• 제목/요약/키워드: information needs analysis

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Big Data Analytics for Social Responsibility of ESG: The Perspective of the Transport for Person with Disabilities (ESG 사회적책임 제고를 위한 빅데이터 분석: 장애인 콜택시 운영 효율성 관점)

  • Seo, Chang Gab;Kim, Jong Ki;Jung, Dae Hyun
    • The Journal of Information Systems
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    • v.32 no.2
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    • pp.137-152
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    • 2023
  • Purpose The purpose of this study is to analyze big data related to DURIBAL from the operation of taxis reserved for the disabled to identify the issues and suggest solutions. ESG management should be translated into "environmental factors, social responsibilities, and transparent management." Therefore, the current study used Big Data analysis to analyze the factors affecting the standby of taxis reserved for the disabled and relevant problems for implications on convenience of social weak. Design/methodology/approach The analysis method used R, Excel, Power BI, QGIS, and SPSS. We proposed several suggestions included problems with managing cancellation data, minimization of dark data, needs to develop an integrated database for scattered data, and system upgrades for additional analysis. Findings The results showed that the total duration of standby was 34 minutes 29 seconds. The reasons for cancellation data were mostly use of other modes of transportation or delayed arrival. The study suggests development of an integrated database for scattered data. Finally, follow-up studies may discuss government-initiated big data analysis to comparatively analyze the use of taxis reserved for the disabled nationwide for new social value.

A Study on User Perception of Tourism Platform Using Big Data

  • Se-won Jeon;Sung-Woo Park;Youn Ju Ahn;Gi-Hwan Ryu
    • International journal of advanced smart convergence
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    • v.13 no.1
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    • pp.108-113
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    • 2024
  • The purpose of this study is to analyze user perceptions of tourism platforms through big data. Data were collected from Naver, Daum, and Google as big data analysis channels. Using semantic network analysis with the keyword 'tourism platform,' a total of 29,265 words were collected. The collection period was set for two years, from August 31, 2021, to August 31, 2023. Keywords were analyzed for connected networks using TexTom and Ucinet programs for social network analysis. Keywords perceived by tourism platform users include 'travel,' 'diverse,' 'online,' 'service,' 'tourists,' 'reservation,' 'provision,' and 'region.' CONCOR analysis revealed four groups: 'platform information,' 'tourism information and products,' 'activation strategies for tourism platforms,' and 'tourism destination market.' This study aims to expand and activate services that meet the needs and preferences of users in the tourism field, as well as platforms tailored to the changing market, based on user perception, current status, and trend data on tourism platforms.

A Study on Marketing Mix Strategy in Website of Sportswear Brands (스포츠웨어 브랜드웹사이트의 마케팅 믹스전략)

  • Rha, Soo-Im;Lee, Min-Gyung
    • Journal of the Korea Fashion and Costume Design Association
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    • v.9 no.2
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    • pp.155-166
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    • 2007
  • The purpose of the research is to provide the operation plans of internet marketing for effective application as marketing tools by analyzing the application status of marketing mix through the 30 websites of sportswear brands. Firstly, a study on the marketing mix strategy of sportswear brands presents that most brands put a high priority on promotion strategy by achieving online marketing. Secondly, compared with the other company brands which have online shopping mall, the website of sportswear brands consists of centered brand image. Therefore, based on the analysis about the variety of products and merchandise picture in each item and detailed information offer of neo-products introduction, marketing mix is insufficient in the website of sportswear and the price strategy has the least information. After website of sportswear brands is connected with online-shopping mall, guidance for its price and product is performed mainly. Consequently the sales promotion strategy of price needs development through the incentive and discount price. Promotion strategy occupies more parts than any other strategy. Especially, it allows a high proportion of the variety of events and information for the customer services. Also it needs to improve its bulletin board and Q&A board on the website for better communication with customers. Furthermore distribution strategy focuses on information such as location, contact numbers and address of the online shopping mall. Although online shopping mall has its own advantage which is marketing on the internet, it is not yet in progress.

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Direction of Program Development for Supporting U-turn Farmers' Rural Settlement (귀농자들의 농촌정착지원을 위한 프로그램 개발 방향)

  • Kim, Sung-Soo;Cheong, Ji-Woong;Lim, Hyung-Baek;Koh, Woon-Mee;Kim, Jung-Tae;Lee, Sung
    • Journal of Agricultural Extension & Community Development
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    • v.11 no.1
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    • pp.53-65
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    • 2004
  • The purposes for this study was to provide information for developing educational programs for U-turn farmers' based on their needs on rural settlement. Special objectives of the study were; 1) to survey the general characteristics of U-turn farmers including motives. preparation, and education, 2) to investigate problems and difficulties of the U-turn farmers in rural settlement 3) to identify the reasons for success and failure in U-turn filming, and 4) to provide information in developing programs for U-turn farmers. Data for the study were collected from 526 U-turn farmers throughout the country, and after data cleaning, 494 questionnaires were used for data analysis. Based on the results of this study, the following were recommended for further development of U-turn farming programs; 1) to facilitate and expand continuous surveys on the motives. preparation, education and information for U-turn farmers will be neceassary to update the important and current information on U-turn farming. 2) Further examination of the problems and difficulties of U-turn farmers would be necessary to develop appropriate policies and educational programs for U-turn farming. 3) continuous investigations on the reasons for success and failure of U-turn farming would be necessary to develop appropriate apicultural policies. 4) for more effective educational programs for U-turn farmers. selection of educators, institution, curricular and timing etc. Should be carefully designed to meet the practical needs of the U-turn farmers. 5) more research activities should be encouraged to improve program development and implementation of U-turn farming.

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Multi-Modal Based Malware Similarity Estimation Method (멀티모달 기반 악성코드 유사도 계산 기법)

  • Yoo, Jeong Do;Kim, Taekyu;Kim, In-sung;Kim, Huy Kang
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.29 no.2
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    • pp.347-363
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    • 2019
  • Malware has its own unique behavior characteristics, like DNA for living things. To respond APT (Advanced Persistent Threat) attacks in advance, it needs to extract behavioral characteristics from malware. To this end, it needs to do classification for each malware based on its behavioral similarity. In this paper, various similarity of Windows malware is estimated; and based on these similarity values, malware's family is predicted. The similarity measures used in this paper are as follows: 'TF-IDF cosine similarity', 'Nilsimsa similarity', 'malware function cosine similarity' and 'Jaccard similarity'. As a result, we find the prediction rate for each similarity measure is widely different. Although, there is no similarity measure which can be applied to malware classification with high accuracy, this result can be helpful to select a similarity measure to classify specific malware family.

Technology of Decision-Making Support Regarding the Possibility of Donation and Transplantation Considering Civil Law

  • Hnatchuk, Yelyzaveta;Hovorushchenko, Tetiana;Drapak, Georgii;Kysil, Tetiana
    • International Journal of Computer Science & Network Security
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    • v.22 no.9
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    • pp.307-315
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    • 2022
  • The review of known decision-making support systems and technologies regarding the possibility of donation and transplantation showed that currently there are no systems and technologies of decision-making support regarding the possibility of donation and transplantation considering civil law. The paper models the decision-making support process regarding the possibility of donation and transplantation, which is a theoretical basis for the development of rules, methods and technology of decision-making support regarding the possibility of donation and transplantation considering civil law. The paper also developed the technology of decision-making support regarding the possibility of donation and transplantation considering civil law as a component of the Unified State Information System for Organ and Tissue Transplantation, which automatically and free of charge determines the possibility/impossibility of donation and transplantation. In the case of the possibility of donation, the admissible type of donation is also determined - over-life or after-life donation - and data about potential donor is entered in the relevant Donor Register. In the case of the possibility of transplantation, if the recipient needs a transplant of one of the paired organs or a part of the organ/tissue, then data about potential recipient are entered in the Transplantation List from both over-life and after-life donor, otherwise, if the recipient needs a transplant of a non-paired organ or both paired organs, then data about potential recipient are entered only in the Transplantation List from after-life donor.

A Study on Health Information Websites for Migrant Marriage Women (결혼이주여성 대상 건강정보 웹사이트 분석)

  • Chang, Durk Hyun;Koo, Bon Jin
    • Journal of the Korean Society for Library and Information Science
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    • v.50 no.4
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    • pp.77-96
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    • 2016
  • This study attempts to suggest effective structures and contents of health-related information websites for migrant marriage women in Korea. Emphasis was put on the strategy to provide them with quality health information service through the internet websites. Specifically, this study surveys major issues, problems, and solutions related to collecting, organizing and serving health related information on internet websites. It is based on the analysis to the needs of and the barriers to access health information on such internet websites. For this, the study collected data from 6 websites and analyzed the menu structure, contents, and the presentation of information. It is expected that the results of the study will provide multicultural agencies with primary data to construct a web-based health information service programs for migrant marriage women.

Survey of Automatic Query Expansion for Arabic Text Retrieval

  • Farhan, Yasir Hadi;Noah, Shahrul Azman Mohd;Mohd, Masnizah
    • Journal of Information Science Theory and Practice
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    • v.8 no.4
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    • pp.67-86
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    • 2020
  • Information need has been one of the main motivations for a person using a search engine. Queries can represent very different information needs. Ironically, a query can be a poor representation of the information need because the user can find it difficult to express the information need. Query Expansion (QE) is being popularly used to address this limitation. While QE can be considered as a language-independent technique, recent findings have shown that in certain cases, language plays an important role. Arabic is a language with a particularly large vocabulary rich in words with synonymous shades of meaning and has high morphological complexity. This paper, therefore, provides a review on QE for Arabic information retrieval, the intention being to identify the recent state-of-the-art of this burgeoning area. In this review, we primarily discuss statistical QE approaches that include document analysis, search, browse log analyses, and web knowledge analyses, in addition to the semantic QE approaches, which use semantic knowledge structures to extract meaningful word relationships. Finally, our conclusion is that QE regarding the Arabic language is subjected to additional investigation and research due to the intricate nature of this language.

A Study on the Establishment of CDE Workflow and Information Container System for the Development of a Korean Common Data Environment (CDE) Based on ISO 19650 (ISO 19650 기반의 한국형 공통데이터환경(CDE) 개발을 위한 CDE 워크플로우와 정보컨테이너 체계 수립 연구)

  • Lee, Il-Gon;Kim, Hyun-Min;An, Joon-Sang;Choi, Jae-Woong
    • Journal of KIBIM
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    • v.13 no.4
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    • pp.74-84
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    • 2023
  • Modern construction projects have stakeholders from various construction fields, highlighting the importance of efficient information sharing and collaboration. The expanding scope of Building Information Modeling (BIM), particularly in the domestic construction sector, necessitates a Common Data Environment (CDE). However, applying foreign commercial CDE solutions within the domestic context is challenging due to the difficulty of aligning them with the unique organizational structures and characteristics prevalent in the country. Furthermore, the information review and approval processes specified by ISO 19650 often fail to harmonize adequately with the domestic design procedures, limiting the full utilization of CDE advantages. This study endeavors to develop a Korean CDE collaborative platform based on ISO 19650, with a focus on adapting workflows and information container systems to the domestic context. Building upon the requirements of ISO 19650-based CDE workflows and information containers, this research involves an in-depth analysis of information generation, sharing, review, and approval processes within domestic design organizations, offering tailored CDE workflows and information container systems that align with the specific needs of the Korean construction industry.

Service System of Social Network with CRM Application (CRM 어플리케이션에서의 소셜 네트웍의 서비스 시스템)

  • Mohan, Subaji;Upadhyaya, Bipin;Choi, Eun-Mi
    • Information Systems Review
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    • v.12 no.1
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    • pp.1-22
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    • 2010
  • Demands onenterprise applications are changing drastically in terms of service and value. Currently enterprises have started to view these applications as service systems, as they combine technology with organizational networks designed to deliver services that satisfy the needs of customers and marketing operations. Social networking is playing a crucial role in this direction and provides organizations with the critical data that enable to build strong relationships with their customers and partners. Enterprises have started using this concept, by integrating social networking services with their enterprise applications such as CRM. In this paper, we combine an open source social networking engine with a CRM (Customer Relationship Management) application to constitute a social CRM system. This can bring the customers closer to the enterprise and facilitate better communication with them. Social Networking Analysis constructs were used to analyze the effectiveness of service system. In the current competitive and economically challenging conditions, salespeople needs to quickly and effectively establish meaningful communication with customers. Our approach can address this issue, by handling the changing customer demands in minimal time, and increases service quality and business value.