• Asian Journal of Business Environment
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• v.1 no.1
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• pp.9-12
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• 2011

This study aimed to predict retail sales of local markets in Jinan city of China with the Huff model. Using the Huff Model, we examined whether the predicted retail sales of local markets may be different in Jinan, China, from the department stores, supermarkets, shopping centers/shopping malls, and home appliance stores. The probability that a customer shops at location depends upon the store size and the travel time factors calculated by the Huff Model. We found that the predictedretail sales of shopping malls have a greater value than others. People who live in a mid-sized city may have easier access to any stores within the city boundary than people in metropolitan areas. Therefore, people in a mid-sized city are more sensitive to store size, because a bigger store size means greater opportunities, incentivizing consumers to travel further to competing stores after passing by nearer, smaller stores. This study has some limitations. First, the data is somewhat restricted in that the subject stores do not represent all of the stores in Jinan. Second, we cannot compare the estimated market share of the stores and the actual sales data. It is further suggested in this study that more databases be developed throughout such East Asian countries as Korea and Japan and that a different parameter λ value in the Huff Model be utilized for mid-sized cities.

• Korean Journal of Organic Agriculture
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• v.30 no.3
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• pp.313-333
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• 2022

In Muju County, one of Korea's major apple producers, the regional agricultural cooperatives united together and invested to establish a cooperative joint business corporation in charge of the sales business. The corporation carried out the sales business transferred from the participating regional agricultural cooperatives. While the two participating cooperatives showed a marked difference in the degree of participation at the beginning of the business, the introduction of the agricultural product processing centers (APCs) and the participation of co-selection and shipment organizations and general farms helped settle this gap. In addition, commercialization through the APCs enhanced the market competitiveness of apples, which led to the stable securing of sales outlets. The corporation integrated the sales business in the county and this resulted in increased sales volume and sales revenue. Playing a leading role in introducing and cultivating new crops on a trial basis, the corporation demonstrated its potential as the main body of the joint sales business.

• Journal of Distribution Science
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• v.15 no.9
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• pp.85-93
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• 2017

Purpose - The volume and valence of online word-of-mouth(eWOM) have become an important part of the retailer's market success for a wide range of products. This study aims to investigate how the growth of eWOM has generated the product's final financial outcomes in the introductory period influences. Research design, data, and methodology - This study uses weekly box office performance for 117 movies released in the South Korea from July 2015 to June 2016 using Korean Film Council(KOFIC) database. 292,371 posted online review messages were collected from NAVER movie review bulletin board. Using regression analysis, we test whether eWOM incurred during the opening week is valuable to explain the last of box office performance. Three major eWOM metrics were considered after controlling for the major distributional factors. Results - Results support that major eWOM variables play a significant role in box-office outcome prediction. Especially, the growth rate of the positive eWOM volume has a significant effect on the growth potential in sales. Conclusions - The findings highlight that the speed of eWOM growth has an informational value to understand the market reaction to a new product beyond valence and volume. Movie distributors need to take positive online eWOM growth into account to make optimal screen allocation decisions after release.

• Journal of Arbitration Studies
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• v.31 no.1
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• pp.155-171
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• 2021

Recently, the e-business market has become a place of convergence where consumers and suppliers communicate with each other, and a new method of trading of funds has emerged in the process. Crowd-funding is one of the types of money transactions that have emerged in the online space, and its interest and trading volume have been growing rapidly recently. The platform in the online space using crowd-funding method operates in the form of online telecommunication sales, and it is in the form of producing and delivering products based on funds obtained from potential consumers by the operators involved in securing funds. However, if the participating business operators do not deliver the product or deliver the product other than the promoted product and avoid responsibility, the potential demander will not be compensated without mediation by the platform operating entity. In this study, despite the rapid growth in the market size of crowd-funding, consumers who participated in the funding are protected and able to resolve disputes in the event of a conflict amid growing complaints from potential consumers and side effects. The structure or method of crowd-funding is a new form of trading that has different features from conventional e-commerce. Therefore, the legal basis is not yet in place and the standards need to be laid out through various and sufficient discussions politically, legally, socially and culturally and economically. As the potential market and positive effects of crowd-funding around the world have been recognized, a role is required as an ecosystem for new financial transactions. And the potential market could be realized as a new industry if the right legal system and policy consultation were made.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.13
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• pp.329-346
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• 2000

The marine cargo insurance is mainly the insurance on foreign trade commodities. The sales contract stipulates as to which of the seller or the buyer should arrange the insurance. In other words, if the sales contract is made on the C.I.F. terms, the seller has to arrange the insurance, while, in the case of F.O.B. or C.F.R. terms, the buyer has to arrange it. The F.O.B. or C.F.R. terms means that the seller has to take out an insurance for himself until the cargo being loaded onboard the overseas vessel at the port of shipment in export country. But our country has not reasonable insurance to cover seller's risk, because it hasn't yet implemented the insurance. In respect of a cargo exported from Korea on F.O.B. or C.F.R. terms, the F.O.B. insurance covers comprehensively the inland transit and storage until the cargo being loaded onboard the overseas vessel at the port of shipment in Korea with a certain limitation of a insurance period. The goal of this study is to analyze the development propriety of F.O.B. Insurance. This could be done through analyzing the volume and analyzing the proportion of F.O.B. or C.F.R. terms for export. It is supposed that the potential demands of F.O.B. insurance are sufficient in our country for developing the F.O.B. insurance. At this point of time, the positive development of F.O.B. insurance for export is inevitable from the viewpoint of present situation of trading circles.

• The Transactions of The Korean Institute of Electrical Engineers
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• v.56 no.6
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• pp.1017-1022
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• 2007

In this paper, we try to analyze the likelihood of exercising the power of market dominance by certain generators in future power industry of Korea. Firstly, we estimated installed generation capacity and sales volume of electricity in Korea, based on 'The 3rd Long Term Power Plan' which was announced in December 2006. Secondly, we calculated HHI, an index showing the degree of concentration of an industry, and RSI, an index showing how adequate the supply of goods or services of an industry is, using Fast-Forward. Thirdly, assuming a major generator employs the strategy of withholding a part of its available capacity at a peak time, we simulated hypothetical movement of SMP over a certain period of time, which is compared with that obtained without assuming such strategy to generate Lerner Index. an index showing the degree of market power of a monopoly. Regulators, home and abroad, have not given much interest in analyzing the effect of market dominance that is likely to be exercised by certain players in the future. That said, this paper provides insight into developing methodologies of analyzing and mitigating such effect by proposing the above indices to gauge it. In addition, this paper also shows the potential impact of employing capacity withholding strategy on the financial account of a dominant generator.

• Archives of design research
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• v.13 no.2
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• pp.87-94
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• 2000

The industrial design in American sense has never been the design movement for socio -cultural change, nor the organized plan for man-made environment. It has been an efficient tool to modify machine and gadgetry into dream products for American people, and at best, to express its futuristic images. In fact, its real function is to expand sales volume and contribute manufacturers profit. The potential market of mass consumption has been led by the technological achievement from the parts changability to automatic assembly line has been combining with industrial design function. Industrial designers in this nation have grown under the circumstance and become design stars of the 20th century.

• Archives of design research
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• v.14 no.1
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• pp.93-101
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• 2001

This study suggested how to apply it decision-making of product development rapidly by design evaluation process to objectify and the result to quantify with viewpoint of design evaluation sets to marketability. Coverage of this method limited to the evaluation stage of design concept. The procedure of study, first of all, referred to some type of design evaluation method and their feature. And next, referred to some kinds of demand forecasting for marketing. Above an, this study focused on the method of demand forecasting by buying intentions surveys proper to the marketability evaluation of new product design. On a case study, I had investigated preference survey and buying intentions surveys about the design proposal of "language master audio". I selected the best design proposal through the conjoint analysis and also investigated demand forecasting. First, on the basis of buying intentions surveys, choose population and had produced buying demand, awareness demand, potential demand. I could estimate some profit to take out expense and cost from the buying demand. This estimated profit is marketability judgement data of product design at the design concept stage and can be utilized to measurable data for decision-making of product development. Through the case study, this method could forecast a target demand, and even if it is some difference between real sales volume, but the case study could verified that this method is effective to the evaluation of marketability in case of completely new product got on the typical category and the product category could be set up the population clearly.

• The Korean Journal of Financial Management
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• v.21 no.2
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• pp.65-98
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• 2004

This paper analyzes the foreign exchange exposure and the influence of determinants on the significant exposure under various return horizons of US dollar and the Japanese yen. Also this research is extended to the existence of asymmetric exposures to foreign exchange risk. The exchange rate exposures exhibit significant time variations that are very large to represent changes in cash flow sensitivities, but the relation of the significant exposures and time variations is not monotonically increasing. The extent to which a firm is exposed to exchange rate fluctuations can be explained by the level of the growth potential, nm size and leverage. For the various return horizons, firms with a higher growth potential tend to have higher exposures. And the larger firms' exposures tend to be smaller. The influences of the level of export ratio and leverage vary with return horizons and each periods. It is found that the exposures of fins are asymmetric. The asymmetry is mainly explained by the market share hypothesis. The level of export ratio commonly influences the asymmetric exposures to the US dollar and the Japanese yen.

• Journal of Korean Society for Atmospheric Environment
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• v.28 no.1
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• pp.68-76
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• 2012

SULEV (Super Ultra Low Emission Vehicle) which is one of the emission standards in Fleet Average System introduced to Korea from 2009 is known as the most severe standard to achieve with internal combustion engine. Considering low sales volume of hybrid vehicles in Korea, vehicle manufacturers are required to develop SULEV technologies for conventional gasoline and LPG vehicles to meet the future Fleet Average standard. In this study, the comparison of emissions has been made between SULEV developed and ULEV LPG vehicles mainly produced in this time. To estimate the emission reduction of SULEV vehicles, CVS-75 and NIER test modes have been used. CVS-75 has been used for emission certification of gasoline and LPG vehicles. NIER modes cover various average vehicle speed and reflect Korean real driving patterns better than CVS-75. The test results show that SULEV LPG vehicles have very high potential to reduce $NO_x$ in regulated emissions, $N_2O$ in green house gases and toluene in VOCs. However, SULEV LPG vehicles don't affect much on the reduction of CO and total green house gases.