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A Study on the Design Improvement of Digital Government for User-Centered Public Services in Korea (사용자 중심의 공공서비스를 위한 디지털 정부 서비스디자인 개선방안 연구)

  • Lee, Eun Suk;Cha, Kyung Jin
    • Journal of Information Technology Services
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    • v.20 no.5
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    • pp.137-146
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    • 2021
  • Recently, public participation in government policy design has been further expanded and public services perceived by users are expanding. At this time, the role of the digital government and the direction of the service to be pursued are user-centered, and above all, it is necessary to focus on the keywords of pre-emptive, preventive, and customized. In order to propose service quality improvement in the public sector, service user-centered classification and monitoring are integrated and the usability of government documents is improved. It is necessary to identify the needs of whether to provide a path for public participation. In the post-corona era, people are accessing quarantine information from the digital government every day. The government should proactively respond to the acceleration of digital transformation and the non-face-to-face demands of the people who experience non-face-to-face daily life. In order to evolve into a smart organization along with the innovation promotion plan and to provide customized services, it is necessary to use existing guides for institutional and technical improvement, along with new technology and data-based analysis, to strive for change management. The government should seek counter-measures that have advanced one step ahead by incorporating new high-tech IT with user-centered necessary services. This study aims to derive improvement plans to provide user-centered digital government service design when designing public services and collecting public opinions. Based on the e-government development model research and the existing research on user-centered service design in the public sector, institutional and technical measures are provided for the improvement of digital government service design.

How to Protect Critical Nodes of Megacities in Preparation for the Digitization of Spatial Information (공간정보 디지털화에 대비한 메가시티 핵심노드 방호 대책)

  • Sim, Jun Hak;Cho, Sang Keun;Park, Sung Jun;Park, Sang-Hyuk
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.4
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    • pp.121-125
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    • 2022
  • As the technologies of the 4th industrial revolution develops, spatial information is becoming digitized. Now, even with a smartphone, we can easily identify the location of national & military critical facilities located in the mega cities. As a result, mega cities' national & military critical facilities were exposed to not only traditional threats, but also non-traditional threats such as terrorism, cyber hacking, and criminal activities. This study suggests a way to protect national & military critical facilities of mega cities from such threats. Considering limitation of time & resources, protecting perfectly all national & military critical facilities is impossible, so we should focus on their critical nodes. Specifically, We suggest ways to protect the critical nodes by converging some measures such as design & arrangement in harmony with the surrounding environment, underground construction & covering, and visual deception. Transparency of digital spatial information will further increase with the advent of urban air mobility and autonomous vehicles in the future. Therefore, in order to prepare for future threats, we should take measures to minimize the exposure of critical nodes.

A Study on Organizational Competence and Organizational Performance for Smart Factory Implementation of Korean Small and Medium Enterprises (국내 중소기업의 스마트공장 구축을 위한 조직역량과 조직성과에 관한 연구)

  • Seo, Pan Jong;Kim, Dong Hui;Moon, Tae Soo
    • The Journal of Information Systems
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    • v.31 no.1
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    • pp.197-218
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    • 2022
  • Purpose This study examines the roles of firm-level smart factory implementation in the relationship between organizational competence and organizational performance in the context of Korean small and medium Enterprises (SMEs). To achieve this goal, this study presents and empirically tests a research model with evaluation data conducted by industrial experts on how organizational competence can be exploited to positively influence organizational performance through smart factory implementation. Design/methodology/approach Organizational competence are based on the research construct developed by Odważny et al.(2018). Research constructs on smart factory are based on the measurement model developed by Korea Technology and Information Promotion Agency for Korea small and medium Enterprises (TIPA) (2020) and organizational performance are based on the performance construct developed by Kwon(2019). To complete the investigation, we collected 31 firm data conducted by industrial experts in Korea from Dec 2018 to Dec 2020. Most of firm was implemented officially by government budget granted for smart factory of Korea SMEs. To test our hypotheses, partial least squares (PLS) method was employed. Findings The findings indicate that organizational competence is antecedent to influence smart factory implementation, while smart factory implementation has significant relationship with organizational performance. This study provides a better understanding of the connection between organizational competence and organizational performance through smart factory implementation. So companies should focus on enhancing organizational competence and implementing smart factory to obtain sustainable competitiveness.

Effect of Anthropomorphism Level of Digital Human Banker Speech on User Experience: Focusing on Social Presence, Affinity, Trust, Perceived Intelligence, and Usefulness (디지털 휴먼 은행원 발화의 의인화 수준이 사용자 경험에 미치는 영향: 사회적 실재감, 친밀감, 신뢰도, 인지된 지능, 유용성을 중심으로)

  • Choi, Bomi;Jang, Seojin;Kang, Hyunmin
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.4
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    • pp.469-476
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    • 2022
  • As the 3D modeling technology and conversational algorithm is developed, digital humans are being used in various fields, and also virtual bankers have begun to appear in banks, including major banks such as Shin-Han Bank and Nong-Hyup Bank. However, most of the research of digital human mainly focus on its appearance, and research on robot persona that should be considered in anthropomorphizing a robot is insufficient. In this study, an experiment was conducted to find out the user experience of three scenarios (student ID receipt, deposit and withdrawal account opening, leasehold loan consultation) in which the level of anthropomorphism of the speech strategy and the level of personal information use differed in the specific context of banking. As a result of the study, social presence and usefulness had an interactive effect on the scenario and the level of anthropomorphism. There was no interaction effect on intimacy, trustworthiness, and perceived intelligence, but a tendency could be confirmed.

The Analysis on the Recyclability of Shenlong Automobile Company in China using SWOT Technique

  • Zhao, Wei;Jung, Heonyong
    • International Journal of Advanced Culture Technology
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    • v.10 no.3
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    • pp.146-155
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    • 2022
  • The purpose of this study is to investigate the recyclability of Shenlong in China using SWOT. The main analysis results are as follows. First, provided that the company's current capacity utilization rate is seriously insufficient, reducing staff is one among the effective ways. Second, Shenlong should open a web store to cater to young people's online shopping behavior, and further expand the brand visibility using national mainstream media and online shopping platforms like Taobao and JingDong to market Dongfeng Peugeot and Dongfeng Citroen on the whole network. Third, under the premise of maintaining the present best-selling models, Shenlong should appropriately reduce the amount of models, adjust the assembly capacity ratio of every model and every displacement in real time per the newest market trends, increase the agility of auto companies' production, and timely meet the wants of domestic consumers. Fourth, dual-brand coordination and channel integration are very necessary, and also the profitability and profitability of dealers are going to be further improved, thereby increasing sales. Fifth, target building new energy leading products of Shenlong, strive to attain the forefront of the industry within the sales of recent energy vehicles within 5 years, and gradually expand new energy vehicle products from passenger vehicles to passenger vehicles and commercial vehicles. Finally, the marketing field of Shenlong Automobile should achieve "three major changes", that is, change from a goal-driven type to a demand-driven type, cancel the bundling of outlet invoicing goals and delivery incentive tiers; start from basic capabilities, and set pragmatic and challenging goals; focus Channels, to realize following the activation of outlets, and single store sales increase.

Barriers to the practice of fall prevention by nurses and nurse assistants at geriatric hospitals (요양병원 간호사 및 간호조무사의 낙상예방활동 실천의 방해요인)

  • Park, Yunhee
    • 한국노년학
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    • v.40 no.2
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    • pp.311-323
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    • 2020
  • Older adults are at a high risk of falling, causing severe injuries and increased hospital stays and treatment costs. This can be a burden not only on the family but also on the national economy. Thus, fall prevention is very important in nurses' and nursing assistants' work. This study intended to grasp the real situation faced by nurses and nursing-assistants working at geriatric hospitals in J province, Korea. The researcher interviewed thirty-six nurses and nursing-assistants in four geriatric hospitals and performed four focus group interviews. Data were analyzed through an inductive content analysis based on Elo & Kyngäs's approach. Three categories and five subcategories were identified. Categories were patients, environmental, and personal factors. Patient factors included patients' impaired cognitive function. Environmental factors included lack of personnel support and assignment of inpatients without regard to fall risk. Personal factors included hopelessness regarding improvement and fear of being blamed. Promotion of fall prevention practice needs a gradual increase in nursing staff at geriatric hospitals, a system for assigning hospital room according to fall risk, and education and support system to reduce nursing burden.

Change in the Safety And Health Management System of Enterprise regarding Enforcement of the Serious Accidents Punishment Act (중대재해처벌법 시행에 따른 기업의 안전보건관리체계 변화)

  • Cho, Seoyeon;Jeong, Myeongjin;Han, Yurim;Chang, Jaewoo
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.733-739
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    • 2022
  • A survey was conducted on safety and health managers to analyze what change have occurred in the safety health management system of companies since the enforcement of the Serious Accidents Punishment Act. As a result, it was confirmed that most of the safety and health budgets increased, and most of the safety and health organization operations and safety and health tasks were strengthened. However, further research is needed to see if this has a practical effect on worker safety and reduction of serious accidents, and realistic measures are needed to allow safety and health managers to focus on practical helpful tasks rather than formal ones. In addition, it was confirmed that active support from business owners or management managers and strengthening education on the Serious Accidents Punishment Act were needed through cross-analysis between the education of the Serious Accidents Punishment Act and positive change in safety and health.

A Case Study on the Seven Bridge Brand Campaign in Busan - Focus on Digital Storytelling (부산시 세븐브리지 브랜드 캠페인 사례연구 - 디지털 스토리텔링을 중심으로)

  • Chung, Hae Won;Yu, Hyun Joong
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.449-454
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    • 2022
  • This study was conducted as a case study to examine the characteristics and differences from the storytelling defined in the previous research through an analysis of the storytelling of brand campaigns appearing on the digital platform and to explore them. The results of the Seven Bridges brand campaign conducted by Busan City for eight months from September 2021 to May 2022 were as follows. First, storytelling that can be interpreted in various ways for individual users was conducted. Second, storytelling was composed of four stages based on social media marketing. Third, it was possible to establish a storytelling hierarchy that exposes the story in consideration of the marketing funnel. Through the case, it was possible to examine the recent brand campaign's storytelling as a framework that can be interpreted in various ways, focusing on social media.

An Exploratory Study on the Advertising Display and Regulation Method of Native Advertising - Focus on Expert research by production practitioners - (네이티브 광고의 광고 표시 및 규제 방법에 대한 탐색적 연구 - 제작 실무자들의 전문가 조사를 중심으로 -)

  • Yu, Hyun Joong;Chung, Hae Won
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.6
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    • pp.455-462
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    • 2022
  • This study attempted to examine the problems of the expression and format of native advertisements appearing on various platforms and to prepare a plan to regulate them. To this end, in-depth interviews were conducted to those in charge of advertising practice and examined. First, as a problem with the expression and format of native advertisements, it was considered that the congestion and deception of indiscriminate native advertisements appearing on various platforms could bring negative perceptions to consumers. For the second user's interaction, it was considered that customized advertising expressions through targeting by platform should be produced. Third, regarding the regulation of native advertisements, it was suggested that regulatory measures for consumer protection should be prepared and that market autonomy should be left to it. A strategic operation plan for native advertising according to various platforms should be prepared.

The Impact of Start-up Support Programs on College Students' Foundation Motivation and Entrepreneurial Intentions (대학생 창업프로그램 지원이 창업동기와 창업의지에 미치는 영향)

  • Pang, Hyong-Wook
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.4
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    • pp.599-605
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    • 2021
  • In this study, we empirically investigated how start-up support programs provided at colleges affect students' satisfaction with their major and their Entrepreneurial Intentions. The participants included 248 students from five colleges two-four-year colleges located in Seoul, Gyeonggi-do Province, Chungcheong-do Province, Gyeongsangbuk-do Province, and Jeola-do Province. SPSSWIN 24.0 for descriptive statistics analysis, exploratory factor analysis, reliability analysis, multiple regression analysis, and moderated regression analysis. showed that, among various forms of support for business start-up, support for education on start-up and support for start-up activities had a positive impact on the students' opportunity motivation and achievement motivation at a statistically significant level. opportunity motivation, achievement motivation, and independence motivation all positive influence on the students' resolution to start a business support for education on start-up and support for start-up activities had positive impact on the studens' entrepreneurial Intentions. These findings suggest that college programs that support students' business start-up need to be developed and applied with a focus on support for education on start-up and support for start-up activities to enhance college students' satisfaction with their major and stimulate their Entrepreneurial Intentions.