• 제목/요약/키워드: mobile market

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A Proposed Framework for the Automated Authorization Testing of Mobile Applications

  • Alghamdi, Ahmed Mohammed;Almarhabi, Khalid
    • International Journal of Computer Science & Network Security
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    • 제21권5호
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    • pp.217-221
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    • 2021
  • Recent studies have indicated that mobile markets harbor applications (apps) that are either malicious or vulnerable, compromising millions of devices. Some studies indicate that 96% of companies' employees have used at least one malicious app. Some app stores do not employ security quality attributes regarding authorization, which is the function of specifying access rights to access control resources. However, well-defined access control policies can prevent mobile apps from being malicious. The problem is that those who oversee app market sites lack the mechanisms necessary to assess mobile app security. Because thousands of apps are constantly being added to or updated on mobile app market sites, these security testing mechanisms must be automated. This paper, therefore, introduces a new mechanism for testing mobile app security, using white-box testing in a way that is compatible with Bring Your Own Device (BYOD) working environments. This framework will benefit end-users, organizations that oversee app markets, and employers who implement the BYOD trend.

모바일 데이터서비스 선택 결정요인에 관한 연구 (A Study on Determinants of Consumers' Choice of Mobile Data Service)

  • 최새솔;한성수
    • 한국통신학회논문지
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    • 제40권1호
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    • pp.115-123
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    • 2015
  • 스마트폰과 LTE 서비스가 국내 이동통신시장의 주류적 단말과 서비스로 자리 잡으면서, 데이터 서비스의 가치와 중요도는 더욱 높아지고 있다. 이미 이동통신 사업자들은 데이터 서비스를 시장의 핵심 니즈로 인식하고, 전송속도, 데이터 제공량, 무제한 요금 등 다양한 데이터 서비스 품질요소로 소비자에게 소구하고 있다. 따라서 성숙기에 진입한 스마트폰 시장에서 과연 소비자가 어떠한 기준으로 데이터 서비스를 선택 하는가?는 매우 중요한 문제로 인식된다. 이러한 배경에서, 본 연구는 이동통신 이용자의 데이터 서비스 선택 결정요인과 세분화된 이용집단내에서의 서비스선택 속성의 상대적 중요도에 대해 다루고 있다. 본 연구는 데이터서비스 중심 시대의 다양화된 이용자특성의 이해를 확장하며, 관련 통신정책 및 사업전략의 방향 설정에 시사점을 제공한다.

ETSI SMG Development of Standards for the UMIT

  • Samukic, Antun
    • 정보와 통신
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    • 제14권11호
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    • pp.22-28
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    • 1997
  • ETSI SMG plays a key role at the development of standards for the UMTS Universal Mobile Telecommunications System, a set of standards aimed at the global market. It will be a real Third Generation Global System for Mobile CommunlcaUons adding new features and Introducing relevant technological InnovaUons while evolving from both GSM and ISDN networks. UMTS Is based on the carefully selected market requirements and belongs to the IMT-2000 family. UMTS standardlsaUon Is a market driven process being developed In a close co-operatlon with the UMTS Forum and GSM MoU.

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단말기 유통법에 관한 연구: 보조금 규제의 영향 (Study on Mobile Terminal Distribution Act: Effects of Subsidy Regulations)

  • 야오슈에팅;곽주원
    • 유통과학연구
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    • 제15권12호
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    • pp.53-60
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    • 2017
  • Purpose - This paper analyzes the effect of the handset subsidy and the Mobile Number Portability subscriber subsidy regulation, which are the main regulation adopted in "Law on the Improvement of the Mobile Terminal Distribution System" (Mobile Terminal Distribution Act), on the social surplus, the consumer surplus and profits of telecommunications carriers. We focus our analysis on whether the service charge competition is stimulated enough so that it can compensate for the loss of subsidies. Research design, data, and methodology - We use simple economic model to assess the impact of the handset subsidy and the Mobile Number Portability subscriber subsidy regulation. Unlike the former researches on this topic, we depart from using Hotelling model, and instead use the switching cost model, which uses switching cost as a parameter of market powers of telecommunications carriers. We also study the effect of the two different regulations when they are adopted both independently and concurrently. Results - If the market powers of telecommunications carriers are over certain threshold, contrary to the regulatory agency's assertion, the service charge competition would not be stimulated enough to compensate for the deduction in the subsidies, and thus the consumer surplus is compromised. Number Portability subsidy, especially, undermines the rival's market power and thus reduces the service charge. On the other hand, the regulations will also increase the profits of telecommunications carriers. However, social surplus is maximized when both of the regulations are present because the regulations reduces the frequency of switching handsets inefficiently. Conclusions - In enacting the Mobile Terminal Distribution Act, the telecommunications regulatory agency asserted that the regulation on subsidies will stimulate service charge competition, and in the long run, enhance the consumer surplus. However, contrary to the regulatory agency's assertion, subsidy regulation, especially the regulation on Number Portability subsidy, reduces consumer surplus. On the other hand, the Mobile Terminal Distribution Act can also increase the profits of telecommunications carriers because it decreases competition among the telecommunications carriers. However, the Mobile Terminal Distribution Act can increase the social surplus because it reduces inefficient switching of handsets.

매스 마케팅 시대로 접어든 모바일 게임 시장의 문제점에 관한 고찰

  • 이영주
    • 한국게임학회지
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    • 제12권1호
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    • pp.34-41
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    • 2015
  • 모바일 게임 시장이 성숙기로 접어들면서 규모의 경제 효과가 작동하는 시장구조의 특성을 지니고 있다. 이에 모바일 게임의 인지도를 높이기 위한 TV 광고나 지하철 광고 등 대대적인 매스 마케팅이 집행되고 있다. 본 연구에서는 모바일 게임 시장에서 매스 마케팅이 일어나는 원인을 살펴보고, 이로 인해 모바일 게임 생태계에 미치는 문제점들을 짚어보았다.

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공간정보 시장과 특허 조사를 통한 국내 Mobile Mapping System 동향 분석 (Domestic Trend Analysis of Mobile Mapping System through Geospatial Information Market and Patent Survey)

  • 박홍기
    • 한국측량학회지
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    • 제35권6호
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    • pp.495-508
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    • 2017
  • 오늘날 MMS (Mobile Mapping System)는 지형공간 데이터 수집의 효율성을 높이기 위해 다양한 플랫폼에서 개별 센서 기술들의 강점을 이용하고 있다. 본 논문에서는 국내외 모바일 매핑 시장 규모와 기술 동향을 분석하였고, MMS 관련 특허의 빈도, 추이, 특성 등을 분석하였다. 분석결과는 첫째, 국내외 모바일 매핑 시장의 향후 지속적인 성장이 예측되며, MMS 관련 기술과 활용이 급속도로 발전하고 있어, 기술 개발과 특허 경쟁을 통한 미래 시장을 선점하기 위해 적극적인 연구 및 개발 투자가 요구된다. 둘째, 국내 특허의 출원 빈도는 국가R&D의 결과와 상관성이 많으며, 산업체 특허 출원은 국가 용역과 연관성이 많았다. 시장 개척보다는 관련 산업에서의 선점을 위한 기업들의 선제적 기술 도입과 연구개발 결과로 사료된다. 그리고 마지막으로, 우리나라의 공간정보산업 조사시 외국 기관의 자료와 비교할 수 있도록 정비가 요구되며, 특히 공간정보 활용도 측면과 기술적 측면에서의 시장 규모를 파악할 수 있는 통계자료가 절실히 요구된다.

스마트폰 애플리케이션 개발자의 마켓결속 요인에 관한 연구 (A study on Factors Affecting the Relational Commitment of Application Developers to the Market)

  • 박수용;이정훈;박재범
    • Journal of Information Technology Applications and Management
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    • 제18권4호
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    • pp.183-202
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    • 2011
  • Since smart phones are changing the media for communication and its related mobile market, it is imperative to attract more application developers for success in application store business in order to attract more app users. By using aspects of the commitment marketing theory and the relationship marketing theory, this research study identified factors that influence on the relational commitment of application developers to the market. Survey of application developers from Korean mobile application developers' community was conducted to test the hypothesized model. The empirical results showed from an economic behavioral perspective market demand for applications and perceived usefulness of development tool led to relational commitment of developers mediated by perceived satisfaction while attractiveness of alternatives had no significant effect. In addition, fairness of review process and interactivity, based on the relationship marketing theory perspective, showed significant effect on the relational commitment of developers mediated by trust for application market.

An Empirical Analysis on a Predictive Method of Systematic Segmentation in Volatile High-Tech Markets

  • Shin, Yonghee;Jeon, Hyori;Choi, Munkee;Han, Eoksoo;Jung, Sungyoung
    • ETRI Journal
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    • 제35권2호
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    • pp.321-331
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    • 2013
  • High-tech markets are unpredictable owing to rapid technology innovation, diverse customer needs, high competition, and other elements. Many scholars have attempted to explain the uncertainty in high-tech markets using their own various approaches. However, sufficiently clear ways to predict diverse changes and trends in high-tech markets have yet to be presented. Thus, this paper proposes a new approach model, that is, systematic market segmentation, to give more accurate information. Using an empirical dataset from the mobile handset market in the Republic of Korea, we conduct our research model consisting of three steps. First, we categorize nine basic segments. Second, we test the stability of these segments. Finally, we profile the characteristics of the customers and products. We conclude that the approach is able to offer more diagnostic information to both practitioners and scholars. It is expected to provide rich information for an appropriate marketing mix in practice.

국산 자동차 부품산업의 국제경쟁력 분석에 관한 연구 - 미국시장 수출 집중도 및 경쟁력을 중심으로 - (A Study on the International Competitiveness of Korean Auto Parts Industry - Focus on the Exporting Concentration and Competitiveness in U.S. Market -)

  • 김지용
    • 통상정보연구
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    • 제7권4호
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    • pp.351-365
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    • 2005
  • Korean auto mobile industry has been contributed to development on national economy for last 30 years. Especially, The fact is that latest increasement of Korean automobile selling is worthy of notice in U.S. market which is the biggest automobile market of the world. But development of automobile industry unattainable nothing of helping of auto parts industry. So, when we discuss about growth of automobile industry, we also have to consider role of auto parts industry at the same time. The purpose of this study was to analyze exporting competition of Korean auto parts in U.S. market by using Index of Export Bias and Market Comparative Advantage Index. For attaining the purpose of study, we classified the Korean auto parts which exported to U.S. market and the world by using the six units classification of the Harmonized System(HS). Also we measured Index of Export Bias and Market Comparative Advantage Index. Analyzing period was 1998-2004. The results of Index of Export Bias indicated that HS Code No. 8708.50, 8708.91 represented over 3 numerical value and 8708.92, 8708.60, 8708.39, 8708.29 represented over 2 numerical value. Additional results indicated that the Korean auto parts which gained exporting competition in the U.S. market were HS Code No. 8708.70, 8708.93, 8708.92. The products which will have exporting competition in the U.S. market would be HS Code No. 8708.99,

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이동통신서비스의 기업능력, 경쟁전략 및 경쟁우위의 영향관계에 관한 탐색적 연구 (An Exploratory Study on the Relationship between Firm Capabilities, Competitive Strategies and Competitive Advantage of Mobile Telecommunication Services)

  • 김문구;박종현;박명철
    • 경영과학
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    • 제21권2호
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    • pp.235-252
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    • 2004
  • Recently domestic mobile carriers have been engaged in heated battles for survival as the market is now rapidly approaching its maturity phase. and the launch of 3G service combined with the introduction of mobile number portability is dramatically reshaping the market landscape. The mobile carriers may have to create and maintain their competitive advantage based on their core capabilities and differentiated strategies. which will lead continuous survival and profits of the firm. This paper investigated competitiveness factors among mobile carriers. and analyzed the relationships of firm capabilities. competitive strategies and competitive advantage. We found that core capabilities and competitive strategies affecting competitive advantage are different from each carrier. Finally. we discussed strategic implications for carriers to increase their competitiveness.