• 제목/요약/키워드: relationship retention

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B2B 거래관계에서 고객가치, 고객만족, 관계지속의도에 영향을 미치는 관계품질에 관한 연구 : PCB 제조기업의 고객사를 중심으로 (A Study on Relationship Quality Influencing Customer Value, Customer Satisfaction and Relationship Retention Intention in the B2B Transaction : Focused on Clients of PCB Manufacturing Corporation)

  • 김민정;이재광;정종관
    • 한국IT서비스학회지
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    • 제13권4호
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    • pp.139-153
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    • 2014
  • The purpose of this study is to examine the impact of relationship quality on customer value, customer satisfaction and relationship retention intention in the B2B transaction relationship. For the empirical study, we conducted a survey of the PCB corporation's client companies and used 110 surveys of them for analysis. The results of this study are summarized as follows : First, trust, relationship satisfaction, unity and performance as factors of relationship quality had significantly positive effect on relationship retention intention by the medium of customer satisfaction. Second, utilitarian value which is a parameter did not have significantly effect on customer satisfaction and relationship retention intention. Whereas, hedonic value which is influenced by relationship satisfaction, unity and performance had significantly positive effect on customer satisfaction and relationship retention intention. These results are not treated weightily in the preceding studies and managing the hedonic value in B2B transaction relationship is considered important to improve the customer satisfaction and relationship retention intention.

외식업체 고객 유대 전략이 고객 만족도 및 관계 유지에 미치는 영향 (The Effect of Interpersonal Relationships among the Foodservice Industry on Customer Satisfaction and Retention)

  • 기영진
    • 한국조리학회지
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    • 제12권4호
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    • pp.18-32
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    • 2006
  • This research is to figure out how interpersonal relationships among the foodservice industry affected customer satisfaction and retention. Marketing strategy methods could be indicated to bear fruit in the food-industry based on this research. First, the properties of each factor related interpersonal relationship of foodservice industry, customer satisfaction and retention were obtained from previous studies. Second, interpersonal relationship was applied as an independent variable, retention between customers and the foodservice industry as a consequent variable and customer satisfaction as a parameters. The result reached through convergent validity came to satisfy all variables. Third, it was strongly maintained that the higher interpersonal relationship was, the more satisfied customers were and that the more satisfied customers were, the stronger retention was. It was shown that customers would repurchase and had strong loyalty to a certain enterprise if its services satisfied them and met their expectations.

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Anomalies of the Healthcare Sector Using Workplace Safety and Job Satisfaction: A Case Study of Pakistan

  • AMAN-ULLAH, Attia;AZIZ, Azelin;IBRAHIM, Hadziroh
    • The Journal of Asian Finance, Economics and Business
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    • 제8권3호
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    • pp.1181-1191
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    • 2021
  • This study aims to investigate the impact of workplace safety on doctors' retention and turnover intention along with job satisfaction as the mediator. A questionnaire-based survey was conducted with 394 medical doctors working in thirty-five hospitals in Pakistan using a structural equation modeling. Results of the study showed that: 1) workplace safety has a significant positive relationship with employee retention; 2) workplace safety has a significant negative relationship with turnover intention; 3) workplace safety has a significant positive relationship with job satisfaction; 4) job satisfaction has a significant positive relationship with employee retention; 5) job satisfaction has a significant positive relationship with turnover intentions; 6) job satisfaction mediates between workplace safety and employee retention; while 7) job satisfaction failed to mediate between workplace safety and turnover intentions. The findings of the study suggest that in a fear-free and safe environment, employees' chance to stay will increases. The study also suggests that dissatisfied employees do not need to leave the organization. There can be other factors that can be explored in future studies. This study also provides a practical implication for the doctors' low retention and high turnover, specifically in the healthcare sector of Pakistan by providing guidelines to the human resource executives to focus on the strategic implementation of workplace safety.

A Study of the Parameters of the Retention of Monosubstituted Benzenes in Reversed-Phase Liquid Chromatography

  • 이대운;육견성;김호섭;이원
    • Bulletin of the Korean Chemical Society
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    • 제10권1호
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    • pp.34-39
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    • 1989
  • The relationship between the solute retention and physical parameters describing the interaction between the solute and mobile phase was investigated to predict the solute retention easily in RPLC. The retention data of monosubstituted benzenes were measured on the $\mu$-Bondapak C18 and phenyl columns with methanol-water systems. The linear relationship between dielectric increment($\epdilon'$) and retention data was observed. When the solute form hydrogen bonding with solvent molecules, the slope of the ln k' vs. $\epdilon'$ plot is changed as the compositions is varied. The quadric relationship between mixed solvent solubility parameter ($\delta$M) and retention data was observed.

간호사의 재직의도에 대한 간호조직문화, 조직침묵과 조직몰입의 영향: PROCESS Macro model 6 적용 (Effect of Nursing Organizational culture, Organizational Silence, and Organizational Commitment on the Intention of Retention among Nurses: Applying the PROCESS Macro Model 6)

  • 한수정
    • 한국직업건강간호학회지
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    • 제31권1호
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    • pp.31-41
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    • 2022
  • Purpose: This study aimed to identify the effects of organizational culture, organizational silence, and organizational commitment on the intention of retention as perceived by nurses Methods: The research model was designed on the basis of the PROCESS Macro model 6 proposed by Hayes. The participants were 142 nurses from general hospitals. Measurements included the scales of organizational culture, organizational silence, organizational commitment, and intention of retentione. Data were analyzed using descriptive statistics, Pearson's correlation coefficient analysis, and Hayes's PROCESS macro method for mediation. Results: Retention intention showed a significantly positive correlation with relationship-orientated culture (r=.32, p<.001), innovation-orientated culture (r=.30, p<.001), and organizational commitment (r=.48, p<.001). However retention intention showed a significantly negative correlation with organizational silence (r=-.42, p<.001). Furthermore, organizational silence and commitment had a mediating effect on the relationship between organizational culture and intention of retention. Conclusion: The impact of organizational culture on intention of retention in general hospitals was mediated by organizational silence and organizational commitment. Considering the mediating effects of organizational silence and organizational commitment on the relationship between nursing organizational culture and retention intention, a strategy should be developed to enhance organizational commitment and weaken organizational silence by strengthening related and innovative nursing culture.

프랜차이즈 커피전문점의 관계혜택, 고객만족, 전환비용 및 관계유지의도 간 구조관계 연구 (A Study on the Structural Relationships among Relational Benefits of the Franchise Coffee Shop, Customer Satisfaction, Switching Cost and Relationship Retention Intention)

  • 신흥호;유영진
    • 한국콘텐츠학회논문지
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    • 제17권3호
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    • pp.556-570
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    • 2017
  • 본 연구의 목적은 프랜차이즈 커피전문점의 관계혜택, 고객만족, 전환비용 및 관계유지의도 간의 구조관계를 분석하는 것이다. 본 연구의 실증분석에 따른 결과를 요약하면 다음과 같다. 첫째, 관계혜택의 사회적 혜택, 심리적 혜택, 고객화 혜택, 경제적 혜택 요인 모두 고객만족에 유의한 영향을 미치는 것으로 분석되었다. 둘째, 관계혜택의 하위요인 모두 전환비용에 유의한 영향을 미치는 것으로 분석되었다. 셋째, 고객만족은 관계유지의도에 유의한 영향을 미치는 것으로 분석되었다. 넷째, 전환비용은 관계유지의도에 유의한 영향을 미치는 것으로 분석되었다. 본 연구는 연구결과를 통하여 관계혜택, 고객만족, 전환비용 및 관계유지의도를 향상시킬 수 있는 전략적 시사점을 제시하였다.

신규간호사의 재직의도 영향요인 (Affecting Factors of New Nurse's Intention to Retention in Hospitals)

  • 손행미;이은희;조경숙
    • 근관절건강학회지
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    • 제24권3호
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    • pp.205-216
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    • 2017
  • Purpose: The purpose of this study is to investigate relationship among intention to retention, role conflicts, psychosocial job conditions and job satisfaction of new nurses, and identify affecting factors for intention to retention. Methods: Data were collected from 136 new nurses who were graduated at 2016 and working now in general hospitals by self-reported questionnaire. The relationship among variables were analyzed with Pearson's coefficient correlation and affecting factors for intention to retention were identified by using multiple linear regression analysis. Results: The mean score of intention to retention was $2.63{\pm}0.28$. Intention to retention was significantly different by the working ward, hope period for work, and reason for retention. Intention to retention had positive relationships with work organization and job contents, and job satisfaction, but negative relationships with frequency of role conflict, demands at work. Job satisfaction and meaning of work identified as influencing factors inn intention to retention. Conclusion: It is needed a positive hospital environment to improve adaptation in clinical nursing practice and to emphasize professionalism including value of nursing and meaning of nurses' work for new nurses.

이동통신서비스에서 전환장벽이 고객유지에 미치는 조절효과에 관한 실증연구 (An Empirical Study on the Adjustment Effect of Switching Barriers on Customer Retention in Mobile Telecommunication Services)

  • 김문구;박명철;정동헌;박종현
    • Asia pacific journal of information systems
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    • 제13권3호
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    • pp.107-130
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    • 2003
  • This paper aims to investigate the adjustment effect of switching barriers on customer retention in mobile telecommunication services. The detailed factors regarding switching barriers are classified based on the related literatures. Furthermore, the hierarchical regression analysis is used to analyze the extent to which the factors affect customer retention. The main contribution of this paper is to focus on switching barriers and theirs relationships with customer retention rather than customer satisfaction on early studies. The results are as follows: First, among the factors of switching barriers, switching costs, such as continuity cost and contractual cost, interpersonal relationship, and attractiveness of alternatives are key factors in determining customer retention. Second, continuity cost and interpersonal relationship have an adjustment effect between customer satisfaction and customer retention. The findings can help the mobile operators establish a customer-oriented strategy by identifying a few key factors strengthening the linkage with customers.

Modelling the hydraulic/mechanical behaviour of an unsaturated completely decomposed granite under various conditions

  • Xiong, Xi;Xiong, Yonglin;Zhang, Feng
    • Geomechanics and Engineering
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    • 제25권2호
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    • pp.75-87
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    • 2021
  • Because the hydraulic/mechanical behaviour of unsaturated soil is more complicated than that of saturated soil, one of the most important issues in modelling unsaturated soil is to properly couple its stress-strain relationship with its water retention characteristics. Based on the results of a series of tests, the stress-strain relationship and the changes in suction and saturation of unsaturated completely decomposed granite (CDG, also called Masado) vary substantially under different loading/hydraulic conditions. To precisely model the hydraulic/mechanical behaviour of unsaturated Masado, in this study, the superloading concept was firstly introduced into an existing saturated/unsaturated constitutive model to consider the structural influences. Then a water retention curve (WRC) model considering the volumetric change in the soil, in which the skeleton and scanning curves of the water retention characteristics were assumed to shift in parallel in accordance with the change in the void ratio, was proposed. The proposed WRC model was incorporated into the constitutive model, and the validity of the newly proposed model was verified using the results of tests conducted on unsaturated Masado, including water retention, oedometer and triaxial tests. The accuracy of the proposed model in describing the stress-strain relationship and the variations in suction and saturation of unsaturated Masado is satisfactory.

간호사의 대인관계 능력이 재직 의도와 이직 의도에 미치는 영향 (The Effects of Interpersonal Relationship Ability on Nurses' Retention Intention and Turnover Intention in a General Hospital )

  • 김재희
    • 한국응용과학기술학회지
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    • 제40권2호
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    • pp.189-198
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    • 2023
  • 본 연구는 간호사의 대인관계 능력이 재직 의도와 이직 의도에 미치는 영향을 경력집단별로 파악하기 위해 수행되었다. 연구대상은 편의표집에 의한 일개 종합병원의 일반 간호사 192명이었다(경력 36개월 이하 95명, 37개월 이상 97명). 자료수집 기간은 2022년 2월 15일-22이었다. 자료 분석은 t-test, ANOVA, Pearson correlation coefficient, regression analysis 등을 통해 이루어졌다. 연구결과를 보면, 이직 의도가 여자에서 더 높게 나타났다. 그리고 경력 37개월 이상 집단에서 대인관계 능력이 재직 의도와 정적 상관관계가 있었다. 대인관계 능력의 재직 의도에 대한 영향의 분석에서는 37개월 이상 집단에서 유의한 것으로 나타났다. 그러나 대인관계 능력의 이직 의도에 대한 영향은 유의하게 나타나지 않았다. 결론적으로 간호사들의 재직 의도 증진을 위해 대인관계 능력 강화를 위한 전략을 구축할 필요가 있으며, 이때 경력을 고려해야 할 것이다.