• Title/Summary/Keyword: internet study

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The Study on Service Model through the Case Study of Internet Bank (인터넷 뱅킹의 사례연구를 통한 서비스모델 구현에 관한 연구)

  • Park, Chong-Don
    • International Commerce and Information Review
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    • v.7 no.1
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    • pp.75-94
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    • 2005
  • With most major full service banks having launched transactional Internet banking, attention is shifting to the realities of managing the Internet channel as a profitable component of an overall delivery strategy. In addition to examining Case Study and Internet Bank Model. Services of Internet Banking available through the Internet are as follows. 1. credit card loans, personal loans. 2. high-yield financial products. 3. insurance products. 4. securities products. 5. Case study of Foreign Internet Banking(ING, BNP, HSNC, City Bank). The study reviewed fields, including financial services, customer service, Website formation and design, convenience of use and system safety, Internet Banking Model, and many related areas. Internet Banking earned high marks in most fields. This study review focuses on the following: Understanding and meeting consumer expectations for us ability, site performance and functionality. Integrating the Internet channel into overall marketing, product delivery and customer service strategies. Strategies to increase customer satisfaction with Internet Banking and to attract new Internet bankers. therefore this study review activity model concretion of Internet Banking Model and Case Study.

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The Qualitative Study for Construction of Internet Shopping Behavior Model of Apparel (의류 상품의 인터넷 쇼핑 행동 모형 구성을 위한 질적 연구)

  • Kim Seon-Sook;Rhee Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.9_10 s.146
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    • pp.1285-1294
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    • 2005
  • This study was fulfilled in the purpose of proposing construction strategies of Internet shopping-mall through the analysis of consumer moving line in Internet shopping-mall. This study was executed in two stages: theoretical study, qualitative study. In the theoretical study, hypothetical Internet shopping behavior model were constructed. Five internet shopping behavior types of apparel : purchase, searching purchase, prepurchase deliberation, information accumulation, opinion leadership and recreation were constructed. Next, consumer decision process were extracted from previous studies and a hypothetical internet shopping behavior model was constructed on the base of consumer decision process and Internet shopping behavior types. And then, through the qualitative study, Internet shopping behavior types were identified and hypothetical model was confirmed after adjustment. For qualitative study, 30 subjects were sampled by focus sampling and investigated by in-depth interview and observation. Seven internet shopping behavior types of apparel were found by the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation and recreation-oriented. On the base of these behavior types, Internet shopping behavior model was adjusted and completed. Finally, according to the results of this study, Internet shopping construction methods that made customer's loyalty high and marketing strategy of Internet shopping-mall were proposed.

A Study of the Key Factors on the Internet Addiction of the Youth (학교 청소년의 인터넷중독 현상의 영향요인에 관한 연구)

  • Shin, Dong-Ro;Baek, Hyuen-Gi;Kang, Jung-Hwa
    • Journal of Digital Convergence
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    • v.6 no.3
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    • pp.93-107
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    • 2008
  • The aim of this study was to draw some suggestions for Internet Policy by using empirical analyses of key factors in Internet addiction in youths. Internet addiction in youths is perceived as a current and significant issue throughout the world. For the purpose of this study, factors that have influence on the Internet addiction of the youth have been explored and analysed empirically of its hypothetical relationships by using the SEM(structural equation modelling). As a result, a few key factors that suggest a strong relationship to Internet addiction in youths have been drawn: subjects' personality, accessibility to the Internet, psychology and communication factor. Particularly accessibility to the Internet, and specifically the duration of time spent online causes the phenomenon of the Internet addiction. This study shows, however, the subjects' personality and communication factor have the most significant causal relationship to Internet addiction. In other word, the Internet addiction has been changing with the various factors including the factors drawn in this study, which are subjects' personality, accessibility to the Internet, psychology and communication factor. Therefore, Internet addiction should not be merely treated as the isolated problem of the Internet itself; rather it should be understood as various dimensions of society, economy, culture etc. Furthermore, some alternatives to deal with the Internet addiction should be found in various approaches.

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The Effect of Clothing Involvement and Internet Usage on Internet Shopping Attitude and Internet Purchase of Clothing Products (의복관여와 인터넷사용이 의류제품의 인터넷 쇼핑태도 및 인터넷 구매에 미치는 영향)

  • 황진숙
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.2
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    • pp.177-187
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    • 2003
  • The purpose of this study was to investigate the effects of clothing involvement and internet usage on internet shopping attitude and internet purchase of clothing products. The subjects used for the study were 210 male and 338 female college students. The clothing involvement consisted of pleasure/interest, symbolism/expression, and perceived risk factors. The internet usage consisted of information and entertainment uses. The internet shopping attitude had convenience and security factors. The results showed that there were positive relationships between clothing involvement factors and internet shopping attitude factors. Regarding the relationship between internet usage and internet shopping attitude, there was a positive relationship between internet information use and internet attitude for convenience while there was a positive relationship between internet entertainment use and internet attitude for security. According to clothing involvement and internet usage, the respondents were segmented by four groups. The results showed that these segmented groups were different in regard to internet shopping attitude, internet purchase, and demographics. For example, symbolishm/internet information use group considered internet shopping more convenient and purchased clothing more frequently through internet than did other groups. The implications of the study were discussed.

The study about apparel shopping behavior types of internet shopper (인터넷 쇼핑몰 이용자의 의류상품 쇼핑행동 유형 연구)

  • 김선숙;이은영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.9_10
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    • pp.1036-1047
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    • 2003
  • This study was carried out in the purpose of proposing internet marketing strategy which can make conversion rate higher through analysis of internet shopping behavior types. This study was executed in two stages; qualitative study, quantitative study. In the qualitative study, internet shopping behavior types were investigated through the In-depth interview and direct observation, and then in the quantitative study, differences of internet shopping behavior types according to consumer characteristics, product properties and shopping-mall types were examined. For qualitative study, 30 samples by focus sampling were inquired and for quantitative study, 334 data were collected through web survey. The results of this study are as follows: First, 7 Internet shopping behavior types of apparel were found through the qualitative study: cautious purchase by price comparison, searching purchase, special low price purchase, impulse purchase, prepurchase deliberation, information accumulation, recreation-oriented. Second, in relation to consumer characteristics, consumers that have many internet purchase experiences showed goal-directed behavior more and female did more special low price purchase behavior and impulse purchase behavior than male. Third, according to product properties, high price product led more cautious purchase by price comparison & prepurchase deliberation behavior and fashionable product led more information-searching behavior. In the case of low price and fashionable products, impulse purchase behaviors were showed more. Forth, according to Internet shopping mall types, category killer shopping mall visitors showed information search behavior, recreation-oriented behavior more.

The Characteristics of Internet Addiction Subtypes and the Effects of Internet Addiction in College Students (대학생의 인터넷중독유형에 따른 특성과 인터넷중독의 영향)

  • 이현아
    • Journal of the Korean Home Economics Association
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    • v.42 no.3
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    • pp.27-49
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    • 2004
  • The abuse of the internet creates the problem of ′Internet Addiction′ in the lives of college students. The purpose of this study is to investigate the characteristics and effects of ′Internet Addiction′ in college students. Data was gathered by in-depth interviews with 13 college students who use the internet addictively. The internet addictive group was divided into three subtypes:internet game addicts, personal relation addicts and majors in computer science. There were many characteristic differences among the internet addict subtypes in internet use, and psycho-social traits, such as self-efficacy, impulsiveness, and time management ability. The effects of "Internet Addiction" in the lives of college students were divided into five categories: emotional problems, physical problems, family relationship problems, friendship problems, and schoolwork problems. This study suggests some implications on developing programs for managing and schoolwork problems. This study suggests some implications on developing programs for managing and preventing "Internet Addiction."

Internet Access and Use among Students of Physical Education: A Study of Kurukshetra University, Kurukshetra

  • Kumar, Rajender
    • Journal of Information Science Theory and Practice
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    • v.2 no.2
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    • pp.59-68
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    • 2014
  • This paper depicts a study conducted on the behavior of physical education students towards Internet usage at Kurukshetra University, Kurukshetra. Specially, the study aims to know the purposes for use of Internet resources and services, frequency of use, places and means of use, student's satisfaction level toward the Internet, and problems faced while using the Internet. A survey was carried out with a sample of 100 physical education students of Kurukshetra University and the response rate was 88%. A well-designed questionnaire was distributed to the students' sample. Amazingly, the results of the study reveal that usage of the Internet in research and education was not favored, whereas email, chatting, and sports websites were commonly used among students. The study also found that too much information on the Internet, slow access speeds, and finding relevant information were the main problems in using the Internet.

Informativeness and Consumer Misleading Potentialities on the Internet Shopping Mall Sites -The Study of Comparison between On-line Market Place and Integrated Internet Stores- (인터넷 쇼핑몰 사이트에서의 정보성과 소비자 오도가능성 - 온라인 마켓 플레이스와 인터넷 종합쇼핑몰의 비교 -)

  • Kim, So-Ra
    • Journal of Families and Better Life
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    • v.26 no.1
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    • pp.15-29
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    • 2008
  • The study examined the characteristics of internet shopping mall sites including on-line market places and integrated internet stores from a perspective of consumer protection. Specifically, the study investigated 1) whether sufficient information is provided on the internet shopping mall sites, 2) whether shopping mall sites abide by internet advertising principles, and 3) specific examples of consumer misleading potentialities from internet shopping sites. Further, on-line market places and integrated internet stores were compared based on their informativeness and potential consumer misleading factors. Total 50 shopping mall sites were analyzed for examining the types of information provided and consumer misleading factors. To verify study questions, descriptive statistics were used. For comparison between on-line market places and integrated internet stores, Chi-square test and independent-sample t-test were employed. The results of this study were as the following: First, not a few of the internet shopping mall sites did not provided important information such as safety and warrantees. Second, important disclosures were not noticeable on the web pages and distracting factors were frequently used. Third, integrated internet stores were desirable compared to on-line marketplaces based on informativeness and consumer misleading potentialities. As the result of this study, internet shopping malls need to advised to provide sufficient information and reduce potential misleading factors.

Comparative Analysis of Levels of Internet Usage and Developments in Companies among Korea, U-S., and Japan (한, 미, 일 3국 기업의 인터넷 활용단계 및 발전모델연구 - 시계열 분석을 중심으로 -)

  • 서영호;채영일;이현수
    • Journal of Korean Society for Quality Management
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    • v.30 no.1
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    • pp.47-60
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    • 2002
  • Recently, the range of using Internet in business is expanding rapidly. And through Internet, companies are strengthening both their internal efficiency and their external competitive advantage in the market. In recent years, building and managing companies' web sites are becoming unavoidable tasks in business. Such a trend is becoming more imperative in business over the world. There is a great deal of research in progress to study the cases of companies with increasing performance from the use of their Internet web sites. But it is considered that there has not been enough of study in the area of levels of Internet application in business especially in strategic areas and application levels among countries. This research is in the same line of the research that was carried out on such topics in 1999. study in 1999 showed that there are significant differences in the usage levels of Internet in business between countries with long history of using Internet and those who are not. The 1999 study also suggested the model on development stages of Internet usage in business. This study is the continuation of the 1999 research and used two years of data to compare and analyze the trend of the Internet development stages in leading corporations in Korea, U.S.A., and Japan. This study found that there have been significant developments in the ability to use Internet in business in three countries. The differences in Internet usage level in each stage among different countries are compared and analyzed in this study.

The Study on Service Model and Case Study of Internet Bank (인터넷 뱅킹의 사례분석을 통한 서비스모델 구현에 관한 연구)

  • Lee, Je-Hong
    • The Journal of Information Technology
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    • v.5 no.3
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    • pp.97-119
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    • 2002
  • It is Study Service Model for Case Study of Internet Bank. With most major full service banks having launched transactional Internet banking, attention is shifting to the realities of managing the Internet channel as a profitable component of an overall delivery strategy. In addition to examining Case Study and Internet Bank Model. Services of Internet Banking available through the Internet are as follows. 1. credit card loans, personal loans. 2. high-yield financial products. 3. insurance products. 4. securities products. 5. Case study of Foreign Internet Banking(ING, BNP, HSNC, City Bank). The study reviewed fields, including financial services, customer service, Website formation and design, convenience of use and system safety, Internet Banking Model, and many related areas. Internet Banking earned high marks in most fields. This Study review focuses on the following: Understanding and meeting consumer expectations for us ability, site performance and functionality. Integrating the Internet channel into overall marketing, product delivery and customer service strategies. Strategies to increase customer satisfaction with Internet Banking and to attract new Internet bankers. therefore this study review activity model concretion of Internet Banking Model and Case Study.

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