• The Journal of Society for e-Business Studies
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• v.7 no.3
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• pp.181-201
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• 2002

Due to the development of information technology of digital revolution, It is recognized that technical development and standardization are getting important. In this study we executed questionnaires for experts in industry, academy and research institution to survey on the demand for the mobile internet technical development and standardization in the IMT2000 environment. This analysis of the technical development and standardization can be utilized to make strategies of related industry and alternatives of policy for our government. It is expected that this study will contribute to the preoccupy of global market.

• Proceedings of the CALSEC Conference
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• 2005.03a
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• pp.125-129
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• 2005

The recent push for healthcare reform has caused healthcare organizations to focus on ways to streamlined processes in order to secure high quality care as well as reducing costs. Healthcare enterprises involve complex processes that span diverse groups and organizations. These processes involve clinical and administrative tasks, large quantities of data, and large number of patients and personnel. We propose the mobile-based workflow system of passable communication as an important factor in the B2B healthcare. Based on the above proposal the workflow system of business process was designed and implemented on the basis of Java, UML and XPDL.

• 한국정보디스플레이학회:학술대회논문집
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• 2007.08a
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• pp.794-797
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• 2007

We have developed the adaptive contrast ratio enhancement algorithm for mobile LCD. This algorithm aims at effective contrast ratio enhancement with minimizing degeneration of color and white balance. It also is very simple to fit mobile LCD system.

• Asia Marketing Journal
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• v.21 no.4
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• pp.77-89
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• 2020

Population-level learning has traditionally been used to provide an explanation for the underlying mechanism of industry change. But it has yet to examine the impact on strategic decisions such as market entry. This conceptual paper aims to provide an insight into how population-level learning affects entry likelihood by acting as a tool for interpreting population-level changes. We study this in the context of the fast-paced mobile gaming industry where population-level information is salient and develop a set of propositions with regard to the likelihood of entry.

• The Journal of Society for e-Business Studies
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• v.8 no.1
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• pp.71-83
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• 2003

Nowadays on-line services based on Internet are being popularized and there are lots of E-Commerce applications using Internet. So we can use lots of information on anytime. To maximize the convenience of the network, the platform of the service is moving from E-Commerce to M-Commerce. In this paper we developed the application system for mobile environment. Therefore applicants can apply their applications and see the competition rate of the applying departments anytime and anywhere even if in the network disconnection regions. And we can manage more economically the application system because we use the network only the time when we syncronize the mobile device to mobile server.

• International Journal of Internet, Broadcasting and Communication
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• v.10 no.4
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• pp.19-24
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• 2018

Recently, people can create small content by themselves and it improved into a form that can be promoted. Also, as active small business owners increase, they produce the content for promotion by themselves without external professional help and they utilize it. This paper studies the method to make Mobile Apps, Mobile Web and homepage services available by automatically generating the mobile based mini content. The automated content creation system suggests the method that small business owners and groups can easily communicate with new people by bringing Single Page Application, hybrid mobile web app, N-Screen based content building, private cloud-based PaaS building technology, P2P network based file sharing and multimedia thread technologies together and creating the content.

• Journal of Information Technology Applications and Management
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• v.24 no.2
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• pp.81-96
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• 2017

Forecasting long-term mobile service demand is inevitable to establish an effective frequency management policy despite the lack of reliability of forecast results. The statistical forecasting method has limitations in analyzing how the forecasting result changes when the scenario for various drivers such as consumer usage pattern or market structure for mobile communication service is changed. In this study, we propose a dynamic model of the mobile communication service market using system dynamics technique and forecast the future demand for long-term mobile communication subscriber based on the dynamic model, and also experiment on the change pattern of subscriber demand under various scenarios.

• Proceedings of the Korean Society of Computer Information Conference
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• 2022.01a
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• pp.191-194
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• 2022

This article aims to study the influence of the motivation and resistance of mobile payment on the willingness of elderly users to use it. A model for the willingness to use mobile payment is constructed based on the UTAUT model, using elderly people in China and South Korea as the research subjects. We found the following conclusions after analyzing the data with SPSS and AMOS, In general, social influence and performance expectations are the biggest drivers for mobile payment adoption among seniors, while perceived risk and cost are the biggest obstacles. This research can provide useful recommendations for the formulation of corporate strategies and provide new development directions and enlightenments for mobile payment companies.

• Journal of Fashion Business
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• v.20 no.2
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• pp.16-31
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• 2016

This study analyzed cases that applied hologram technology in the fashion industry in order to provide basic information for research on fashion marketing using hologram technology. The results of this study are as follows. A hologram was applied to fashion businesses in various ways including fashion shows, outdoor signboards, hologram windows or screens in stores, and launching shows or exhibitions. Most of these cases were foreign fashion brands, which utilized hologram technology actively for formulating a new brand image or for advertising products. Among Korean brands, however, there are not many cases of hologram application. Today, as-being the age of smart devices, the mobile advertisement market is growing rapidly among smart phone users. DKNY and Puma are providing information on styling through smart phone applications, and the Adidas stores in Germany also allow the customers to buy goods by entering a simple code through the smart phone. Recently, new devices are being introduced one by one, which display 2D digital contents in 3D holograms by combining mobile and hologram technologies. The marketing of fashion products is not just for supplying products but is required to satisfy the consumers' five senses. Therefore, the development of experiential contents based on the combination of mobile and hologram technologies will open new potential for profitable business models.

• The Journal of Asian Finance, Economics and Business
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• v.6 no.1
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• pp.195-203
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• 2019

The study aims to identify Service Quality factors that affect purchase decision on Click and Collect service through the mediating variable of customer emotions at Mobile World stores in Ho Chi Minh City. This study employs a mixed methods research design. Data were collected through online self-completion questionnaire distributed to 316 customers who used to experience Click and Collect service at the Mobile World stores in Ho Chi Minh City, Vietnam. The theoretical model was tested through two-stage regression analysis (PATH model). The findings show that factors of service quality such as Reliability, Responsiveness, Assurance, Empathy, Tangibility, and Emotions affect the decision to purchase online and receive products directly at Mobile World stores in Ho Chi Minh City. Responsiveness and Assurance have a significant positive impact on the customer's emotions. Consequently, these factors should be considered and addressed when conducting multi-channel services. Obviously, employees must first be trained to be able to deliver the promise of the retailer to their customers. Based on the results of the study, the authors provide managerial implications for retailers in Vietnam in the multi-channel retail environment to develop Click and Collect at retail stores across the country and the world.