• 복식문화연구
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• 제17권3호
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• pp.512-522
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• 2009

The purpose of this study is to analyze IT infrastructure of Korean apparel industry in order to enhance business effectiveness and customer's satisfaction in information society with global networks. For this study, the questionnaires were distributed to 57 apparel industries in Korea. The data were analyzed by factor analysis, descriptive statistics, Cronbach's alpha coefficient, multi regression analysis. The results of this study are as follow: First, Considering the apparel industry, construction of information system is essential for assistance of information policy and utilization of information. Understanding of e-business policy affects profits of suppliers. Second, Apparel industry with higher information policy has higher productivity with flexibility. Third, Apparel industry which has close relationship with suppliers has better customer support. Flexible scheduling and production line are important factors for quick response of customer's order and need.

• 한국조리학회지
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• 제22권1호
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• pp.153-164
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• 2016

The purpose of this article was to examine the influence of physical environment on customer's buying-risk perception at franchise Korean restaurants. In this research factor analysis and multi regression analysis were used. Physical environment were divided to 3 factors and risk perception to 5 factors. Internal environment affected negatively financial risk (p<0.001), time risk (p<0.001) and psychological risk (p<0.001). External environment had negative influence on time risk (p<0.05) and psychological risk (p<0.05). And the other environment negatively affected financial risk (p<0.001), time risk (p<0.001) and psychological risk (p<0.05). According to these results, we confirmed that various physical environments influenced on the risk perception of customers. As a result, food service corporations need to deal with physical environment efficiently. And the findings of this research would help their business management to build effective service marketing strategies and to satisfy the needs of customers at franchise Korean restaurants.

• 한국조리학회지
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• 제23권6호
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• pp.11-19
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• 2017

The purpose of this article was to study the influence of eco-friendly management on customer's purchasing-intention at franchise Korean restaurants. In this research, factor analysis and multi regression analysis were used. Eco-friendly management was divided into 4 factors. Eco friendly service affected positively brand image (p<0.05). Energy saving positively affected brand image (p<0.005). Contribution to local society positively affected brand image (p<0.05). Menu composition affected the most positively brand image (p<0.001). At last, brand image had positive influence on purchasing intention (p<0.001). According to these results, we confirmed that the factors of eco friendly management influenced significantly on the customers' perception of brand image. As a result, food service corporations need to deal with the factors of eco friendly management efficiently. The findings of this research would help business management to build effective service marketing strategies and to satisfy the needs of customers at franchise Korean restaurants.

• 품질경영학회지
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• 제46권2호
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• pp.339-350
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• 2018

Purpose: The purpose of this study is to propose useful suggestions by analyzing the impact of SNS quality and the pressure which comes from SNS usage objectives on SNS discontinuance intention. Methods: We developed a SNS user's discontinuance intention model in terms of SNS quality and pressure of SNS usage. Survey data of SNS users was analyzed using multi-regression analysis for testing hypotheses. Results: We found that information quality plays an important role in lowering the SNS discontinuance intention. In addition, it was founded that pressure of social networking and information processing are positively related with the SNS discontinuance intention. Conclusion: We expect that this research can provide theoretical and practical implications. As for theoretical, this study can suggest the insight on conceptualization of SNS fatigue in the further study. Regarding practical implication, service providers can make their service strategies based on understanding our analysis.

• 한국경영과학회지
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• 제33권2호
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• pp.1-16
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• 2008

The purpose of this paper is to propose a new binary classification method for predicting corporate failure based on genetic algorithm, and to validate its prediction power through empirical analysis. Establishing virtual companies representing bankrupt companies and non-bankrupt ones respectively, the proposed method measures the similarity between the virtual companies and the subject for prediction, and classifies the subject into either bankrupt or non-bankrupt one. The values of the classification variables of the virtual companies and the weights of the variables are determined by the proper model to maximize the hit ratio of training data set using genetic algorithm. In order to test the validity of the proposed method, we compare its prediction accuracy with ones of other existing methods such as multi-discriminant analysis, logistic regression, decision tree, and artificial neural network, and it is shown that the binary classification method we propose in this paper can serve as a premising alternative to the existing methods for bankruptcy prediction.

• Journal of Information Technology Applications and Management
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• 제11권1호
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• pp.161-174
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• 2004

This study is intended to suggest1 the optimized data mining model for the efficient customer credit evaluation in the capital finance industry. To accomplish the research objective, various data mining models for the customer credit evaluation are compared and analyzed. Furthermore, existing models such as Multi-Layered Perceptrons, Multivariate Discrimination Analysis, Radial Basis Function, Decision Tree, and Logistic Regression are employed for analyzing the customer information in the capital finance market and the detailed data of capital financing transactions. Finally, the data from the integrated model utilizing a genetic algorithm is compared with those of each individual model mentioned above. The results reveals that the integrated model is superior to other existing models.

• 대한기계학회:학술대회논문집
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• 대한기계학회 2003년도 춘계학술대회
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• pp.678-683
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• 2003

Ultrasonic method using SH(shear horizontal) wave has been developed to determine the surface damage in fatigued material. Fatigue damages based on propagation energy were analyzed by multiregression analysis and phase measurement in interrupted fatigue test specimen including CrMoV and 12Cr alloy steel. From the test results, as the fatigue damage increased the propagation time of the launched waves increased and amplitude of wavelet decreased. Also, analysis for the waveform modulation showed a reliable estimation, with confidence limit of 97% for 12Cr steel and 95% for CrMoV steel, respectively. Therefore, It is thought that SH ultrasonic wave technique can be applied to determine fatigue damage of in-service component nondestructively.

• The International Journal of Costume Culture
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• 제9권1호
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• pp.15-26
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• 2006

The purposes of this study were 1) to identify the dimension of perceived service quality of fashion retail stores in the basis of expanded marketing mix, 2) to investigate the effect of each dimension on long-term orientation/customer satisfaction, trust, commitment and WOM/repurchase intention) on perceived service quality. The questionnaires were administered to 333 women shopped in a fashion retail store in Gwang-ju city. Data were analyzed by using exploratory and confirmatory factor analysis, Cronbach' ${\alpha}$, and multi-regression analysis. The results were as follows: 1) The dimension of perceived service quality based on expanded marketing mix were classified as follow: product, price, place, promotion, people, physical evidence, process services. Long-term orientation was categorized into four factors: customer satisfaction, trust, commitment, WOM/repurchase intention. 2) For the effect of the perceived service quality by dimension, product, people, physical evidence, process services have significant effect on long-term orientation, while price, place, promotion services have not significant.

• 복식
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• 제53권3호
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• pp.155-163
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• 2003

The purposes of this study were to identify the differences of the Casual Hanbok's image perception according to wearing situation and to certify factors affecting the Casual Hanbok's purchase. Self administered questionnaires were used. The subjects were 596 women in Chonbuk Province and done during August. 2002. Proportion, percentage, mean, factor analysis, ANOVA and multi-regression were done for data analysis. The results were as follows ; 1. Factors in the Casual Hanbok's image perception were fashion, elegant, comfort, innovation and tradition. The total variences were 53.84%. Especially tradition and innovation factors were very Important. 2. Casual Hanbok's perceived image in formal situation were higher in factors of fashion, elegance, comfort, innovation, and tradition than the perceived image in mind. And the image of informal situation was higher in factors of fashion, elegant and innovation than the perceived image in mind. 3. Purchasing intention was affected by the Casual Hanbok's fashion, elegance, innovation, and tradition, and their influence was 18.10%. Casual Hanbok wearing frequencies affected the purchasing intention significantly.

• Journal of Information Technology Applications and Management
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• 제19권4호
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• pp.19-39
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• 2012

Korean core banking system has been redeveloped twice in the last 30 years with big-bang method, but still needs innovation to meet everlasting business changes. The objective of this study is to identify which decision criteria lead to replacement decision of core baning system in spite of its huge investment and accompanying business risk. For the study, we conducted a survey to 64 decision makers working in banks and IT service companies, and analysed the data using factor analysis and multi-regression analysis method of SPSS. As a result, we extracted statistically valid decision model with 4 major decision criteria, which are IT external, IT internal, IT ecology and Executive's will factor. Among them, we concluded only IT internal and IT ecology criteria give significant influence over the replacement decision of existing core banking system.