• 디지털융복합연구
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• 제12권11호
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• pp.209-214
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• 2014

전반적인 전 세계 시장의 불황속에서도 세계최대 북미시장에서 국내 가전업체들이 TV 시장의 지배력을 강화하고 있는 이유는 강력한 제품 경쟁력과 브랜드 파워를 내세워 프리미엄 시장과 중저가 시장을 모두 차지하면서 수익성과 볼륨을 모두 잡았기 때문으로 분석된다. 이렇게 국내 TV 제조사들이 북미시장에서 선전하고 있음에도 불구하고 국내 TV 제조회사들은 지속적인 시장선점 및 TV 제품의 경쟁력을 유지하기 위한 제품개발, 마케팅 및 판매전략 등을 고민하고 있다. 본 연구에서는 이러한 지속적인 경쟁우위를 유지하기 위한 방안으로 국내 A사의 북미시장에서의 TV 판매 데이터를 이용하여 북미시장에서의 TV 판매예측모델을 개발하고자 한다. 이를 위하여 본 연구에서는 판매예측모델에서 많이 적용되고 있는 다중회귀모델과 인공신경망 기반의 예측모델을 개발하여 두 모델의 비교분석한다. 특히 본 연구에서는 TV 제품의 부가가치를 향상시키거나 가격경쟁력을 향상시키기 위해 TV의 주요 기능과 판매와의 연관성 분석도 수행한다.

• 신재생에너지
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• 제7권4호
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• pp.10-17
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• 2011

Recently, electricity industry is facing high market uncertainty which has ever had and which increase risks in power market. In this study, we analyze risk factors such as discount rates, initial investment (overnight cost), plant factor, fuel cost, carbon price, etc, for the perspective of investor. For the analysis of risk factors, we used LCOE method. The results of this study show that renewable energy is more affected by plant factor and overnight cost than other risk factors. First, Renewable energy has higher proportion of overnight cost in the total investment than that of other technologies. Second, renewable energy is free of fuel cost and carbon price so plant factor is the most important factor, in other words, competitiveness of renewable energy depends on plant factor. Furthermore, we conducted economic feasibility of wind power and PV in domestic case study. The minimum requirement condition to get profitability is that plant factor 15% and overnight cost \6,000,000/kW and 26%, \2,200,000/kW for PV and Wind Power, respectively.

• 신재생에너지
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• 제3권4호
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• pp.31-37
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• 2007

Because of their low operating and maintaining costs, ground-source heat pump(GSHP) systems are an increasingly popular choice for providing heating, cooling and water heating to public and commercial buildings. Despite these advantages and the growing awareness, GSHP systems to residential sectors have not been adopted in Korea until recently. A feasibility study of a residential GSHP system was therefore conducted using the traditional life cycle cost(LCC) analysis within the current electricity price framework and potential scenarios of that framework. As a result, when the current residential electricity costs for running the GSHP system are applied, the GSHP system has weak competitiveness to conventional HV AC systems considered. However, when the operating costs are calculated in the modified price frameworks of electricity, the residential GSHP system has the lower LCC than the existing cooling and heating equipments. The calculation results also show that the residential GSHP system has lower annual prime energy consumption and total pollutant emissions than the alternative HVAC systems considered in this work.

• 대한전기학회:학술대회논문집
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• 대한전기학회 2011년도 제42회 하계학술대회
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• pp.465-466
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• 2011

The global trend is to make transmission lines light weight and compact by using insulators and other equipment made of advanced materials. In Korea, the diversification of insulators supply route has begun in order to obtain price competitiveness. In May 1999, polymer insulators were finally introduced for the first time and installed to the 154kV transmission lines. After that, the construction and procurement standards were made and domestic polymer insulators were developed. And then, foreign and domestic manufacturers were registered in KEPCO as qualified insulator suppliers. As of 2010, purchasing polymer insulators by competitive bidding from foreign and domestic manufacturers has been possible. For this reason, it was decided to reduce the use of porcelain insulators and increase the use of polymer insulators taking the installation price into consideration

• 한국식생활문화학회지
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• 제33권4호
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• pp.354-362
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• 2018

With increasing interest in the health and safety of food served in restaurants, more emphasis is being placed on the importance of health and food. As a result, Yaksun cuisine with new added effects and image is becoming more popular as a way to improve people's health. This study analyzed the effects of selection attributes relating to Yaksun cuisine on customer satisfaction and intention to maintain relationship in order to understand various needs of consumers as they relate to health food. The results showed that, among selection attributes of Yaksun cuisine, price, safety, and health were found to have significant effects on customer satisfaction; however, the effect of quality on satisfaction was not verified. Moreover, while the effect of safety and health of Yaksun cuisine on the intention to maintain relationship was found to be significant, the effects of quality and price on the intention to maintain relationship were not verified. These findings suggest that consumers believe Yaksun cuisine is more beneficial for health than general food and trust the origin label, hygiene, and safety of ingredients in Yaksun cuisine. Therefore, the results of this study suggests providing opportunities for consumers to experience diverse tastes in Yaksun cuisine and that development and promotion of different recipes using Yaksun ingredients will help reinforce competitiveness of Yaksun cuisine in the market and increase sales.

• 기술혁신연구
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• 제13권2호
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• pp.45-70
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• 2005

Much work on innovation has focused on the manufacturing sector. In this paper, we propose a framework for analyzing innovation in services centred on capability and technology integration. We illustrate the theoretical points made by conducting a case study on an international telephone communications provider Brastel, which introduced significant innovations in international calling services, in the form of rechargeable pre-paid calling card, through effective application of standard IT. Brastel is situated against its main competitors, considering two dimensions of price and service breadth and convenience. A novel technique for measuring competitiveness based on price and service index is introduced. The following competitors were selected: NTT, KDDI, Japan Telecom, Fusion Communications, J-Call / World Link, G-Call, ASP Check, Primus, QuickPhone, and MCI. To create the service index, factors such as ease of use, convenience, number of languages in which the services are available, and additional features were taken into account. The company itself and the rechargeable card innovation were analyzed through in-depth interviews and data collection. It was shown that a competitive advantage was maintained through internal and external capabilities.

• 농업과학연구
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• 제29권2호
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• pp.135-148
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• 2002

In recent years, domestic market environment of rice production is confronted with the problems of excessive production and decrease in per capita consumption, resulting in steady decline of domestic rice price. Moreover, as new trade negotiations of WTO or FTA are being forwarded, cheap price of imported rice will also make the rice production environment being worse off. One of the possible production strategies to relieve this situation could be expanding farm size, which increases market competitiveness in terms of cost-saving. Since 1990's, one of the main agricultural policies for rice production in Korea has been expanding farm size. This study aims at 1)exploring brief history of Korean government's agricultural policy for expanding farm size, 2)examining economic effect of farming size expansion, and 3)discussing major role of government to promote appropriate programs for rice-farming and producers. Main conclusion suggests that appropriate farming size should be expanded upto at least five hectares per farm, with producers' effort to reduce farming costs and continuous investments on agricultural infrastructures including irrigation systems, etc. Continuous government's investment on operation and maintenance on water facility is also one of the important factors in expanding farm size.

• 대한가정학회지
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• 제44권10호
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• pp.9-20
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• 2006

Due the globalization trends of industry environment, not only fashion companies of the developed countries but also those of NICs and the developing countries are pursuing to globalize their businesses. This study was conducted (i) to identify the characteristics of international marketing mix of Korean fashion companies operating in oversea fashion markets and (ii) to analyze the performance of Korean fashion companies related to international marketing mix. The data were collected from inter-Korean fashion enterprises. A questionnaire was distributed to a person in charge of international division/international trade division who doing business in domestic market and a person in charge of a local subsidiary in oversea market. The methods of analysis used in this study were factor analysis, cluster analysis, and one-way ANOVA. The results of this study are as follows: First, according to factor analysis and cluser analysis, Korean fashion companies were classified in four (4) clusters. The fashion companies in Cluster I put their priority on price. The companies in Cluster II are traditional fashion companies which have relatively low power of product and price. The companies in Cluster III put their priority on product, and the companies in Cluster IV put their priority on local market. Second, according to ANOVA, a growth rate of sales make significant difference among 4 clusters and Clusters II and III were comparatively high in performance.

• 대한설비공학회:학술대회논문집
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• 대한설비공학회 2009년도 하계학술발표대회 논문집
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• pp.64-69
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• 2009

Because of their low operating and maintaining costs, ground-source heat pump(GSHP) systems are an increasingly popular choice for providing heating, cooling and water heating to public and commercial buildings. Despite these advantages and the growing awareness, GSHP systems to residential sectors have not been adopted in Korea until recently. A feasibility study of a residential GSHP system was therefore conducted using the traditional life cycle cost(LCC) analysis within the current electricity price framework and potential scenarios of that framework. As a result, when the current residential electricity costs for running the GSHP system are applied, the GSHP system has weak competitiveness to conventional HVAC systems considered. However, when the operating costs are calculated in the modified price frameworks of electricity, the residential GSHP system has the lower LCC than the existing cooling and heating equipments. The calculation results also show that the residential GSHP system has lower annual prime energy consumption and total greenhouse gas emissions than the alternative HVAC systems considered in this work.

• 한국신재생에너지학회:학술대회논문집
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• 한국신재생에너지학회 2007년도 추계학술대회 논문집
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• pp.515-518
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• 2007

Because of their low operating and maintaining costs, ground-source heat pump(GSHP) systems are an increasingly popular choice for providing heating, cooling and water heating to public and commercial buildings. Despite these ad- vantages and the growing awareness, GSHP systems to residential sectors have not been adopted in Korea until recently. A feasibility study of a residential GSHP system was therefore conducted using the traditional life cycle cost(LCC) analysis within the current electricity price framework and potential scenarios of that framework. As a result, when the current residential electricity costs for running the GSHP system are applied, the GSHP system has weak competitiveness to conven- tional HVAC systems considered. However, when the operating costs are calculated in the modified price frameworks of electricity, the residential GSHP system has the lower LCC than the existing cooling and heating equipments. The calculation results also show that the residential GSHP system has lower annual prime energy consumption and total pollutant emissions than the alternative HVAC systems considered in this work.