• Title/Summary/Keyword: recognition preference.

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A Study on the Preference and Recognition for the Developmentof Soup Focused on Seoul Area (수프 제품 개발을 위한 기호도 및 인식에 관한 연구 - 서울 지역을 중심으로 -)

  • Choi, Soo-Keun;Shin, Min-Ja;Park, Ki-Hong
    • Culinary science and hospitality research
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    • v.13 no.3
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    • pp.252-262
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    • 2007
  • The object of this research is to assess the preference for commercial cream soup by gender and age group in order to develop reliable proposals for a better product. A total of 488 questionnaires were handed out to residents in the Seoul area. The data were analysed using chi-square test, t-test and one-way ANOVA. The results are summarized as follows: (1) 80.3% liked soup because of its flavor, taste, and ingredients, (2) respondents in their $20{\sim}30's$ exhibited higher preference than respondents in their $40{\sim}50's$, (3) the main ingredient is the most important consideration for purchase, (4) mush-room cream soup and broccoli cream soup earned the highest ranking in terms of soup brand recognition, (5) mushroom cream soup and broccoli cream soup earned the highest ranking in terms of soup preference.

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A Study on the Job Recognition and Career Preference of Physical Therapy Major College Students. (물리치료 전공 대학생의 직업인식도와 진로선호도에 관한 연구)

  • Lee, Kwang Jae
    • Journal of Korean Physical Therapy Science
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    • v.25 no.3
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    • pp.32-42
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    • 2018
  • Background: The purpose of this study is to provide students with the opportunity to thing about the career of physical therapist and career after graduation through the survey on the perception and career preference of physical therapy service for college students majoring in physical therapy. and to provide guidance for employment guidance. Methods: A total of 271 students majoring in physical therapy at A University in Gyeonggi-do were surveyed. After the preliminary explanation of the questionnaire, the questionnaire was distributed and prepared. of the 271 data, 270 were collected and used as the final analysis data. Results: The results of this study were as follows: 1) The higher the age and the higher the grade, the higher the perceived job recognition rate of the agencies. (p<.05), respectively. In other occupational awareness surveys, there was no significant difference in gender, age, and grade (p>.05). 2) In the preference survey, men preferred orthopedic physical therapy and female preferred neurological physical therapy. The preference for the desired institution after graduation was highest for general hospitals by gender, age, and grade. Conclusion: In conclusion, the higher the age and grade, the higher was the physical therapy profession awareness and overall had a positive perception of physical therapy jobs.

A Study on the Image, Attributes & Preference of Spa Destination (온천관광지 이미지, 속성 및 선호도 분석)

  • Kim, Si-Joong
    • Journal of the Korean association of regional geographers
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    • v.11 no.4
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    • pp.497-510
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    • 2005
  • The purpose of this study was to examine the image similarity, preference, and the attribute recognition using multidimensional scaling. The analyses were carried out by 5 spa destinations located in Choongchung area. The results were as followings: first, considering the image similarity, the image of Suanbo & Onyang and Dogo & Asan were similar except for the Yusung. Second, considering the attribute recognition, Yusung had a stronger attribute reflecting spa tradition when compared to other competitive spa destinations. Onyang showed a strong attribute of facilities. Dogo had a stronger point about use cost. Suanbo had relatively strong attributes in terms of facilities, customer service, and accessability. However, the water quality of spa destination and activities were not reflected in attribute recognition because these two attributes was farthest from the spa destination. Third, considering the preference of selecting spa destinations, package tourists had a strong preference about Yusung, individual tourists, family, incentive tourists prefer Suanbo, followed by Dogo and Yusung. Group tourists had a strong preference about Dogo.

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A Study on Recognition and Preference of Functional Textile Material of Outdoor Clothing by Age (아웃도어 웨어 기능성 소재에 대한 연령별 인지 및 선호도)

  • Seo, Min Nyoung;Kim, A Hyun;Koo, Young Seok
    • Fashion & Textile Research Journal
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    • v.18 no.2
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    • pp.184-193
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    • 2016
  • This study investigates the recognition and preference of functional textile material about outdoor clothing widely used in the current fashion market. The study targeted 216 males and females in their 20s to 50s who wear outdoor clothing as casual wear. To analyze data, frequency analysis, cross tabulation analysis and ANOVA were conducted with the SPSS 21.0 statistical package. The results are as follows. First, recognition of functional textile material of outdoor clothing showed that 20s was the lowest preference and all age groups preferred lightweight textile material. In information recognition of functional outdoor clothing, 40s showed the highest recognition, while 20s showed the lowest recognition. Second, 40s and 50s preferred functional material to 20s and 30s. In particular, 40s and 50s preferred clothing items with water vapor permeability & water repellent material to 20s and 30s. All age groups preferred insulation material jumpers, water vapor permeability & water repellent material jumpers and stretch pants. Third, reasons for purchasing functional material clothing was: design for the age group 20s and 30s versus health and function for the age group 40s and 50s. It is necessary to develop functional clothing products based on exact consumer information and preferences.

A Survey on the Recognition and Cooking Method abut Western Food in Seoul Area (서양요리에 관한 인식과 조리법에 대한 기호도 조사 -서울지역을 중심으로-)

  • 나영아
    • Journal of the East Asian Society of Dietary Life
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    • v.3 no.1
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    • pp.51-59
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    • 1993
  • This study was surveyed by 430 subjects about the recognition degree and the preference for cooking method in western food. 1. The recognition degree about the western food was higher in men than women. 2. The preference for fish cooking mehtod was high in men than women in baking method in oven. 3. The preference for meat cooking method was higher in men than women in baking method in oven. 4. The content to be improved in western food was 67.6% in $\ulcorner$Proper taste in Korean$\lrcorner$. Wastern cook should be improved properly in Korean tasting.

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A study on the Life Style and the Perception of brand Image and Advertisement Image of Adolescents (여고생들의 라이프스타일과 상표 및 광고 이미지 지각에 관한 연구)

  • 차은정;박혜선
    • Journal of the Korean Society of Clothing and Textiles
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    • v.23 no.8
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    • pp.1119-1130
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    • 1999
  • The purpose of this was to investigate the differences in recognition of brand and advertisement image according to the life style segments of adolescents. The subjects selected for the final analysis were 613 female high school students whoe were residents in Seoul Pusan and Taejeon. The statistics used for data analysis were factor analysis one-way ANOVA Duncan's multiple range test paired t-test frequency distribution and percentage by the SPSS program The results of this study were as follows : 1. The life style of adolescents wee classified into five groups : Sports Uninterest group Friend Preference/Fashion Uninterest group Sports Preference/Home Oriented group Fashion Interest group and Confidence group. 2, The brand image and advertisement image recognition didn's correspond in general 3. The brand image and advertisement image recognition were significantly different among five groups of life style. The Confidence group and Friend Preference/ Fashion Uninterest group recognized brand image and advertisement image lower than the other groups.

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A Survey on the Recognition and the Preference of Bibimbab with Students in Bayreuther, Germany (비빔밥에 대한 독일 바이로이드지역 학생들의 인식 및 기호도 조사 연구)

  • Song, Joo-Eun
    • Journal of the Korean Society of Food Culture
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    • v.29 no.4
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    • pp.307-313
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    • 2014
  • In 2013, for the 130th anniversary of the establishment of diplomatic relations between Korea and Germany as well as the 50th anniversary of the dispatch of Korean workers to Germany, a survey on the recognition and preferences related to Bibimbab was carried out among students in Bayreuther, Germany majoring in hotel management who had not tried Korean food before. As part of the globalization of Korean food, 10 different foods that Germans might like were prepared, and the survey took place after food tasting. In the results, 44% of students noted that their first impression of Bibimbab was good, and impression was more favorable after tasting than before. The preference for nine foods other than Bibimbab was in order of Kimchi, Bulgogi, Mandu, Modum-jeon, Samgyetang, Gimbab, Japchae, Tteokbokki, and Sangchu-muchim. Students liked Bibimbab due to its healthiness, and most students showed interest in Korean food after tasting Bibimbab. To improve Bibimbab, most students answered diversifying sauces.

Recognition, Preference and Improvement Requirement of Traditional Korean Food of Elementary School Students in Seoul (한국전통음식의 계승·발전을 위한 초등학생의 인지도, 기호도와 개선 요구도)

  • Cho, Woo-kyoun;Kim, Mi-rae
    • Journal of the Korean Society of Food Culture
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    • v.34 no.4
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    • pp.369-377
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    • 2019
  • This study focused the recognition and preference of Korean traditional food of elementary school students, in order to make effective educational materials about Korean traditional foods for the elementary school students. According to the responses of 356 elementary school students participating in this research, they understood the concept of traditional Korean food and recognized positively, but did not have much interest. However, the more they liked Korean food, the higher their interest in Korean traditional foods and the higher utilization rates of Korean traditional foods. Most elementary school students enjoyed Korean traditional food occasionally, especially soup, jjigae, tang and jeongol. Elementary school students suggested that complicated recipes should be improved for the succession of Korean traditional foods and that the class for cooking traditional foods in schools should be expanded.

The Effects of Sports Brand Advertising Model, Brand Recognition, and Consumer Subjectivity on Consumers' Preference (스포츠 브랜드 광고 모델과 브랜드 인지도, 자기관에 따른 소비자의 호의도에 관한 연구)

  • Baik, Jae-Eun;Hwang, Sun-Jin;Chun, Ho-Kyung
    • Journal of the Korean Society of Costume
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    • v.64 no.1
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    • pp.18-30
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    • 2014
  • As economy is growing and income level is increasing, more people are pursuing relaxation and leisure in their life. As the sports market in Korea is flourishing, sports wear companies have begun to focus marketing their brand by carefully selecting advertising models in order to get more exposure for their brands. The purpose of this study was to analyze, the effects of the advertising model types had on the company's brand recognition, and consumer subjectivity on consumer's preference and purchasing intention were studied. The subjects for the study were 260 men and women in their 20~30s living in Seoul and Gyunggi province. Three-way ANOVA was conducted for the data analysis. The results showed significant interactions between the three independent variables on preference. Although there were various advertising model types due to the improvement of media, (brand advertisement employing) the well known celebrity model was more effective for raising consumer brand awareness compared to non-celebrity models.

A Study on Customers' Recognition and Preference Attributes. for Japanese Food (일본 음식에 대한 인식 및 기호 속성에 관한 연구)

  • Choi, Jae-Hong;Kang, Kun-Og
    • Journal of the East Asian Society of Dietary Life
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    • v.17 no.3
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    • pp.322-328
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    • 2007
  • This study surveyed customers regarding their recognition and preference attributes for Japanese food. The results showed that the percentage preferring Japanese food was approximately 41.2%. The primary reason for this preference was 'taste' with 72.7% and 'sanitation' with 6.5%. The favorite Japanese food was sushi(41.3%) costing in the range of \$10,000{\sim}20,000$. Correlations analysis on the satisfaction between general characteristics and Japanese food showed there were significant differences among ages(p<0.l), and men rather than women those residing in Seoul rather than other areas, and university graduates rather than those with other educational degrees showed higher satisfaction with Japanese food. Regarding occupation, office workers with monthly incomes from \$2,000,000{\sim}3,000,000$ showed higher satisfaction. The trend for using Japanese take-out food was low(59.4%) and the drawbacks for using take-out food were 'poor quality' (39.3%) and 'expensive price'(24.7%).

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