• Title/Summary/Keyword: perception model

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An Analysis of Road User Acceptance Factors for Fully Autonomous Vehicles : For Drivers and Pedestrians (완전 자율주행자동차에 대한 도로이용자 수용성 요인 분석 : 운전자 및 보행자를 대상으로)

  • Jeong, Mi-Kyeong;Choi, Mee-Sun
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.21 no.5
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    • pp.117-132
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    • 2022
  • The purpose of this study is to analyze factors that affect road users' acceptance of fully autonomous vehicles (level 4 or higher). A survey was done with drivers of general cars and pedestrians who share roads with fully autonomous vehicles. Five acceptability factors were selected: trust towards technology, compatibility, policy, perceived safety, and perceived usefulness. The effect on behavioral intention was analyzed using structural equation modeling (SEM). The perceived safety and trust towards technology were found to be very important in the acceptance of fully autonomous vehicles, regardless of the respondent, and policy was not influential. Compatibility and perceived usefulness were particularly influential factors for drivers. In order to improve the acceptance by road users, securing technical completeness of fully autonomous vehicles is important. Certification and evaluation of the safe driving ability of fully autonomous vehicles should be thoroughly performed, and based on the results, it is necessary to improve the perception by road users. It is necessary to positively recognize fully autonomous vehicles through education and publicity for road users and to support their smooth interaction.

A Survey on the Parents' Perceptions of and Attitudes toward Game Use among Teenagers in Korea (청소년 게임이용에 대한 학부모의 인식 조사 연구)

  • Hoon-Seok Choi;Joung Soon Ryong;Kyo-Heon Kim
    • Korean Journal of Culture and Social Issue
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    • v.17 no.4
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    • pp.435-459
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    • 2011
  • The present study explored Korean parents' perceptions of and behavior toward game use among teenagers in Korea. A total of 600 Korean mothers of teenagers residing in Seoul and five other metropolitan areas participated in the survey. The survey was constructed based on five categories of variables, including the overall perception of games and game use, specific attitudes toward game use, cognitions about and attitudes toward game addiction, factors predicting parental monitoring of children's game use, and views and opinions about what needs to be done to promote healthy game cultures as well as to prevent problematic game use among teenagers in Korea. Results indicate that the respondents' overall perceptions of and attitudes toward games and game use are negative. In contrast, attitudes toward game use of the respondent's own child are contingent upon various comparison standards. Results also indicate that the respondents tend to overestimate the possibility that their own child is addicted to games, and their perceptions of game addiction are based on a narrow range of behavioral symptoms. Additional analyses indicate that parental monitoring of teenagers' game use can be predicted by the theoretical model driven from Ajzen(1991)'s theory of planned behavior. Finally, results also indicate that, in order to deal with the problems associated with teenagers' game use, proactive approaches to promote healthy game cultures as well as various initiatives to prevent problematic game use are necessary. Implications of the findings and future direction were discussed.

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Development and Implementation of a Travel Education Program in Home Economics to Improve Subjective Well-being of Middle School Students (중학생의 주관적 웰빙 향상을 위한 가정과 여행 교육 프로그램의 개발 및 실행)

  • Shin, Ji Hye;Park, Mi Jeong
    • Journal of Korean Home Economics Education Association
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    • v.35 no.2
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    • pp.91-110
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    • 2023
  • This study aimed to develop and implement a home economics education program with a travel theme for middle school students and investigate whether it improves their subjective well-being. The ADDIE design model was used to develop and implement the home economics education program titled 'Happiness Travel with You and I'. The program consisted of six sessions focusing on time management, dietary life, and housing life. The 'Happiness Travel with You and I' program was implemented for first-year male and female students at middle school B in Cheongju City. The results revealed that the program reduced negative emotions in adolescents and positively influenced their perception of the value of life. Students rated the program highly in terms of satisfaction with class content, class interest, and recognition of the importance of the class. This study is significant as it is the first attempt to test the effect of a travel-themed home economics education program and suggests the expansion and promotion of travel and leisure education in the field of home economics education.

Impact of Living Retail Business by Type on Apartment Prices according to COVID-19: Focusing on Global and Local Time Series Effects (코로나19에 따른 유형별 소매유통시설의 아파트 가격 영향: 전역적·국지적 시계열 효과를 중심으로)

  • Myung Jin Kim;Wonseok Seo
    • Land and Housing Review
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    • v.14 no.3
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    • pp.37-53
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    • 2023
  • This study conducted an empirical analysis of how different types of living retail businesses affected housing prices during the COVID-19 pandemic, with a particular focus on both global and local time series effects. The main findings are three folds: First, from a global perspective, the study discovered that the presence of living retail businesses had a significant impact on prices of nearby apartment, varying according to their type. Secondly, the impact of COVID-19 on the retail industry varied depending on the type of business. Thirdly, when viewed from a local standpoint, the impact of the retail business sector on apartment prices due to COVID-19 pandemic was substantial, varying across regions and business types. This implies that external shocks like COVID-19 have the potential to alter the role and perception of living retail businesses. In light of this, the study has put forth policy implications aimed at mitigating the adverse effects of living retail businesses and enhancing residential quality.

A Study on Social Issues and Consumption Behavior Using Big Data (빅데이터를 활용한 사회적 이슈와 소비행동 연구)

  • Baek, Seung-Heon;Kim, Gi-Tak
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.8
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    • pp.377-389
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    • 2019
  • This study conducted social network big data analysis to investigate consumer's perception of Japanese sporting goods related to Japanese boycott and to extract problems and variables by recognition. Social network big data analysis was conducted in two areas, "Japanese boycott" and "Japanese sporting goods". Months of data were collected and investigated. If you specify the research method, you will identify the issues of the times - keyword setting using social network analysis - clustering using CONCOR analysis using TEXTOM and Ucinet 6 programs - variable selection through expert meetings - questionnaire preparation and answering - and validity of questionnaire Reliability Verification - It consists of hypothesis verification using the structural model equation. Based on the results of using the big data of social networks, four variables of relevant characteristics, nationality, attitude, and consumption behavior were extracted. A total of 30 questions and 292 questionnaires were used for final hypothesis verification. As a result of the analysis, first, the boycott-related characteristics showed a positive relationship with nationality. Specifically, all of the characteristics related to boycotts (necessary boycott, sense of boycott, and perceived boycott benefits were positively related to nationality. In addition, nationality was found to have a positive relationship with consumption behavior.

Primary somatosensory cortex and periaqueductal gray functional connectivity as a marker of the dysfunction of the descending pain modulatory system in fibromyalgia

  • Matheus Soldatelli;Alvaro de Oliveira Franco;Felipe Picon;Juliana Avila Duarte;Ricardo Scherer;Janete Bandeira;Maxciel Zortea;Iraci Lucena da Silva Torres;Felipe Fregni;Wolnei Caumo
    • The Korean Journal of Pain
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    • v.36 no.1
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    • pp.113-127
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    • 2023
  • Background: Resting-state functional connectivity (rs-FC) may aid in understanding the link between painmodulating brain regions and the descending pain modulatory system (DPMS) in fibromyalgia (FM). This study investigated whether the differences in rs-FC of the primary somatosensory cortex in responders and non-responders to the conditioned pain modulation test (CPM-test) are related to pain, sleep quality, central sensitization, and the impact of FM on quality of life. Methods: This cross-sectional study included 33 females with FM. rs-FC was assessed by functional magnetic resonance imaging. Change in the numerical pain scale during the CPM-test assessed the DPMS function. Subjects were classified either as non-responders (i.e., DPMS dysfunction, n = 13) or responders (n = 20) to CPM-test. A generalized linear model (GLM) and a receiver operating characteristic (ROC) curve analysis were performed to check the accuracy of the rs-FC to differentiate each group. Results: Non-responders showed a decreased rs-FC between the left somatosensory cortex (S1) and the periaqueductal gray (PAG) (P < 0.001). The GLM analysis revealed that the S1-PAG rs-FC in the left-brain hemisphere was positively correlated with a central sensitization symptom and negatively correlated with sleep quality and pain scores. ROC curve analysis showed that left S1-PAG rs-FC offers a sensitivity and specificity of 85% or higher (area under the curve, 0.78, 95% confidence interval, 0.63-0.94) to discriminate who does/does not respond to the CPM-test. Conclusions: These results support using the rs-FC patterns in the left S1-PAG as a marker for predicting CPM-test response, which may aid in treatment individualization in FM patients.

The Effect of Problem-Based Learning (PBL) on the Ability to Participate in Field-Education Classes and Improvement of Problem-Solving Skills (문제중심학습(PBL)이 현장실습수업 참여능력과 문제해결력 향상에 미치는 영향)

  • Jung Hyun Kim
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.1
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    • pp.1-9
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    • 2023
  • This study aims to construct a basic PBL class research data model that can strengthen and improve technical college students' abilities to participate in field-education classes and problem-solving skills. A significant effect was found in PBL classes with regard to technical college students' problem-solving skills and abilities to participate in field-education classes, as posited by the hypothesis. The results of the PBL course, which is a hypothesis of research, have been confirmed to have a significant effect on the participation of college students in field practice and on the ability to solve problems. Seventy-one students from five departments (humanities, social studies, and arts) at D University in North GyeongSang Province were selected as final subjects. The study was conducted for seven weeks from October 10 to December 05, 2021, in three stages: pre-inspection, PBL operation, and post-inspection. In the college life experiences of students with disabilities who study late within the Department of Social Welfare, it was confirmed that the study participants independently changed toward their independent life satisfaction and positive perception of themselves as a process of change in which the self-determination rights and goals and hopes for their lives by seeking the role for the disabled who have not yet been encountered and in the process of positively recognizing themselves.

The Relationship between Financial Mydata Service Characteristics and Intention to Use: The Moderating Effects of Innovativeness and Technology Security (금융 마이데이터 서비스 특성과 수용의도의 관계: 개인혁신성과 기술적 보안성의 조절효과)

  • Changyong Sohn;Hyunsun Park;Sanghyun Kim
    • Knowledge Management Research
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    • v.23 no.4
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    • pp.133-157
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    • 2022
  • As data becomes a new core resource with high attention, MyData service is spreading to various fields such as finance, medical care, and the public sector. However, research on the behavior of MyData service users is insufficient. Therefore, this study aims to empirically examine the effect of MyData service traits on value perception and acceptable behavior particularly in the financial sector where MyData service is most active. To this end, this study proposed a research model based on the literature. 295 survey responses were collected from individuals and analyzed using AMOS 26.0 for hypothesis testing. As a result of the analysis, it was found that self-information control, financial convenience, and personalized service had a significant effect on perceived value, and that perceived value had a significant effect on the intention to accept MyData service. Furthermore, this study examined the role of personal innovation and technological security in the relationship between variables by suggesting them as moderators. Results show that individual innovation was found to strengthen the relationship between two variables(self-information control and personalized service) and perceived value. Also, technological security was shown to strengthen the relationship between perceived value and intention to accept financial MyData services. The findings are expected to provide useful information to understand the factors affecting the acceptance of financial MyData service users and to understand the importance of individual innovation levels and technological security.

Organizational Citizenship Behaviors of Low-Skilled Immigrant Workers under Employment Permit System: Integrating Cultural Adjustment and Social Support Perspectives (일반 고용허가제 저숙련 이주근로자들의 조직시민행동: 사회적 지원과 문화적 적응 시각의 적용)

  • Chang, Eunmi;Lee, Jeong Won
    • Korean small business review
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    • v.41 no.3
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    • pp.107-128
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    • 2019
  • The Employment Permit System (EPS), a system of bringing in low-skilled foreign workers, has been implemented since 2004 to relieve labor shortages in SMEs. Despite the increasing number of foreign workers under this system, due to lack of research we have very limited managerial understanding. Moreover, previous studies focused on economic or legal perspectives, which calls for a different perspective of business and management. In this study, we examined how to foster organizational citizenship behaviors (OCB) of low-skilled immigrant workers at the workplace by integrating two analytical frames-social support from management studies and cultural adjustment from immigrant literature. We tested our model using a sample of 661 immigrant workers from 11 countries working in Korea. Our results indicated that, social support perception triggered not only a direct effect on organizational citizenship behaviors of immigrant workers but also indirect effects via the level of cultural adaptation. Our findings indicated that two views are all meaningful in explaining OCB of immigrants, and provided practical implications to SMEs using EPS.

The Effects of Franchise Firm's Reputation on Trust and Loyalty (외식프랜차이즈 기업의 평판이 신뢰와 충성도에 미치는 영향)

  • Kim, Hye-Rim;Han, Young-Wee;Cho, Hye-Duck
    • The Korean Journal of Franchise Management
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    • v.8 no.2
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    • pp.37-47
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    • 2017
  • Purpose - Recently, the food service franchise market is experiencing rapid growth and competition is intensifying. Therefore, consumer choice has expanded, and reputation management has become important as a strategy for survival of corporations. Based on previous studies, this research proposed the theoretical framework about the structural relationships among reputation, trust(cognitive trust, affective trust), and loyalty. Research design, data, and methodology - This study examined the structural relationship between reputation, trust, and loyalty from the customer's perspective. Based on comprehensive validation procedures across nine food service Franchise firm types, This study found support for a five-dimensional scale with the following dimensions: Customer Orientation, Employer Brand, Reliable and Financially Strong Company, Product and Service Quality, and Social and Environmental Responsibility. In order to verify the research purposes, research model and hypotheses were developed. The data were collected from 227 food service franchise consumers through online survey. The data was analyzed with SPSS 24.0 and Amos 23.0 statistical program. Result - The results of the study are as follows. First, customer orientation, reliable·financially strong company and product·service quality have significant impact on corporate cognitive trust. And employer brand, product/service quality and social·environmental responsibility have significant impact on corporate affective trust. Second, cognitive trust and affective trust have significant impacts on consumer loyalty. Conclusions - The implications of this study are following as: From the theoretical perspective, this study considers trust as two dimensions such as cognitive and affective, not a single dimension, and identify what dimensions of franchise firms affect consumers' reputation perception and in turn lead cognitive and affective trust, and loyalty. This study also provides several managerial implications. In the franchise market where competition is intensifying, it is very important to analyze the attitudes of consumers in order to gain an advantage in competition with other competitors. In this study, it is meaningful that the study was conducted on consumers who have experience using a restaurant franchise company. Also, reputation is necessary to pay attention to the company because it is an important variable that strengthens with customer through confidence in food service franchise business, and leads loyalty and consumer consumption. Therefore, marketers should develop marketing strategies considering various reputation factors.