• Title/Summary/Keyword: information expression

Search Result 3,009, Processing Time 0.031 seconds

A Study on the Women Image Expressions of Cosmetic Advertisements through the Digital Media

  • Han, Chung-Ah
    • Journal of Fashion Business
    • /
    • v.8 no.3
    • /
    • pp.70-83
    • /
    • 2004
  • The female image has been changed incessantly with age and has been eminently represented in cosmetic advertisement. The female images are changed from the classical images to the active and professional images with the historical current of cyber, digital, and fusion. These changes in the expression of female image are largely due to the spread of post-modernism, feminism, de-construction (Kim, 1994), digital information revolution, and increase of income. The female images in cosmetic advertisement have been expressed very variously with fashion, marketing target, and characteristics of articles. (Im, 1997) The cosmetic advertisements of pure and graceful images were popular in the past. But nowadays individual image, womanly image, and unchanged beautiful image are in vogue. Individual image is very popular in young generation with very short fashion period. Active career woman image represents passion and beauty with extension of women' social roles. Unchanged beautiful image in modern industrial pollution stands for the desire of keeping the beauty in youth. Brand is very important factor to consumers in purchasing. Brand is no larger the simple concept in the past, and accepted as reflection of the image, social status, service, and life-style(Lee, 1998) consumers are very favorable to foreign cosmetics with the increase of overseas travels and import. This phenomenon is considered as very natural, especially in young generation. To create a successful brand image, the harmony of quality, psychological preference, advertisement, and reasonable price are required. According to the questionnaire research implemented by the subject of college women students in five universities in Seoul, the majority of college women students purchase domestic cosmetic brands in cosmetic specialty stores and depend on the tips of acquaintances. Quality, skin-trouble, and brand are considered as special regards for purchasing. Especially, internet shopping in purchasing marks high growth rate and preference for foreign cosmetics is very ardent. It can be expected that the 21st century is the epoch of various small production different from the mass-production in the 20th century. Female image will be probably expressed with individual, emotional, and professional image in the media of digital, fusion, cyber, and technology culture. It can be said that the tendency of cosmetic purchasing in the future will be more focused on brand image and life style.

Linear Path Query Processing using Backward Label Path on XML Documents (역방향 레이블 경로를 이용한 XML 문서의 선형 경로 질의 처리)

  • Park, Chung-Hee;Koo, Heung-Seo;Lee, Sang-Joon
    • Journal of the Korean Institute of Intelligent Systems
    • /
    • v.17 no.6
    • /
    • pp.766-772
    • /
    • 2007
  • As XML is widely used, many researches on the XML storage and query processing have been done. But, previous works on path query processing have mainly focused on the storage and retrieval methods for a large XML document or XML documents had a same DTD. Those researches did not efficiently process partial match queries on the differently-structured document set. To resolve the problem, we suggested a new index structure using relational table. The method constructs the $B^+$-tree index using backward label paths instead of forward label paths used in previous researches for storing path information and allows for finding the label paths that match the partial match queries efficiently using it when process the queries.

A Graph Model and Analysis Algorithm for cDNA Microarray Image (cDNA 마이크로어레이 이미지를 위한 그래프 모델과 분석 알고리즘)

  • Jung, Ho-Youl;Hwang, Mi-Nyeong;Yu, Young-Jung;Cho, Hwan-Gue
    • Journal of KIISE:Computer Systems and Theory
    • /
    • v.29 no.7
    • /
    • pp.411-421
    • /
    • 2002
  • In this Paper we propose a new Image analysis algorithm for microarray processing and a method to locate the position of the grid cell using the topology of the grid spots. Microarray is a device which enables a parallel experiment of 10 to 100 thousands of test genes in order to measure the gene expression. Because of the huge data obtained by a experiment automated image analysis is needed. The final output of this microarray experiment is a set of 16-bit gray level image files which consist of grid-structured spots. In this paper we propose one algorithm which located the address of spots (spot indices) using graph structure from image data and a method which determines the precise location and shape of each spot by measuring the inclination of grid structure. Several experiments are given from real data sets.

A Study on Buying Behavior of Jeans in accordance with Clothes-shopping orientation - focused on high school students in Seoul - (의복쇼핑성향에 따른 진바지 구매행동 연구 -서울지역 고등학생을 중심으로-)

  • 윤지현;서미아
    • Journal of the Korean Society of Costume
    • /
    • v.50 no.7
    • /
    • pp.219-233
    • /
    • 2000
  • This paper is designed to suggest marketing strategies suitable for each classified group by subdividing high school students, the new-generation consumers, by clothes-shopping orientation at jean markets and by identifying the demographic characteristics and the purchasing behavior of each classified group. The subjects consist of 644 high school students. female and male, in Seoul, who responded to my questionnaire research. In terms of the clothes-shopping orientation, pleasure shopping orientation, brand-based shopping orientation, fashion-oriented one, convenience-oriented one and economic one are in sequence. In light of the consumer group based on the factors of clothes-shopping tendencies, the convenience-oriented group ranks first, which is followed by pleasure shopping group, brand-based shopping group and economic one. The subjects turn out to have purchased jeans at time of necessity, The subjects are most liable to get information from their friends, which is followed by their shopping experiences and display. And they turn out to be little affected by family members, salespersons and the press. They regarded aesthetic standards as one of the most important standards, which are followed by size, fitting, personality expression and prices in order. On the other hand, they think little of such factors as friends and similarity. In terms of the standards to make a selection of shops, the respondents cite the quality of goods, the prices of jeans, and service. They didn't think much of the importance of the persuasion of those around them, the convenience of mass transportation facilities, and the approving rate of brands and so on. They resort to wholesale markets, department stores and low-pricing shops in sequence. They turn out not to be satisfied with product guarantees, and fashion. They relied on aggressive approaches like exchanges and refund in case they were dissatisfied with jeans.

  • PDF

A Study on Clothing Design applying Quilt - focused on a butterfly motif - (누비를 응용한 의상디자인 연구 -나비 모티브를 중심으로 -)

  • 신혜원;김정혜
    • Journal of the Korean Society of Costume
    • /
    • v.50 no.7
    • /
    • pp.75-96
    • /
    • 2000
  • Modern clothing is approached in the level of art, and it becomes the means of expressing individuality in modern society uniformed by the development of information society. In this modern society, modern men need the recovery of humanity and expectations of handcrafted skills for the succession of tradition culture. Prior to expressing individuality, we should examine our traditional culture and combine it with western culture. Quit started to be used for practical purpose such as life items, but it is expanded to the fields of art. Used in dress and its ornaments design, quilt is often applied to the addition of aesthetic factors or cubic material feelings by transforming its warming effect. Hereby, this study has a purpose to create high value added modern dross and its ornaments design by expressing the modern clothing is approached in the level of art, and it becomes the means of expressing individuality roe-dimensional characteristics of quilt, and applying the color combination and the surface of butterfly wings to dress and its ornaments design. The following are the results of this study. 1. The concept of quilt started for practical purposes, but it is expanded to decoration in modern times, and it is confirmed that quilt can be variously applied to handcrafted modern design. 2. Quilt removes the plane character of textile and it riches the three-dimensional material of dress and its ornaments. Applying these characteristics, the expression of transparent wings were possible with 3 transparent layers of textile. 3. The spledid color of butterfly wings are expressed by coloring oganza and felt, and the various colors of felt showed rich color gradation. 4. The form and pattern of butterfly wings are applied as modeling form and line, and the transformation. repetition and expansion of unit forms determined the form of quilting lines. By designing the characteristics of back wings for the composition line of clothing, the form characteristics of a motif could be emphasized. 5. By using felt, oganza, Damdam yarn and ostritch feathers in expressing butterfly wings, the warm material of Linbun is felt, and the tip hair of wings are expressed by croche techniques using Damdam yarn.

  • PDF

AR Gardening system with an interactive learning companion (AR Gardening : 상호작용형 증강 에이전트 기반 증강 원예 체험 시스템)

  • Oh, Se-Jin;Woo, Woon-Tack
    • 한국HCI학회:학술대회논문집
    • /
    • 2008.02a
    • /
    • pp.168-173
    • /
    • 2008
  • Recently, many researchers have studied on agent-based edutainment systems to improve students' learning experience. In this paper, we present AR Gardening which makes users experience interactive flower gardening with a bluebird, a learning companion agent, squatting in an augmented picture. The proposed system augments the animated bluebird to support interactive edutainment experiences. The bluebird perceives users' actions as well as environmental situations. It then appraises situational information to provide participants with problem-solving guidelines. Moreover, the bluebird responds like a companion than an instructor through anthropomorphic expression. To demonstrate our work, we exhibited the implemented AR Gardening and reviewed participants' responses to the system. In this exhibition, we could find that the learning companion-like bluebird helped users experience how to properly grow the flower in our educational setting. Ultimately, we expect that an augmented peer learning agent is one of the key factors for developing effective edutainment applications.

  • PDF

A Study on Ball Joint Doll's Symbolism and Clothing Design (구체 관절 인형의 상징성과 인형 패션 디자인에 관한 연구)

  • Son Yi-Jeong;Lee Un-Young;Lee In-Seong
    • Journal of the Korean Society of Costume
    • /
    • v.56 no.7 s.106
    • /
    • pp.42-53
    • /
    • 2006
  • The purpose of this research is to study doll's symbolism representing our social culture and the characteristics of clothing design. The ball joint doll was selected, that are pretty much resembled to human body in terms of facial expression, body proportion, joint movement, etc. Results of research are summarized as follows: the ball joint doll is indicated a doll whose joints are free to move with a round shaped joint, which originated by Yochilya simon, who adopted German Hans Bellmer's method.'rho ball joint doll, first, there appeared state of human isolation due to the material civilization and industrial revolution, and trend of adhering to one's own world made human possess dolls. Second, according to the doll play became a representing play culture among Kidult culture, dolls, that are resembled with human being, were recognized as personalized objects. Third, along of expanding digital culture that makes easy to exchange information via Internet, so, ball joint doll market is growing fast, for which various levels of mania are being formed. Take a look at the doll fashion in modern society. In accordance to form of Look, it is largely categorized Young Casual look, Office look, Ethnic look and Military look. When take a look at design specialty, young casual look was presented as a comfortable silhouette and also made of elastic materials and expressed vivid bright tones. Office look image was expressed as a suit of jacket with skirt, and cotton wool polyester materials and acro-matic colors. Ethnic look was represented by Japanese traditional dress and Chinese traditional clothing. The Military look was generally emphasized army uniforms of straight silhouette and shoulder straps.

A Study on T-shirt Patterns as Communication and Its Design Application (티셔츠 문양의 커뮤니케이션 기능 및 이를 응용한 디자인 연구)

  • Kwak Seung-Hee;Choy Hyon-Sook
    • Journal of the Korean Society of Costume
    • /
    • v.56 no.7 s.106
    • /
    • pp.1-16
    • /
    • 2006
  • Clothing not only offers protection for the body and an aesthetic function but also accomplishes a communication role by delivering a message. And symbolic meanings of clothes deliver important information about the wearer. The T-shirt is one of the most popular items of clothing because of its simplicity and utility, In particular, T-shirt patterns, being simple forms, accomplish non-verbal communication directly by making possible the expression of an idea and showing the personality of the wearer. For these reasons, the T-shirt is becoming established as an Important item of clothing that shows one's personality and individuality in modern society. One purpose of this study is to confirm the communication function of fashion and understand that fashion plays an important symbolic role as a means of communication. Another purpose is to see how T-shirt patterns relate to human communication, through studying of widely accepted T-shirt in modern society. The final purpose is to develop a T-shirt design application based on this study and show how T-skirts contribute to expressing one's individuality and deliver ideas about society through clothing. The results of this study are as follows: 1. T-shirt patterns play a part in non-verbal communication. 2. T-shirt patterns have been variously expressed through conditions of society, culture and types of patterns, and formation techniques. 3. The communication function of T-shirt patterns have been classified to 5 categories; publicity, persuasion, solidarity, art, and fashion. 4 T-shirt design patterns were developed and produced. 5. T-shirt patterns could be useful ways to express individuality of oneself today.

A Study on the Characteristics of Modern Fashion Design for Digital Nomadic Culture (디지털 유목민 문화를 위한 현대 패션디자인의 특성 연구)

  • Kim, Jee-Hee
    • Fashion & Textile Research Journal
    • /
    • v.9 no.1
    • /
    • pp.6-14
    • /
    • 2007
  • The purpose of this study was to delve into what type of expression mode of fashion design could suit the life style of digital nomads, as the appearance of nomadic life style was concurrent with people's modified way of thinking and sociocultural changes in today's digital society. It's basically meant to define the roles of fashion design, which was discussed as a way of improving the quality of life as a sort of 'culture,' and to suggest some of the right directions for fashion design in the future. The culture of today's digital era is marked by a pursuit of high mobility and high speed, and by nomadic disposition that is built on flexible thinking. The kind of design that lets people carry nomadic things with them and thereby improve their mobility can satisfy their needs for mobility, and body-friendly design that functions as a device of information in itself can meet their needs for mobility as well. The leading example of the latter is a wearable computer, and wearable scientific technology will be taken to another level, thanks to the advance in digital technology. In the future, that will be more accessible to people in general, and subminiature digital equipment will gain popularity in fashion industry as part of textiles and clothing or as an accessory. And specific kinds of design will be widespread, including variable design, multi-functional design and modular design. The first serves as a tool to protect the human body and to facilitate the adaptability of it to the given circumstances, and the second is characterized by a superb physical and psychological protectability. The third lets wearers bring design to completion at their own option, owing to an increase in the number of open-minded people and the development of interactive media. All these types of design could be called a wearer-friendly, human-oriented design that is specifically appropriate for the digital age. Wearers can actively be involved in design process as productive consumers, which is expected to help increase opener practices in fashion design sector.

Word Problem with Figures Solving Ability and Error of Boys and Girls - with middle school 3rd grade students - (남녀학생들의 도형 문장제 해결 오류 및 해결력에 대한 비교 분석 - 중학교 3학년 대상으로 -)

  • Oh, Jeong-Yoon;Ro, Young-Soon
    • Journal of the Korean School Mathematics Society
    • /
    • v.10 no.3
    • /
    • pp.353-367
    • /
    • 2007
  • The purpose of this study was to examine what errors students made in solving word problems with figures and to compare the problem-solving abilities of boys and girls for each type of word problems with figures. It's basically meant to provide information on effective teaching-learning methods about world problems with figures that were given the greatest weight among different sorts of word problems. The findings of the study were as fellows: First, there was no difference between the boys and girls in the types of error they made. Both groups made the most errors due to a poor understanding of sentences, and they made the least errors of making the wrong expression. And the students who gave no answers outnumbered those who made errors. Second, as for problem-solving ability, the boys outperformed the girls in problem solving except variable problems. There was the greatest gap between the two in solving combining problems. Third, they made the average or higher achievement in solving the types of problems that were included much in the textbooks, and made the least achievement in relation to the types of problems that were handled least often in the textbooks.

  • PDF