• Title/Summary/Keyword: online news

Search Result 323, Processing Time 0.021 seconds

Production and Pricing of Digital News (디지털 뉴스의 생산 및 가격 전략에 관한 연구)

  • Kim, Eun-Jin;Lee, Byung-Tae
    • Asia pacific journal of information systems
    • /
    • v.17 no.4
    • /
    • pp.97-112
    • /
    • 2007
  • Most traditional newspaper publishers provide online editions to counter the competition of online news providers. However, the relationship between the online and print editions of the same newspaper has not been clearly defined. Some see the online newspaper as a substitute, while others consider it a complement. A 2002 NAA online newspaper consumer survey indicated that one-third of its respondents said they were now using the print newspaper less. Others have argued that the online edition will not wipe out print consumption, and may even complement it. While the print edition offers particular advantages such as portability, less eye strain, and the tactile experience of a printed page, the online edition also offers specific advantages such as access to breaking news, continually updated information, access to old archives, etc. All these factors would tend to lower the degree of interchangeability between the products. However, recent empirical studies show that the online edition is a substitute for rather than a complement of the print edition. Still, to some print readers, the online edition provides additional value. In this paper, by capturing the two different aspects of online editions the substitute aspect and the additional value added aspect as well as other available online alternatives, we develop an analytical model to derive the optimal production and distribution strategies of both online and print editions. Confronting the "free versus fee" issue, we show that it is optimal to provide an online version of the print newspaper for free to non-print subscribers. However, the amount of free news content that the publishers need to put on the Web depends on the available alternatives on the online market. The "fee" and "free" options both have merits and demerits as well. If the publisher charges for the online version of the print newspaper, she can generate revenue from the fee charged to online readers. However, doing so will limit the size of the online audience and further reduce online advertising revenue. At the same time, by providing a high-quality online version and charging for it, the price of the print newspaper must stay low in order to lure high valued readers. On the contrary, if the publisher provides an online version of the print newspaper for free, she can obtain a larger audience for the online version. At the same time, by providing a low-quality online newspaper, the publisher can increase the print newspaper price to get more revenue from high valued offline readers, although no revenue is incoming from online version readers. Through systematic measuring of all the pros and cons, our analysis shows that the optimal option is not "fee" but "free."

Analyzing the Characteristics of Online News Best Comments (온라인 뉴스 베스트 댓글의 특성 분석)

  • Kim, Jin Woo;Jo, Hye In;Lee, Bong Gyou
    • Journal of Digital Contents Society
    • /
    • v.19 no.8
    • /
    • pp.1489-1497
    • /
    • 2018
  • The importance of comments is constantly growing as a participation of individual in Online News that being invigorated. The 'Best Comments', which strongly related by major participants are recognized as a primary public opinion, and obtains the power. Thus this study is aimed to analyze the characteristics of the 'Best Comments' by utilizing the data of comments on Online News. For this study, a possible element that may reveal the difference between 'general' comments and 'best' comments were set up, digitalized the data, and examined the difference between 'general' and 'best' comments. This study is expected to provide a clue for the problematic issues, such as 'online comment rigged scandal' in recent; also as a basic data that subjected by the individual, academic society, government, and etc.

Analyzing Online Fake Business News Communication and the Influence on Stock Price: A Real Case in Taiwan

  • Wang, Chih-Chien;Chiang, Cheng-Yu
    • Journal of Information Technology Applications and Management
    • /
    • v.26 no.6
    • /
    • pp.1-12
    • /
    • 2019
  • On the Internet age, the news is generated and distributed not only by traditional news media, but also by a variety of online news media, news platforms, content websites/content farms, and social media. Since it is an easy task to create and distribute news, some of these news reports may contain fake or false facts. In the end, the cyberspace is full of fake or false messages. People may wonder if these fake news actually influence our decision making. In this paper, we discussed a real case of fake news. In this case, a Taiwanese company used some fake news, advertorial news, and news placement to manipulate or influence its stock price and trade volume. We collected all news for the case company during a period of four years and five months (from January 2013 to May 2017). We analyzed the relationship between published news and stock price. Based on the analysis results, we conclude that we should not ignore the influence of news placement and fake business news on the stock price.

Linking Findings from Text Analyses to Online Sales Strategies (온라인상의 기업 및 소비자 텍스트 분석과 이를 활용한 온라인 매출 증진 전략)

  • Kim, Jeeyeon;Jo, Wooyong;Choi, Jeonghye;Chung, Yerim
    • Journal of the Korean Operations Research and Management Science Society
    • /
    • v.41 no.2
    • /
    • pp.81-100
    • /
    • 2016
  • Much effort has been exerted to analyze online texts and understand how empirical results can help improve sales performance. In this research, we aim to extend this stream of research by decomposing online texts based on text sources, namely, companies and consumers. To be specific, we investigate how online texts driven by companies differ from those generated by consumers, and the extent to which both types of online texts have different effects on online sales. We obtained sales data from one of the biggest game publishers and merged them with online texts provided by companies using news articles and those created by consumers in user communities. The empirical analyses yield the following findings. Word visualization and topic analyses show that firms and consumers generate different contexts. Specifically, companies spread word to promote their own events whereas consumers produce online words to share winning strategies. Moreover, online sales are influenced by consumer-generated community topics whereas firm-driven topics in news articles have little to no effect. These findings suggest that companies should focus more on online texts generated by consumers rather than spreading their own words. Moreover, online sales strategies should take advantage of specific topics that have been proven to increase online sales. In particular, these findings give startup companies and small business owners in variety of industries the advantage when they use the online channel for distribution and as a marketing platform.

A Study on News Graphic Design in Social Media (온라인 인포그래픽 뉴스의 커뮤니케이션에 관한 연구)

  • Won, Jongyoun
    • The Journal of the Korea Contents Association
    • /
    • v.19 no.12
    • /
    • pp.57-67
    • /
    • 2019
  • The way people read news is changing, from print to screen. In this study, we aimed to understand the impact of the use of infographics in news on readers. According to a study conducted by Reuters Research Institute at the University of Oxford in 2017, the proportion of online consumers of news is steadily increasing, with over 51 per cent of Americans receiving news via social media. Additionally, newspaper subscription rates are rapidly declining. According to previous studies, the understanding of text information is higher in print media than on screen. Therefore, to compensate for the weaknesses in the understanding of online news, online news media are providing infographic news services to deliver good news. Therefore, this study attempted to understand the impact of using infographics in the news. To this end, three experiments were conducted. The findings from the study indicate that the use of infographics in news has a positive effect on users in terms of the variables measured, including cognitive effect and acceptance of news. As compared with print news, on-screen news was not as effective in terms of comprehension. However, we propose interactive infographics to enhance communication effect along with improved design.

When Do People Post a Comment to a News Story on the Internet?

  • Lee, Mina;Choi, Inhye;Yang, Seungchan
    • KSII Transactions on Internet and Information Systems (TIIS)
    • /
    • v.9 no.1
    • /
    • pp.434-445
    • /
    • 2015
  • In reading news stories online, people are exposed to others' comments to a news story. In spite of popularity of comments to a news story online, the understanding of why and who posts a comment is still lacking. To complement scarcity and have a better understanding of comment-posting online, this study examined psychological factors which affect the likelihood of posting a comment to a news story online. In particular, three variables were considered: The first variable was communication efficacy, that is, an individual's belief about communication practices and systems, under the supposition that the people who have greater levels of communication efficacy are more likely to post a comment. The second variable was perception of public opinion, to test that when and if people judge their position of the issue as favored by the majority, they tend to post a comment. And finally, the tone of existing comments was included, to test if the tone of comments affects the willingness to post a comment. The results showed that firstly, people at a high level of communication efficacy are more likely to post a comment compared to people at the low level of communication efficacy. Secondly, the perception of public opinion partly influenced the willingness to post a comment. Especially, when people believe communication systems contribute to develop society and also when judged that their opinion is the majority's opinion, they are more likely to post a comment. Finally, the tone of the comments influenced the willingness to post a comment only on the condition that people are confident of the communication practice and are exposed to emotional comments.

How Are the Direction and the Intensity of Indirect Social Information such as Likes and Dislikes Related to the Deliberative Quality of Online News Content Comments? A Topic Diversity Analysis Using Topic Modeling ('좋아요'와 '싫어요'같은 간접적 사회적 정보의 방향과 강도는 온라인 뉴스 콘텐츠 댓글의 숙의의 질과 어떤 관련이 있는가? 토픽 모델링을 이용한 토픽 다양성 분석)

  • Min, Jin Young;Lee, Ae Ri
    • The Journal of Information Systems
    • /
    • v.30 no.4
    • /
    • pp.303-327
    • /
    • 2021
  • Purpose The online comments on news content have become social information and are understood based on deliberative democracy. Although the related research has focused on the relationship between online comments and their deliberative quality, the social information provided by online comments consists of not only direct information such as comments themselves but also indirect information such as 'likes' and 'dislikes'. Therefore, the research on online comments and deliberative quality should study this direct and indirect information together, and the direction and the degree of the indirect information should be also considered with them. Design/methodology/approach This study distinguishes comments by the attached 'likes' and 'dislikes', identifies highly supported and highly unsupported comments by the intensity of 'likes' and 'dislikes', and investigates the relationship between their existence and the deliberative quality measured as the topic diversity. Then, we applied topic modeling to the 2,390 news articles and their 74,385 comments collected from five news sites. Findings The topic diversities of the supported and unsupported comments are related to the topic diversity of all comments but the degree of the relationship is higher in the case of supported comments. Furthermore, the existence of highly supported and unsupported comments is led to less diversity of all comments compared to the case where those comments are absent. Particularly, when only highly supported comments are present, topic diversity was lower than in the opposite case.

A Method for Evaluating Online News Value and Personalization (온라인 뉴스 가치 평가 및 개인화 기법)

  • Choi, Kwang Sun;Kim, Soo Dong
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.16 no.12
    • /
    • pp.8195-8209
    • /
    • 2015
  • The purpose of this paper is to propose a method for recommendation and personalization of important news articles based on evaluating news value. Evaluation of news is the approach by which editors select news articles for cover-story in traditional offline news papers area. For this, my study proposes a suite of methods to select and personalize a set of news based on evaluating news articles, not just on the personal preference for them. The aforementioned the value of news articles including social impact, novelty, relevance to each audience, and human interest, all of which have been factorized in many previous studies, is a main concept for a procedural and structural application methodology deduced in this study. After a comparative case study with other online news services, it was shown that my research provides more effective way to select important news articles in terms of user satisfaction than others.

How Content Affects Clicks: A Dynamic Model of Online Content Consumption

  • Inyoung Chae;Da Young Kim
    • Asia pacific journal of information systems
    • /
    • v.31 no.4
    • /
    • pp.606-632
    • /
    • 2021
  • With many consumers being exposed to news via social media platforms, news organizations are challenged to attract visitors and generate revenue during visits to their websites. They therefore need detailed information on how to write articles and headlines to increase visitors' engagement with the content to drive advertising revenues. For those news organizations whose business model depends mainly on advertisements, rather than subscriptions, it is particularly crucial to understand what makes the website attractive to their visitors, what drives users to stay on the website, and what factors affect a user's exit decision. The current research examines individual news consumers' choices to find patterns of increase or decrease in user engagement relative to a variety of topics, as well as to the mood or tone of the content. Using clickstream data from a major news organization, the authors develop a user-level dynamic model of clickstream behavior that takes into account the content of both headlines and stories that visitors read. The authors find that readers appear to exhibit state dependence in the tone of the articles that they read. They also show how the topics expressed in headlines can affect the amount of content readers consume when visiting the news organization to a much larger degree than the topics expressed in the content of the article. Online publishers can make use of such findings to present visitors with content that is likely to maintain and/or increase their engagement and consequently drive advertising revenue.

Mining Association Rules from the Web Access Log of an Online News website (온라인 뉴스 웹사이트의 로그를 이용한 연관규칙 발견에 관한 연구)

  • Hwang, Hyunseok;Yoo, Keedong
    • Journal of Korea Society of Industrial Information Systems
    • /
    • v.18 no.2
    • /
    • pp.47-57
    • /
    • 2013
  • Today a lot of functional areas of a firm are operated on the Web. Online shopping malls analyze web log recording customers' activities on the web to connect them to business outcomes. Not only commercial websites, but online news sites also need to collect and analyze web logs to understand their news readers' interest. However, little research has been performed yet. In this research we mined the web access log of an online news website and conduct Market Basket Analysis to uncover the association rules among the categories of news articles. The research is composed of two stages: 1) Identifying the individual session of a visitor; 2) Mining association rule from news articles read by each session. We gather 7-day access logs two times. The results of log mining and meanings of association rules are suggested with managerial implications in conclusion section.