• Title/Summary/Keyword: identity of city

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A Study on City Image Management for City Marketing - Quantitative Analysis to Derive Management Programs of City Image - (도시마케팅을 위한 도시이미지 관리방안 연구 - 도시이미지 관리 프로그램 도출을 위한 정량적 분석 -)

  • Byeon, Jae-Sang;Cho, Ye-Jee;Choi, Hyung-Seok;Kim, Song-Yi;Im, Seung-Bin
    • Journal of the Korean Institute of Landscape Architecture
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    • v.35 no.4
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    • pp.81-89
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    • 2007
  • Urban landscape represents a city's internal identity as well as external form. Therefore, urban landscape and image planning has to involve marketing strategies to deliver the economic growth and regional revitalization through recreating the environmental and cultural value of the city. This study intends to develop practical city image management programs as city marketing tools which consider opinions of local authorities, related experts, and residents. To achieve this purpose conjoint analysis was applied on three components which symbolically reflects features of assets and resources in Anseong. This study can be summarized as follows: 1. The first consideration for Lake Geumgwang is to develop farm experience Programs on waterside fields. 2. The rot consideration for Bauduki Festival is to make efforts for public relations(PR) to be able to merchandise festival-related goods and develop unique products. 3. The first consideration for Anseong Grapes is to build leisure-oriented theme parks for local farm products. This study is meaningful to develop the efficient and quantitative management method of city image for marketing. The integrated approach to the management programs to reflect opinions of local policies, experts and citizens is expected to become a useful foundation in studying city images and marketing.

A Study of Perception on the Use of 'Seoul Color' to Establish an Unique Urban Image of Seoul City among Design Practitioners (서울시 도시이미지 구축을 위한 서울시 제정 '서울색' 활용방안에 대한 디자인 실무자들의 의식 연구)

  • Lee, Jin-Young;Kim, Young-Joo
    • Korean Institute of Interior Design Journal
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    • v.18 no.6
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    • pp.166-175
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    • 2009
  • Many cities in developed countries are showing their unique urban image reflecting their own culture, history, and aesthetic tastes. Especially color, one of the major design elements, has greater impact than other visual factors to form an unique urban characteristic. Despite the long history and cultural background, Seoul as a capital city of Korea does not have been successful to show an unique city image with the perspective of color. As a leading city of design, Seoul is trying to make its own urban identity through the symbolic environmental color, 'Seoul Color'. The purpose of this study is to identify the perception on the Seoul Color established by Seoul City among design practitioners and to suggest strategies for implementing the 'Seoul Color' in various fields of environmental design to set up un unique urban image of Seoul City. For this purpose, questionnaire survey was used and 77 questionnaires were analysed. Although most of the respondents did not know the 'Seoul Color', they recognized the importance of it as a major tool of building an unique urban identity of Seoul City. Respondents recognized the representing color image of Seoul as gray. Therefore, it shows a need for environmental policy to make an eco-friendly and lively city image of Seoul instead of current monotonous image. Also in order to make a unique urban image of Seoul city, 'Seoul Color' should be applied to the shape of landscape of Seoul differently. In addition, many strategies including advertisement, education, making up obvious goals for using the 'Seoul Color', and so on were suggested as conclusion.

An Environmental Study on the Image Identification of Urban Streetscape (The Case Study of Tongsung-Ro in Taegu City) (도시가로경관의 이미지 동질화를 위한 환경설계적 고찰 - 대구시 동성로를 중심으로)

  • 이재익;박찬용
    • Journal of the Korean Institute of Landscape Architecture
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    • v.13 no.1
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    • pp.109-121
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    • 1985
  • A study on the image identification of urban streetscape is valuable for illuminating identity that is not yet fully approached in the field of environmental design. This analysis of urban streetscape for image identification allows us to make a more detailed exploration of an important approaching methods in dealing with the structural characteristics of identity. As a matter of fact, the earlier indirect studies on this image identification were made by environmental designers, such as architectural and urban designer in the field of environmental perception and came to its environmental cognition & environmental pattern research with assistances by such researchers as K. Lynch A. Rapoport & Christopher Alexander. Through its environmental perception research, we can see its structural characteristics that is aesthetic & visual structural contents of physical environmental elements. And we can see its cognitive characteristics through the environmental cognitive research, that is continuity, territoriality, identity of place, uniqueness or individuality, meaning & symbolism. Through its environmental pattern research, we can see its physical, socio - economic, cultural and symbolic pattern identification contents, that is physical form of the city, style of the street, pattern of streetscape, socio- economic & geographical locality, arid life cycle, life style, common style of the behavior, cultural pattern of the activity, socio - cultural expression of the symbol. In these process, we can set up a set of the environmental design criterias from those three integral studies for identity. And for an environmental research, Tongsung-Ro around the CBD (central business district) in Taegu City was selected for a case study, because this streetscape is suitable for that approaching methods in this study.

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A Study on the Urban Symbolism of Capital City of Shilla Dynasty -Focused on primitive religion and it's affects on the Matter and Form- (신라왕경의 도시상징성 연구 - 토속신앙 관점에서 본 경관 형식과 내용을 중심으로 -)

    • Journal of the Korean Institute of Landscape Architecture
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    • v.27 no.4
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    • pp.65-72
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    • 1999
  • This paper tried to find out the various symbolic meanings and functions of landscape elements which Capital City of Shilla Dynasty contains, and what is the symbolism and identity of the city. Basically, this research took the thought of the place and the theory of cognition on landscape as a research tool, and undertook the process of surveying the physical surroundings of the city such as mountains, forests, tumuluses, mountain fortress walls, etc. Especially, the study referenced to a myth, thought, and a tale related to them of the surroundings. The research scope in time had been reached to the year of BC 57 which is beginning year of Shilla Dynasty form AC 467 which is year of introduction of new urban block system delivered from Dang Dynasty of ancient China. The results of research showed symbolic meanings of mountains and forests which is surrounding the Shilla capital from 4 directions of east, west, south and north. Namely, it was the places that the king of the kingdom of Shilla decent into the earth from the heaven. Also, the tumuluses which are located on the center of the capital imitated the surrounding mountains in forms, meaned the place that the dead king rised to heaven. All of these symbolized the Capital City of Dynasty as a sacred city which linked the heaven to earth, and earth to heaven. Finally, this paper suggested the Kyongju which is one of the most representative historic and tourist city in Korea should reflect this kind of symbolic meaning of ancient Capital City of Shilla Dynasty in case of arranging the urban identity plan to promote the quality of urban environment of Kyongju.

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A Research on Trend of Symbol Marks of Local Self-Governments - Centering around the Case Study on Chungcheongnam.buk-Do - (지자체 심벌마크의 조형 표현에 관한 조사 - 충청 남, 북도의 사례를 중심으로 -)

  • Kwon, Yun-Kyoung
    • The Journal of the Korea Contents Association
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    • v.9 no.4
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    • pp.198-206
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    • 2009
  • Recently, there has been a trend designing a consistent and uniform regional identity in South Korean provinces as demonstrated by efforts in Chungcheongnam buk-Do. The motivating goals have been to establish an identity for local residents, provide voluntary services, achieve higher value-added business, introduce new management strategies, and establish a local brand through the exportation of local specialties. The by-products of these goals when accomplished include: maintaining a consistent policy, securing governmental economic efficiency of the province, characterizing local culture and improving quality of life. In this study, I tried to find out whether a local logo which is associated with a city plays a core role in the city's identity by comparing each symbol's shape, color and other components which are ways of expressing its meaning. In this respect, I analyzed the type of the Chungcheongnam buk-Do's symbol marks (30) and tried to suggest the desirable direction in developing symbol marks.

A Study on the CI Development of Gwangsan-gu, Gwangju (광주시 광산구 이미지 통합계획 연구)

  • 송진희
    • Proceedings of the Korea Society of Design Studies Conference
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    • 2000.11a
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    • pp.60-61
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    • 2000
  • 자치단체 CI 도입 배경에는 세계화, 정보화, 흐름에 맞춰 자치단체가 발전하기 위해선 외부 환경변화에 능동적으로 대처하여 외부 환경과 우호적이고 긴밀한 관계설정이 필수적이라는 City Marketing의 관점이 대두된 데 있다. (중략)

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Factors Influencing Self-Identity and Menopausal Symptoms on Level of Depression in Middle Aged Women (중년여성의 자아정체감, 갱년기 증상이 우울에 미치는 영향)

  • Han, Mi-Jeong;Lee, Ji-Hyun
    • Women's Health Nursing
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    • v.19 no.4
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    • pp.275-284
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    • 2013
  • Purpose: The purpose of this study was to identify the factors influencing self-identity and menopausal symptoms their influence on level of depression in middle-aged woman. Methods: Participants were 135 middle-aged women who were living in city B, were 45-60 years old, informed of study purpose, and agreed to participate. Data were collected from December, 2012 to January, 2013 using scales measuring depression, self-identity, and menopausal symptoms. Data were analyzed using t-test, ANOVA, Scheff$\acute{e}$ test, Pearson Correlation Coefficients, and Multiple Stepwise Regression. Results: Level of depression was low, self-identity was slightly high, and menopausal symptoms were relatively low in these middle-aged women. There were significant differences in depression by perceived health status and perceived economic status. Depression had a moderate negative correlation with self-identity (r=-.49, p<.001) and a moderate positive correlation with menopausal symptoms (r=.57, p<.001). Menopausal psychological symptoms were the factor most affecting depression and explained 37% of the variance in depression. A total of 51% of variance in depression was explained by menopausal symptoms (psychological and physical), self-identity, and perceived economic status. Conclusion: Thus, an effort to improve self-identity, especially a plan to attenuate menopausal psychological symptoms is needed to reduce depression.

Impact of Academic Self-efficacy and Clinical Practice Satisfaction on Professional Identity among Nursing Students (간호대학생의 학업적 자기효능감 및 임상실습 만족도가 전문직 정체성에 미치는 영향)

  • Ryu, Eun Jin;Choi, So Eun
    • Journal of Home Health Care Nursing
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    • v.29 no.1
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    • pp.50-59
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    • 2022
  • Purpose: Establishing a professional identity is important for nurses in providing quality nursing care and adapting to changing roles in various clinical settings. The aim of this study was to investigate the effects of nursing students' academic self-efficacy and clinical practice satisfaction on their professional identity. Methods: A total of 180 nursing students were recruited using convenience sampling from a university in G city in July, 2021. Results: The professional identity scores were higher than the average, and differed significantly according to nurses' academic grade, department satisfaction, interpersonal relations, and subjective health status. Professional identity showed a significant positive correlation with academic self-efficacy (r=.69, p<.001), major satisfaction (r=.72, p<.001), and clinical practice satisfaction (r=.71, p<.001). The factors affecting professional identity were clinical practice satisfaction (ß=.42, p<.001) and academic self-efficacy (ß=.38, p<.001). Conclusion: Our finding suggest that nursing students should be encouraged to develop their professional identity by improving clinical practice satisfaction and academic self-efficacy. Therefore, it is necessary to provide nursing education programs that increase their pride as nurses and establish their professionalism in nursing.

Relationship of Adolescent Ego-Identity and Adaptability to Family and School Life (청소년(靑少年)의 자아정체감(自我正體感) 발달(發達)과 가정생활(家庭生活) 및 학교생활(學校生活) 적응(適應)에 관(關)한 연구(硏究) - 제주시(濟州市) 고등학생(高等學生)을 대상으로 -)

  • Hyun, Hee Soon;Kim, Yang Soon
    • Korean Journal of Child Studies
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    • v.20 no.1
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    • pp.249-262
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    • 1999
  • This study investigated relationships of adolescent ego-identity and adaptability to family and school life by socio-demographic variables. 761 questionnaires completed by 11th grade students in Cheju City comprised the data. Reliability of the questionnaire was examined by Cronbach a. The data were analyzed with the SAS program including descriptive statistics, t-test, and one-way ANOVA. Results showed that (1) adolescents living with their parents adapted better to family life than those who lived separately. Those who shared problems with others adapted to school life better than those who didn't. (2) The ego-identity of boys was higher than girls on seven variables. (3) Ego-identity was higher among those who shared their problems. Those living with parents were higher on "general ego-identity," "worth," "social adaptability", and "self-acceptance." Adolescents with higher ego-identity adapted better to family and school life. (4) Father's career was related to "general ego-identity," "values," "social acceptance," and "peculiartity." Higher family income was related to higher ego-identity. Mother's employment was related only to school life. (5) Father's education was related to adaptation both to family and school life.

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