• 한국의류학회지
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• 제26권11호
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• pp.1570-1581
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• 2002

The purpose of this study is to analyze the influence of attributes of salespersons working at apparel store on relationship with consumers, to gather information what kind of attributes of salespersons get preference to consumer, and to conclude a certain relationship in the result coming from both attributes of salespersons and degree of relationship quality. The questionnaire survey was carried out 571 20's & 30's men and women living around Seoul and Kyong-gi province areas during July in 200l. SAS and AMOS program were used to analyze gathered data. The results of this study were as follows. First, in the case of apparel product, construction and long-term maintenance of relationship with consumers were very essential to gain profit in the future. Second, attributes of salespersons seemed to play an important role on constructing and maintaining long-term relationship with consumers. Third, external attributes like outward appearance do not affect to degree of relationship quality with consumer. rather, internal attributes - expertise, similarity, customer orientation, ethics and likeability, influence on the degree of relationship quality.

• 한국의류학회지
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• 제21권6호
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• pp.1082-1093
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• 1997

The purpose of this study was to identify characteristics and consumer attitude on purchasing apparel through Cable TV home-shopping. The questionnaire was administered to 4y5 May through September in 1996 and the data were analyzed by using frequency, factor analysis, crosstab, 1-test, ANOVA, MANOVA, scheffe with utilizing SPSS/PC+ The results of this study were as follows: 1. The most favorite media in purchasing apparel through home-shopping was Cable TV in all over ages except 50's. Women showed Cable TV the most interested, whereas men showed printed media and computer on-line shopping as home shopping media. 2. Home-shopping favor in region' was higher than that of Seoul. In the degree of favor, college students showed the highest, followed by part time employees, housewives and full time employees. Those who lived individual houses in other than Seoul area showed higher purchasing intention. 3. Sweater item was shown as the highest purchasing interested item and coat/business suit items were shown as lower among 10 different apparel items. 4. Five dimensions of Perceived benefits of apparel purchasing through Cable TV were derived by factor analysis such as variety of merchandise information, purchase convenience, efficiency, saving time, and convenience of physical inactivity. The convenience of physical inactivity showed the most important benefit through Cable TV home-shopping. Perceived risk of apparel purchasing through Cable TV was factor analyzed as merchandise related risk, size and appearance related risk, delivery related risk, TV watching related risk, and unplanned purchasing related risk. The sixte and appearance related risk was shown as the highest risk.

• 한국의류학회지
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• 제25권7호
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• pp.1247-1257
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• 2001

The objectives of the study were to examine apparel purchasing behavior in internet shopping malls and the level of perceived risk when internet users purchase online. For this research, 15,000 internet users were given questionaries via E-mail, or special website online. The sum of 1958 questionaries were used for statistical analyses. Using, SAS package, factor analysis, Crobach's ${\alpha}$, t-test, $\chi$$^2$-test, frequency and multi-response analysis were performed. As the results, 19% out of internet users had bought apparel products through internet shopping malls. Men had more purchasing experiences in apparels as well as general products than women. Among apparel products, T-shirts/shirts were purchased the most by internet shoppers. For perceived risks, 6 factors(quality risk, time/convenience risk, size and appearance risk, privacy risk and social/psychological risk) were investigated for this study. The level of perceived risk was lower when people had a purchasing experience in internet shopping mall than when they didn't. The level of perceived risk was lower when people had purchasing intend about apparels than when they didn't. Based on these results, marketing strategies will be suggested.

• 한국안전학회지
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• 제39권2호
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• pp.1-8
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• 2024

Unwanted effects of electrostatic phenomena occur in various industries. Electrostatic problems originating from the human body in flammable atmospheres in the industry are especially concerning. A substantial volume of experimental data on the electrostatic charging voltages created on the human body owing to the rubbing of apparel were generated and reviewed during this study. The data were reviewed to determine whether the resultant charging levels of the human body are hazardous in flammable atmospheres. This study was conducted under several conditions, such as different fiber types used in apparel, shoe types, and relative humidities (RHs). The following conclusions were drawn in this study. ① The electrostatic charging levels of the human body owing to the rubbing of apparel increase with the increase in the surface resistances of apparel; however, the electrostatic charging levels may be different depending on the condition of the cloth surface. ② The discharging energy of 1.98-18.5 [mJ] from the human body exceeds the minimum ignition energy of most flammable materials, when removing an overcoat made of polyester, cotton and wool under severe conditions such as wearing height-raising shoes for men. ③ When removing antistatic apparel, the maximum discharging energy of 0.128 mJ from the human body is dangerous if the minimum ignition energy of the flammable material is between 10^-5-10^-4 [J] Grade; however, a minimum ignition energy of 10^-3 J Grade of the flammable material is considered safe. ④ While wearing antistatic shoes, the electrostatic charging voltage generated in the human body when removing an overcoat is 30 V; therefore, wearing such shoes is a suitable countermeasure when handling flammable materials. However, the antistatic abilities of shoes reduce when thick socks are worn. ⑤ As RH increases, the electrostatic charging levels of the human body decrease. ⑥ The electrostatic charging levels of the human body from removing a cotton overcoat can ignite the majority of flammable materials when RH is less than 30% under severe conditions such as wearing height-raising shoes for men.

• 대한인간공학회지
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• 제22권1호
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• pp.17-29
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• 2003

This study was initiated to develop a methodology for devising Korean virtual models for apparel shopping at internet shopping site. The data base for this study was the Korean National Anthropometric Survey in 1997. The subjects were 493 women and 626 men in 20's. The researchers also measured 88 males and females in age 20's to suggest back and front depth proportions which are not available from the survey. The virtual models' figure types were classified by the heights, drop value and bust(chest) girth. It was evaluated whether it is needed to separate figure type with bust(chest) girth. The body sizes of virtual models were suggested for side view model and front view model in 13cm height. Four female virtual models were suggested for front view and side view. Eight male virtual models were suggested for front view and side view. Each virtual model's height, breadth and depth proportions were calculated. Shoulder breadth. Bust(chest) breadth, waist breadth, hip breadth and proportions were calculated for front view model. The bust(chest) depth, waist depth, abdomen depth, hip depth and proportions were calculated for side view model. Height proportions were suggested for female and male virtual models.

• 한국융합학회논문지
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• 제8권12호
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• pp.243-248
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• 2017

본 연구는 국외 스포츠의류의 라벨 표준화를 목표로 설정하였다. 라벨의 이론적 고찰을 통해 스포츠의류브랜드의 국외 상의 티셔츠를 중심으로 라벨을 조사하였다. 이를 토대로 32개 라벨 시안을 디자인하여 32명의 남녀 20~30대를 설문 조사하였다. 그 결과 피실험자는 size, fit, washing symbol mark, function의 정보표기를 선호하였다. 이와 같은 결과를 토대로 균형성, 간결성, 위계성, 인지성, 조화성을 고려한 보완된 라벨을 디자인하였다. 연구대상은 20~30대 남녀 12명을 심층 인터뷰하였다. 그 결과 피실험자는 자간과 공간, 정보표기 강조의 최대, 최소화로 인하여 라벨의 인지 선호도를 선정한다는 것을 알 수 있었다. 본 연구의 결과를 토대로 라벨 표준화를 활용하면 의류의 필수 정보를 쉽고 빠르게 인지할 수 있고, 소비자와 브랜드의 원활한 소통이 이루어질 것으로 판단한다. 또한, 언어의 통일화와 표준화된 라벨을 통해 소비자들은 얻고자 하는 정보를 쉽게 식별할 것으로 기대한다.

• 한국생활과학회지
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• 제14권5호
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• pp.847-858
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• 2005

The purpose of this study was to compare the differences in recognition of sexy body parts and apparel designs by age and to discover the correlations between sexy body parts and apparel designs. Data were collected through a survey of 265 males and 303 females. Analyses included t-tests, f-tests, and Pearson's correlations. The results were as followings; 1. The 20's-30's age group found female body parts were sexier than 40's-50's did. 20's-30's believed the male body was sexier than 40's-50's did. 2. The age groups found men's clothing designs were different by different age groups. Also, differences in female clothing designs were recognized by different age groups. 3. The 40's-50's age group recognized see-through sexier than 20's-30s did. Differences in sexy color recognition by age were also found. 4. There were correlations between most of sexy body parts and designs which emphasized the body parts. The results of this study show the differences in recognition and correlation by age. The results may be applied to developing sexy designs for different targeted age groups.

• 한국의상디자인학회지
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• 제9권2호
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• pp.115-125
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• 2007

A hat is a general term for what human beings wear on their heads in order to protect them from the cold or heat, to be used for ornament, or to symbolize social position. A hat represents the position of a man who wears it, attitude toward the society, and faith for a religion for males. Since men's hats can create their image and uniqueness in casual wear from current fashion items, they are proposed as a fashion accessory item of designers each season. The purpose of this study is to review hats, which are part of costume, in a more analytic method. The research range of this study is hats for men in the upper class in the 17th to 18th centuries from the history of costume when diverse periodic and characteristic costume changes occurred. In the 17th to 18th centuries in the middle of the Chosun Dynasty, changes in costume occurred as the feudal society of the dynasty had been dissolved since the Japanese invasion in 1592. Political power was established in France as the Baroque Age began in the 17th century. Since European costume, especially women's costume led fashion in France, the country represented the age better than any other countries. Aristocratic costume in the Rococo Age of the 18th century was changed to completely different shape of costume after the French Revolution. In this regard, this age was deemed to be the most appropriate for the comparison or costume. Another purpose of this study is to review the common and different features of periodic factors that affect changes in costume by researching the hats of the two countries in the same age in order to understand relation between periodic characteristics and costume throughout history of costume.

• 한국의류학회지
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• 제42권6호
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• pp.988-1001
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• 2018

The head and face are the most complicated structures of the human body. However, unlike apparel products, many of the head and face related products are produced in unisex or one-size-fits-all. Therefore, it is necessary to provide a practical analysis that reflects these size structures. This study analyzed head and face measurements of men, women, and both men and women; its purpose lying in clarifying the differences and commonalities between the measurements of men and women and discovering the possibility of integrating analysis on measurements of men and women. 3D face and head measurement data of men and women from 20 to 29 years-old from Size Korea's 6th human body size data were analyzed for this study. The mutual 9 factors were extracted as the results of the three factor analyses (both men and women) separately and men and women integrated. However in the cluster analysis based on the 9 factors, men and women showed mutual characteristics and different landscape in group types and distribution. The commonalities and differences between men and women observed in this study should be applied to the sizes of head and face products.

• 복식문화연구
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• 제20권6호
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• pp.923-936
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• 2012

Apparel companies define their target customers to integrate consumers' needs into their product development processes. The sizing standards play a significant role in ready-to-wear garment business. Consumers' body build and sizes are different according to gender, age, and body type. The consumers' morphological feature of the one geographical area has changed with immigration, aging, and lifestyle change. In this study the way of defining body types in the standard garment sizing systems published in USA., UK, Germany, Japan, and Korea were compared. The results of this study show that most of the systems classified the body types by the index value. The chest-waist drop value was used for men's body type classification. Women's body types were defined by hip proportion. The hip-bust drop value was used for it. German and European garment sizing systems provide a wide range of men's body types. US men's garment sizes are developed for very conservative body type. US women's garment sizing system has had clearly defined women's body types. The Misses body types projected in the US garment sizing system had changed as women's waist girth got bigger compared to the past. In 2011 the US Misses sizes were divided into Curvy Misses size and Straight Misses size by the hip-waist drop value. The Curvy Misses sizes have smaller waist girth and larger hip girth than the Straight Misses sizes.