• 제목/요약/키워드: importance-satisfaction

검색결과 2,049건 처리시간 0.024초

회귀모형과 AHP의 가중치에 대한 비교 연구: 대학생의 학교 만족도를 대상으로 (Comparison of Importance Weights for Regression Model and AHP: A Case of Students' Satisfaction with University)

  • 박종훈
    • 산업경영시스템학회지
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    • 제45권4호
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    • pp.118-126
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    • 2022
  • This study attempts a comparison between AHP(Analytic Hierarchy Process) in which the importance weight is structured by individual subjective values and regression model with importance weight based on statistical theory in determining the importance weight of casual model. The casual model is designed by for students' satisfaction with university, and SERVQUAL modeling methodology is applied to derive factors affecting students' satisfaction with university. By comparison of importance weights for regression model and AHP, the following characteristics are observed. 1) the lower the degree of satisfaction of the factor, the higher the importance weight of AHP, 2) the importance weight of AHP has tendency to decrease as the standard deviation(or p-value) increases. degree of decreases. the second sampling is conducted to double-check the above observations. This study empirically checks that the importance weight of AHP has a relationship with the mean and standard deviation(or p-value) of independence variables, but can not reveal how exactly the relationship is. Further research is needed to clarify the relationship with long-term perspective.

식초기반 소스에 대한 인식 및 만족도 분석: IPA기법을 중심으로 (Analysis of Perception and Satisfaction of Vinegar-Based Sauce: Focus on IPA Skills)

  • 진양호;권혁성;배세정
    • 한국식생활문화학회지
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    • 제31권5호
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    • pp.465-472
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    • 2016
  • The purpose of this study was to provide basic data for development of vinegar-based sauce and menu for foodservice institution and restaurant. To accomplish this, importance-performance analysis (IPA) was adopted as the major research method by analyzing the overall perception and characteristics of purchasing of vinegar-based sauce. A significant difference was detected in all items except package design for importance and satisfaction (p<0.01). Highest importance and satisfaction were determined for taste and convenience, respectively. Price and additive belonged to quadrant 2, where level of importance is low but satisfaction is high. Preference and satisfaction showed significant differences in all items (p<0.05). Meat and seafood belonged to quadrant 2 where level of importance is low but satisfaction is high. Developing a variety of vinegar-based sauces that meet consumers' well-being needs is needed.

IPA를 이용한 수산물 선택속성의 중요도-만족도 분석 : 가공정도에 따른 차이를 중심으로 (Study on the Importance and Satisfaction of Seafood Purchase Attributes by IPA - Focused on the process differences -)

  • 박정아
    • 수산경영론집
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    • 제49권2호
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    • pp.1-19
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    • 2018
  • This study was targeted on the non-processed, semi-processed, and full-processed seafood to investigate the consumers' importance and satisfaction levels of purchase attributes for each seafood product. The present study conducted a survey on 335 randomly chosen seafood consumers. Respondents' importance-satisfaction scores of purchase attributes were measured. The results were as follows. The importance of purchase attributes was significantly higher than the satisfaction on 21 out of 23 attributes, according to the non-processed, semi-processed, and full-processed seafood(p<0.05). Consumers regarded intrinsic attributes such as 'freshness' of products as very important when purchasing non-processed seafood, and their satisfaction was also high. On the other hand, for semi-processed and full-processed seafood, external attributes such as 'date of manufacture or expiration date' were considered as more important attributes to purchase them. Consumers also perceived that full-processed seafood was less in quantity and more expensive than non-processed and semi-processed ones. In case of semi-processed seafood, the difference of importance-satisfaction score for 'taste' was large, and it was considered the taste should be improved according to consumers' taste.

의료서비스에 대한 서비스 부문별 중요도와 만족도에 관한연구 (A Study on the Degree of Importance of Medical Service Sector and Consumer Satisfaction of Service Quality)

  • 이상협
    • 가정과삶의질연구
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    • 제15권1호
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    • pp.129-146
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    • 1997
  • The purpose of this paper was to discover the importance and degree of satisfaction toward medical service perceived by clients and analize some characteristics and any siginificant difference by deomographic and social variables. In addition the subjects were divided into groups(i. e. satisfied and dissatisfied groups) and tested significant difference between two groups, The results can be summerized as follows: 1,. While the importance of over attributes of medical services percevied by customs was higher the degree of satisfaction was relatively low. 2. According to our analysis the degree of satisfaction toward hospital facilities and staff appeared to have relatively have relatively heavy weights compared to total satisfaction scores. 3. As far customers' quality evaluation about medical service is concerned the importance and degree of satisfaction could not be discriminated by demographic variables except education and income level. 4. The discrepancy of satisfaction s ore between satisfied and dissatisfied group was the highest in hospital facilities compared to other three sectors.

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시지각적 분석을 통한 가로경관개선사업 평가에 관한 연구 - 부산시 광복로를 대상으로 - (A Study on the Evaluation for the Improvement of Streetscape through Analysis of Visual and Perceptual Characteristics - Focused on the Gwangbok Street, Busan -)

  • 양재혁;이강희
    • KIEAE Journal
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    • 제9권3호
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    • pp.37-46
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    • 2009
  • This study conducted an evaluation of the streetscape improvement project of the Gwangbok Street through analysis of visual and perceptual characteristics by comparing selected pictures of streetscape before and after the project. This work has conducted an analysis of the environmental factors which influence subjects' satisfaction degrees including physical street equipments and street view factors which are main contents of this project. Using a satisfaction analysis and factor analysis, each factor's significance was verified quantitatively. As a result of the analysis, physical components of the streetscape were classified into 4 types according to project's effectiveness and improvement priorities. These 4 types include (1) Components for maintenance because of higher satisfaction and higher importance, (2) Components for improvement because of lower satisfaction and higher importance, (3) Components for good business fruits because of higher satisfaction and lower importance, and (4) Components for unnecessity because of lower satisfaction and lower importance.

치과위생사의 수행업무의 중요성·업무에 대한 교육훈련의 필요도와 만족도 조사연구 (Importance of Job Tasks, Job Training Requirement and Work Satisfaction felt by Dental Hygienists)

  • 강용주
    • 한국치위생학회지
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    • 제5권1호
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    • pp.1-13
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    • 2005
  • The study aimed to estimate the importance of job tasks, job training requirement and work satisfaction felt by dental hygienists to help dental hygienists work efficiently and effectively. A total of 142 dental hygienists working in dental hospitals located in J participated in the study. A SPSS 10.10 for Windows was used for statistical analysis. The statistical significance was defined as ${\alpha}$=.05. The results of the study are summarized as follows: 1. The mean score for the importance of job tasks was 4.09. The respondents considered dental clinic management and assistance to dentists the most important among their job descriptions showing the mean score of 4.44. The need for job training was 4.15 in average. The respondents wanted to have training on how to make a dental health insurance claim to receive payment other than any training with the mean score of 4.42. The work satisfaction of the respondents was 3.65 in average. The respondents were most satisfied with their work in dental assistance. 2. By the category of job tasks, the levels of importance of job tasks, job training requirement and work satisfaction were higher in plague removal with an ultrasonic scaler related to clinical oral prophylaxis, pit and fissure sealants related to preventive dental treatment and instruction in the correct usage of toothbrush related to public dental health education 3. In dealing with dental radiation machines, the radiation protection was considered the most important. While the training for periapical radiography was most needed, the respondents were satisfied with working in the same area. The levels of job importance, training requirement and work satisfaction were high in preventive dental care in the community performed in relation to the public dental health care. 4. In the dental health insurance claim category, the levels of importance of job task, training requirement and work satisfaction were higher in insurance claiming. The levels of job importance and training requirement were high in dental clinic management and assistance to dentists performed for preventive dental treatment. The work satisfaction was higher in maintaining medical chart records. The levels of job importance, training requirement and work satisfaction were higher in dental assistance in relation to dental protection. 5. There was significant relationship between the level of importance and work experience. Those with a longer period of work experience had higher levels of job importance in dental health insurance claim, dental clinic management and assistance to dentists and the overall task(pE0.05). 6. A significant relationship was observed between the need for job training in dental cleaning and preventive dental treatment and work experience. Those with more than 8 years of work experience demonstrated that job training is most needed(pE0.05). 7. The work satisfaction level was higher in the group with more than 8 years of work experience, compared with those in other work experience periods(pE0.05). 8. A positive correlation was seen between the level of importance and the need for job training among three variables.

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식생활교육 프로그램의 중요도-만족도 분석 - 서울·경기 식생활교육 프로그램 참여자를 중심으로 - (Importance-Satisfaction Analysis of a Dietary Life Education Program - Focusing on Dietary Life Education Program Participants in Seoul and Gyeonggi -)

  • 박숙현;정희선
    • 한국식품영양학회지
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    • 제31권2호
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    • pp.284-292
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    • 2018
  • This study was conducted to determine the elements that are required and that need improvement in the contents of dietary life education and the educational environment by analyzing the importance-satisfaction of a dietary life education program for dietary life education trainees. The results of the rank test for the satisfactory elements of dietary life education were in the order of competence of instructors, educational contents, time of education, educational environment and affordability of tuition. The importance-satisfaction analysis of the contents and construction of the dietary life education program showed that "suitable contents for the theme of the class", "contents and construction of practice class", "diversity of practice menu" and "diversity of educational contents" had high importance and satisfaction scores and therefore, could be maintained at their current levels. Meanwhile, "adequacy of class time" and "contents and construction of theory class" showed low importance and satisfaction scores, requiring a little effort. Whereas, "time and construction of group practice", "structure of textbook for class" and "duration of course and number of classes" showed relatively low satisfaction compared to importance, requiring major efforts for improvement. Similarly, analysis of the lecture element from dietary life education showed that "professional lecture by instructors", "lectures suitable for themes" and "lecture applicable in real life" had relatively low satisfaction compared to importance, requiring major efforts for improvement. In addition, analysis of the educational environment from dietary life education showed that "adequacy of lecture room space", "cooking equipment", "diversity of cooking utensils" and "sanitary condition of cooking utensils" also require major efforts for improvement. Therefore, dietary life education should not be executed with a simple delivery of knowledge but with both theory and practice classes to increase its application in real life, and active and specific efforts are required to nurture professional instructors and establish educational strategies.

일부지역 치과위생사의 예방치과처치 직무수행도, 직무중요도 및 직무만족도 분석 (Job performance, job importance, and job satisfaction in Preventive dental treatment of dental hygienists in some areas)

  • 김지영
    • 대한치위생과학회지
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    • 제2권1호
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    • pp.1-8
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    • 2019
  • The purpose of this study was to investigate the relationship between job performance, job importance and job satisfaction in dental hygienists' preventive dental treatment. The subjects in the questionnaire survey were 275 dental hygienists in the Mokpo from October 7 to October 14, 2016. Statistical analysis was performed using SPSS Ver. 18.0. According to the analysis of the job performance, and job importance of preventive dental care tasks, the total score of 3.35±0.60, 3.85±0.51, respectively. Job performance was highest in scaling (4.24±0.90), and lowest in oral microbiological examination (2.40±1.14). Job importance was highest in scaling (4.49±0.77), and lowest in oral microbiological examination(3.04±0.85). As a result of analyzing the job satisfaction of preventive dental care tasks, the overall average was 3.23±0.40 out of 5 points. Patient relationship was the highest (3.71±0.66), working environment 3.55±0.77, staff relation 3.48±0.63, dental organization 3.27±0.73, professional support 3.21±0.67 and prospect of career 3.13 ± 0.58. remuneration 2.80±0.58, and workload 2.68±0.57, respectively. The correlation coefficients were 0.263 (job performance and job satisfaction), 0.211 (job importance and job satisfaction), and 0.461 (job performance and job importance) statistically significantly. The results of this study suggest that the higher job performance and job importance in preventive dental treatment, the more job satisfaction. Therefore, it is necessary to expand the dental hygienist's preventive dental treatment tasks and provide educational support to do this. Also, it is necessary to develop an oral preventive management program to improve the professionalism of the dental hygienist and improve job satisfaction.

Kano 모델을 이용한 수정된 중요도-만족도 분석 (A modified Importance-Satisfaction analysis using Kano's model)

  • 송해근
    • 대한안전경영과학회지
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    • 제15권1호
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    • pp.241-248
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    • 2013
  • Importance-Performance Analysis(IPA) is a well-known methodology to find the area for improvement. However, the IPA uses different strategies depending on an attribute falls in either 'Concentrate', 'Keep up', 'Possible overkill', or Low priority' quadrant. Problems can occur when attributes locate near the demarcation lines. To solve this problem of IPA, I suggest a modified importance-satisfaction analysis which integrates the Slack(1994)'s diagonal approach and Kano's ASC(Jang et al., 2012) into Yang(2003)'s Importance-Satisfaction model. For this, I investigated 21 smartphone's quality attributes, which adopted from Song and Park(2012)'s study, and conducted a survey of 280 university students for the results of Kano' model and the importance and satisfaction of the quality attributes. The results show that the proposed model enables the business managers to prioritize the quality attributes for improvement through the interpretation on the continuous diagonal line using the Kano's questionnaire only, without acquiring any additional survey for importance of attributes. Accordingly, it is expected that the newly proposed method will diminish the limitation of the existing IPA. In addition, to test the validity of the ASC, this study conducts a comparative analysis between the Kano's ASC and Tontini(2007)'s method to determine the relative importance of quality attributes.

삶의 만족도에 미치는 개인 가치관의 영향력: 한국, 중국, 일본의 국가 비교를 중심으로 (The Effects of Personal Values on Life Satisfaction: Focusing on the Comparison between Korea, China, and Japan)

  • 정선영
    • 가정과삶의질연구
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    • 제35권1호
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    • pp.71-81
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    • 2017
  • This study examined the effects of personal values on the levels of life satisfaction among three Northeast Asian countries: Korea, China, and Japan. For this, it used data from the World Values Survey and adopted the value categories framed by Schwartz(2012). The mains findings are as follows. First, the Korean respondents showed the lowest levels of life satisfaction and the Japanese respondents showed the lowest levels of importance on each value. Second, the Korean and Chinese respondents who put more importance on the value of 'self-direction' showed higher levels of life satisfaction. Third, the Chinese and Japanese respondents who put more importance on the value of 'benevolence' showed higher levels of life satisfaction. Fourth, while the Chinese and Japanese respondents with a higher level of importance on the value of 'universalism' and 'tradition', respectively, showed higher levels of life satisfaction, the Korean respondents with a higher level of importance on the value of 'power' showed lower levels of life satisfaction. Based on the findings, it suggested the directions for future research.