• The Journal of Asian Finance, Economics and Business
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• v.7 no.3
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• pp.191-199
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• 2020

This study aims to investigate what selection attributes of customer value are more crucial when consumers choose the dessert at convenience store, which is the fastest growing retail format in Korea recently. Factors considered to be important when customers buy dessert, such as economics, diversity, convenience, and safety were examined and also relationship between customer value and satisfaction was analyzed. The survey was conducted through online (including SNS) from April 6, 2019 to April 30, 2019. A total of 303 questionnaires were used for empirical analysis. Factor analysis was performed to verify the validity and reliability of the measured variables. And the structural equation model (SEM) was used as a statistical method for hypothesis testing. As a result, factors as 'diversity', 'safety' were revealed to significantly affect hedonic customer value, while 'convenience' was shown to affect utilitarian customer value significantly. In addition, the path that customer value leads to satisfaction was also found to be significant. The result of the study suggests that selection attributes of convenience store dessert and providing meaningful implications of related hedonic and utilitarian values when customers purchase dessert at convenience store. This study provided practical implications for managers of the fiercely competitive dessert industry.

• The Journal of the Korea Contents Association
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• v.1 no.1
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• pp.41-50
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• 2001

Electronic commerce offers the opportunity to integrate and optimize the global production and distribution supply chain. Rapid response to changes in demand and customer preference, and the ability to exploit new technologies, are becoming critical. The computer of the various corporations communicate with each other to determine the price and the availability of the components, to place and confirm orders, and to negotiate delivery time scales. In this paper, We describe a trading system that is based on mobile agent technology, called aglet. Aglets for the buyer and sellers are dispatched to the various marketplace, where they negotiate autonomously orders and deliveries, returning to the buyer and seller with their best deals for approval. We show that the electronic commerce system is feasibly built by using the Java aglet technology to demonstrate for simulating a traditional retail marketplace.

• KIEE International Transactions on Power Engineering
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• v.3A no.1
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• pp.53-60
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• 2003

At present the electric power industry in Korea is going through a major restructuring process. The restructuring is motivated by a desire to reduce electricity supply costs, to attract new in-vestment in modern generation, transmission and distribution facilities, and to stimulate innovation in the wholesale production and the retail supply of electricity. The experience to date shows that restructuring of electric power industry in the US, however, is marred with a number of problematic market performances including unreasonably high prices at wholesale. This paper investigates the important role of Power Exchange for stabilizing electric power industry in transition by offering various financial products. These financial products are used for risk hedging by the market participants. The paper focuses on the risk hedging by an individual supplier and derives an explicit decision rule that incorporates the attitude towards the risks. In addition to providing the financial products for risk hedging by market participants, the Power Exchange plays another very important role of financial safeguard system. Because of its unique characteristics, the Power Exchange is well suited for financial surveillance where it performs the early detection of unsound financial (and to a large extent operational) practices on the part of any system users and protect the system integrity and the market participants from the consequences of a default in the clearing structure.

• The Journal of Fisheries Business Administration
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• v.40 no.3
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• pp.89-105
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• 2009

South Korea imports more than one hundred tons of fishery products every year from China, Japan, North Korea, etc. However, imported North Korean fishery products was only 4% of the total fishery products imported in 2007. Though South-North Trade as inter-Korean trade is exempted from tax, imports of North Korean fishery products have not been activated owing to import restrictions, insufficient quality control etc. Expanding imports of North Korean fishery products seems, however, to contribute to lessen the supply and demand unbalance in fishery products of South Korea. It will especially gratify a part of fresh and cold fishery products demand. Therefore, we need to expand the imports of North Korean fishery products by quality control improvement, reformation of origin certifying system, import liberalization etc. This study researches the demand and supply of fishery products of South and North Korea, the actual conditions of imports of North Korean fishery products, and suggests strategies to expand their imports. As the greatest reason to oppose imports of North Korean fishery products is the pricing pressure of domestically produced fishery products due to imports of North Korean fishery products, we need to research and analyze the distribution channels, retail markets, sales prices of imported North Korean fishery products to verify that imports of North Korean fishery products has not caused lower pricing of domestically produced fishery products.

• Journal of the Korean Society of Costume
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• v.64 no.3
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• pp.47-61
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• 2014

Dongdaemun Fashion District has been successfully positioned as the main hub for fashion product distribution in Korea since 1960 thanks to its unique and successful fashion merchandising system. This system enables the distributors to respond quickly to consumer need and inexpensive price. However, at the present time, Dongdaemun Fashion District has been facing serious challenges from new types of retail stores such as fast fashion brands like ZARA and online shopping malls. To achieve this result, statistical analysis was performed using data from 68 employees of wholesalers in the Dongdaemun Fashion District. They were required to answer questions regarding the marketing system supporting program, amenities like restrooms, and traffic congestion. For the case study, C.I.S, a successful global wholesale system in Italy, was selected. C.I.S has 130 offices offering professional services in the field of trade, legal and tax issues, and insurance. This study suggests cooperation among related wholesalers in order to make an area management plan in the Dongdaemun Fashion District. Also, for the wholesalers to build up product information system and infrastructure for the Global marketing strategy.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.9
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• pp.489-497
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• 2020

The introduction of self-service technologies (SSTs) in retail stores aims to provide customers with a more satisfying shopping experience. Many retailers are increasingly turning toward the adoption of self-service technologies in providing services directly to customers. Given that previous SST research has focused mainly on the impact of the introduction of SST on customer responses, the present study explored the impact of the presence of employees in the relationship between SST and customer responses. Based on the two ground theories, motivation-based theories of behavior and social impact theory, this study tested the relationships between shopping motivations, SST use intention, and retailer attitude. Moderating effects of the presence of employees on the three relationships were also tested. Data were collected using an online survey and analyzed through structural equations modeling. Test results showed that both hedonic and utilitarian shopping motivations effect on SST use intentions, and SST use intentions effect on retailer attitude, subsequently. Although the presence of employee did not moderate the relationship between shopping motivations and SST use intentions, the employee presence moderated the relationship between SST use intentions and retailer attitude. The impact of SST use intentions on retailer attitude was higher in the high presence of employee group than in the low group.

• Journal of the Korean Society of Clothing and Textiles
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• v.38 no.2
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• pp.277-292
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• 2014

This study investigated consumers' multi-channel behavior for fashion product purchases and compared perceived risks by channel type. A survey involving male and female college students was conducted in the Daegu and Gyungbuk area in December 2013. A total of 400 responses were analyzed using descriptive statistics, chi-square analysis, independent sample t-test, paired t-test, factor analysis, and reliability analysis. An internet shopping mall was the most frequently chosen retailer type for fashion product purchases and information searches. In addition, respondents also preferred independent branded stores, department stores, and non-branded stores. The number of retailer types for clothing item purchases ranged from 1 to 6 and the average was 3.06. The number of retailer types was significantly higher in women groups according to gender variables. Perceived risk had the highest evaluation score for internet shopping malls. Department stores were recognized as a reliable retailer type. The construct of perceived risk was shown as similar in off-line stores such as department stores, independent branded stores, and non-branded stores. Instead, the construct was differentiated from the case of internet shopping malls. Some insightful suggestions were suggested for future research and industrial marketing plans based on the results.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.10 no.11
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• pp.3144-3154
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• 2009

Recently, people seek to recognize organizationally and cross sectionally the period work of a company such as manufacturing, retail, distribution, accounting, and personnel management in order to maximize company profit. Also, the ERP system, which is used as a management concept for plan management designed to optimize the utilization of management resources in an enterprise like manner, has been introduced for the same purpose. This study has examined the ERP system, which has been currently set up, for the parent company, S. The study has evidentially analyzed the system efficiency and satisfaction level of customers by examining implementation effects after onsite application and by seeking ways of improvement after recognizing the difficulty linked with use discovered after onsite application of the system and rejection by customers by conducting a questionnaire survey.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.12 no.8
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• pp.3769-3789
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• 2018

Social pedestrian groups are the basic elements that constitute a crowd; therefore, detection of such groups is scientifically important for modeling social behavior, as well as practically useful for crowd video understanding. A social group refers to a cluster of members who tend to keep similar motion state for a sustained period of time. One of the main challenges of social group detection arises from the complex dynamic variations of crowd patterns. Therefore, most works model dynamic groups to analysis the crowd behavior, ignoring the existence of stationary groups in crowd scene. However, in this paper, we propose a novel unified framework for detecting social pedestrian groups in crowd videos, including dynamic and stationary pedestrian groups, based on spatiotemporal-oriented energy measurements. Dynamic pedestrian groups are hierarchically clustered based on energy flow similarities and trajectory motion correlations between the atomic groups extracted from principal spatiotemporal-oriented energies. Furthermore, the probability distribution of static spatiotemporal-oriented energies is modeled to detect stationary pedestrian groups. Extensive experiments on challenging datasets demonstrate that our method can achieve superior results for social pedestrian group detection and crowd video classification.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.8
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• pp.345-351
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• 2020

The study investigates how marketing mix factors are mediated by health consciousness and service quality in creating fresh fruit buying decisions of customers in Vietnam. This study employs samples of customers in Vietnam via the survey questionnaire. The authors have used a total of 256 responses that acquired the valid criteria. The compound of data analysis comprises reliability test, validity test, exploratory factor analysis, group analysis and multiple regression analysis to structure the hypothesized model. Respectively, the structural equation model (SEM) is applied to conduct the multiple multivariate equations. By the assumption of causal-effect relationship between independent variables such as marketing mixed factors, and mediator as health consciousness and service quality, which potentially impact on purchase decision; the SEM method is deployed. The results reveal that consumers have paid no attention to the marketing mix factors, but they care much about service quality and health consciousness. Thus, health consciousness and service quality are effective mediators. These findings are new and contribute to the consumer behavior and retail marketing literature. The findings of this study can provide assistance to managers in the given field to understand more easily the consumer behavior about fresh fruits, then improve their own performance.