• Journal of the Korean Home Economics Association
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• v.32 no.3
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• pp.71-84
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• 1994

The purpose of this research was to analyze the market-labor participation of married women and their demand for an additional child, The theories from 'Economics of Fertility' by Willis and Bekerian 'Household Production Model' were applied to develop the theoretical model. For the empirical analysis National Data for Fetility in Korea was used, Even though the model was fully developed based on economic theories only the pasychological or value-related variables were appeared to be statistically significant. That means in Korea the decision-making for market work and fertility are still following the traditional way as it is.

• Proceedings of the KIEE Conference
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• 2003.07a
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• pp.593-595
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• 2003

The introduction of electricity industry provides generators incentives to recover the related cost through the market. Hence, the generator should sell his/her electricity at high market-clearing price with optimal operation of his/her power plant. The maintenance of power plant is the most critical factor in affecting generators' decision-making. This paper analyzes technique for establishing maintenance schedule reflecting recovery cost and considers differences in monthly load pattern in minimizing LOLP.

• The Research Journal of the Costume Culture
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• v.12 no.3
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• pp.468-484
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• 2004

The purposes of this study were (1) to segment female college students' apparel shoppers into unique apparel buying decision-making style groups; and (2) to profile for each segment in terms of personal characteristics (material values, change seeking tendency and prestige sensitivity) and fashion information sources. Data were collected through questionnaires from convenient sample of 290 female college students. As a result of cluster analysis and univariate analysis of variance, distinctive consumer decision-making style groups of consumers were identified; Value-maximizing Recreational Shoppers, Brand-Maximizing Emotional Shoppers, and Apathetic Shoppers. These three groups were compared as to the effect of personal characteristics variables and fashion information sources through univariate analysis of variance and chi-square statistics. The result showed that personal characteristics (material values, change seeking tendency and prestige sensitivity) and fashion-information sources do influence the consumer decision-making styles and that these three groups were unique in their decision-making characteristics showing that consumer decision-making styles can be a good segmentation base for apparel market.

• Health Policy and Management
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• v.9 no.2
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• pp.77-94
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• 1999

The purpose of this study is to establish strategy by subdividing consumer market according to the lifestyle which influences the use of medical facilities. The subject of this study were 700 adults who were over 20 years of age and residing in Suwon and its vicinity. To collect data trained staff conducted person-to-person interviews with the assistance of structured questionnaires. The questionnaires cover the areas of life style pattern study. the characteristics of demographic sociology, decision-making process related to the use of medical service. The influencing factors were analyzed and as a result total 18 factors were singled out. Cluster analysis was performed to differentiate similar responses. Each group was named as 'health-unconcern type' 'passive health-concern type' 'regular health-concern type' and 'active health-concern type' according to the characteristics. Each group showed statistically significant difference in the characteristics of demographic sociology. Decision-making process regarding the use of medical service according to lifestyle was analyzed. As a result following items showed significant difference:whether the information was utilized, what was the criteria in selecting medical facilities for serious illness or complicated examination. who was the decision maker in selection medical facilities, and with whom one discussed in selecting medical facilities. The result of this study has its limitation in that it can not be applied directly to market subdivision. However, this will help medical facilities understand customers' lifestyle. which will eventually provide medical facilities with marketing tools in establishing effective PR strategy. In order to apply the lifestyle as a marketing tool of medical facilities, following tasks are to be carried out: the development of the questionnaire which can better analyze consumers' lifestyle related to the use of medical service. the examination of precise characteristics of subdivided market according to lifestyle. and the continuing study on the relationship between lifestyle and the process in selecting medical facilities.

• Journal of Korean Society for Quality Management
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• v.29 no.3
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• pp.18-38
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• 2001

This paper attempts to identify variables which affect Korean electronic commerce(EC) venture's strategies for the international market entry decision making. Especially in the perspective of quality management perspective, it is highly relevant question which factors are critical when the industry has high technology driven characteristics such as EC, product quality related factors or environmental factors. Technology competence, operational competence, local marketing competence, psychological barriers, domestic competition level, and local infrastructure level are included to generate the explaining model for international market entry decision. The result is that the higher technology competence and local marketing competence are the significant factors. The higher the perception in these factors, the higher the intention to enter the international market in EC industry. These factors play a pivotal role in determining to go abroad the foreign EC market. Our finding implies that the subjective confidence on quality of EC solution(technology competence) and venture's capability of maintaining it(local marketing competence) are the important factors, when EC ventures make the decisions to enter the foreign markets.

• Proceedings of the KIEE Conference
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• 2006.07a
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• pp.388-389
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• 2006

Systematic studies on the dispatch scheduling algorithm and related constraints can enhance the effectiveness of electricity market operation. Moreover, since various decision-making matters connected to dispatch schedule in competitive electricity market directly affect the market participants' profit, the dispatch scheduling procedure should be reasonable and systematic to convince them. Therefore, to prevent a dispute among the participants, these studies are indispensible requisites for the effective electricity market operation. In this paper, we develop unconstrained/constrained dispatch schedule algorithm applicable to Korean wholesale electricity market.

• Proceedings of the KSR Conference
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• 2005.05a
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• pp.1041-1046
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• 2005

Korea Train eXpress(KTX), opened in april 2004 as well as the KOREA RAILROAD sailed in 2005 is on the second take-off stage. In 2004, on the basis of the technical stabilization, management planning centering around business was established, and to attain the object, now there is a increasing necessity for market-information which is necessary for establishment, execution and result analysis of strategies. Therefore, by performing periodical market surveying, getting out of old market strategy making ways of viewing in manager's shoes, we can quickly elaborate market strategies in consumer's shoes on the basis of the market information. And as a necessary consequence, we can expect not only to make efficient use of resources but also to maximize profits of the KTX.

• Journal of Information Technology Applications and Management
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• v.13 no.1
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• pp.95-116
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• 2006

Many SMEs have adopted ASP models which have brought various benefits to SMEs such as decreasing the total cost, using new IT technology, enhancing the maintenance, and implementing the information systems rapidly. Ministry of Information and Communication had implemented the ASP diffusion project for the ASP venders and SMEs between 2001 and 2003. As results of this project, various industries adopted the ASP applications of which the performance was enhanced, and then the competitiveness of the ASP vendors in Korea was increased. The purpose of this study is to make a strategy of the penetration into China market for ASP services which have competitive advantages. This study uses various research methods such as questionnaire survey, visiting SMEs in china and making interviews. This study shows the current status of Chines ASP market, the several cases of using ASP services, and questionnaire analyses(service recognition, service requirement and factors and infrastructure, business environment and supporting organizations etc) of ASP demand. And finally this study proposes several strategic considerations in entering China market and suggests several support policies for supporting Korean ASPs.

• Journal of the Korea Safety Management & Science
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• v.6 no.3
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• pp.275-285
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• 2004

This paper aims to construct an effective decision making model on selection of product design in product development using fuzzy AHP technique. It is expected that this paper contributes to enhancement of company's market competitiveness by shortening the lead time to develop a new product and minimize initial investment. The proposed model using fuzzy AHP enables quick decision making by integrating and analyzing all customer requirements related to a product. In addition, it can deal with vagueness and uncertainty of decision making process using fuzzy set theory. Decision making processes for evaluating the best selection of product design are also constructed to describe the exact concept of development. A tennis racket is shown as an example. The proposed model is expected to be applied in various fields of managerial decision making processes as well as of product development process.

• Advances in environmental research
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• v.6 no.3
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• pp.229-240
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• 2017

This paper assessed environmental sanitation behaviour of market operators in selected markets in Ibadan, Nigeria. The two largest markets in the study area (Aleshinloye and Bodija markets) were selected for sampling. The selected markets represented the two types of markets; modern and traditional markets. The modern market comprises 3803 shops while the traditional market comprises 5943 shops. Multistage sampling technique was adopted in questionnaire administration. The selected markets were stratified into zones based on the goods sold. Systematic sampling was used in the selection of traders across the markets. 2% of traders were selected for sampling in each category of goods sold making a total of 189 respondents. This comprises 77 of traders from modern market and 112 traders from traditional markets. Descriptive and Inferential statistics were used in analysing the data. Findings revealed poor access to environmental sanitation facilities especially at the traditional market. The study also established poor environmental sanitation behaviour in terms of utilisation of available amenities across both markets. It recommended a synergy of efforts by all environmentally concerned institutions in managing the market environment. It also advocated for the provision of environmental sanitation facilities in markets by, government, market management authorities, traders, Community Based Organizations (CBOs) and Non-governmental Organizations (NGOs). In addition environmental education is imperative while enforcement of environmental regulations in the market and others with similar setting is strongly encouraged.