• Title/Summary/Keyword: neutral element

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A Study on the Logotype Symbolism for the Improvement of Brand Recognition (브랜드 인지도 향상을 위한 로고타입 상징성에 관한 연구)

  • Hwang, Mi-Kyung;Kim, Chee-Yong;Kwon, Mahn-Woo;Park, Min-Hee;Cheng, Hong-In
    • Journal of Korea Multimedia Society
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    • v.23 no.4
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    • pp.581-587
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    • 2020
  • In this study, we investigated the correlation between logotype elements and brand recognition among corporate logos using quantification methodology 2. In addition, this study wanted to find out if consumers could easily recognize the product according to the design elements of the logotype. Our study showed that feminine tendency in logotype design was associated with clothes and cosmetics and masculine design element that will make people recall the game and health products. There were clothes and cosmetics for men but feminine design factor was strongly associated with clothes and cosmetics. In other words, logotype for cosmetic and clothing needed to be feminine by using neutral and cold colors. The relationship between the logotype and related products affected the brand recognition and this result can be used as a key element of corporate marketing.

Modelling and experimental investigations on stepped beam with cavity for energy harvesting

  • Reddya, A. Rami;Umapathy, M.;Ezhilarasib, D.;Uma, G.
    • Smart Structures and Systems
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    • v.16 no.4
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    • pp.623-640
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    • 2015
  • This paper presents techniques to harvest higher voltage from piezoelectric cantilever energy harvester by structural alteration. Three different energy harvesting structures are considered namely, stepped cantilever beam, stepped cantilever beam with rectangular and trapezoidal cavity. The analytical model of three energy harvesting structures are developed using Euler-Bernoulli beam theory. The thickness, position of the rectangular cavity and the taper angle of the trapezoidal cavity is found to shift the neutral axis away from the surface of the piezoelectric element which in turn increases the generated voltage. The performance of the energy harvesters is evaluated experimentally and is compared with regular piezoelectric cantilever energy harvester. The analytical and experimental investigations reveal that, the proposed energy harvesting structures generate higher output voltage as compared to the regular piezoelectric cantilever energy harvesting structure. This work suggests that through simple structural modifications higher energy can be harvested from the widely reported piezoelectric cantilever energy harvester.

The Bending and Twisting Analysis of SMA/Composite Beams (SMA 선이 삽입된 복합재 보의 굽힘 및 비틀림 해석)

  • Park, Bum-Sik;Kim, Cheol
    • Proceedings of the Korean Society For Composite Materials Conference
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    • 2001.05a
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    • pp.151-154
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    • 2001
  • Shape memory alloy (SMA) has demonstrated its potentials for various smart structure applications. SMA wires undergo a reversible phase transformation from martensite to austenite as temperature increases. This transformation leads to shape recovery and associated recovery strains. If SMA actuators are embedded off the neutral surface and are oriented in arbitrary angles with respect to a beam axis, then the beam bends and twists due to the coupling effects of recovery strains activated. In this study, the bending and twisting of a SMA/Composite beam were controlled by both electric resistive heating and passive elastic tailoring. 3-dimensional finite element formulations were derived and validated to analyze the responses of the SMA/Composite beam. Numerical results show that the shape of the SMA/Composite beam can be controlled by judicious choices of control temperatures, SMA angles, and elastic tailoring.

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The Exchange of Feature Data Among CAD Systems Using XML (CAD 시스템간의 형상정보 교환을 위한 XML 이용에 관한 연구)

  • 박승현;최의성;정태형
    • Transactions of the Korean Society of Machine Tool Engineers
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    • v.13 no.3
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    • pp.30-36
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    • 2004
  • The exchange of model design data among heterogeneous CAD systems is very difficult because each CAD system has different data structures suitable for its own functions. STEP represents product information in a common computer-interpretable form that is required to remain complete and consistent when the product information is needed to be exchanged among different computer systems. However, STEP has complex architecture to represent point, line, curve and vectors of element. Moreover it can't represent geometry data of feature based models. In this study, a structure of XML document that represents geometry data of feature based models as neutral format has been developed. To use the developed XML document, a converter also has been developed to exchange modules so that it can exchange feature based data models among heterogeneous CAD systems. Developed XML document and Converter have been applied to commercial CAD systems.

Technology Infrastructure : Its Importance and Policy Implications (기술하부구조 : 중요성과 정책적 함의)

  • 석영철;김윤경
    • Journal of Korea Technology Innovation Society
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    • v.1 no.1
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    • pp.9-22
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    • 1998
  • With the advent of new order of international competition, the technology Policy of Korea has been changed from vertical one which focuses on specific technologies or selective industries to a horizontal one which supports R&D activities on a neutral basis. TIP(Technology Infrastructure Policy) is WTO free in the sense that it is Indirect method of supporting technology development and properly defined as a part of government role by OECD. Technology infrastructure is embodied in human capital, and includes also elements of physical capital and knowledge. Hence it is more differentiated than, and distinguished from conventional infrastructure. It implies a need for carefully designed strategy with the recognition of those differences. As a fundamental element of innovation and technological development, technology infrastructure should become the main focus of industrial technology Policy.

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Elastic Critical Laod of Tapered Columns (단순지지 변단면 압축재의 임계하중)

  • 홍종국;김순철;이수곤
    • Proceedings of the Computational Structural Engineering Institute Conference
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    • 1999.04a
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    • pp.252-259
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    • 1999
  • One of the most important factors for a proper design of a slender compression member may be the exact determination of the elastic critical load of that member. In the cases of non-prismatic compression member, however, there are times when the exact critical load becomes impossible to determinate if one relies on the neutral equilibrium method or energy principle. Here in this paper, the approximate critical loads of symmetrically or non-symmetrically tapered members are computed by finite element method. The two parameters considered in this numerical analysis are the taper parameter, $\alpha$ and the sectional property parameters, m. The computed results for each sectional property parameter, m are presented in an algebraic equation which agrees with those by F.E.M The algebraic equation can be easily used by structural engineers, who are engaged in structural analysis and design of non-prismatic compression member.

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Characteristics Analysis of Flux-Reversal Machine considering BEMF Current (역기전력 전류를 고려한 자속 역전식 기기의 특성 해석)

  • Kim Tae Heoung;Lee Ju
    • The Transactions of the Korean Institute of Electrical Engineers B
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    • v.53 no.12
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    • pp.709-717
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    • 2004
  • Flux-reversal machine (FRM) is a new brushless doubly salient permanent magnet machine. Its operation is similar to that of the brushless DC motor, so it can be driven by 120 degree square wave voltage and use PWM pulse patterns in two-phase feeding scheme to control the speed. In this driving method, the back electromotive force (BEMF) current in the open phase is generated by the BEMF. It can be appeared or disappeared according to the changes of the neutral voltage of the machine. In this paper, the time-stepped voltage source finite-element method taking BEMF current into account is proposed. Its influences on the performances of the FRM are also investigated. To prove the propriety of the proposed analysis method, a Digital Signal Processor (DSP) installed experimental devices are equipped and the experiment is performed.

The Exchage of Feature Data Among CAD System Using XML (XML을 이용한 CAD 시스템간의 형상정보 교환)

  • 정태형;최의성;박승현
    • Proceedings of the Korean Society of Machine Tool Engineers Conference
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    • 2003.04a
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    • pp.434-440
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    • 2003
  • The exchange of model design date among heterogeneous CAD systems is a difficult task because each system has different data structures suitable for its own functions. STEP has been able to represent product information as a common computer-interpretable form that is required to remain complete and consistent when the product informant is needed to be exchanged among different computer system. However, STEP has difficult architecture in is representing point, line, curve and vectors of element, more over it can't represent geometry data of feature based models. In this study, a structure of XML document that represents geometry data of feature based models as neutral format has been developed. To use the developed XML document, a Converter has also been developed to exchange modules so that it can exchange feature based data models among heterogeneous CAD systems. Aa for evaluation of the developed XML document and Converter, Solidworks and SolidEdge are selected.

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Suppression of Sound Transmission through Composite Plate into Cavity with Anisotropic Piezoelectric Actuators (이방성 압전 작동기를 이용한 복합재료 평판을 통한 공동내의 소음 억제)

  • 윤기원;김승조
    • Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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    • 1997.04a
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    • pp.695-700
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    • 1997
  • A direct boundary element method(DBEM) is developed for thin bodies whose surfaces are rigid or compliant. The Helmholtz integral equation and its normal derivative integral equation are adopted simultaneously to calculate the pressure on both sides of the thin body, instead of the jump values across it, to account for the different surface conditions of each side. Unlike the usual assumption, the normal velocity is assumed to be discontinuous across the thin body. In this approach, only the neutral surface of the thin body has to be discretized. The method is validated by comparison with analytic and/or numerical results for acoustic scattering and radiation from several surface conditions of the thin body; the surfaces are rigid when stationary or vibrating, and part of the interior surface is lined with a sound-absorbing material.

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Analysis of high-speed vehicle-bridge interactions by a simplified 3-D model

  • Song, Myung-Kwan;Choi, Chang-Koon
    • Structural Engineering and Mechanics
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    • v.13 no.5
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    • pp.505-532
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    • 2002
  • In this study, the analysis of high-speed vehicle-bridge interactions by a simplified 3-dimensional finite element model is performed. Since railroads are constructed mostly as double tracks, there exists eccentricity between the vehicle axle and the neutral axis of cross section of a railway bridge. Therefore, for the more efficient and accurate vehicle-bridge interaction analysis, the analysis model should include the eccentricity of axle loads and the effect of torsional forces acting on the bridge. The investigation into the influences of eccentricity of the vehicle axle loads and vehicle speed on vehicle-bridge interactions are carried out for two cases. In the first case, only one train moves on its track and in the other case, two trains move respectively on their tracks in the opposite direction. From the analysis results of an existing bridge, the efficiency and capability of the simplified 3-dimensional model for practical application can be also verified.