• Title/Summary/Keyword: housewife

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The Possession and Space Usage of Furniture and Housing Goods by the Apartment Dweller - In case of Apartment in Chonju - (아파트 거주자의 가구와 주거용품의 소유 및 공간사용 - 전주시를 중심으로 -)

  • 이화실
    • Journal of the Korean housing association
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    • v.5 no.2
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    • pp.99-108
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    • 1994
  • The purpose of this study was to present basic data for better space plan of the apartment housing. It attempted to examine the possession and space usage of furniture and housing goods in three type floor plan. It also studied in relation to socidemographic variables and physical variables. The major findings were as follows :1) Housewife age, educational level, family income, number of family members were affected variables to the possession of housing goods and furniture except furniture possession to housewife age.2) It appeared similarity in the furnishing of housing goods and furniture in case of same floor plan.3) Generally, the space of living room was used often in furnishing of furniture and housing goods. 4) Linear arrangement of sofa set and corner arrangement of Anbang furniture are a tendency to get a effective space for activities in living room.5) The size of floor plan space was the most powerful variable to explain the possession and space usage of housing goods and furniture.6) The scarce of space result in pressing the household living space hard. The storage space should be planned and chosen after consideration of human factors according to the tastes, character of the users, and the space factors according to the composition of unit plan and the size of each living space. In case of the small size plan, particularly, it needed to the Built-in furniture as a effective method.

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Influence of SNS Characteristics on the Brand Image of Infant Food Products

  • CHA, Seong-Soo;LYU, Moon-Sang
    • The Journal of Industrial Distribution & Business
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    • v.10 no.8
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    • pp.7-15
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    • 2019
  • Purpose - This study aims to examine the influence of social network service (SNS) on the brand image of infant food products; highlight the effects of brand image on the purchasing and word-of-mouth intention; and explore the effects of the purchasing intention on the word-of-mouth intention. Research design, data, and methodology - Based on previous studies, it was found that the fundamental SNS characteristics for infant food products are reliability, interactivity, and informative. Using AMOS 22.0 and structural equation modeling (SEM), 288 questionnaires were surveyed as a statistical method for examining the proposed hypotheses. Results - The analysis shows that reliability and informative have significant impacts on brand image, whereas interactivity does not. Again, the effect of brand image of infant food products on the purchase and word-of-mouth intention is statistically significant. However, the results differ across the "working housewife" and the "full-time housewife" groups. The connection between reliability and brand image was found to be statistically significant in this study. Conclusions - This study analyzes the effects of SNS characteristics on the brand image of infant food products and the effect of the brand image on purchase and word-of-mouth intentions, and provides practical implications for the same.

The Participation of Leisure Activities of the Middle Aged Housewife Living in the Urban Apartments and the related variables (아파트 거주 40대 도시 주부의 현재와 미래의 여가활동 참여와 관련변인)

  • 전진유;이연숙
    • Journal of Family Resource Management and Policy Review
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    • v.7 no.1
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    • pp.41-60
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    • 2003
  • The purpose of this study is to examine the current and the future leisure activities of middle aged housewife living in the urban apartment. The data for the analysis are collected by the structured questionnaires. The data for 220 housewive who are forty's living in the urban apartment are analyzed using the descriptive statistics and the regression analysis. This study has resulted following major findings. 1) The current leisure activity participated the most frequently by the housewive is the family-oriented activity. The religious-sociable activity is found to be the least frequently participated by the housewive. 2) The leisure activity which the wive want to the most frequently participate in the future is also family-oriented activity. The self-developing activity is the one which the wive want to least frequently participate in the future. 3) The factors that influence the current leisure activities of the respondents are the occupational type of husband and wife, the educational level of wife, the age of the lastborn child and the leisure expenses. 4) The factors that influence the future leisure activities of the respondents are the occupational type of husband, the educational level and the occupational type of wife, the age of the lastborn child and the leisure time per week.

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Housework Performance and Difference of Cohousing Need Depending on the Housewife's Employment Status in the Metropolitan area (수도권 주부의 취업유무에 따른 가사작업수행과 코하우징 요구의 차이)

  • Choi Jung-Shin;Hahn Joo-Hee
    • Journal of the Korean Home Economics Association
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    • v.42 no.12 s.202
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    • pp.175-190
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    • 2004
  • The purposed of this research was to suggest a basic material of Korean-typed cohousing plan for a dual-income family by examining the difference of cohousing residing environment needs. Selecting Employed and unemployed housewives as this research's subject, the following results were drawn from the analysis between the two groups. 1) The housewives takes responsibility of the household works regardless of whether or not they are employed. Also, more than half of employed housewives stated that the time of nursery facilities was shorter than their needs and that they favored a nursery facility located inside the residential area. 2) The most meaningful difference of cohousing residing environment needs was the demand for sharing household work in terms of cohousing need of the subjects. The desirable cohousing area is the suburbs of the metropolitan areas and the preferable resident organization is need to be organized by people sharing the same goal through an announcement. 3) The need of cohousing and residence intention were generally low, but the employed housewives' need was higher than the unemployed ones.

Sustainable Meal Practices of Middle Aged Women at Home According to Their Lifestyles (중년 여성의 라이프스타일에 따른 가정내 지속가능한 식생활 실천)

  • Chang, Hye-Ja
    • Journal of the Korean Society of Food Culture
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    • v.33 no.1
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    • pp.1-10
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    • 2018
  • Sustainable meal management at home will be affected by the lifestyle of the housewife. This study examined the lifestyle of middle aged women and identified their practice levels of sustainable meal management at home. A total of 438 women, aged 35 to 59, managing the family's dietary life at home and living in Seoul, Gyeonggi Province, Daejeon, and Chonnan area participated in the survey. The middle aged women showed a higher performance level of hygiene-oriented (4.15) and health-oriented dietary life (3.59), but a less convenience-oriented dietary life (2.57). Based on their lifestyle, 3 clusters were extracted: Low-interest dietary life meal manager, health and quality pursuit meal manager, and convenience and eating-out pursuit active meal manager. Among them, the cluster of health and quality pursuit meal manager showed the highest sustainable practices in 7 dimensions of sustainable practices in the home except for the saving practices (p<0.001). The criteria suggested from the study can be applicable to the guidelines of sustainable meal management at home. The study can also be helpful for educators to identify the education themes for improving housewife's sustainable meal practices, having different lifestyle and sustainable meal practices.

The Needs of Support for Household Labor: Perspective of Women's Policy (여성정책적 측면에서 본 가정노동 지원)

  • 정영금
    • Journal of the Korean Home Economics Association
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    • v.36 no.10
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    • pp.161-178
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    • 1998
  • This study attemps to identify the factors related to dealing withy work-family conflict of employed women, and to investigate the needs and the methods of support for household labor. Especially, the results of this study aims to be reflected in women's policy from a political point of view. For these purposes, 477 married women those being employed (more than 30 hours per week) and having nuclear family were selected. Statistics were frequencies, means, percentile, and two-way ANOVA. The results were as follows. First, employed mother's housework time is 5 hours 16 minutes on a weekday and 9 hours 32 minutes on Sunday with the exception of market work time. And 84.5% of total housework was performed by housewife. Thus they take chage of work burden(market work and housework), and make a difficulties of cooking and family care. Seconds, the highest needs of support was the change of thought on division of labor, responsibility on housework, and status of women. The next were the needs of the social organization(flex-time, a special holiday for woman workers, home-based work) and the public institution(day-care center, school feeding). Thirds, contributing factors to the needs of support were housewife's age and occupation. So, this two factors were crossed in order to analyze family type by factors.

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Purchase Behavior and Satisfaction Levels of Wholesale Discount Store Customers (대형할인매장 이용 소비자의 구매행태 및 만족수준)

  • Kim, In-Sook;Noh, Mi-Hee;Shin, Yu-Kyoung
    • Korean Journal of Human Ecology
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    • v.10 no.4
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    • pp.317-332
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    • 2001
  • The purpose of this study was to find the purchase behavior and satisfaction levels of wholesale discount store customers. Three hundred and eighty housewives who had buying experiences from wholesale discount stores at Gunpo city, Kyeonggi province were selected. The questionnaire survey method was conducted during August 3 to August 9, 2000. The major findings were as follows ; First, the major customers using wholesale discount store were found to be age over thirties and they bought food, such as vegetables and processed food stuffs. They visited wholesale discount store once or twice a week and spent $10{\sim}50$ thousand won each purchasing. Second, most customers evaluated positively wholesale discount store, on the other hand they experienced compulsive buying or had the desire for it. Third, though they visited wholesale discount store because of lower price than other stores, they didn't agree that they were saving money through using wholesale discount store. Forth, housewife-customers' satisfaction level about whole sale discount store was not so high. Among the factors suggested, they were satisfied comparatively with the comfortable counter atmosphere and parking lot, and were dissatisfied comparatively with the long waiting time at cashier.

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A Study on the Types of Internet Usage and Household Work Using Internet by Married Male and Female (기혼남녀의 인터넷용도 유형과 인터넷활용 가사노동참여 유형)

  • 차성란;문숙재;정영금
    • Journal of Family Resource Management and Policy Review
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    • v.7 no.2
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    • pp.1-23
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    • 2003
  • Entering into the mature stage of internet society, we need to understand people's internet using qualitatively. So, this study purposed to relate the types of internet usage and the types of household work using internet by the family except housewife. Web-based questionnaire were administered to 250 male and female subjects respectively. Results were as follows: First, types of internet usage were‘e-style’,‘self-actualization’, and‘family-oriented’. Second, the characteristics of e-style were white collar, college- graduated, and high income. And this type had positive attitude about internet, longer periods of usage, higher level of computer skill, longer usage time than my other types. Third, types of household work using internet were‘commitment in transaction’and‘strong involvement in family life’. fourth, the e-style and the self-actualization were related with the type of commitment in transaction and the family oriented was related with the type of strong involvement in family life. Finally, if the e-style increase, family members except housewife, there are trend of commitment in the household work.

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An Analysis of Financial Statement Among Urban Households Based On a System Approach (체계론에 기초한 도시가계의 재정상태 분석)

  • 양정선
    • Journal of the Korean Home Economics Association
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    • v.30 no.1
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    • pp.237-255
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    • 1992
  • The purpose of this study was to investigate relations of resources and demands, family financial management and financial statement of urban households by applying a system approach. The results of this study were as follows; Saving rate had significant differences according to resources variables such as age, family life cycle, occupation of househead and housewife, ratio of employed to family member, and to demands variabels such as subjective prospect of business cycle, and value orientation, whereas total saving amount had significant differences according to resources vaiables such as age, family life cycle, educational level, percapita income, occupation of househead, type of income and to demand variable, perception of relative income. Also average monthly saving amount had significant differences according to resources vaiables such as educational level, per capita income, occupation of housewife, housing ownership, ratio of employed to family member, ratio of dependent to employed, and to demands variable, perception of relative income. The stocks had significant differences according to resources variables such as age, family life cycle, educational level, per capita income, occupation of househead, type of income, and housing ownership. Finally, real estate had significant differences according to resources variables such as age, family life cycle, educational level, percapita income, occupation of househead, type of income, housing ownership, and to demands variable, perception of relative income. Financial Statement among urban households according to family financial management had significant differences. And among all variables affecting financial statement among urban households, per capita income had the highest effect and perception of relative income was the second.

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Exploratory Study on Consumer Attitude toward the SSM Regulation Law (유통산업발전법 개정에 따른 소비자 반응 탐색연구)

  • Nam, Se-Hyun;Cho, Yoon-Ki;Yoo, Jeong-Seok;Kim, Dong-Tae
    • Journal of Distribution Science
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    • v.11 no.10
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    • pp.47-53
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    • 2013
  • Purpose - Six months have passed since the amendment of the SSM regulation law; however, as yet, there is no confirmed research or report on the effects of this amendment, which are indefinite. Further, there have been no attempts to study the effects of the SSM regulation law from the consumers' viewpoint, which is important because consumers are the main agents that are greatly influenced by the amendment law. Therefore, this study aims to investigate the consumers' attitude toward the SSM regulation law as well as the effects of the SSM regulation law on the changes in purchase behavior. Research design, data, and methodology - This study was initiated from four research problems that are linked to consumer reaction to the SSM regulation law. Research problem 1: What is the consumers' reaction (perception, attitude, and perceived fairness) to the SSM regulation law? Research problem 2: How do the consumers' reactions to the SSM regulation law differ by consumers' characteristics? Research problem 3: Could the SSM regulation law change a consumer's purchase behavior? Research problem 4: Is it necessary to amend the SSM regulation law? This study collected the data through the interview and survey of housewives for the purpose of solving the research problems. The interview was conducted as a pilot study for the field survey. We interviewed three housewives, who were: an employed housewife, a full-time homemaker, and a manager of a housewife club, respectively. We then conducted a field survey of 232 housewives who were housewife club members or elementary school parents in Chunghcheong-do. Results - We verified the reliability and validity of the data, and analyzed it to solve the research problems. The main findings of this study were as follows. First, consumers still have a positive attitude toward large discount chains and SSM, which has been the case since the law was introduced. Second, perceived risk of consumers associated with traditional markets and small neighborhood shops was low. Third, consumers think that amendments of the SSM regulation law are important, and they positively assess the satisfaction, necessity, and propriety of the law. Fourth, although the SSM regulation law caused inconvenience to consumers, this law did not have any influence on the usage frequency and the use-behavior of large discount chains. Finally, consumers reacted very negatively to the toughening up of the SSM regulation law. Conclusions - In short, consumers still have a positive attitude toward the SSM regulation law. However, this act did not have any influence on the use-behavior of large discount chains (General Super Market). Thus, policy making authorities require active communication and promotions to enhance the effect of the SSM regulation law. This study was of the nature of exploratory research, which did not focus on hypothesis testing, but on finding solutions to the research problems. Therefore, this study is no more than a simple data analysis. Future studies should attempt to investigate the actual effects of the SSM regulation law, on the basis of sufficient literature review and real sales data.