• Title/Summary/Keyword: public issue

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Enhancing Inoculation in the Spiral of Silence to Promote Resistance to Attacks: Examining Public Opinion on Taiwan-PRC Relations

  • Lin, Wayne Wei Kuo
    • Asian Journal for Public Opinion Research
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    • v.10 no.3
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    • pp.149-177
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    • 2022
  • This study analyzes how inoculation affects the spiral of silence. Inoculation could be a beneficial tool in a democracy as it elevates citizens' resistance to attitude change "forced" by "the winning opinion" in the spiral of silence on a certain controversial issue. The study examines essential variables combined with the theories of inoculation and spiral of silence, such as resistance to counter-attitudinal attack, fear of isolation, and issue-involvement. A two-wave field experiment was employed to assess the formation of public opinion on Taiwan's political future with the People's Republic of China. Results support that inoculation enhanced people's resistance to attitude change and decreased their fear of isolation. Individuals who are more issue-involved were also shown to be more affected by inoculation, which allowed them to resist attitude change. The decreased fear of isolation, coupled with more issue involvement, might elevate people's willingness to speak out in public. More political discussions regarding an important public issue might be expected in a democracy.

The Linkage Between Issue Ownership Perception and Campaign Advertising: A Case Study of the 2012 Taiwan Presidential Election

  • Yu, Eric Chen-hua;Hsu, Pei-chen
    • Asian Journal for Public Opinion Research
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    • v.7 no.1
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    • pp.23-39
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    • 2019
  • Assuming that a political party has a strong incentive to gain votes via issue setting as part of its campaign strategy, this study utilized a Web experimental survey to explore the extent to which three issue-related campaign advertising strategies - namely, issue ownership, issue convergence, and issue trespassing - affected voters' perceptions toward parties' issue-handling capabilities. Our empirical results show that issue ownership perceptions exist in Taiwan. In the 2012 Taiwan presidential election, as issue ownership advertisements may reinforce voters' beliefs regarding parties' issue-handling capabilities, issue trespassing advertising may improve a party's image on the disadvantageous issue dimension. At least our data shows that the Kuomintang's (KMT) advertisements have both effects.

A Study on the Communication Strategy to Risk Management of Agri-marine Products Distribution Policy (농수산물 유통정책의 위기관리에 따른 커뮤니케이션전략에 관한 연구 - 유통정책 갈등해소에 대한 스캐닝, 모니터링을 중심으로)

  • Kim, Man-Ki
    • Journal of Digital Convergence
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    • v.6 no.1
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    • pp.63-73
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    • 2008
  • The present study attempted to explore effective scanning and monitoring in process of risk management on agri-marine products distribution policy. The interest public's group interests clash in accordance with theme for issue on marking policy. For executing a better systematic scanning and monitoring on actual affairs of marketing, selecting information personnel, gathering and analysing information, issue and risk management and their valuation with ongoing and simultaneously. Especially, In order to explore effective scanning and monitoring as a model of risk management, the study attempted to analyze within and without environment of marketing, to analyze issue management strategy, to evaluate issue activity for likelihood and impact, risk cycle analysis, interest public's group concerned, grade of interest public's group threatened(power, legitimacy, willingness), rapport(staying close, credibility, meeting expectation). And the study make an ongoing observation progress of subjects, and the serious subjects need have made an close observation. The study suggested to establish friendly relationship between organization and interest public's group, and to regularly accomplish two-way symmetric communication.

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Key Public Health Issue Priorities in Asian Countries (아시아지역 국가들의 보건문제 우선과제에 대한 조사연구)

  • Yu Myeong-Ae;Oh Won-Taek;Lee Cherl-Ho
    • Journal of Food Hygiene and Safety
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    • v.21 no.3
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    • pp.164-170
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    • 2006
  • Asian Branches of International Life Science Institute (ILSI), i.e. China, India, Japan, Korea and South East Asian Region, identified five key public health issue priorities of each region and compared the results. In case of China, India and South East Asian countries (Indonesia, Malaysia, Philippines, Thailand etc. ASEAN countries), communicable diseases were the first priority issue, while elderly issue and food safety were prime issues for Japan and Korea, respectively. Malnutrition was the second priority issue for India and ASEAN countries, whereas non-communicable disease like cancer and degenerative diseases was for Korea and China, and obesity far Japan. Typical issues were smoking for China, nutrition education for China and Japan, biotechnology aiming GMO for India, and functional food causing health claim problem for Korea and Japan. Although the priority varied with the socioeconomic situation of each county, food and water safety recorded the highest priority of all the countries. The key public health issues of Korea were discussed in detail.

Changes in public recognition of parabens on twitter and the research status of parabens related to toothpaste (트위터(twitter)에서의 파라벤(parabens) 관련 대중의 인식 변화와 치약내 파라벤에 대한 연구 현황)

  • Oh, Hyo-Jung;Jeon, Jae-Gyu
    • Journal of Korean Academy of Oral Health
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    • v.41 no.2
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    • pp.154-161
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    • 2017
  • Objectives: The purpose of this study was to investigate changes in public recognition of parabens on Twitter and the research status of parabens related to toothpaste. Methods: Tweet information between 2010 and October 2016 was collected by an automatic web crawler and examined according to tweet frequency, key words (2012-October 2016), and issue tweet detection analyses to reveal changes in public recognition of parabens on Twitter. To investigate the research status of parabens related to toothpaste, queries such as "paraben," "paraben and toxicity," "paraben and (toothpastes or dentifrices)," and "paraben and (toothpastes or dentifrices) and toxicity" were used. Results: The number of tweets concerning parabens sharply increased when parabens in toothpaste emerged as a social issue (October 2014), and decreased from 2015 onward. However, toothpaste and its related terms were continuously included in the core key words extracted from tweets from 2015. They were not included in key words before 2014, indicating that the emergence of parabens in toothpaste as a social issue plays an important role in public recognition of parabens in toothpaste. The issue tweet analysis also confirmed the change in public recognition of parabens in toothpaste. Despite the expansion of public recognition of parabens in toothpaste, there are only seven research articles on the topic in PubMed. Conclusions: The general public clearly recognized parabens in toothpaste after emergence of parabens in toothpaste as a social issue. Nevertheless, the scientific information on parabens in toothpaste is very limited, suggesting that the efforts of dental scientists are required to expand scientific knowledge related to parabens in oral hygiene measures.

Nuclear·Atomic Public Diplomacy: The Possibility of Expanding Toward New Issue Area (핵·원자력 공공외교: 새로운 영역으로의 확장 가능성)

  • Hanhyung Lee
    • Journal of Public Diplomacy
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    • v.3 no.1
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    • pp.43-63
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    • 2023
  • Objectives: Nuclear security and atomic energy industry have always been the domain of political and economical diplomatic affairs. The issue of nuclear proliferation must be resolved politically or militarily given the importance of the problem, the impact it has on global security, the influence of major powers, and non-proliferation regimes. Considering scope of the budget, manpower, and scale of the project, the atomic energy issue was also viewed from an economic perspective. Therefore, the goal of this study is to depart from the conventional viewpoint and investigate if public diplomacy may be extended to a new issue domain of nuclear security and atomic energy. Methods: In order to determine whether there are any areas that overlap, the uniqueness of Korea's position in the nuclear security and atomic power domains is evaluated and compared with the traits of public diplomacy. Results: It seems plausible to broaden the scope and function of public diplomacy in that field given Korea's uniqueness in nuclear security and atomic energy issue and overlap with public diplomacy. This is especially true given that the state must take the leading role and that ongoing policy demands are made in light of Korea's security and economic structure. In reality, it is assessed that the Summer Fellows Program, run by the KAIST Nuclear Nonproliferation Education and Research Center (KAIST NEREC), has had a considerable impact on public diplomacy in the area of nuclear security and atomic energy. Conclusions: Nuclear security and atomic energy issues have traditionally been handled from the perspectives of political diplomacy, summit diplomacy, and economic diplomacy. However, this paper evaluate that the possibility of enhancing the role of public diplomacy in this issue area is high and underscore that the budget support, programs, and manpower for similar public diplomacy activities are needed. Through this, South Korea's nuclear security policy and atomic energy industry could be supported from international community and it will advance national interest.

The relationship between public acceptance of nuclear power generation and spent nuclear fuel reuse: Implications for promotion of spent nuclear fuel reuse and public engagement

  • Roh, Seungkook;Kim, Dongwook
    • Nuclear Engineering and Technology
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    • v.54 no.6
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    • pp.2062-2066
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    • 2022
  • Nuclear energy sources are indispensable in cost effectively achieving carbon neutral economy, where public opinion is critical to adoption as the consequences of nuclear accident can be catastrophic. In this context, discussion on spent nuclear fuel is a prerequisite to expanding nuclear energy, as it leads to the issue of radioactive waste disposal. Given the dearth of study on spent nuclear fuel public acceptance, we use text mining and big data analysis on the news article and public comments data on Naver news portal to identify the Korean public opinion on spent nuclear fuel. We identify that the Korean public is more interested in the nuclear energy policy than spent nuclear fuel itself and that the alternative energy sources affect the position towards spent nuclear fuel. We recommend relating spent nuclear fuel issue with nuclear energy policy and environmental issues of alternative energy sources to further promote spent nuclear fuel.

An Analysis of Effective Factors in Public Awareness Campaigns through Facebook: Focus on Fine Dust Issues

  • Nguyen, Thanh-Mai;Jo, Sam-sup
    • International Journal of Contents
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    • v.17 no.4
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    • pp.35-45
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    • 2021
  • In this study, we analyzed the factors that affect public awareness campaigns on social media platforms and developed an integrated model for measuring the persuasiveness of environmental social media campaigns. A survey questionnaire was created and distributed on Facebook with the goal of reaching individuals in their 20s and 40s in Vietnam, and 395 valid replies were gathered. The findings showed that the STOPS was reconfirmed as a suitable theoretical framework for analyzing the public's behaviour intention to conduct information related to the issue of fine dust, especially on social media. Furthermore, it also showed that social media efficacy has a moderating effect on the relationship between public's situational recognition and informational behaviour intention. This suggested that through social media platforms, personal characteristics play a vital part in developing effective environmental campaigns. Implications for both theory and practice were discussed.