• Title/Summary/Keyword: objective satisfaction

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Assessing the Effects of Multi-Channel Service Quality on Customer Satisfaction and Loyalty in Retail Banking (은행서비스의 다채널 별 서비스 품질 평가가 고객 만족 및 충성도에 미치는 영향)

  • Kim, Jiyoung
    • Journal of the Korean Operations Research and Management Science Society
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    • v.41 no.1
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    • pp.71-85
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    • 2016
  • Service channel environments have changed dramatically with the advent of new, online digital channels. This article studies the effects of perceived multi-channel service quality on customer satisfaction and loyalty in the banking industry and the moderating role of age, which is a characteristic of customers. The objective is to identify the quality factors that affect the overall satisfaction and loyalty of a multi-channel customer. A quantitative study was conducted on 900 customers, with the main targets being users of the nine primary Korean retail banks. Results show that perceived service quality of the physical environment, human service, Internet banking, mobile banking, and ATM has a positive influence on overall satisfaction and loyalty. Age moderates the relationship among physical environment quality, human service, and customer loyalty.

The Antecedents of satisfaction of eco-friendly seafood: The moderating effect of gender (소비가치 관점에서의 친환경 수산물 제품 만족도의 선행요인 분석: 성별의 조절효과를 중심으로)

  • Kang, Seong-Ho;Hur, Won-Moo;Park, Kyung-Do
    • The Journal of Fisheries Business Administration
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    • v.44 no.2
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    • pp.51-68
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    • 2013
  • The objective of this study is to analyze how consumption value affects customer satisfaction toward eco-friendly seafood products. Moderating role of gender is also examined. For empirical validation of our model, data were collected from a cross-sectional survey of 307 consumers in the South Korea, who have bought a eco-friendly seafood, a representatives eco-friendly product. The results demonstrated several important findings. First, emotional consumption value, social consumption value and functional consumption value had significant positive effects on eco-friendly seafood product satisfaction, Second, interaction effect of social value and gender had a positive effect on satisfaction. Third, interaction effect of functional value and gender had a negative effect on satisfaction. Theoretical and managerial implications are suggested.

Developmental Pattern of marital Satisfaction (도시부부의 결혼만족도 변화패턴)

  • 정현석
    • Journal of Families and Better Life
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    • v.14 no.2
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    • pp.51-60
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    • 1996
  • The purpose of this study is to identify the objective picture of developmental pattern of marital satisfaction of couples based on family life cycle length of marriage marriage cohort birth cohort and age of couples using data from 317 couples in urban cities. The result indicate that the U-curve of marital satisfaction is the special pattern of family life cycle while W-curve is more dominant pattern when data are analysed with length of marriage birth cohort and marriage cohort. The couples differ in their assessment of marital satisfaction through entire their life span which seems for wives to become more dissatisfied over time. The similarity of developmental pattern the spouses appears only in their birth cohort. Discussion and recommendations for future research of the marital satisfaction are suggested.

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Effect of Job Rotation on Job Satisfaction, Occupational Safety and Health

  • Jeon, In Sik;Jeong, Byung Yong
    • Journal of the Ergonomics Society of Korea
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    • v.32 no.5
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    • pp.429-435
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    • 2013
  • Objective: This study aims to analyze job satisfaction and accident prevention according to job rotation system types in a motor company. Background: The study of a motor company's job rotation system has come to attention with enhancing productivity, preventing musculoskeletal disorders, and improving quality. Method: In this study, a survey was conducted to show job satisfaction rates according to job rotation systems. Also an investigation was done regarding industrial accidents and previous workers who are receiving treatment for musculoskeletal disorder over the last five years. Results: The job rotation system in this study has been carried out by voluntary decision of workers. Out of the job rotation types, the medium rotation complexity type had high job satisfaction whereas in a high or low rotation complexity type, which many workers prefer, led to less number of accidents and days of sick leave. Application: The results of this study are expected to be a fundamental data to job design.

Customer's Satisfaction of Agriculture Consulting and Customer's Satisfaction Level: Case of the Rural Development Administration (농업기술 컨설팅 만족도 분석 -농촌진흥청 현장지원단 사례-)

  • Lee, Choon-Woo;Kim, Yee-Gi
    • Journal of Agricultural Extension & Community Development
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    • v.18 no.4
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    • pp.709-728
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    • 2011
  • It might be considered as difficult process to apply current researching technology to the fields of agriculture. Before the 80's, distributing brochures and pamphlet and direct visits to farmers were the only means used for research. But as society evolved, so did the methods. Media began to its place in the process. This study's main objective was to identify how farmers solve the problem on farming itself and also on how they improve customer-satisfaction. The Service Consultation Center of Rural Development Administration totaled up 19,666 cases of farmers's inquiries on 2010 by internet surveys, phone-calls and by post. Customer satisfaction scored highest on horticulture (39.5%), being followed by rice(23.2%) and other crops.

Influencing Factors of the Fast Food Restaurant Users' Intention of Reusing (패스트푸드레스토랑 이용자들의 재이용 의도 영향요인에 관한 연구)

  • Park, Hui-Jin;Jeong, Gwang-Hyeon
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.16 no.1
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    • pp.1-20
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    • 2005
  • The objective of this study is to examine how the factors influence each other by determining the appropriate measurement standard based on the fast food restaurant attribute evaluation, perceived pricing, value, satisfaction and intent for return patronage, and present an effective fast food restaurant marketing strategy based on the analytical results by patrons and market segmentations. The results showed that restaurant attribution evaluation had a positive effect on the perceived value, satisfaction and intent for return patronage of the fast food restaurant patrons; perceived pricing of the fast food restaurant patrons had a positive affect on the perceived value, satisfaction and intent for return patronage; perceived value had a positive affect on satisfaction and intent for return patronage; and satisfaction had a positive affect on intent for return patronage.

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The Impact of HR Practices on Job satisfaction: A Case Study of Hotel Industry in Pakistan

  • Islam, Zia ul;Bangish, Shah Bano;Muhammad, Hussain;Jehan, Asad Shah
    • The Journal of Asian Finance, Economics and Business
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    • v.3 no.1
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    • pp.43-48
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    • 2016
  • The objective of this study is to investigate the effect of HR practices such as (Recruitment, empowerment, working condition and compensation) on Job satisfaction in the prospects of Hotel Industry of Pakistan. The sample size for this study was 100 employees who were selected through convenience sampling techniques. This study was restricted to 10 Hotels of Peshawar. Hypotheses of the study were tested through correlation and regression analysis to inspect the employee's satisfaction. The findings investigates that there is significant relationship between HR practices and job satisfaction. Moreover Recruitment and selection, empowerment and working condition have positive effect on job satisfaction, while compensation has negative effect on job satisfaction, which indicates that most of employees are not satisfied from payment of employer. Empirical findings concluded that best HR practices have significant and positive effect on employees job satisfaction. Therefore, it is suggested for HR manager to understand and implement the HR practices correctly to take good work from their employees.

Factors Affecting Job Satisfaction, Emotional Labor and Health Promotion Behavior of Emergency Room Nurses (응급실 간호사의 감정노동, 건강증진행위 및 직무만족도 영향 요인)

  • Jang, Eun Hwa;Shim, Moon Sook
    • Journal of Korean Public Health Nursing
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    • v.32 no.2
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    • pp.249-262
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    • 2018
  • Purpose: This study was attempted to identify the emotional labor, health promotion behavior, and job satisfaction of emergency room nurses in general hospitals. Basic data were provided on the development of interventions to reduce negative consequences of emotional labor, improve nurse health and improve job satisfaction, and provide effective management of nursing staff. Methods: The study conducted a survey on the use of the survey program of D, N and J, and the research objective was understood by more than 6 months of experience at 8 general hospitals. Results: Nurses' emotional labor and health promotion have been shown to have significant effects on job satisfaction. Factors affecting job satisfaction included health promotion behaviors, emotional labor, and gender, among which emotional labor was affected significantly by a wealth, and health promotion was a significant cause of justice. Conclusion: Job satisfaction will increase if nurses lower their emotional labor and raise the level of practice for health promotion. Therefore, a mediation program is needed to reduce the level of emotional labor of nurses, which can provide an opportunity for them to practice health promotion activities and improve the job satisfaction of nurses.

The Verification of Mediating Effects of Childcare Teachers' Job Satisfaction on the Relationship between Their Intention to Change Jobs and the Directors' Emotional Leadership (어린이집 원장의 감성리더십과 보육교사의 이직의도와의 관계에서 직무만족도의 매개효과 검증)

  • Cho, Hye Suk;Cho, Songyon
    • Human Ecology Research
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    • v.51 no.5
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    • pp.527-535
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    • 2013
  • The objective of this study was to investigate whether childcare teachers' job satisfaction plays a mediating role between their intention to change jobs and directors' emotional leadership. The participants of this study were 282 childcare teachers in Seoul. The instruments for this study were Director's Emotional Leadership Scale (2 factors with 18 items), Childcare Teacher's Job Satisfaction Scale (K-CTJSS, 6 factors with 40 items), and Childcare Teacher's Intention to Change Jobs Scale (1 factor with 7 items). These instruments were verified by Cronbach's ${\alpha}$ as a reliability and factor analysis as a validity. The data were analysed by Pearson's productive correlation, stepwise multiple regression and path analysis by the SPSS ver. 20.0 and AMOS ver. 20.0. The results were as follows: First, there were significant negative correlations between directors' emotional leadership and childcare teachers' intention to change jobs, and between childcare teachers' job satisfaction and their intention to change jobs, whereas there were significant positive correlations between directors' emotional leadership and childcare teachers' job satisfaction. Second, the directors' emotional leadership was explained by 22% and the childcare teachers' job satisfaction was explained by 9% of their intention to change jobs. Last, the childcare teachers' job satisfaction mediated between the directors' emotional leadership and childcare teachers' intention to change jobs.

Effects of Participating Self-Growth Program on Ego-Integrity and Family Relationship Satisfaction of the Elderly Women (자기성장 프로그램 참여가 노년기 여성의 자아통합감과 가족관계만족도에 미치는 효과)

  • Choi, Soon Ho;Yoon, Gyung Ja
    • Korean Journal of Human Ecology
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    • v.24 no.1
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    • pp.1-24
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    • 2015
  • The objective of this study was to test the effects of participating self-growth program on ego-integrity and family relationship satisfaction of the elderly women. The subjects were 15 elderly women of low education. The levels of ego-integrity, including life attitudes, wisdom toward life, acceptance of life, and acceptance of death, and family relation satisfaction were measured before and after completing the program sessions. The program of eight sessions was conducted twice a week, for two hours. A significant difference in ego integrity, relation satisfaction with children, and relation satisfaction with grandchildren was found between pre- and post-test scores. The results show that elderly women can benefit from programs enhancing ego integrity and relation satisfaction with offspring. This study can be utilized in the Healthy Family Support Centers or the elderly welfare program for improvement of ego-integrity and parent-child relationship satisfaction of the elderly.