• Title/Summary/Keyword: online review

Search Result 1,150, Processing Time 0.024 seconds

Automatic Product Review Helpfulness Estimation based on Review Information Types (상품평의 정보 분류에 기반한 자동 상품평 유용성 평가)

  • Kim, Munhyong;Shin, Hyopil
    • Journal of KIISE
    • /
    • v.43 no.9
    • /
    • pp.983-997
    • /
    • 2016
  • Many available online product reviews for any given product makes it difficult for a consumer to locate the helpful reviews. The purpose of this study was to investigate automatic helpfulness evaluation of online product reviews according to review information types based on the target of information. The underlying assumption was that consumers find reviews containing specific information related to the product itself or the reliability of reviewers more helpful than peripheral information, such as shipping or customer service. Therefore, each sentence was categorized by given information types, which reduced the semantic space of review sentences. Subsequently, we extracted specific information from sentences by using a topic-based representation of the sentences and a clustering algorithm. Review ranking experiments indicated more effective results than other comparable approaches.

On-line ADR Method on Electronic Commerce Disputes in Cyberspace (전자상거래 분쟁발생시 사이버공간에서의 대안적 분쟁해결(ADR) 방안에 관한 연구)

  • Kim, Sun-Kwang
    • International Commerce and Information Review
    • /
    • v.5 no.1
    • /
    • pp.159-177
    • /
    • 2003
  • As many kinds of transactions and informations move onto the Internet, methods to resolve dispute arising from this trend must also move onto the Internet. The Internet has heightened interest in Alternative Dispute Resolution(ADR). Some organizations are using the new technology in the field of dispute resolution, for example, by establishing web sites and offering communications through the Internet. Online ADR provides an attractive solution to an important part of the jurisdictional challenges presented by the Internet. This study reviews the types of online ADR as the dispute settlement way in electronic commerce. Especially this paper points out the task that Korea has to promote the online ADR for more effective and efficient dispute settlements.

  • PDF

A Critical Review of Online Search Strategy Models (온라인 탐색전략에 관한 비판적 고찰)

  • 유재옥
    • Journal of the Korean Society for information Management
    • /
    • v.12 no.1
    • /
    • pp.143-161
    • /
    • 1995
  • This paper defines online search strategy as a global approach to the resolution of online searching. Five search strategy models including Brief Search. Building Blocks Strategies. Successive Facet Strategies, Successive Fractions Approach, and Citation Pearl Growing, are critically reviewed. Applicability and adaptability of each strategy are examined in the real concrete online searching environment.

  • PDF

Enhancement of User Understanding and Service Value Using Online Reviews (온라인 리뷰를 활용한 사용자 이해 및 서비스 가치 증대)

  • Kim, Jin-Hwa;Byeon, Hyeon-Su;Lee, Seung-Hun
    • The Journal of Information Systems
    • /
    • v.20 no.2
    • /
    • pp.21-36
    • /
    • 2011
  • The Web has become an excellent source for gathering consumer opinions. There are now numerous Web sites containing such opinions, e.g., customer reviews of products, forums, discussion groups, and blogs. This paper focuses on online customer reviews of products. It makes some contributions. Especially it proposes minimalism and chunking framework for analyzing and comparing consumer opinions of competing products. Users are able to clearly see the strengths and weaknesses of each product in the minds of consumers in terms of various product features. This comparison is useful to both potential customers and product manufacturers. For a product manufacturer, the comparison enables it to easily gather marketing intelligence and product benchmarking information. In this paper, we only focus on mining opinion/product features that the reviewers have commented on. Five types of online review presentations are presented to mine such features. Our experimental results show that these techniques are useful to identify customers' opinions and trends.

The Influence of Online Experiential value on affect and Trust, and re-visit Intention. (온라인 경험가치가 소비자 신뢰 및 감정에 미치는 영향)

  • Kim, Sang-Jo
    • International Commerce and Information Review
    • /
    • v.10 no.1
    • /
    • pp.117-135
    • /
    • 2008
  • It may be claimed that generating revisit intention is very important task in online marketing environment. The purposes of this study were to investigate empirically the relationships among online experiential value, affect, trust and re-visit intention in Internet Shopping store. The results of this study suggest that the service experiential value and economic experiential value significantly have influence on trust and affect. But playfulness experiential and aesthetic experiential values had not effect trust. And trust and affect factors significantly influenced intention of re-visit. Based on major findings of this study, both academic and practical issues were discussed and suggestions in this paper.

  • PDF

On the Use of Legal Measures to entice Participation in Online Dispute Resolution System (ODR 시스템으로의 사용자 참여유인을 위한 법적 장치의 활용)

  • Kim, Sun-Kwang
    • International Commerce and Information Review
    • /
    • v.10 no.1
    • /
    • pp.279-293
    • /
    • 2008
  • The number of participants in an online dispute resolution(ODR) system is crucial to its survival. Securing participation is nonetheless difficult. Clearly, it is important to offer a system that is fair, transparent and offers an efficient service at low cost. These factors are fundamental to ensure trust and to build a returning customer base to the system, but are not what attracts a party to submit a dispute for settlement. This paper describes and discusses four main categories of legal measures found in the online dispute resolution services offered by SquareTrade and WIPO. In spite of shortcomings in the offered, the legal measures have contributed to attract large numbers of participants. Large participation secures the long-term economic viability of an online dispute resolution system. The four categories of legal measures described and discussed in this paper need to be part of the specifications and the design and development of future ODR system.

  • PDF

An Empirical Study on the Effects of Consumer Characteristics on their Acceptance of Online Shopping in the context of Different Product or Service Types (제품유형에 따른 고객의 온라인 쇼핑몰 수용 정도에 관한 실증적 연구)

  • Paik, Chin-Hyn
    • Management & Information Systems Review
    • /
    • v.26
    • /
    • pp.153-180
    • /
    • 2008
  • Most previous electronic commerce studies have focused on a single product or similar products. The effects of different product types have been relatively neglected. and so previous studies have limited the generalization. The purpose of this study was to explore the effects of different product types. The Internet product and service classification grid proposed by Peterson et al.(1997). A survey-based approach was employed to investigate the research questions. Regression analysis demonstrated that the determinants of online shopping acceptance differ among product or service types. As a result of analysis, personal innovativeness of information technology, perceived Web security, personal privacy concerns, and product involvement can influence consumer acceptance of online shopping, but their influence varies according to product or service types.

  • PDF

Online Tourism Review : Three Phases for Successful Destination Relationships

  • Koo, Chulmo;Shin, Seunghun;Hlee, Sunyoung;Moon, Daeseop;Chung, Namho
    • Asia pacific journal of information systems
    • /
    • v.25 no.4
    • /
    • pp.746-762
    • /
    • 2015
  • This study developed a conceptual model that integrated psychological and physical reactions resulting from online tourism reviews through a longitudinal trust-satisfaction model (LSTM) developed based on the extended valence framework and expectation-confirmation theory. Online reviews are essential factor of consumer's purchase decision. This phenomenon is well applied in a tourism context. However, investigations on online reviews in a longitudinal approach in a tourism context are quite limited. Therefore, this study suggests a conceptual model based on LTSM and several propositions about how online tourism reviews, which are divided into factual and experiential reviews, influence the future travelers' perceptions and attitudes, such as expectation, confirmation, and destination loyalty, in a longitudinal format by examining previous related studies. Finally, expected results were discussed and several implications were described theoretically and practically.

Online Publication System of Academic Research Paper:From the Viewpoint of Digital Goods in Case of Social Science Field (디지털상품 관점의 연구성과물 온라인 공표제도 - 사회과학 분야 학술연구성과를 중심으로 -)

  • Park, Moon-Suh
    • International Commerce and Information Review
    • /
    • v.7 no.3
    • /
    • pp.3-25
    • /
    • 2005
  • It is high time to prepare the online publication system of academic research paper. Online publications like digital research paper, e-Book, etc. are increased day by day as the information technology(IT) is developing continually. But, the legal aspect of publication system of academic research paper in Korea is not prepared yet. The purposes of this study are to examine the problems on the publication system of academic research paper in the context of digital goods and to frame a policy of legal proceedings in relation to the social science. The methodology used in this paper is theoretical analysis which is examining the case of academic research system and scientific journal in Korea. As a result of this study, following measures are suggested: (1) Legal provisions on the online publication system, that is, "Research Promotion Law of Korea" controlled by KRF(Korea Research Foundation) and MOE(Ministry of Education) should be revised. (2) Solution like software program and DB system proceeding the data on academic research paper should be prepared newly. (3) From the viewpoint of digital goods, both protecting the intellectual property right and settling the reliance upon online publication system should also be considered simultaneously.

  • PDF

A Study on the Utilization and Development of Online Dispute Resolution System (온라인분쟁해결제도의 활용과 발전방향에 관한 연구)

  • Choi, Seok-Beom;Jung, Jae-Woo
    • International Commerce and Information Review
    • /
    • v.6 no.2
    • /
    • pp.23-41
    • /
    • 2004
  • Rapid development of computer and telecommunication technology brought out the expansion of electronic commerce which is the new type of business transaction. Offline transaction can lead to problems and disputes the same is for cyberspace transactions. However ADR is not meet for the online transaction for speed, cost and open network system, ODR methods to resolve electronic commerce conflicts is crucial for building confidence and permitting access to justice in an online business environment. And ADR refers to processes other than judicial determination in which an impartial person assists those in a dispute to resolve the issues between them. ODR refers to ADR processes assisted by information technology, particularly the internet. ODR has been available since 1996. Its development can be as passing through three broad stages : hobbyist, experimental, entrepreneurial, institutional phrase. Also, ODR has adapted a range of traditional ADR for use online, including arbitration. mediation. facilitated negotiation and case appraisal. Mediation and arbitration have been the most prevalent forms of ODR. ODR is the burgeoning field and has created a new issues. All such issues which have been debated in the ADR are composed with ODR. But these are not limited. Some of issues are further complicated by the nature of the online environment such as confidentiality and principle of parties. Finally electronic commerce now takes place on the Internet, it is inevitable that the commercial world wants access to dispute resolution process that best suits the new commercial environment. ODR methods are processing for development and legal issues are considered by both national and international authorities.

  • PDF