• Journal of Distribution Science
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• v.12 no.9
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• pp.53-63
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• 2014

Purpose - The rapid spread of SNS and increase of SNS users have heralded great changes in the tourism industry. Therefore, this study focused on how SNS characteristics- usefulness, convenience, interactivity, and intimacy - influence diffusivity, reliability and, consequently, user's preference for tourist attractions. Research design, data, and methodology - This study is designed not only to collect data with a questionnaire survey but also to test hypotheses with SEM by SPSS 18.0 and AMOS 18.0. Results - Usefulness, interactivity, and intimacy positively affect diffusivity, whereas convenience does not positively affect diffusivity. In addition, intimacy has a negative influence on reliability. However, diffusivity and reliability have positive impacts on the preference for tourist places. Conclusions - Certain characteristics of SNS facilitates the spreading of SNS tourist information. Usability and interactivity have positive impacts on the reliance of tourist information. Better communication can enhance the reliance of travel information. The influence of spreading tourist information has a positive influence on its reliance. Extension and reliance can have positive effects on the preference for tourist attractions.

• International Journal of Contents
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• v.6 no.1
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• pp.35-40
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• 2010

In recent years, China Digital Media Design related undergraduate education has developed into great dimensions while producing a lot of problems. Now cause of rapid development, Disciplinary Location, Training Objectives and Curriculum require study. Firstly, the paper points out the scope and general process of Digital Media Design through an analysis of properties of digital media industry. Secondly, the paper studies the current status of Digital Media Design-related undergraduate education from the policy of Chinese Ministry of Education and the practice of representative universities. Through questionnaire survey of Digital Media Designers from Beijing, Shanghai and Guangzhou, the paper points out the problems of China Digital Media Design related undergraduate education. Finally, paper brings forward the right direction of new system of China Digital Media Design related undergraduate education.

• Korean Management Science Review
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• v.18 no.2
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• pp.11-24
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• 2001

To cope with the rapid emergence of competition, communication service providers are assigning marketers for the purpose of relationship marketing. However, the efficiency of relationship marketing has yet to be examined. This paper investigates the service quality determinants In relationship marketing through the telecommunication service marketers. By considering the specificity of the marketer´s role, the quality dimensions in SERVQUAL research have been modified. A survey has been conducted for the hypothesized seven quality dimensions. The results of the factor analysis show that the service quality determinants of relationship marketing are in fact four dimensions : empathy, reliability, image and tangibles. Here, the empathy dimension entails cost factor, and the reliability dimension includes responsiveness and assurance. The results also support the proposition, reported in SIRVPIRF research, that the quality of service should be measured only by the perceived achievement of the customer. This study provides useful insights into developing the strategy for effective relationship marketing.

• Proceedings of the Korean Society for Quality Management Conference
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• 2009.10a
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• pp.89-94
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• 2009

In the past few years with the popularization of the Internet using mobile devices such as the universal in the field of information technology has made rapid development and spread, the width and speed of change is also expected to grow much. As a result Internet telephony (VoIP) was to emerging, VoIP as a leader in next-generation converged services, the proliferation of IPTV services, including the successful introduction and subsequent convergence of the early to gauge whether the settlement is much distance in terms of importance. Therefore, this research using the Internet and telephone customer satisfaction survey, and Kano analysis is important from the perspective of the customer requirements by looking at what the Internet phone service in the development and improvement priorities are supposed to be able to stand.

• Asia pacific journal of information systems
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• v.13 no.1
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• pp.141-170
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• 2003

This study investigates internet shopping behavior of consumers. The rapid growth of the internet shopping markets is solely dependent on the voluntary adoption of internet shopping medium by the personal users. But the studies on this topic are very limited. Based on these facts, this study, recognizing the internet shopping medium as an innovation, studies how consumers understand and use innovative internet shopping medium by applying and extending the technology acceptance model proposed by Davis et. al.(1989). The results of the survey on 947 consumer panel reveal that compatibility, system quality have positive impact on the formation of perceived ease of use. And it is also shown that the perceived ease of use, system quality, and compatibility have positive influence on perceived usefulness, but computer-efficacy has no effect on perceived usefulness. Meanwhile, it is confirmed that perceived usefulness and compatibility have positive effect on attitude toward internet shopping behavior, but perceived ease of use has no effect. In addition, perceived security and social norm, as opposed to the hypotheses, are shown to have no effect on internet shopping behavior. Lastly, applications and related limitations are discussed.

• Proceedings of the Korea Institute of Fire Science and Engineering Conference
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• 2008.04a
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• pp.273-276
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• 2008

As the rapid and various changing of social aspects, the structures are getting bigger, higher and more complex. The importance of evacuation is on the rise as increased using frequency of multiplex sale facility and it's high population density. According to the result of a survey with 4 domestic wholesales mart's population density, the average and maximum was 0.41(人/$m^2$) and 0.46(人/$m^2$). considering evacuation dangerousness, the maximum value will be suitable for computation of evacuation capacity and this will be submitted as a basic data for computation of evacuation capacity.

• Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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• v.15 no.2
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• pp.195-206
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• 1997

By this time, in order to measure baseline in a few minutes, we must have used expensive dual frequency receiver. Recently, low-priced single frequency receiver have taken place of dual frequency receiver at short base-line by advancement in software development, improvements in geodetic survey receiver system. In this study, according to the observation time and measurement interval, we analyzed differences of each components of baseline by field experiment and we propose the criterion for the minor control point surveying by single frequency GPS receiver.

• Journal of Korean Society of Rural Planning
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• v.8 no.1 s.15
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• pp.94-104
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• 2002

In spite of the importance of the farm area in Seoul, in providing fresh vegetables, a pleasant environment and a good quality of life for residents, rapid urbanization and industrialization have greatly reduced the farm area. The purpose of this study is to examine farmers' intentions and attitudes to provide supporting data for planning the strategy of urban agricultural development. All the collected data was analyzed using the contingency tables and the Chi-square test using the SAS computer statistical package. Based on analysis of the survey data, the leaseholders were found to be more satisfied with their job than the landowning farmers. Also, the small-scale farmers with green houses showed greater job satisfaction than the ordinary large-scale farmers. Farmers' views on the farming in Seoul were different depending on their status. Therefore, agricultural strategies in there should be considered their different attitudes.

• Journal of the Korean Society of Industry Convergence
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• v.11 no.3
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• pp.113-120
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• 2008

Rapid urbanization occurred a variety of transportation problems. Parking problem is one of the most problems of transportation problem then transportation engineers would get involved in trying to solve parking problem. A way to overcome a variety of parking problems needs preliminary data for conditions of parking but it lacks the preliminary data to do so. Thus this study analyzed a characteristic of a parking through a field survey for parking in Daegu Metropolitan City and Ulsan Metropolitan City. This study analyzed parking turnover, parking use ratio and parking basic unit for characteristic of a parking of each use districts and each cities. This study result reveals difference between the use districts' parking characteristic and cities' parking characteristic. Thus a close examination for use districts' parking characteristic and cities' parking characteristic is a prerequisite for a rational parking policy.

• Journal of Information Technology Services
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• v.12 no.2
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• pp.85-101
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• 2013

The wide spread of smartphones and the growth of the number of internet users are reshaping the SNS (Social Network Service). Merging into other service areas and creating new business models with high profits, SNS is no more a service simply providing personal connections. Now SNS has positioned itself as a service platform. SNG (Social Network Game) is a new outcome utilizing SNS as a game platform and showing a rapid growth rate in a short period of time. The number of SNG users is expected to increase steadily. In this study, we examine whether SNG user motivations lead to flow experience and future intention to use. For that purpose, we conducted a survey with smartphone users. The results indicate that flow experience functions as a mediator and user motivations indirectly affect intention to use through flow experience. This paper concludes with discussions on findings and suggestions for future research.