• Title/Summary/Keyword: integrated strategy

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A Study on Product-Customer Group Formation Using Neural Networks for CRM (고객관계관리에서 신경망을 이용한 제품-고객군의 형성에 관한 연구)

  • Hwang, In-Soo
    • Asia pacific journal of information systems
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    • v.11 no.4
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    • pp.27-41
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    • 2001
  • CRM is at the core of any customer-focused business strategy and includes the people, processes, and technology questions associated with marketing, sales, and service. In today's hyper-competitive world, organizations looking to implement successful CRM strategies need to focus on a common view of the customer using integrated information systems and contact center implementations that allow the customer to communicate via any desired communication channel. A CRM solution contains a number of sophisticated tools that enable to extract detailed information about customers. This information can be used to gain a better understanding of customers. From this we can determine trends, and so refine business toward customers' needs and target new products to particular customer groups. This paper presents an approach for forming the product-customer groups using neural networks for customer relationship management. The Carpenter-Grossberg's neural network, which has been used for manufacturing cell formation in group technology, is modified and applied for product-customer group formation. As a result of numerical experiments, it is also useful for more complex problems in which customers have different preferences for each product.

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An Empirical Study on the Customer Loyalty in the Shopping Mall Industry in Korea (인터넷 쇼핑환경에서의 고객충성도에 영향을 미치는 요인에 관한 연구: 국내 인터넷 쇼핑몰 산업을 중심으로)

  • An, Joon-M.;Lee, Kuk-Hie
    • Asia pacific journal of information systems
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    • v.11 no.4
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    • pp.135-153
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    • 2001
  • Internet business is transforming the current structure and way of shopping behaviors. As a frontier area of internet business, internet shopping mall industry is influenced by this trend. In this shopping situation, shopping objects and information on the object are separated, which makes consumers to decide on the contents and marketing function offered by the shopping mall. This study proposes an integrated model including the influencing factors on customer royalty in Internet shopping environments. Eight hypotheses are proposed based on previous research in Internet marketing and information systems. The results are quite supporting the model and hypotheses. The contents structure, marketing activities, and customer satisfaction in the internet shopping environment influence shopping experience, next purchases and reference to other people. The proposed model and empirical results would contribute to setting up strategy of Internet shopping mall industry, and also to future research in information systems and Internet marketing.

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Learning and Classification in the Extensional Object Model (확장개체모델에서의 학습과 계층파악)

  • Kim, Yong-Jae;An, Joon-M.;Lee, Seok-Jun
    • Asia pacific journal of information systems
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    • v.17 no.1
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    • pp.33-58
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    • 2007
  • Quiet often, an organization tries to grapple with inconsistent and partial information to generate relevant information to support decision making and action. As such, an organization scans the environment interprets scanned data, executes actions, and learns from feedback of actions, which boils down to computational interpretations and learning in terms of machine learning, statistics, and database. The ExOM proposed in this paper is geared to facilitate such knowledge discovery found in large databases in a most flexible manner. It supports a broad range of learning and classification styles and integrates them with traditional database functions. The learning and classification components of the ExOM are tightly integrated so that learning and classification of objects is less burdensome to ordinary users. A brief sketch of a strategy as to the expressiveness of terminological language is followed by a description of prototype implementation of the learning and classification components of the ExOM.

A Strategy for Integrated Target Recognition and High Quality Compression (목표물 탐지를 고려한 통합 이미지 압축에 관한 연구)

  • 남진우
    • Proceedings of the Korea Institute of Convergence Signal Processing
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    • 2000.08a
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    • pp.257-260
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    • 2000
  • In modern battlefield situation, radar and infrared sensors may be located on aircraft having limited computational resources available for real-time computer processing. Hence sensor images are transmitted typically to central stations for processing and automatic target recognition/detection. Owing to the limited bandwidth channels that are typically available between the aircraft and processing stations, images are compressed prior to transmission to facilitate rapid transfer. In this paper we examine the problem of compressing sensor data for transmission, given that target recognition is the end goal. Performance result shows that the front-end target recognition system achieves a relatively high level of performance as well as a high compression ratio.

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A Study on the Restoration Algorithm For Multi-Outage Areas in distribution system (광역고장을 고려한 정전 복구 알고리즘 연구)

  • Jung Jin Soo;Moon Hyun Kyung;Lim Seong Il;Lee Seung Jae
    • Proceedings of the KIEE Conference
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    • summer
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    • pp.381-383
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    • 2004
  • This paper presents for service restoration Abstract -in electric power distribution systems. The aim of the service restoration is an emergency control in distribution system to restore out-of service areas as soon as possible when a fault occurs in distribution system. For this reason, this paper presents a new service restoration strategy for multi-outage areas. Proposed algorithm consists of two methods. One is individual restoration scheme, the other one is integrated restoration scheme. The former determines restoration order of outage areas based on restoration index. If the former method can not generate a feasible restoration plan, the latter would try to find new configuration without overloaded section through tie exchange method.

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A Review on Cooling Technologies for Micro and Miniature Devices and Systems

  • Yoon, Jae-Sung;Choi, Jong-Won;Kim, Min-Soo
    • International Journal of Air-Conditioning and Refrigeration
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    • v.15 no.2
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    • pp.70-77
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    • 2007
  • As electric and mechanical devices have been miniaturized and highly integrated, heat generation per unit volume has been greatly increased. Therefore, effective cooling methods for micro and miniature systems have emerged as critical issues nowadays and a lot of studies have been carried out to find an optimum cooling strategy. This paper reviews recent researches on the cooling technologies which are mainly based on micro-fabrication processes. Design, development, experiments and numerical analysis of various cooling devices are discussed and their characteristics, problems and advantages are compared.

Multi-domain Dialog Framework using Domain Switching Strategy (영역 전환 전략을 사용한 다 영역 대화 프레임워크)

  • Choi, Wonseok;Kang, Sangwoo;Seo, Jungyun
    • Annual Conference on Human and Language Technology
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    • 2010.10a
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    • pp.152-154
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    • 2010
  • 다 영역 대화 시스템 개발에서는 영역 확장이 쉬워야 하며 처리하는 대화 영역이 늘어나더라도 대화 과정에서 사용자 편의성을 유지해야 하는 점이 중요하다. 본 논문에서는 이런 특성을 가지는 다 영역 대화 시스템을 작성하기 위한 프레임워크를 제안한다. 이 프레임워크는 공통의 인터페이스를 구현하는 영역 전문가(Domain Expert) 기반으로 동작하므로 영역 확장이 용이하다. 또한 진행 중이던 대화를 종료하지 않은 채 타 대화 영역으로 이동하는 영역 전환(Domain Switching) 현상은 다 영역 대화를 복잡하게 만드는 주요한 원인 중 하나로써 이를 효과적으로 관리할 수 있는 영역 전환 전략을 사용하여 사용자 편의성을 확보하였다.

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ESTABLISHMENT OF A SEVERE ACCIDENT MITIGATION STRATEGY FOR AN SBO AT WOLSONG UNIT 1 NUCLEAR POWER PLANT

  • Kim, Sungmin;Kim, Dongha
    • Nuclear Engineering and Technology
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    • v.45 no.4
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    • pp.459-468
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    • 2013
  • During a station blackout (SBO), the initiating event is a loss of Class IV and Class III power, causing the loss of the pumps, used in systems such as the primary heat transporting system (PHTS), moderator cooling, shield cooling, steam generator feed water, and re-circulating cooling water. The reference case of the SBO case does not credit any of these active heat sinks, but only relies on the passive heat sinks, particularly the initial water inventories of the PHTS, moderator, steam generator secondary side, end shields, and reactor vault. The reference analysis is followed by a series of sensitivity cases assuming certain system availabilities, in order to assess their mitigating effects. This paper also establishes the strategies to mitigate SBO accidents. Current studies and strategies use the computer code of the Integrated Severe Accident Analysis Code (ISAAC) for Wolsong plants. The analysis results demonstrate that appropriate strategies to mitigate SBO accidents are established and, in addition, the symptoms of the SBO processes are understood.

A Study on the Development of Global Leadership Program Model

  • Park, Eunsook
    • International Journal of Contents
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    • v.15 no.1
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    • pp.58-63
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    • 2019
  • The objective of this study was to explore a specific method and strategy for 'Global Leadership Program Model' in order to enhance global leadership, which will emphasize the aspect of open mind and attitude toward diversity, cross-culture, communication, and global manner. This research explored the concept and characteristics of global leadership and competency based education, and analyzed effectiveness of satisfaction and participation on global leadership programs implemented in K University and analyzed the learners' recognition on the experience. Also, the research integrated the values of global leadership with the strategies of competency-based education, and finally developed 'Global Leadership Program Model'. As a result, 'Global Leadership Program Model' might be able to help students use knowledge and skill in various contexts, and serve in the community with responsibility. It is expected that students could be facilitated to perform task and role communicating with others, and they might know exactly what learning outcome they are required to establish and what standard is used to evaluate the performance, so that this environment might motivate them and encourage them to follow the learning process more effectively.

Design and Implementation of Road Construction Risk Management System based on LPWA and Bluetooth Beacon

  • Lee, Seung-Soo;Kim, Yun-cheol;Jee, Sung-Hyun
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.12
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    • pp.145-151
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    • 2018
  • While commercialization of IoT technologies in the safety management sector is being promoted in terms of industrial safety of large indoor businesses, implementing a system for risk management of small outdoor work sites with frequent site movements is not actively implemented. In this paper, we propose an efficient dynamic workload balancing strategy which combined low-power, wide-bandwidth (LPWA) communication and low-power Bluetooth (BLE) communication technologies to support customized risk management alarm systems for each individual (driver/operator/manager). This study was designed to enable long-term low-power collection and transmission of traffic information in outdoor environment, as well as to implement an integrated real-time safety management system that notifies a whole field worker who does not carry a separate smart device in advance. Performance assessments of the system, including risk alerts to drivers and workers via Bluetooth communication, the speed at which critical text messages are received, and the operation of warning/lighting lamps are all well suited to field application.