• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.36
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• pp.173-194
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• 2007

The purpose of this article is primarily to give prominence to the importance of International Business English education. Although English is one of the most crucial parts in international business transaction it has not been treated as one of academical sciences. As English is a main language when the international business transaction is done International Business English should be studied by scholars who majored in international business area. It is true that there has been no study at all regarding International Business English(in this article, it does not mean General International Business English) so far. Anyone who does and learn the international business should have some opportunities to have a contact towards international business correspondence and other documents before they do in reality. However, in Korea, most English education has been focused on general English and English certificate tests at universities. At universities' level, it is certainly a scholars' task to study International Business English education in order to provide decent education to the students. For doing so, this article examine, focusing only on reading part, how International Business English should be taught and especially, how reading skills should be activated and integrated with other language skills. This objective will be fulfilled by asking, what reading means in International Business English, as well as what role reading plays in International Business English education.

• Journal of Global Scholars of Marketing Science
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• v.18 no.2
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• pp.1-18
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• 2008

The objective of this paper is to describe the construct of bullwhip effect beyond supply chains, namely at industrial and societal levels. The author provides a conceptual discussion of the bullwhip effect - its derivation is extended, and the positioning of the construct is broadened. The bullwhip effect has been explored within intra-organisational and inter-organisational supply chains. A broader descriptive framework is introduced, one that positions the bullwhip effect construct at industrial and societal levels. A conceptual framework is provided that bridges the interface between the micro and macro environments of the bullwhip effect construct, but further conceptualization is required. The introduced derivation and positioning of the bullwhip effect construct reveal a number of research potentials. A principal one is that the exploration of the construct may consider the industrial and/or the societal environment when the bullwhip effect is studied in supply chains. The extended derivation and broadened positioning of the bullwhip effect in the overall environment is of interest to practitioners. It stresses the importance of contextual factors in operative, tactical and strategic supply chain performance. The principal contributions are: a) an interface between micro and macro levels in supply chain performance contributing to an extended derivation of the bullwhip effect; b) a typology of the bullwhip effect contributing to broadening the positioning of the same construct; c) the bullwhip effect being seen as two-way view construct at the micro level and d) a framework ofmanagerial implications. Most important of all is that the causes and effects of the bullwhip effect have been addressed in a wider context that so far has been underestimated in literature.

• Journal of Global Scholars of Marketing Science
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• v.18 no.2
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• pp.47-64
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• 2008

It is well known that consumer's quality perception is strongly affected by price. Higher priced products tend to be perceived to have better quality than lower priced products although the objective product quality is the same. However, it is less known the process through which quality perception is affected by price cues. The existing literature suggests three potential hypotheses (i.e., the selectiveprocessing hypothesis, the selective interpretation hypothesis, and the representativeness heuristic hypothesis) that explain the underlying processes of the price-induced quality perception. The current research tests among the three competing hypotheses and also examines the role of consumer knowledge as a moderating factor. An experiment was conducted to test the moderating role of the knowledge in the price-quality relationship and to investigate the underlying process. The results indicate that theinfluence of price on perceived quality differs between novices and experts. Expert consumers' quality perception is not significantly influenced by price and this finding is consistent with the extant literature. On the other hand, novice consumers' quality perception is affected by price and the tests on the underlying process support for the representativeness heuristic hypothesis. Novice consumers assess that a high-priced brand should have good product quality due to the belief that high (low) price brands represent better (worse) brand quality and such a representativeness heuristic occurs without involving selective attention or selective interpretation price-consistent information.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.10
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• pp.339-345
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• 2020

Human resource is considered as an important resource that enables organizations to achieve competitive advantage. As such, it is important to have engaged employees to drive the strategic objectives of the organization. The study focuses on variables that can promote employee engagement. Work-life balance and employee engagement have received attention in both academia and practice. Engaged employees are crucial in the achievement of the strategic objectives of organizations. Besides, the role of religious orientation in life and work has been gaining attention from management scholars. The paper attempts to fill the research gap by developing a conceptual model and propositions for empirical testing. Specifically, the study proposes that work-life balance is expected to act as a mediator in the relationship between religiosity and employee engagement. Furthermore, religiosity is included as a moderator since religious belief can strengthen the positive relationship between work-life balance and employee engagement. A systematic literature review was carried out. A framework and propositions for future studies have been developed. The proposed framework provides direction for scholars to empirically test the indirect relationship between work-life balance, religiosity and employee engagement. Empirical testing of the framework could provide insights into how work-life balance and religiosity promote employee engagement.

• Journal of Global Scholars of Marketing Science
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• v.16 no.2
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• pp.1-26
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• 2006

This article presents the results of a survey of 209 Chinese male consumers. In this study, consumer evaluations and attitude towards products made in industrialized and newly industrialized countries were obtained along with measures of consumer shopping behavior. The results indicate that industrialized countries were perceived as manufacturing products that are more reliable, technologically advanced, stylistic, and costly than newly industrialized countries. A duster analysis using moderating variables related to shopping for refrigerators, cameras, and t shirts revealed that the Chinese respondents could be grouped into four segments identified as Durables Enthusiasts, Duraoles Uninvolved, Inexperienced Shoppers, and Apparels Involved. Country attitudes and evaluations were fairly consistent across the newly industrialized countries but varied for industrialized countries across the four segments. Similar results also emerged from a correlation analysis of made in attitude scales (based on moderating shopping variables) with country evaluations. It was found that Chinese consumers' involvement with durable products was positively related to the evaluation of industrialized countries. Consumers belonging to the Durable Enthusiasts and Apparels Involved segments evaluated industrialized countries more favorably and believed to a greater extent that products made in these countries are reliable, technologically advanced, and stylistic than consumers belonging to the Durables Uninvolved and Inexperienced Shopper segments. Managerial and research implications are derived from these results.

• Journal of Global Scholars of Marketing Science
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• v.11
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• pp.43-58
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• 2003

The purpose of this study was to examine the relationship between IR(investor Relations) activities and relationship marketing toward shareholders. This study constructed a research model delineating relationships between IR activities and relationship marketing variables based upon literature review and extensive interviews with IR experts. LISREL analysis upon empirical data was conducted. IR activities were found to be key determinants of Trust and Commitment of investors. Trust and Commitment were found to be positively related to firms' performance. Thus, IR activities had positive effects on a company's relationship marketing and performance.

• International Journal of Computer Science & Network Security
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• v.21 no.12
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• pp.29-34
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• 2021

The Qur'an is regarded as the holy book by Islam followers; they assert that God wants humankind to understand its meanings and implement best practices. Numerous individuals have attempted to understand the meaning of its verses and explore its Extraordinary Vocabulary; however, few people successfully studied and researched the different meanings of that holy text. Only a limited segment of the society comprising scholars, students, and intellectuals have grasped the teachings of the Qur'an. A majority of the general population, specifically youngsters, spend ample time using mobile phones. In this context, many innovative educational platforms have recently been launched to attract the general public to learn and use knowledge. Research has provided the positive impact of such smart platforms. This concept is about an innovative smartphone platform to help users understand and reason the Qur'an by helping with the book vocabulary explained by expert scholars. This work proposes creating an engaging digital format using innovative technologies. This idea is inspired by youngsters who demonstrate an immense interest in online learning. Qur'an vocabulary is the prerequisite to building a better understanding that allows users to get precise meaning.

• Journal of Korean Academy of Nursing
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• v.26 no.2
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• pp.497-506
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• 1996

Gradually, there has been increase in the use of qualitative research methods in nursing research. Nursing scholars are using qualitative research methods to explore the essence of nursing and discover its meaning. However, there has been lack of standards for evaluating qualitative nursing research. Often nursing researchers are applying quantitative research evaluation standards to qualitative nursing research. Thus, there has not been any notable qualitative research done to date. In order to improve the quality of nursing research done to discover new knowledge for the nursing, ＆ for development of nursing theory, criteria for critiquing qualitative research should be established. Therefore, this researcher introduced standards as criteria for critiquing qualitative research which are based on literature reviews and re search experiences. The suggested criteria are developed several question's as follows : 1) description of the research phenomena, 2) significance, 3) research purpose, 4) research question, 5) assumptions, 6) researcher's abilities, 7) selection of research samples, 8) data collection, 9) human subjects, 10) data analysis, 11) description of researcher's results, 12) literature review. Follow-up of concrete questions for each of the criterias have been developed.

• Journal of Families and Better Life
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• v.22 no.5
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• pp.161-173
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• 2004

Although scholars have been using qualitative research commonly since 1990 in Korea, discussions on the criteria for the quality of qualitative research have been rare. The purpose of this paper was to analyze the trends of qualitative research methodology in Family Studies, and critically examine qualitative research articles published in the three most prominent journals in the field of family studies. The three journals were Journal of Korean Home Management Association, Journal of the Korean Home Economics Association, and Journal of Family Relations. During the period from 1998 to 2003, twenty seven published articles were identified as qualitative research articles from the three journals. Qualitative research in family studies had a wide variety of purposes, but the articles shared similar characteristics: the main goal was to understand the nature of the research participants' experiences and perspectives. The common data collection techniques were in-depth interview, journal writing, and document analysis. Also, all research articles had applied various techniques to data analysis such as grounded theory, or van Manen's method. This article also discussed the usefulness of qualitative research methodology in broadening and deepening the knowledge body in Korean Family Studies.

• Journal of Global Scholars of Marketing Science
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• v.7
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• pp.209-238
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• 2001

Objectives of this study were: First, to review the effect of buyer position in power retailer on job performance and store performance. Second, to set up research model specifying relationships between the PAQ dimensions of retailer's buyer, job performance and store performance. Third, to test hypotheses derived from the research model of this study and to establish strategy for managing discount store and department store. Marketing Implications of this study were: First, buyers of power retailers should respond more actively to rapidly changing purchasing situation. Second, job content of buyers in power retailers can be redesigned based upon results of this study. Third, as the size and the length of operation of retailers increase, an innovative system should be invented to enhance the effectiveness of power retailers. Limitations of this study were: First, validity and reliability of data collection methods used in this study were questionable for the lack of past researches in Korea. Second, static research method was employed in this study. Generalization over different time interval was almost impossible from results of this study.