• 패션비즈니스
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• 제18권3호
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• pp.59-72
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• 2014

This study provides the structural design for commercialization of outdoor breathable waterproof jackets for men merged with solar cells to enable emergency communications, utilizing wearable devices to develop smart clothing and extend convenience in everyday life. The most popular waterproof jacket with two-layer and three-layer moisture-permeable waterproof fabric was selected, based on previous studies of functional outdoor jackets and style with affinity to fashion. Flexible solar films suitable for clothing were embedded in the lining of the sleeve area and hood visor, and printed film was developed to balance weight and design. High performance smart solar jackets have application to expanding the use of smart phones for everyday and emergency communication, and leisure and outdoor sports activities, as well as day-to-day functions as a waterproof breathable outdoor jacket for men. It is also eco-friendly. Satisfying both the aesthetic and practical, a solar cell jacket with smart features, is an innovative tool for use in a variety of outdoor activities, and a fashion-forward commercialized product.

• 복식문화연구
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• 제19권6호
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• pp.1150-1162
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• 2011

Considering the fact that the fit for men's clothes is important for the sizing system modern ready-made pants, an analysis of obese middle-aged men is required at this period of time to determine the appropriate fit for obese men. The following research focused on 635 middle-aged obese men who had a BMI index of at least 25 and a waist circumference from the belly-button level of 34 inches or more. This research deals with the articles of circumference, thickness and other major physical changes that happen during the 30s, 40s, and 50s. According to the analysis of these body measurement articles with specific regard to age, men's height and the height of their waist seemed to decrease as their age increased. This demonstrates that as these men grow older, the waist and stomach slowly curved into a circular and flat body type due to their obesity. In this study, the first factor figure was the height and leg length. The second factor figure was the waist form. The third factor figure was the center thigh circumference. The fourth and fifth factor figures were the hip length and shape. Lastly, the sixth factor figure was the calf circumference. These 6 factor figures construct 80.57% of the volume explanation and showed 3 patterns through a cluster analysis that showed different patterns of obesity forms for waist circumferences in key figure 1, waist and thigh circumferences in key figure 2, and waist and buttocks circumferences. Therefore, it was worthwhile to consider the circumferences of the waist, buttocks and thigh according to the body type category to enhance the drafting of well-fitting pants.

• 한국의류학회지
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• 제42권4호
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• pp.626-638
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• 2018

Recent perspectives on masculinity have changed and are expressed as a genderless style in fashion. Male models wearing womenswear are frequently presented in menswear collections. This study analyzes the genderless men's styles from the Heterotopia concept viewpoint. Heterotopia, coined by the post-modern philosopher Michel Foucault, is a space that deviates from normality and a space of alternative. The research methodology is combined with a literature study and case study. Contemporary men's genderless styles examined through the Heterotopia concept are categorized as transition, deviation, contradiction, crisis, and coexistence. Genderless phenomenon are also accelerated by the development of the media as well as the younger generation who express personality and social messages through a genderless style.

• 한국의류학회지
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• 제27권7호
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• pp.809-818
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• 2003

The purpose of this study was to identify importance of gender in dynamic relationship structure in fashion internet shopping mall and to provide marketers e-CRM marketing strategy. Out of 473 customers, 470 who had purchased fashion products in fashion Internet shopping mall were surveyed for this study. The data was analyzed by factor analysis, 1-test, correlation analysis, Structural Equation Model(SEM) using AMOS program. As the results, both men and women had ‘relationship maintenance intention’ in e-CRM. However, only women had ‘intention to discontinue relationship’, when shopping mall made mistakes to them. Also, in men's group, ‘service’ only had effect on ‘Trust’, while ‘service’and ‘financial benefit’ had effects on‘Trust’ in women's group. If women would be dissatisfied with a shopping mall, they have a strong intention to disconnect with it. Based on these results, it could be concluded that men have more tolerance for shopping mall's mistakes than women have. Therefore, the results of this study provide e-CRM marketing strategy for fashion internet marketers.

• 패션비즈니스
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• 제24권4호
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• pp.63-84
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• 2020

It is essential to consider the heavy industrial working environment factors which are regarded as harmful to workers' health and safety and suitable work motion factors for the workers' motion while developing the work clothes for painting workers in the machinery and shipbuilding industries. This study suggests the use of 3D virtual clothing simulations as a solution to protect the human body from hazardous working conditions accompanying the development of painting work clothes and assessing the work motion performance associated with the comfort while workers wear them during the work clothes. The initial aim of the study is to examine a male avatar to run work motions simultaneously within a 3D virtual clothing simulator, secondly, to present the simulation images of coverall type men's painting work clothes with the application of two experimental painting work motions and one control motion to the avatar, and finally, to present the distance analysis images of the painting work clothes and the avatar body and air gap rates through the analysis of cross-sections of the avatar body while wearing the coverall work clothes according to the work motions. The results showed that the distance degree of painting work clothes to the avatar body for each part of the human body when performing painting work motions. Moreover, 3D virtual clothing simulations enabled the creation of a male model avatar to run painting work motions together and the painting work clothes developed were found to be suitable for the painting work motions.

• 한국의류학회지
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• 제30권11호
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• pp.1519-1530
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• 2006

This study has surveyed and analyzed in 2005 S/S domestic men's street fashion by using the Web-SFAS system that was developed and completed in the earlier research. Total of 270 men who were sensitive to fashion were surveyed around 5 nationwide cities and 9 commercial zones. The analysis results of the questionnaire and image survey in 2005 S/S for each commercial zone was shown as follows. 1. The most interest in producing fashionable shape when they go out was in the order of clothes>hair style>shoes and it was found that the proper reason for visiting the commercial zone was to meet with friends>watching movies>shopping etc. 2. T-shirts were most preferred as upper garments and as for bottoms, blue jeans were preferred. Black, gray, and white colors were most preferred and blue color was most preferred primarily due to the preference for blue jeans. The color image was proven mainly modem and light tone, comfortable and casual items were preferred. An active comfort casual image emphasized with activeness by coordinating comfortable T-shirts or shirts with blue jeans were most preferred in 9 areas. 3. A clear difference was confirmed in color by commercial area. Blackish color was most prevalent in Daehakro whereas simple color was mostly shown around Hongik University area. Bright and unique colors such as green and violate were dominant at Dae-Gu Dongseongro, and basic colors such as white and black were preferred in Masan Hapseong-dong and Changwon Sangnam-dong. Through the results of nationwide street fashion survey, the each commercial zone has unique characteristics in fashion trend even in the same city, rather than the regional difference in Seoul and local city.

• 패션비즈니스
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• 제3권3호
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• pp.39-48
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• 1999

The purpose of this study is to examine closely the aesthetic characteristics featured in dandy's costume. Dandy was term used on for a man excessively fond of and overly concerned with clothes, exemplified by Beau Brummell, Lord Byron, and count d'Orsay, who greatly in gluenced men's fashions in England and France. In the late eighteenth and early nineteenth century George Brummell, the prototype of the dandy, made upper-class English country clothes, especially riding clothes, into the height of men's fashion in the city. In the early 1800s the alterations he made, particularly with regard to fit and cut, established these as the critical signifiers in men's dress. Brummell's style, particularly for day, was essentially restrained and disciplined, and set a standard for sober discretion, appropriateness and taste which governed men's clothing until well into the twentieth century. The aesthetic characteristics expressed in dandy's dress are the aristocratic superiority of mind, the restrained beauty in absolute simplicity, and the pursuit of the individual beauty. Brummell's kind of dandyism instigated the idea of establishing a new kind of aritocracy, an aritocracy based on talent. Over the years this kind of cultural and social coup has been played out in different ways but has remained, like the twentieth-century concept of the avant-garde, a fundamentally male preserve. He advocated unobtrusive darkblue fitted coats, cream-colored trousers, elaborately tied cravats, absence of showy fabrics or excessive decoration, and impeccable grooming. The status of the perfectly tied cravat as the hallmark of genteel elegance, as the last keystone of Fashion's arch, had been established by Beau Brummell.

• 한국의류학회지
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• 제43권5호
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• pp.666-681
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• 2019

This study examined color trends per season and differences in color utilization between seasons with a focus on hue and tone, based on men's collections. Collected colors classified as hue and tone were subject to frequency and cross analyses according to the study subject. The study results as follows. The hues most frequently used for men's wear in S/S season were red and purple. The red hue was most frequently used even in F/W season. As for tone, blackish tone was found to be prominent, irrespective of season. The cross analysis revealed a significant difference in the main colors' hue and tone utilization between S/S and F/W seasons. In addition, more diverse tones were found to be used in S/S season than F/W season. The hue and tone trends seen in main colors of men's wear in S/S season were analyzed per year, blackish tone and light grayish tone accounted for the majority among all tones. In terms of men's wear in F/W season, blackish tone was frequently used as the main tone, while other tones were found to have a low usage frequency.

• 한국의류학회지
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• 제43권3호
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• pp.440-458
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• 2019

Based on a 3D body data and pattern comparison analysis, this study developed a formal jacket pattern for men in their late 30s. In order to select the representative type of men in their late 30s, factor analysis and cluster analysis were conducted on data form 319 men, 35 to 39 years old using the anthropometric data from The 7th Size Korea (2015) as the representative body type. The surface of the body surface was developed using a 3D human shape of a male in his 30s in The 6th Size Korea (2010). Then the shape was changed to a flat pattern that confirmed the necessary elements for setting the shape and dimension. Cluster analysis revealed type B as the representative type because it showed the best shape characteristics for men in the late 30s. The drafting method of the final research pattern is as follows. Jacket length: stature/2.5cm, back length: stature/5+8.5cm (constant)], armhole depth: [stature/ 7-1.5cm (constant)], back width: [C/9+9.5cm (constant)]+1cm (ease), front width: [C/9+8.5cm (constant)]+1cm (ease), armscye depth: C/8, front waist darts: 1cm, front closure amount: 2cm.

• 패션비즈니스
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• 제15권6호
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• pp.85-100
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• 2011

The objective of this study was to analyze body measurements, BMI and body type according to age in the male and female groups based on 3D scan body measurement data of adult men and women in their 20's~30's and to provide basic information usable in the clothing and fashion industry. For this purpose, we analyzed 3D scan body measurement data of 848 adults measured in the 6th Size Korea project and the results were as follows. First, there were differences in 3D scan body measurements according to age in the male and female groups, and in general the measurements of the height items were larger in younger adults and the measurements of the circumference, breadth and depth items were larger in older ones. Second, there were differences in 3D scan body measurements according to BMI in the male and female groups, and in general body measurements were largest in the obesity group and lowest in the underweight group. Third, BMI was different according to gender and in general BMI was higher in men and obesity and overweight were more frequent in men than in women. Moreover, BMI was significantly different according to age and was higher in the 30's than in the 20's. Fourth, the mean difference in the drop and lower drop values according to age in the male and female groups was significant, and the drop and lower drop values were lower in the 30's than in the 20's. These results are considered meaningful as data for the development of clothing size systems, patterns and grading in the areas of clothing and fashion targeting consumers in their 20's~30's.