• 제목/요약/키워드: product design development

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Research on the Influences of New Product Design and New Product Development Process Management on New Product Development Performance in Taiwan's Industries

  • Liu, Pang-Lo;Tsai, Chih-Hung
    • International Journal of Quality Innovation
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    • 제10권1호
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    • pp.89-105
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    • 2009
  • This study aims to probe into the influence of new product design and new product development process management on development performance. The research finding demonstrates that product design reveals positive and significant influence on new product development performance. Through statistical analysis, this study finds that companies in Taiwan value new product design. When companies value it more, they tend to have better new product development performance. With regard to the relation between new product development process management and new product development performance, the empirical results demonstrate that companies would pay more attention on new product development process management. With regard to new product idea and assessment, concept design and development, product function test and mass production in the market, through statistical analysis, this study finds that companies that value process management of new product development tend to have better new product development performance. As to the influence of new product design and new product process management on new product development performance, statistical analysis result demonstrates that the integration between new product design valued by companies in Taiwan and development process management would lead to significantly positive influence on new product development performance of the companies.

Users Involvement in New Product Development Process: A Designers' Perspectives

  • Taha, Zahari;Alli, Hassan;Rashid, Salwa Hanim Abdul
    • Industrial Engineering and Management Systems
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    • 제10권3호
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    • pp.191-196
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    • 2011
  • The purpose of this paper is to study user's involvement in new product development (NPD). It seeks to identify the factors involving user and design practices in the design process of new product development. A survey was conducted on 20 respondents consisting of designers involved in product development from various industries. The study focused on the early activities of the product design process which is called product specification. The analysis performed considers the importance of involving users in design decision. The outcome of this research is the significance of involving users and its effect on product development activities. The research also provides a model for an integrated user, designer and product knowledge activity in the product development process.

제품자료 객체를 이용한 설계자 네트워크 분석 (Analysis of Networks among Design Engineers Using Product Data Objects)

  • 차춘남;도남철
    • 산업경영시스템학회지
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    • 제39권3호
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    • pp.139-146
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    • 2016
  • This study proposes a methodology to analyse social networks among participating design engineers during product development projects. The proposed methodology enables product development managers or the participating design engineers to make a proper decision on product development considering the performance of participating design engineers. It considers a product development environment where an integrated product data management (PDM) system manages the product development data and associated product development processes consistently in its database, and all the design engineers share the product development data in the PDM database for their activities in the product development project. It provides a novel approach to build social networks among design engineers from an operational product development data in the PDM database without surveys or monitoring participating engineers. It automatically generates social networks among the design engineers from the product data and relationships specified by the participants during the design activities. It allows analysts to gather operational data for their analysis without additional efforts for understanding complex and unstructured product development processes. This study also provides a set of measures to evaluate the social networks. It will show the role and efficiency of each design engineers in the social network. To show the feasibility of the approach, it suggests an architecture of social network analysis (SNA) system and implemented it with a research-purpose PDM system and R, a statistical software system. A product configuration management process with synthetical example data is applied to the SNA system and it shows that the approach enables analysts to evaluate current position of design engineers in their social networks.

협업공학 기반의 제품개발 지원 시스템 (A Collaborative Engineering Based System Supporting Product Development Process)

  • 박홍석;최흥원;이규봉
    • 한국CDE학회논문집
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    • 제9권4호
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    • pp.387-396
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    • 2004
  • In order to keep and increase a competitive potential, industrial enterprises have to reduce their costs for product development as well as shorten lead time in product development processes. Moreover they have to respond to market factors and conditions such as increasing demands for functionality and individuality of products, short product life cycles, high pressure on prices and time to market. The improved functional requirement in connection with high time and cost pressure lead to high risk in product development. Technological fine improvements in connection with high time and cost pressure lead to high development risk. To cope with these challenges many enterprises have to collaborate globally. The collaborative engineering in product development is aimed to create distributed collaborative corporations and to facilitate the management of design conflicts. This paper provides a methodology for analyzing collaborative design process as well as the tools and the framework to support collaborative product development. The methodology can identify the interdependences among design tasks and teams. The tools and framework are implemented to facilitate the management of product development process.

신규 제품아키텍처 개발을 위한 기업조직의 설계: PDA 개발에 있어 샤프와 카시오의 개발조직 비교 분석 (Organizational Design for New Product Architecture Development: Comparative Analysis of Sharp and Casio on PDA Development)

  • 위정현
    • 기술혁신연구
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    • 제14권1호
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    • pp.1-30
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    • 2006
  • The purpose of this paper is to analyze the organizational design and management of product development in creating new product architecture by an established firm. For the purpose, the paper put up the organizational design in the process of PDA(Personal Digital Assistant) development of Sharp and Casio which were Japanese major PDA firms in 1990s. PDA is the product born through architectural change from Electronic Organizer. Prior research on the product architecture change and organizational adaptation emphasized that an established firm is difficult to adapt to new product architecture due to the restriction of prior technology or organizational inertia. For overcoming these problems and successful development of new product architecture, organizational design and management in the process of product development becomes essential. In case of Sharp, corporate development project team had been used to overcome the restrictions from architectural knowledge accumulated through previous product. After launching first new PDA by corporate development project team, Sharp created a new division and pushed an evolution of PDA, when new PDA market start to grow up rapidly toward a major market segmentation. As a result, Sharp was able to build up stable PDA project trajectory. However, Casio was late for three years in launching of new PDA architecture because previous division charging of Electronic Organizer tried to develop first new PDA. Casio's PDA development was prohibited by engineers of previous division because new PDA architecture was inferior on user interface and display definition. That is, Casio's first PDA development was restricted by architectural knowledge of previous product.

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디자인 중심 신제품 개발 전략의 성공 요인 : 초콜릿 폰 개발 사례를 중심으로 (The Key Success Factors of Design-oriented New Product Development Strategy : A Case Study of Chocolate-Phone)

  • 류성일;김진우;장성근
    • 경영과학
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    • 제24권1호
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    • pp.1-24
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    • 2007
  • The function of product design has been an important part for success on new product development. We deeply studied 'Chocolate-Phone' case which is considered as a representative of adopting design-oriented new product development strategy. According to this study, we found three contextual factors and nine key success factors for design-oriented new product development. The contextual factors consist of the strong needs for innovative product development, customer's needs for the emotional value, competitive situation for the new product launching. The key success factors consist of design, development, marketing, overall sides. The key success factors of design side are to select talented designers and take an insight for market and communication skill. The key success factors of development side are to possess high technological abilities, to do divergence with removing or giving up some function, management's strong support. The key success factors of marketing side are to bring core marketers from outside, capacity to gather ideas from outside. The key success factors of overall side are to share design-oriented principle with other functions and to change member's mind from engineer-oriented to market-oriented.

제품수준 탄소배출이력 계산을 위한 제품자료모델 확장 (An Extension of Product Data Model for Calculating Product-level Carbon Footprint)

  • 도남철
    • 한국CDE학회논문집
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    • 제16권4호
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    • pp.268-276
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    • 2011
  • The product-level carbon footprint (PCF) is a comprehensive and widely accepted metric for sustainable product development. However, since a full PCF study in general is time and cost intensive, it is not feasible for the product development team to synchronize the activity to the main product development process. In addition, the current dedicated life cycle assessment (LCA) tools for calculating PCF, separated from the main product data management systems, have limitations to provide timely PCF information for design decision makings and collaborations between design and environment engineers. This paper examines the possibility of the extension of the current product data model that can support the PCF calculation with PDM (Product Data Management) databases. The product data model can represent not only the content of products but also context or system information of the products. The product data model can be implemented as a PDM database that can satisfy the needs for handy and timely PCF calculations from the consistent product data for dynamic design decision makings and engineering collaborations.

The Mediating Effects of the Process Design Capability and Product Interior Design Capability on the Relationship between SMEs' External Information Network Diversity and Their New Technology Development Capability

  • Hau, Yong Sauk
    • Asia pacific journal of information systems
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    • 제26권4호
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    • pp.477-488
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    • 2016
  • New technology development capability plays a key role in making small- and medium-sized enterprises (SMEs) increase their innovation performance, such as in product or process innovation. To examine the influencing factors of SMEs' new technology development capability, this study empirically analyzes the mediating effects of SMEs' process design capability and product interior design capability on the positive association between their external information network diversity and new technology development capability. This study performs the ordinary least squares regression on a sample of 2,000 South Korean SMEs. Results reveal that SMEs' process design capability fully mediates, and product interior design capability partially mediates the positive association between the external information network diversity and new technology development capability.

마케팅 전략에 따른 리뉴얼 디자인 전개에 관한 연구 (A study on the renewal design development of marketing strategy)

  • 신홍재;함재룡
    • 디자인학연구
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    • 16호
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    • pp.1-14
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    • 1996
  • 최근 기업에서의 마케팅 전략은 다변화하고 있으며 이런 가운데 신제품 개발 유형이 다양화되고 있다. 그 유형은 신 개념 제품개발, 혁신적 제품개발, 신 브랜드 제품개발, 기존제품 개량, 모델 체인지 개발 등을 들 수 잇다. 여기서 신제품 개발 디자인 프로세스의 과학적 접근방법의 발달로 인해 각 유형별 제품개발에 있어서 디자인 전개방법은 유사하게 진행되지만 유형에 따라 디자인 접근 또는 전략적 측면에서 다각화된 디자인 전개방법이 요구되고 있다. 그리고 성숙기에 접어든 기존 상품을 시대적 환경변화에 따라 대처하는 제품개량을 통하여 기존제품에 라이프 사이클을 연장하려면, 기업의 대내외적 환경변화에 부합되는 소비자 요구, 가치관, 기호성향에 대응할 수 있는 개선된 디자인 활용이 점점 더 중요해지고 있다. 그러나 디자인 전개기법을 활용하여 디자인된 대안이 사용자의 요구, 평가, 검증을 하는데 있어 명확한 디자인을 결정하기란 매우 어려운 실정이다. 이와 같이 문제를 인식하고 시장에서 성공한 기존상품개량에 경영적 마케팅전략을 수용하여 소비자 라이프 스타일 변화에 적극적으로 대응할 수 있는 리뉴얼 디자인 전개방법을 제시하고, 대내외부 고객의 요구를 수용하여 디자인 대안의 평가, 검증, 확인을 통한 고객만족을 통해 리뉴얼 디자인 전략을 수행할 수 있는 것이 바로 리뉴얼 디자인 전개방법이라 할 수 있다. 따라서 본 연구는 기존상품의 리뉴얼 디자인 전개과정을 통하여 급변하는 시대적 환경변화에 신속히 대응하고, 사용자의 욕구를 만족시키는 상품을 개발함과 동시에 오랫동안 지속시킬 수 있는 전략을 수반할 수 있는 리뉴얼 디자인 전개방법을 제시하는 것을 목표로 하였다.

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태극기를 응용한 패션상품개발을 위한 디자인 프로세스 (Design Process for Fashion Product Development Applying Taekuki)

  • 김현주;서수현;장남경
    • 복식
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    • 제55권4호
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    • pp.1-15
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    • 2005
  • For every country, the flag is a major symbol that represents the country. Establishing image though the use of the country's symbol is more important for achieving national competitiveness in this global age. In Korea, Taekuki has not been actively applied to fashion products, however Korean people began to realize the Taekuki as a motif of fashion with 2002 World Cup. Thus, research on fashion product development applying Taekuki is needed. This research developed designs for fashion product development applying Taekuki. In addition, through suggesting various applied motives, this research explored the product possibility of global fashion design that represents Korean identity and fashion. For research method, after research on fashion design process, design development was progressed according to the 4-phases that comprehends processes previous researchers presented. First, in the problem recognition phase, background on the introduction of Taekuki to products and Taekuki fashion during 2002 World Cup was analyzed. Then, the need and possibility of fashion product development applying Taekuki's formative characteristics were found. Second, in research and analysis phase, meaning and history of Taekuki as well as flag fashion product developments in the U.S. and England examples were reviewed. Also, individual interviews with experts and consumers were conducted to collect qualitative data regarding product and design direction. Third, in idealization for problem solving phase, 62 designs including 43 apparels and 19 accessories were emerged. Finally, in evaluation phase, 40 university students majoring design evaluated designs' creativity, function, uniqueness, symbol, aesthetics, and harmony. Through this research, it is expected that fashion products applying Taekuki will be formly established as a fashion item. Furthermore, it is also expected that product development in other categories, brand planning, and product development using other national symbols such as name, anthem, and flower will be followed.