• Journal of Information Technology Applications and Management
• /
• 제27권5호
• /
• pp.49-68
• /
• 2020

The Push-Pull-Mooring (PPM) model employ to explore the factors that affect the switching intention of mobile game players by analyzing the online survey data of 240 mobile game players in China. From the perspective of PPM model, Dissatisfaction with the current mobile game can promote players to leave the current mobile game, and other more attractive mobile games can pull players out of the current mobile game. As a mooring factor, habit can affect players' switching decisions. Players who have formed strong habits in current mobile games are more likely to resist or ignore the attractiveness of other mobile games and stay in the current mobile games rather than migrate to other mobile games. Another result shows that the more dissatisfied with the current mobile game, the higher the quality of alternative (relative challenge) mobile game, and the lower the investment size in the current mobile game, the more reluctant the players are to continue to maintain the relationship with the current mobile game. The higher the player's commitment to the current mobile game, the more likely it is to maintain the relationship with the current mobile game. The empirical results show that the framework of this study is highly consistent with the results of PPM model, and confirming that they can well apply to mobile game situations.

• 무역학회지
• /
• 제47권6호
• /
• pp.71-96
• /
• 2022

This research will study the conversion intention of the users in China from fuel vehicle to new energy vehicles through the empirical methods. To this end, a questionnaire survey was conducted with car users as the object, combined with the theory of user migration and the PPM model to analyze the impact of fuel vehicle users' conversion intention to new-energy vehicles factor. The results showed that purchase experience contains the moderating effect, in which perceived risk and switching costs had a greater impact on the groups without purchase experience, whereas social identity, perceived value, personal attitude, and willingness to switch had a greater impact on groups with the purchase experience. Among all five factors, perceived risk had no discernible impact on the switching intention, but social identity, perceived value, attitude toward switching, and switching costs all had discernible impact on the switching intention. This study expects to come out with sustainable advises for the future growth of new energy vehicles from the study of car users' switching intention and the collective difference test of purchasing experience.

• Steel and Composite Structures
• /
• 제25권1호
• /
• pp.79-92
• /
• 2017

Initial damage to a stud due to corrosion, fatigue, unexpected overloading, a weld defect or other factors could degrade the shear capacity of the stud. Based on typical push-out tests, a FEM model and theoretical formulations were proposed in this study. Six specimens with the same geometric dimensions were tested to investigate the effect of the damage degree and location on the static behavior and shear capacity of stud shear connectors. The test results indicated that a reduction of up to 36.6% and 62.9% of the section area of the shank could result in a dropping rate of 7.9% and 57.2%, respectively, compared to the standard specimen shear capacity. Numerical analysis was performed to simulate the push-out test and validated against test results. A parametrical study was performed to further investigate the damage degree and location on the shear capacity of studs based on the proposed numerical model. It was demonstrated that the shear capacity was not sensitive to the damage degree when the damage section was located at 0.5d, where d is the shank diameter, from the stud root, even if the stud had a significant reduction in area. Finally, a theoretical formula with a reduction factor K was proposed to consider the reduction of the shear capacity due to the presence of initial damage. Calculating K was accomplished in two ways: a linear relationship and a square relationship with the damage degree corresponding to the shear capacity dominated by the section area and the nominal diameter of the damaged stud. This coefficient was applied using Eurocode 4, AASHTO LRFD (2014) and GB50017-2003 (2003) and compared with the test results found in the literature. It was found that the proposed method produced good predictions of the shear capacity of stud shear connectors with initial damage.

• 한국사회정책
• /
• 제19권2호
• /
• pp.69-97
• /
• 2012

이 연구는 중고령자의 근로여부와 근로시간 선호에 영향을 미치는 요인을 국가비교적 관점에서 경험적으로 분석하였으며, 특히 계층효과, 일에 대한 관점, 노동시장 구조의 배출효과와 사회보장제도 등의 유인요인 효과 등의 가설을 검증하기 위해 국제인식조사자료를 이용하여 18개국에 대한 다층분석을 수행하였다. 주요결과는 다음과 같다. 첫째, 계층과 관계없이 대다수의 고령자들이 일하기를 원하며, 따라서 대다수 중고령자의 비근로는 일을 하지 않으려는 자발적인 선택이 아닐 수 있는 가능성을 보여준다. 둘째, 55-64세 집단에 있어서는 계층이 높을수록 일을 계속할 가능성이 높은 계층간 불평등이 발견되었다. 셋째, 근로여부와 근로시간 선호는 사회보장제도의 관대성보다는 시간제 근로비중 등 고령자에게 적합한 유연한 일자리가 제공되느냐에 더 영향을 받음을 확인하였다. 결론적으로, 적어도 국가 비교적 관점에서 볼 때 고령자 근로의 핵심적인 문제는 노동공급측의 문제(즉 고령자의 근로의욕)라기보다는 노동수요측의 문제, 퇴직 유인의 문제보다는 일자리 상황과 구조의 문제라고 보여진다.

• Structural Engineering and Mechanics
• /
• 제86권2호
• /
• pp.277-290
• /
• 2023

A supplementary reinforced concrete wall can be used to improve the seismic behavior of a buckling restrained braced frame as a mixed system. In such a novel system, the total lateral force is resisted by the combination of the RC wall system and the BRBF. There is not enough research on the response modification factor of such a mixed system. This paper investigates the response modification factor, and such relevant factors as ductility reduction factor and over strength factor for a system consisting of reinforced concrete wall and buckling restrained braced frame. To this purpose, nonlinear incremental dynamic analysis as well as static push over analysis are used for 6- to 14-story sample structures. The results show that for mixed considered systems, the mean value of response modification factor varies approximately from 7 to 9.

• 한국지진공학회논문집
• /
• 제3권2호
• /
• pp.9-18
• /
• 1999

현행 내진설계 기준과는 달리 내진설계기준연구(II) 에서는 6층 미만의 건물도 내진설계를 적용하도록 제안하고 있다 이 제안서가 향후 내진설계 기준의 근간이 된다면 저층 건물에 대하여서도 내진설계가 수행되어야 할 것으로 예상된다 지진의 세기로 구분할 때 국내의 약지진동 지역으로 구분되며 이와 같은 지역에서의 저층 건물의 초과강도 계수 $\Omega$는 매우 크다고 기조의 연구자들이 보고하고 있다 따라서 본 연구에서는 국내 4층 RC 모멘트 연성 골조의 경우에$\Omega$를 고찰하고자 스팬과 경간(bay)를 변화시키면서 모델을 설계하고 이를 2차원 push-over 해석하였다 수치해석 결과 경간의 수 또는 스팬 길이가 증가함에 따라$\Omega$의 값이 증가하는 추세를 보였다 이는 내진설계시 우발 비틀림 모멘트를 고려함으로 스팬 길이 또는 경간 수의 증가에 비하여 외부기중의 설계강도증가율이 크기 때문이다 또한 외부 기둥의 강도증가는 강기동-약보 모델에 근접한 붕괴기구를 형성하므로 $\Omega$의 증가에 영향을 미치는 것으로 고찰되었다

• 디지털융복합연구
• /
• 제20권2호
• /
• pp.91-105
• /
• 2022

인터넷 전문은행 관련 선행연구들은 법안, 규제 그리고 도입 기대효과 등의 연구들이 대부분이며, 금융 소비자의 금융 서비스 전환 의도에 관한 연구는 미비한 상태이다. 본 연구의 목적은 금융소비자들이 시중은행에서 인터넷 전문은행으로 서비스 전환 의도에 대해 영향을 미치는 요인을 알아보고자 PPM(Push-Pull-Mooring)이론을 적용하였다. 실제 서비스 이용자들을 대상으로 설문조사를 하였고, Smart PLS 3.0을 사용하여 1차 요인분석과 2차 요인분석을 하였다. 연구 결과 풀요인, 푸시요인 그리고 무어링요인은 전환 의도에 긍정적인 영향을 미쳤으며, 조절변수인 무어링요인은 푸시요인과 풀요인의 전환 의도에 조절효과가 나타나지 않았다. 서비스 전환 연구에 활용되던 PPM이론의 활용 범위를 핀테크 서비스로 확장 하였고, 인터넷 전문은행의 전략과 확산 등 여러 가지 실무적인 유용한 시사점을 제공 할 수 있으며, 소비자 태도를 연구하는 다양한 연구에서 활용할 수 있을 것이다.

• 한국콘크리트학회:학술대회논문집
• /
• 한국콘크리트학회 2002년도 봄 학술발표회 논문집
• /
• pp.437-442
• /
• 2002

The purpose of this study is to investigate nonlinear behavior and estimate ultimate resistance of the wall structure against seismic loading. Experimental data for RC coupling elements are used for specifying the strength deterioration and stiffness degradation factor of hysteretic model. Modified coupling element models are used in the push over analysis and time history analysis. In the time history analysis, three earthquake waves are used in the analysis and their peak ground accelerations are changed to be 0.2g. The conclusions of this study are as follows : (1) In the push over analysis, yielding of coupling elements occurred at lower story with small story drift ratio as 0.3%. (2) In the time history analysis, the story drift ratio is sufficient for the requirement of Korean Code, But coupling elements at most stories of the buildings occurred yielding. i. e. the earthquake resistant capacity of shear wall structures is not sufficient at 0.2g.

• 디지털융복합연구
• /
• 제5권1호
• /
• pp.35-45
• /
• 2007

High tech companies' strategies are divided into four parts, Market Pull, Technology Push, Market-Driven, and Driving Markets. Market Pull strategy means to search market-needs, chances or new industries with technological chance. Technology Push means to create new market by new technology. While Market driven companies follow market changes, Driving Market companies make or change their markets. This study analyzes how companies recognize their market situations based on technology and which business inclination paths are selected for success. And we would like to know there are performance distinctions based on market differentiation strategies.

• Journal of Korea Trade
• /
• 제26권6호
• /
• pp.20-40
• /
• 2022

Purpose - In recent times, the international trade environment has been changing rapidly, centering on the online market. In the post-COVID-19 era, small and medium-sized trading companies are facing the problem of not being properly provided with overseas market research, market trend analysis, and trade-related information. Cloud-based digital trade is being sought as an alternative to solve these problems; however, there is a lack of research on the intention to switch to digital trade among small and medium-sized trading companies. Therefore, this study empirically analyzes the intention to switch to digital trade based on the migration theory, and through this, attempts to identify each factor that affects the intention to switch to digital trade. Design/methodology - In this study, in order to identify factors influencing intention to switch to digital trade and innovation resistance of small and medium-sized trading companies, through previous research on migration theory and the PPM (Push, Pull, Mooring) model, each variable was selected for the purpose of the study. Based on this, a research model was established for the factors affecting switching to digital trade of small and medium-sized trading companies and empirically analyzed. In addition, considering the differences in the innovation propensity and maturity of information infrastructure of trading companies as the recipients of innovation, this study analyzes the moderating effect of the mooring effect and seeks ways to establish specific strategies according to the degree. Findings - As a result of empirical analysis, the pull effect was found to have the greatest influence on intention to switch to digital trade. However, the pull factor was found to have an effect on user resistance, and it was confirmed that it was a factor simultaneously inducing positive and negative consumption behaviors among users. In addition, it was found that the higher the company's innovation propensity, the higher the pull effect's influence on the intention to switch, and analysis showed that the push effect had no influence. In addition, companies with high information infrastructure maturity were expected to have a relatively high level of intention to switch compared to companies with low information infrastructure maturity, and the difference between the two groups was found not to be statistically significant. Originality/value - This study is a timely study in that it demonstrated the effect on the switching to cloud-based digital trade for small and medium-sized trading companies and that the cloud system related to digital trade is in full swing. There are academic implications in that it revealed that the pull effect is an important factor in the intention to switch to cloud service. Practical implications were presented in that small and medium-sized trading companies suggested ways to increase the value of the cloud system for switching to digital trade and a way to increase the switching ratio by minimizing the mooring effect. In addition, the study argues that active institutional support from the government is needed to activate cloud service.