• Title/Summary/Keyword: media selection criteria

Search Result 29, Processing Time 0.024 seconds

A Study on the Selection Criteria for Instructional Media as Guidelines for the School Library Media Specialist (학교도서관 미디어전문가를 위한 교수매체 선정기준 연구)

  • Park, On-Za
    • Journal of the Korean Society for Library and Information Science
    • /
    • v.37 no.2
    • /
    • pp.27-56
    • /
    • 2003
  • The school library media specialists offer the users assistance in using information resources and instructional media by assessing, evaluating and selecting the most appropriate materials for the present educational situation in school. The format of the information media and the scope of the media center collection have constantly been changed by information technology. Media specialist has to know the selection criteria to be capable of providing any media format in the technological society, particularly of providing instruction software(courseware), multimedia, hypermedia and digital reference service to maintain the school library media center as one of the user oriented educational information centers. This paper presents the selection criteria for the instruction media by media format as one of the useful guidelines to the media specialist.

Major Criteria for Channel Selection in Banking Transaction

  • Cho, Nam-Jae;Park, Ki-Ho
    • Journal of Information Technology Applications and Management
    • /
    • v.16 no.1
    • /
    • pp.169-183
    • /
    • 2009
  • The purpose of this research, based on the Media Selection Theory, the Technology Acceptance Model, and the Social Influence Theory, is to investigate the influential factors that affect media selection in banking transactions. Analyses showed that for location sensitive bank windows and ATMs(automatic teller machines), defined as offline-based transaction channels, convenience was the variable affecting media selection. However, in the case of online media not related to location, (phone banking, internet banking, and mobile banking) reliability was the significant variable influencing use. The findings show that banking organizations may benefit from identifying traits of media affecting use, and should differentiate customer services for competitive advantage.

  • PDF

The Impact of Lifestyle Factors on Clothing Purchase Motives, Information Use, and Selection Criteria in Male College Students (남자대학생의 라이프 스타일 요인이 의복의 구매동기, 정보원활용, 의복선택기준에 미치는 영향 연구)

  • 황진숙;이기춘
    • Journal of the Korean Society of Costume
    • /
    • v.50 no.4
    • /
    • pp.63-72
    • /
    • 2000
  • The purpose of this study was to investigate the effects of lifestyle factors on clothing purchase motives, information use, and selection criteria in male college students. The sample included 241 male college students, and an instrument was developed based on the previous studies. The statistical analyses used for this study were factor analysis and multiple regression. The result of factor analysis showed that lifestyle consisted of six factors : clothing interest, serif-confidence, social participation, planned clothing purchase, family-orientation, and conservativeness. Clothing purchase motives consisted of conspicuous consumption motives, fashion and individuality motives, and economic motives. Clothing information use consisted of four factors: paper/display, personal advice, fashion show/clothing observation, and electronic media. Finally. clothing selection criteria consisted of practicability, fashion/individuality, and conformity, Multip1e regression revealed that there were significant effects of lifestyle factors on clothing purchase motives, information use, and selection criteria. For example, self-confidence factor had a negative impact on conspicuous consumption motive, personal advice information use, and fashion/individuality criteria. The relative importance of lifestyle factors were different according to different dimensions of clothing purchase motives, information use, and selection criteria.

  • PDF

A Study on the Selection Criteria of Media for the Textbook: Based on the Review of domestic and foreign Media Rating Systems (교과용도서 내 영상물 선정 기준 연구: 국내외 영상물 등급 제도를 중심으로)

  • Park, Yoo-shin;Rhee, Gyu-jeong;Sohn, Ji-hyun
    • Cartoon and Animation Studies
    • /
    • s.47
    • /
    • pp.295-333
    • /
    • 2017
  • This study is a basic study to prepare policies related to selecting media to be included in textbooks. Researchers looked at previous studies focusing on how media affect children's and adolescent's emotions according to their developmental stages. Researchers also wanted to identify how the media is related to student emotions, health, and educational effectiveness. The researchers then examined a wide range of domestic media review and rating criteria, and argued that it is necessary to institutionalize the rating system of media at national level policy level. Based on the previous discussion, the researchers made seven suggestions. First, it is necessary to specify media selection criteria in the guidelines for issuing textbooks at the national level. Second, guidelines are needed to help review the political neutrality and human rights aspects of the media for inclusion in textbooks. Third, media selection guidelines in textbooks should be detailed with reference to categories and age based criteria of domestic and foreign media rating system. Fourth, the media rating system should be applied flexibly if there is a clear educational purpose. Fifth, institutional support is needed for setting guidelines for media collection of textbooks. Sixth, media experts should participate in the whole process of textbook development. Seventh, educational programs should be implemented to support teachers to use self directed learning by using educational media in classroom instruction.

Clothing Selection Criteria and the Use of Fashion Information Sources Based on the Perceived Age of Elderly Female Consumers in their 60s~70s (60대~70대 여성 소비자의 인지된 연령에 따른 의복선택기준 및 패션 정보원 활용)

  • Hong, Kyung-Hee;Lee, Yoon-Jung
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.34 no.2
    • /
    • pp.200-211
    • /
    • 2010
  • This study examines the clothing purchasing behavior of elderly female consumers based on their perceived age. This study grouped elderly female consumers by their perceived age and examined what influence the clothing selection criteria or fashion information sources have on individual clothing purchase behavior. From January $10^{th}$ to February $25^{th}$ 2008, data research was conducted on 194 elderly women in their 60s and 70s from Seoul. The SPSS 14.0 software program was used to conduct data analyses such as descriptive statistics, frequency analysis, factor analysis, reliability analysis, ANOVA, and the Duncan test as a post-hoc analysis. The results of this study are as follows: First, the elderly female consumers were divided into three groups, younger, average, and older according to their perceived age. Second, the factors derived from the factor analysis of their clothing selection criteria included personal relevance, practicability, conformity, and economic efficiency. In addition, three factors of advertising/media-provided, consumer-provided and store-provided information were extracted from the factor analysis of fashion information sources. Third, there were significant differences in personal relevance and conformity that depended on the perceived age of elderly female consumers for clothing selection criteria. Fourth, in the use of fashion information sources, significant differences were found in all aspects of advertising/media-provided, consumer-provided, and store-provided information sources that depended on their perceived age.

A Study on the Fashion Involvement, Clothing Selection Criteria and Fashion Information Sources of Leisure Activities Consumers (여가활동 소비자의 패션관여와 의복선택기준, 패션정보원에 관한 연구)

  • Je, Eun-Suk
    • Journal of the Korean Society of Costume
    • /
    • v.61 no.7
    • /
    • pp.51-66
    • /
    • 2011
  • The study is intended to suggest the differentiated and subdivided indexes of the leisure fashion market and to provide the marketing strategy establishment and in-depth understanding of leisure fashion business by looking into the correlation between and among fashion involvement, clothing selection criteria and fashion information sources. This study was conducted by the questionnaire response method and the results were derived by using the SPSS 16.0 statistics program. The results of the study were as follows; 1) As a result of researching the difference between the leisure activities consumer groups and fashion involvement, there were significant differences in emotional and cognitive involvement. In the tour activity group and social activity group, emotional involvement was found to be higher than the cognitive experience while in the hobby and sports activity group, both involvements were equally as high. 2) As a result of researching the difference between the leisure activities groups and clothing selection criteria, it was found that the intrinsic and extrinsic criteria were high in the hobby and sports activity group and that the intrinsic criteria was high in the tour activity group and social activity group. 3) In the difference between the leisure activity groups and fashion information sources, it was found that media source, observation source and experience/personal source were high in the hobby and sports activity group. In addition, the experience and personal source were high in the social activity group. 4) In the difference between and among fashion involvement, clothing selection criteria and fashion information sources, it was found that the emotional involvement, intrinsic criteria and observation source were higher in the group of females than males. 5) In the difference between and among fashion involvement, clothing selection criteria and fashion information sources depending on the ages of leisure activities consumers, it was found that the emotional involvement and observation source were high in the group of 20-24 yrs old consumers and that the emotional involvement, intrinsic criteria and observation source were high in the group of 25-29 yrs old consumers. Also, in the group of 30-34 yrs old consumers, the emotional involvement, observation source and experience/personal source were high.

Weight Differences of Intellectual Capital Indicator Selection by Industry (산업별 지식자산 지표 선정기준의 차이에 대한 연구)

  • Han, Dong-Wook
    • Journal of Korean Society of Industrial and Systems Engineering
    • /
    • v.30 no.4
    • /
    • pp.118-126
    • /
    • 2007
  • This study presents the intellectual capital (IC) indicator selection criteria based on the review of qualitative characteristics of financial accounting information and data quality of information systems. The AHP survey has been performed to verify the weight difference of the criteria to select effective IC indicators among industry. The results shows that there exists the weight differences in relevance and comparability factor by industry. To management IC effectively, different method considering industry environment should be required.

A Study on Clothing Buying Behavior by Clothing Involvement (의복관여에 따른 의복구매행동에 관한 연구)

  • 구양숙;추태귀
    • The Research Journal of the Costume Culture
    • /
    • v.4 no.2
    • /
    • pp.173-185
    • /
    • 1996
  • The purpose of this study was to identify the relationship of clothing involvement and clothing buying behavior of women. A questionnaire was developed to measure clothing involvement, clothing purchasing motives, clothing purchasing criteria, fashion information sources, store selection criteria, and demographic characteristics. The questionnaire was administered to 430 female adults in Taegu. The data were analyzed using percentage, frequency, factor analysis, and t-test. The results of the study were s follows: 1. Subjects were divided into low clothing involved and high clothing involved groups. 2. Three dimensions of clothing purchasing motives were derived by factor analysis such as Aesthetic dependant, Impulsive, and Practical motive. Clothing purchasing criteria were factor analysed as Aesthetic, Qualitative, External, and Economical criterion. Fashion information sources were factor analysed as Printed & audio-visual oriented media, Marketer intensive search, Store search, Observation & Interpersonal search, and Experience. Store selection criteria were factor analyzed as Merchandise & Store atmosphere, Store convenience, and Brand & fashion. 3. There were significant differences between high involved and low involved consumers in clothing purchasing behavior. The high involved consumers showed more importance than low involved consumers about purchasing criteria expecially in aesthetic dependant. The high involved consumers put more importance to aesthetic, qualitative, and external criterion as clothing purchasing criteria. The high involved information sources. The high involved consumers were more concerned about merchandise & store atmosphere, and brand & fashion than low involved consumers in store selection criteria.

  • PDF

Performance Improvement of Freight Logistics Hub Selection in Thailand by Coordinated Simulation and AHP

  • Wanitwattanakosol, Jirapat;Holimchayachotikul, Pongsak;Nimsrikul, Phatchari;Sopadang, Apichat
    • Industrial Engineering and Management Systems
    • /
    • v.9 no.2
    • /
    • pp.88-96
    • /
    • 2010
  • This paper presents a two-phase quantitative framework to aid the decision making process for effective selection of an efficient freight logistics hub from 8 alternatives in Thailand on the North-South economic corridor. Phase 1 employs both multiple regression and Pearson Feature selection to find the important criteria, as defined by logistics hub score, and to reduce number of criteria by eliminating the less important criteria. The result of Pearson Feature selection indicated that only 5 of 15 criteria affected the logistics hub score. Moreover, Genetic Algorithm (GA) was constructed from original 15 criteria data set to find the relationship between logistics criteria and freight logistics hub score. As a result, the statistical tools are provided the same 5 important criteria, affecting logistics hub score from GA, and data mining tool. Phase 2 performs the fuzzy stochastic AHP analysis with the five important criteria. This approach could help to gain insight into how the imprecision in judgment ratios may affect their alternatives toward the best solution and how the best alternative may be identified with certain confidence. The main objective of the paper is to find the best alternative for selecting freight logistics hub under proper criteria. The experimental results show that by using this approach, Chiang Mai province is the best place with the confidence interval 95%.

A Study on Telecommunication Media and Dynamic Route Guidance Systems for Intelligent Transport System (지능형교통시스템을 위한 정보통신 매체와 동적경로 유도체계 확립에 관한 연구)

  • Kim, Sung-Soo
    • IE interfaces
    • /
    • v.11 no.1
    • /
    • pp.33-40
    • /
    • 1998
  • The objective of this paper is to help organizations select a suitable telecommunications media and dynamic route guidance system (DRGS) for an intelligent transport system (ITS) taking into account both cost and functionality. The media selection criteria and wireless communications for an ITS are discussed along with various DRGS. We describe which kind of telecommunication media and DRGS are suitable. The strategy of an ITS in Korea is described in regards to telecommunication media and DRGS.

  • PDF