• Title/Summary/Keyword: gender preference

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Senior Citizens' Image Preference for Interior Design Styles (실내디자인 스타일에 대한 노인들의 선호이미지 연구)

  • Seo, Min-Woo;Jeong, Yoo-Na
    • Korean Institute of Interior Design Journal
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    • v.21 no.6
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    • pp.109-120
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    • 2012
  • As Korea has rapidly entered the aging society, the Korean government and academia are currently undergoing many researches on senior citizens. There also has been an increase in senior citizens' awareness on the importance of spatial designs that reflect the newly emerged needs brought out by their psychological and emotional changes as well as their physical aspects. Therefore, the purpose of this research is to propose a model for senior citizens' image preference to be adopted in future developments for senior-friendly spatial designs. A literature review and a questionnaire survey were implemented as research methods. The questionnaire survey was conducted at two senior welfare centers located in Seoul and Ansan and two disparate senior colleges, on the subjects of 86 senior citizens aged 60 and older. 7 styles of Romantic, Classic, Country, Modern, Natural, Casual, and Traditional were chosen for the study and the realms to apply the image preference were divided into Space, Element1 and Element2. For Space, its subcategories have been restricted to living room and bedroom while color, furniture and lighting for Element1 and material, pattern and props for Element2. Survey results were statistically analyzed for the correlation among socio-demographic factors of senior citizens, spaces and the elements. The study result showed that older age and men tended to prefer the modern style than younger age or women, and younger women preferred the romantic style. For the color preference in Element1, older men preferred the classic style while women preferred the romantic style. And, for the furniture preference, men with higher income preferred the natural style while women preferred the romantic style. For the pattern preference in Element2, younger people preferred the casual style and it showed that the housing type was the main reason for their preferences. Therefore, the image preference according to their age and gender shall be taken account of as the most important factors when designing environments for senior citizens.

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Clothing Microclimate and Subjective Sensations by Wearing Long Johns in Mildly Cold Air (겨울철 실내 온도에서 내복 착용에 따른 의복 기후와 주관적 감각)

  • Kim Myung-Ju;Lee Joo-Young
    • Journal of the Korean Home Economics Association
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    • v.42 no.10 s.200
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    • pp.91-104
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    • 2004
  • The purpose of this study was to examine the differences of clothing microclimates and the subjective sensations according to age, gender and clothing weight for $19^{\circ}C$ air temperature. This study was done to gain fundamental data related to saving heating energy and to improve health through wearing underwear (long johns) in lower indoor temperatures. The subjects were divided into four groups (6 young males, 5 young females, 6 old males, 6 old females), and our experiment consisted of three conditions; the first condition was wearing long underwear in $19^{\circ}C$ air (19CUW condition); the second condition was without wearing long underwear in $19^{\circ}C$ air (19C condition); and the third condition was without wearing underwear in $24^{\circ}C$ air (24C condition). The experiment showed that the clothing microclimate temperature and humidity was the lowest in the 19C condition and the highest in the 24C condition irrespective of age and gender. The clothing microclimate in the 19CUW condition was not significantly distinguishable from the other conditions. Clothing microclimate temperature and humidity when the subjects responded thermal comfort was $28\~34^{\circ}C$ and $15\~40\%$RH without any significant difference according to age and gender. For the thermal sensation, the 24C condition was regarded as the warmest environment by the four groups, and the next preference was the 19CUW condition (p<0.001). Young females and old males showed a tendency to feel colder than young males and old females. For the thermal sensation of hands and feet, the young groups felt the warmest in the 24C condition and the coolest in the 19 C condition (p<0.001). However, old males felt neutral for the foot thermal sensation without any significant difference between the three conditions. Old females felt neutral for both the hands and feet thermal sensations without any significant difference between the three conditions. Thermal preference was the highest in the 24C condition for the 4 groups. In the 19CUW condition, for the thermal preference, most young males and females responded 'No change'; on the other hand, mea of the old responded 'Warmer'(p<0.001). It was the 24C condition that the 4 subject groups felt the most thermally comfortable. In the 19CUW condition, over $80\%$ of responses of each group expressed satisfaction and in the 19C condition, over $80\%$ of responses of each group, except young females, expressed satisfaction. In conclusion, in view of the clothing microclimate and subjective sensations, the 24C condition was the condition that gave subjects the least cold stress and the best subjective preference. However, the 19C condition and the 19CUW condition was not such a cold stress as to give healthy subjects a thermal burden.

An Analysis of High School Students' Preference for Science and Its Causal Factors in terms of Gender Difference (일반계 고등학생의 성별 과학 선호도와 인과 요인 분석)

  • Kim, Heui-Baik;Kim, Mi-Young;Im, Sung-Min
    • Journal of The Korean Association For Science Education
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    • v.24 no.2
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    • pp.387-398
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    • 2004
  • The purpose of this study was to investigate high school students' preference for science(PS) and its causal factors in terms of gender difference, and to suggest the way to improve students' preference for science. A questionnaire to evaluate the PS of high school students and its causal factors was specially designed by researchers. It was administered to 429 boys and 449 girls in eight high schools. The average score of the PS was 3.16 of 5.00 which was not high, but the PS scores of students who had wanted to be engaged in jobs related to science or medical field, were higher than the students who would be in other fields. There was no statistically significant difference between the boys' PS scores and girls', but the average scores of causal factors were higher in boys than in girls. Path analysis using a structural equation model was indicated that the pathways showing how causal factors made effects on each category of the boys' PS were simpler than those of girls. Particularly, while educational factors made indirect effects on three categories of the boys' PS, they did direct effects as well as indirect effect on the girls' PS. This means that the girls' PS is possible to be improved by applying the educational programs specially developed for girls.

An analysis of students' online class preference depending on the gender and levels of school using Apriori Algorithm (Apriori 알고리즘을 활용한 학습자의 성별과 학교급에 따른 온라인 수업 유형 선호도 분석)

  • Kim, Jinhee;Hwang, Doohee;Lee, Sang-Soog
    • Journal of Digital Convergence
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    • v.20 no.1
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    • pp.33-39
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    • 2022
  • This study aims to investigate the online class preference depending on students' gender and school level. To achieve this aim, the study conducted a survey on 4,803 elementary, middle, and high school students in 17 regions nationwide. The valid data of 4,524 were then analyzed using the Apriori algorithm to discern the associated patterns of the online class preference corresponding to their gender and school level. As a result, a total of 16 rules, including 7 from elementary school students, 4 from middle school students, and 5 from high school students were derived. To be specific, elementary school male students preferred software-based classes whereas elementary female students preferred maker-based classes. In the case of middle school, both male and female students preferred virtual experience-based classes. On the other hand, high school students had a higher preference for subject-specific lecture-based classes. The study findings can serve as empirical evidence for explaining the needs of online classes perceived by K-12 students. In addition, this study can be used as basic research to present and suggest areas of improvement for diversifying online classes. Future studies can further conduct in-depth analysis on the development of various online class activities and models, the design of online class platforms, and the female students' career motivation in the field of science and technology.

Valuing Attributes of Fluid Milk in Laos

  • Lee, Jae Won;Kim, Taeyoon;Napasirth, Viengsakoun
    • East Asian Economic Review
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    • v.21 no.3
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    • pp.259-274
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    • 2017
  • This study estimates the random utility function of fluid milk using 1,165 survey responses in Laos. It finds that both products' attributes and individual characteristics affect consumers' preference for the milk and the hypothetical brand of Laos-Korea has a potential compared to four real dairy products. Results also show that calories have a positive relationship with consumer's preference while the price and fat content have a negative one. The decision for choosing each brand is significantly affected by individual characteristics such as gender, age, whether or not respondents live with their children, the level of education, income, the frequency of purchasing milk per week, and the region where they live. The preference for five brands appears in the order of Foremost, Nabong, Thai-Danish, Meiji, and Lao-Korea, and probabilities of purchasing each brand at the mean level are 30.9%, 17.48%, 21.48%, 15.0% and 10.39%, respectively. Nabong that was Lao national milk brand still has a significant market power even though it was closed in 2008. The policies to promote milk industry by implementing its national milk brand again would be more effective if it focuses on the young generation, female consumers, families with children, quality of dairy products, and Vientiane capital areas.

The Menu Preference of Middle School Student in Contracted Management Middle School Foodservice (위탁운영 중학교 급식에 있어 중학생들의 메뉴 기호도 조사)

  • Hong, Sook-Hyun;Han, Kyung-Soo
    • Journal of the Korean Society of Food Culture
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    • v.17 no.1
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    • pp.1-15
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    • 2002
  • This research aimed to find out menu preference for middle school students and was conducted in a form of questionnaire sampled form middle school students in 10 schools where the meal program under commission was operating in Seoul. The questionnaire was distributed from Dec. 1 to 20, 2000 and gathered menu preference of staple, soup or stew, side dishes and dessert by each meal, season, gender. Statistical data analysis was completea using the SAS package, such as average and standard deviation, frequency analysis and T-test. The results can be summarized as follows : Most of the schools provided rice for lunch, while the students preferred noodles, mandu and bread. Most of students preferd beef rib soup. Gimchi stew with clear soup was favored for breakfast and stews for lunch and dinner. Side dishes were more favored by female students, in which shows the differences between male and female students. Students preferred dessert the most with fruits(4.49). It is required that the quality of school meals should be improved through the service of various kinds of desserts.

Effect of Promotion Type on Customer Satisfaction and Behavioral Intention in Franchise Coffee Shop (프랜차이즈 커피 전문점의 프로모션 종류가 고객 만족도와 행동의도에 미치는 영향)

  • Nam, Ayoung;Yoon, Jiyoung
    • The Korean Journal of Food And Nutrition
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    • v.31 no.1
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    • pp.173-184
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    • 2018
  • This research was conducted to examine coffee shop customers' preference and satisfaction by different types of promotion. Research samples ware adults with experience of any form of coffee shop promotion (n=209). Descriptive statistics, Chi-square, t-test and one-way ANOVA were used to analyze the relations among variables. Results showed that 'free coupon' was the most preferred ones. SNS was the most frequently used search method for coffee shop coupon promotion information. The most preferred event promotion was 'freebies', and preference levels were significantly different by age and employment status. 'Barista experience' was ranked highest in preference among cultural experience events. Drinking coffee was the most important purpose of visiting coffee shops, especially among unemployed, twenties, and women respondents. Coupon was evaluated the highest in usefulness and satisfaction among the three promotion methods. Event and cultural experience were preferred more by respondents in their twenties than those in their thirties. Results indicated that all promotion strategies are effective for increasing customer satisfaction and for inducing revisit. Findings also showed that preference for promotion was affected by customer characteristics such as age and gender. Therefore, coffee shops should consider using the most effective and attractive promotion strategy for their target market, while maintaining a consistent service quality level to fulfill customer expectation.

A Survey on the Consumption and the Perception of Mushrooms and Mushroom Dishes among Koreans (한국인의 버섯과 버섯음식의 이용실태 및 인식에 관한 연구)

  • Oh, Hae-Sook;Park, Hee-Ok;Yoon, Sun
    • Korean Journal of Community Nutrition
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    • v.7 no.2
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    • pp.245-256
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    • 2002
  • This study was carried out to examine Koreans preference in mushrooms, their nutritional knowledge of mushrooms as a source of Vitamin D, and five characteristics of six dishes consisting of common dishes and mushroom dishes. The data were collected from 2,777 subjects in various age ranges by means of a survey questionnaire. Variables, such as age, gender, diet quality and the degree of interest in diet were significant factors considered in relation to preference of mushrooms. Adults ate mushrooms because of their healthfulness, but this attibute was not a factor among adolescent students. The level of nutritional knowledge was relatively low and the ratio of "do not know" responses was higher than the ratio of "yes" or "no" . Generally, housewives, elementary school children and those who were healthy, ate floods because of health consciousness, and those who preferred mushrooms had better dietary habits. The characteristics of mushroom dishes, both as main and side dishes, had much more correlation with the factors considered for the subjects than the common dishes and one dish meals, respectively. Dietary altitudes, such as mushroom preference, frequency of mushroom intake and level of nutritional knowledge, were strongly correlated with the characteristics of the six dishes. It has been shown that mushroom dishes were recognized as nutritional, rather than delicious.

The Perception and Preference of Americans Residing in Korea Traditional Food (한국전통음식에 대한 주한 미국인의 인식 및 기호도 조사)

  • ;Lisa R. Kennon
    • Journal of the Korean Home Economics Association
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    • v.39 no.6
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    • pp.15-24
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    • 2001
  • The purpose of this study was to investigate the perception and preference of Americans residing in Korea for Korean traditional food. Out of 250 questionnaires, 95 respondents were taken. Most of the respondents (96.8%) were experienced in eating Korean food in Korea and 66.3% of them were experienced in eating Korean food in other countries except Korea. On the appearance and color of Korean flood,94.8% and 93.7% of the respondents answered for earth that it was 'Good'. Most of the respondents (95.7%) had much interest in Korean flood. Nevertheless they proposed the improvement in hot and strongly spiced Korean food. The following Korean foods; bibimbap, bulgogi, kalbigui, samgetang, and chapchae were preferred by most Americans. The preference on 11 korean traditional foods was significantly different in gender, age, and period of residence at p<0.05. This study suggests that we need to develop the sauce and seasoning which is suitable for foreigner's taste to improve the popularity of Korean foods. And we also know that foreigners have the trends to avoid selecting the food item which is unknown for them. Therefore, we need to add the information about Korean food ingredient and the cooking method which is not familiar with foreigners on the menu.

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A Study on the Possibility of Using Children's Architectural Work as Projective Test - Through Comparative Analysis with MBTI Psychological Preference Types - (어린이 기초건축교육의 투사검사 활용 가능성에 관한 연구 - MBTI 심리선호경향과 비교분석을 통하여 -)

  • Lee, Seung-Jae
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.36 no.3
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    • pp.39-47
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    • 2020
  • This study is preliminary and qualitative research to find out the possibility of using children's architectural work as projective test tools. The features of 21 works from the activity of built-environment education for children was analyzed and compared with MBTI psychological preference types. The key results are as follows: 1) Observation and communication was required to understand and analyze children's architectural works. 2) The results of children's work appeared in various ways, and were classified as indicators according to composition, shape, expression, program, circulation. These indicators also showed the independence of personal expression types regardless of age or gender. 3) The comparison between architectural expressions and MBTI preference types revealed a significant relationship between the indicators. The relationship only appeared in certain indicator pairs. Therefore, it can be said that the built-environment education could be used as a projection test tool to understand the psychological preferences of children. In conclusion, the meanings and limitations of this study and the possibility of future researches were discussed.