and crises are occurring in the retail environment as well. The purpose of this study is to suggest the necessity of establishing a methodology for applying retail tech to offline distribution channels in crisis. Research design, data, and methodology - After examining the recent developments of representative fields to which retail technology is applied, it is rearranged through consideration through previous studies. Result - The retail industry must transform into digital commerce through digital transformation. According to the development of retail technology, the distribution industry is at a time of change from the stage of brokering product and service transactions to a structure that creates value based on information on production and consumption. The business model of the distribution industry must be converted to a platform business model in which both consumers and producers become users. Conclusion - In-depth analysis of the cases has not been conducted, and there are limitations in that the development is somewhat insufficient due to insufficient prior research data. However, it is meaningful to suggest the necessity of finding a methodology for applying retail technology to overcome the crisis of offline retailers through quantitative research on the retail technology area.

우리나라 의류상품 소매유통구조의 변화요인과 방향 (제2보) (Factors and Directions of the Change in Apparel Retail Structure in Korea (Part II))

  • 고선영;이은영
    • 한국의류학회지
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    • 제34권7호
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    • pp.1087-1099
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    • 2010
  • This study explores the retail environment factors of the changes mentioned in the "Factors and Directions of the Change of the Apparel Retail Structure in Korea" (Part I) to understand the changes in apparel retail institutions. This study was done through a literature research method and the results are as follows. First, changing consumer needs and trends require extensive new products, a method to manufacture diverse products according to the market demand, and the necessity to manufacture based on trends in demand. This limits the role of mass production, which brought about more flexible manufacturing modes, scaled down manufacturing factories, promoted more cooperative subcontract relationships, and increased global sourcing which uses other companies at the most appropriate global venue. How to organize and use cooperative networks that benefit companies is the key to global competitiveness in the new era and the information technology developed around retail shops plays a key role. Consequently, the management of consumers and their information becomes critical and retail distribution functions become a key corporate function. In addition, it is difficult for small shops to introduce effective new technologies that encourage the growth of large companies. Second, apparel companies that use to benefit from scale merits based on the previous mass production system are now becoming effective by using economies of scale through mass retailing while shops are enlarging their sizes as a way to survive. On the other hand, inexpensive clothes become even more inexpensive while expensive ones become even more expensive, promoting polarization and diverse price ranges that widen consumer options.

Digital Distribution in Preparation for the 4th Industrial Revolution: Focused on the Beauty Industry

  • Hye Jeong, KOO;Ki Han, KWON
    • 산경연구논집
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    • 제14권2호
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    • pp.21-33
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    • 2023
  • Purpose: After using the Internet, the world is changing through several paradigms, and the retail industry, which is essential to living in the world, is also changing rapidly. In this review paper, the requirements that the retail industry should consider and prepare in accordance with the rapidly changing paradigm were reviewed according to the current situation of the times. Research design, data, and methodology: It is a review of technological development using PRISMA flow diagram, retail change, and necessity in April 2022, and a review of the digital environment to be applied to the retail industry in the future. Results As the current situation and changes of retail, and the development of IT technology, reviews on the retail business applying the 4th Industrial Revolution, the Internet of Things and artificial intelligence were collected, and the direction of the retail industry was suggested. Conclusions: The direction for the retail industry in preparation for developing technologies was presented. In addition, this study is a review paper that suggests the need for research on active introduction of new technologies to the beauty market that is very close to human life and economically helpful as IT technology for the 4th industrial revolution develops rapidly.

일본의 대규모 소매점포 규제 정책 변화에 관한 연구 (A Study on the Changes in Regulatory Policy against Large-scale Retail Stores in Japan)

  • 김승희;김영기
    • 유통과학연구
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    • 제12권11호
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    • pp.55-65
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    • 2014
  • Purpose - This study aims to investigate the process of political changes in Japan, which has introduced regulatory policies for large-scale retail stores since the 1930s, as well as the examples, and suggests improvement schemes for our policies in Korea, which imposes restrictions on business hours and forced holidays in accordance with the current Distribution Industry Development Act. Research design, data, and methodology - After examining the political change processes related to large-scale retail stores in japan, this study analyzes individually regulated cases based on the ordinances enacted by each local government. Through case analysis in Japan, this study makes political suggestions that may be helpful for our country substantially. Results - Since there is an obvious possibility that our economic restrictions on business hours and mandatory holidays do not coincide with WTO GATS, it is necessary for large-scale distributors to introduce new social and environmental regulations similar to Japan, rather than imposing controls to restrict free competition and also introduce a policy to induce cooperation with small businesses for the advancement of the distribution industry. Thus, it is desirable to take measures on noise, waste, traffic, and parking for the preservation of the living environment in the surroundings when building new large-scale retail stores. It is also important to establish measures to improve the welfare of neighborhood residents and consumers, create a pleasant urban environment, and make it mandatory to make presentations at public hearings among residents. Furthermore, it should be mandatory to establish regional contribution plans when a retail store is established, and take measures to solve various civil complaints or problems that may occur after entering the market. Moreover, it is desirable for large-scale retail stores that entered the market to induce cooperation in performing various activities in the area with a strong sense that they are all members of the local economy. Conclusions - If introducing social regulations like in Japan, there is probably an advantage that the conflicts seen when large-scale retail stores enter the market are absorbed by adjusting the persons concerned within the established institution in order to establish a field to solve such conflicts systematically. In contrast, there are still concerns regarding chaotic operation without any active attempts to have a conversation with large-scale retail stores and local small merchants due to a sharp conflict among the persons concerned, and if it is a briefing session without any decision of the restrictions on their opening itself, there may be doubts with regard to their effectiveness. Moreover, if the de facto opening is restricted by the introduction of such a briefing session procedure, the choice of whether to protect the existing rights of large-scale retail stores might become problematic. However, such problems could be minimized in a way by forming a separate consultative group for all persons concerned including residents, local governments, professionals, civic organizations, small merchants, and massive retail store-related persons.

Macroeconomic Environments and Demand for Retail Space in Shopping Centres in Malaysia

  • ZAKARIA, Zukarnain;ISMAIL, Mohd Roslan;ARUMUGAM, Vijayesvaran
    • The Journal of Asian Finance, Economics and Business
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    • 제8권10호
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    • pp.297-303
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    • 2021
  • The performance of the retail industry in a country, which simultaneously reflects the demand for retail space, is significantly influenced by the macroeconomic environment of said country. However, in the case of Malaysia, studies regarding this issue are limited. Therefore, this paper aims to identify the macroeconomic determinants of the demand for retail space in shopping centers in Malaysia through the study of six variables: per capita income, private expenditure, inflation rate, interest rate, total population, and the number of tourists arrival. The nexus between these variables and the demand for retail space in shopping centers were examined by cointegration and causality tests, and regression analysis using quarterly data for the period 1993Q1 to 2016Q4. The results from bivariate cointegration tests indicate that inflation rate, interest rates, population size, and the number of tourists arrival have significant long-run relationships with the demand for retail space of Malaysian shopping centers. Meanwhile, the Granger causality tests show that only population size can cause the demand for shopping centers' retail space. Finally, the results from the regression analysis revealed that income per capita, private expenditure, interest rates, and population are the variables that significantly influence the demand for the retail space of the Malaysian shopping centers.