• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.2
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• pp.216-226
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• 2002

This study attempts to understand how the perception of service quality as well as shopping motives influence on the emotional responses in store shopping, and to examine how these relevant variables influence on the store satisfaction. The 463 questionnaires were collected from the purchasers in department stores, fashion specialty stores, and national brand franchise stores. The results of this study are as fellows: 1. In regard to shopping motives, two dimensions of product motive and experiential motive were identified, explaining 47.39% of shopping motives. 2. In regard to emotional response, two dimensions of pleasure emotion and displeasure emotion were identified, explaining 65.95% of emotional responses. 3. Shopping motives led to the store satisfaction after the perception of service quality and then the experience of pleasure emotion. These related variables explained 60% of the store satisfaction. 4. The consumers of fashion specialty store showed the highest product motive, whereas the consumers of department stores showed the highest displeasure emotion in the store. As the results showed, customers' shopping motives influence their perception of service quality and pleasure emotion. Therefore, in order to stimulate shopping motives, the store environment that can give customers pleasure and opportunity to pursue various experiences should be provided. As the service quality is a very important variable that leads pleasure emotion in the store, sales persons should be trained to satisfy customers.

• Journal of Korean society of Dental Hygiene
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• v.17 no.1
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• pp.89-98
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• 2017

Objectives: The purpose of the study is to investigate the perception and satisfaction of faces and the need for aesthetic dental treatments in college students. Methods: A self-reported questionnaire was completed by 247 college students in Suncheon from August 29 to September 2, 2016. The questionnaire consisted of satisfaction of face (16 items), perception of the face (7 items), need for aesthetic dental treatment (3 items), and general characteristics of the study subjects (8 items). Tooth shade was measured using a shade guide (VITA classical shade guide, VITA North America, Chicago, USA). Data was analyzed using t test, ANOVA, and post hoc $Scheff{\acute{e}}$ test. Results: The students were satisfied with eye, mouth corner, and lip, but they were not satisfied with tooth shade, bilateral symmetry of face, and angle of jaw. The students tended to be concious of perception of others. Their most common tooth shade was orange and yellow. They preferred to have a brighter tooth color. Conclusions: To satisfy the needs of patients, it is important to understand the perception and satisfaction of face and the need for aesthetic dental treatment.

• Korean Journal of Health Education and Promotion
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• v.21 no.3
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• pp.53-66
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• 2004

Purpose: To compare differences in BMI, body weight perception and satisfaction, and eating behavior by gender among middle school students. Methods: From 19 middle schools in W city four classes in two middle schools were selected by cluster sampling with multi-stage sampling. A structured questionnaire was answered by 143 adolescents. Results: Differences in BMI between boys and girls were significant (x$^2$=13.15, p=.00l). Boys reported higher ideal body weight than girls (t=6.33, p<.000l), and discrepancy between ideal body weight and body weight perception in girls was significantly greater than in boys(t=-5.0l, p<.0001). There was no significant gender difference in body weight perception but more boys were satisfied with their body weight(t=-4.48, p<.0001). Comparison of eating behavior showed that girls reported high scores in disinhibition (t=-2.29, p<.05) and hunger (t=-2.81, p<.01), while boys reported higher scores in cognitive restraints (t=3.22, p<.01). Conclusion: Interventions to help girls improve body image and satisfaction with body image are crucial. In order to establish proper diet habits and balanced nutritional status for adolescents, educational interventions should address characteristics of eating behaviors.

• Journal of the Korean Home Economics Association
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• v.41 no.11
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• pp.73-80
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• 2003

The purpose of this study is to demonstrate the actual somatotype and perceptual somatotype, and to compare actual somaotype with ideal somatotype, and to explore segmentation based on perception of slim/obese somatotype. The respondents included 201 female student volunteers, aged 19 to 27, who were enrolled at university in Busan. Data were analyzed by paired t-test, correlation analysis, cluster analysis, and ANOVA. The results were as follows; The subjects tended to be satisfied with long and slim, slim limbs, and preferred to be tall in height and light in weight. And perceptual somatotype was related to satisfaction of somatotype. Cluster analysis was female college students to identify groups of respondents based on the perception of somatotype(all the body, the upper half of the body, the lower half of the body)difference factors. Based on the finding, three distinct groups were formed: slim tendency group, moderators tendency group, obese tendency group. There were a significant among slim tendency group, moderators tendency group, and obese tendency group base on the perceptual somatotype. There were significant differences among the three groups in terms of perception of somatotype and satisfaction of somatotype.

• Journal of the Korean Home Economics Association
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• v.37 no.12 s.142
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• pp.125-140
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• 1999

This study aimed to examine the sexual discrimination in the labor market. For this purpose, this study compared the work conditions, perception of sexual discrimination in the work place and job satisfaction by sex, and showed some effects of the independent variables on the two dependent variables; the perception of sexual discrimination in the work place and job satisfaction. The data were from KLFI(1995)'s National data and two OLS (Ordinary Least Square) Regression models were used. The results of this study were as follows. There were significant differences in the working conditions between two sex groups. The perception of sexual discrimination in the work place was a little low and the difference by sex was not found. The variables related to the work were more important to predict the perception of sexual discrimination in the work place rather than the general characteristics of the sample. The male workers were more satisfied with their work than the female workers. The satisfaction of their work was significantly different by the variables related to the work.

• Korean Journal of Child Studies
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• v.33 no.1
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• pp.63-80
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• 2012

The purpose of this study was to analyze the effects of stress perception and social support on subjective well-being according to differing levels of optimism. The participants in this study were 230 pre-service early childhood teachers, majoring in early childhood education at two universities located in Daegu, Gyeongbuk province. The results of this study could be summarized as follows. First, pre-service early childhood teachers were shown to be more optimistic, be more satisfied with life, and had higher positive emotion rates than average. They also showed lower stress perception and negative emotion rates than average. Second, the highly optimistic group showed higher levels than the less optimistic group in terms of both satisfaction with life and positive emotions. Third, the stress perception in both the highly optimistic group and the less optimistic group had an impact on their satisfaction with life, positive emotions, and negative emotions. The degree of peer support perceived by the highly optimistic group showed an impact on satisfaction with life and negative emotions, whereas the degree of parental support perceived by the less optimistic group showed an impact on their levels of satisfaction with life.

• The Korean Journal of Health Service Management
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• v.8 no.3
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• pp.181-192
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• 2014

The purpose of this study was to evaluate the effect of a sex education program on the aged's sex perception and the life satisfaction. It was the non-equivalent control group pre-post test design, the number of subjects was 65 people as the experimental group and 70 people as the control group over 65 the aged. The program was conducted for 80 minutes a time for 6times of the N settlement house in P city from August 25 to September 16 in 2011. The study tool which was developed by Lee(1999) and revised by Jeong(2007), was used to measure the sex perception. The life satisfaction was measured by Naugarten(1961) and modified by Kim(2002). The date were analyzed as SPSS Win 17.0, the percentage, t-test, and the hypothesis was analyzed as t-test. The experimental group got higher scores on the sexual percetion(t=3.816, p<.001) and the life satisfaction(t=4.594, p<.001). This program is for generalized that must be performed in a repeat and comprehensive study with the many aged.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.25 no.4
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• pp.31-43
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• 2017

Airport security staff are outsourced workers, whose status is a special security agent under the security service law in Republic of Korea, who are subject to persuing both profitability and public concern at the same time. This paper has chosen the sample of security staff working at Incheon airport. This is because airport security staff is being outsourced, this paper had made an empirical research such areas as the perception of job identity, public service motivation and organizational commitment through job satisfaction. According to statistical research, it was found the perception on job identity by airport security staff had a significant negative effect on both job satisfaction and organizational commitment. The more they have perceived their status as non-permanent status, the less they had job satisfaction and commitment at the same time as a special security agent at airport. Their perception of job identity had a significant effect on such public service motivation factors as 'absorbing public concern' and 'a solicitude'. Lastly, their motivation factors had also significant positive effect on job satisfaction and organizational commitment.

• Nutrition Research and Practice
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• v.6 no.4
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• pp.334-339
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• 2012

This study was conducted to compare body shape satisfaction, body image perception, weight control status, and dietary habits of Korean and Chinese female high school students in order to provide information for proper body image perception of adolescents. 221 students in Yongin, a city in Korea, and 227 students in Weihai, a city in China, were surveyed using questionnaires. Body shape satisfaction was significantly higher in Chinese students (P < 0.001) compared to Korean students. 76.2% of Korean students and 72.7% of Chinese students wanted a thinner body shape than their present body shapes. Experiences of weight control, laxative or diuretics uses, eating during weight control, and vomiting after eating were significantly higher in Korean students (P < 0.05-P < 0.001) compared to Chinese students. The score for dietary habits was significantly higher in Chinese students (P < 0.001) compared to Korean students, suggesting a more desirable dietary habit among Chinese students. Students of both countries showed a significantly positive correlation between body shape satisfaction and dietary habits, suggesting that as body shape satisfaction increases, dietary habits become more desirable. In conclusion, Korean female students showed a more distorted body image perception and had more poor dietary habits than Chinese students. Nutritional education for the establishment of normal body weight, proper body image perception, and healthy dietary habits are needed.

• Research in Community and Public Health Nursing
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• v.12 no.3
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• pp.570-581
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• 2001

The purpose of this study was to analyze consumers' expectation. perception and satisfaction. The subjects in this study were 200 employees who were employed in a department store. They experienced nursing services from the primary care center at the department store. The results were as follows: 1. The rank of perceived significance of nursing services is tangibility, reliability, assurance, responsiveness. and empathy, respectively. 2. The rank of perceived service quality is empathy. responsiveness. assurance. reliability. and tangibility. 3. The rank of expectation and the rank of perception about nursing services are same. They are assurance, reliability, responsiveness, tangibility, and empathy respectively. 4. The regression analysis, which related the effect of perceived service quality to consumers satisfaction, had R2 value of 22.9%. From the above results, it can be concluded that the higher consumers' satisfaction can be explained by the greater perceived service quality.