• Title/Summary/Keyword: gain/loss

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Correlation Between the Optical Performance of the Reflective Polarizer and the Structure of LCD Backlight

  • Yu, Mi-Yeon;Lee, Byung-Woo;Lee, Jeong-Ho;Ko, Jae-Hyeon
    • Journal of the Optical Society of Korea
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    • v.13 no.2
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    • pp.256-260
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    • 2009
  • The optical performance of the reflective polarizer was investigated over three kinds of direct-lit backlights and/or different configurations of the optical sheets. The optical gain factor achieved by using the reflective polarizer increased as the diffuse nature of the optical sheet was enhanced, because of the more efficient polarization conversion. In addition, the gain factor decreased substantially in flat-lamp backlights compared to tubular-lamp backlights, which was ascribed to the high loss factor during the polarization recycling process due to the complex structure and large area of flat lamps. All these results suggested that reducing the loss factor of the backlight is very important for efficient polarization conversion and thus high optical gain of the reflective polarizer.

The Relationship between Type of Ad Framing and Brand Attachment (광고 프레이밍 유형과 브랜드 애착의 관계 연구)

  • Hong, Jaewon;Park, Seungbae;Woo, Sang-Chul
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2019.01a
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    • pp.191-192
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    • 2019
  • The objective of this study is to understand the relationship between type of advertising and brand attachment. We divide advertising type into loss and gain frame and examine the effect on brand attachment, The effect of scarcity advertising on brand attachment and the effects of interaction effects on brand attachment were examined. The results showed that the effect of the loss and gain frame on brand attachment was not statistically significant. It also showed that scarcity was not emphasized or emphasized or had no effect on brand attachment. That is, the more emphasis on gain in advertising frame and the less pressure on scarcity, the more effective ad type for brand attachment.

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A RANDOM DISPERSION SCHRÖDINGER EQUATION WITH NONLINEAR TIME-DEPENDENT LOSS/GAIN

  • Jian, Hui;Liu, Bin
    • Bulletin of the Korean Mathematical Society
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    • v.54 no.4
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    • pp.1195-1219
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    • 2017
  • In this paper, the limit behavior of solution for the $Schr{\ddot{o}}dinger$ equation with random dispersion and time-dependent nonlinear loss/gain: $idu+{\frac{1}{{\varepsilon}}}m({\frac{t}{{\varepsilon}^2}}){\partial}_{xx}udt+{\mid}u{\mid}^{2{\sigma}}udt+i{\varepsilon}a(t){\mid}u{\mid}^{2{\sigma}_0}udt=0$ is studied. Combining stochastic Strichartz-type estimates with $L^2$ norm estimates, we first derive the global existence for $L^2$ and $H^1$ solution of the stochastic $Schr{\ddot{o}}dinger$ equation with white noise dispersion and time-dependent loss/gain: $idu+{\Delta}u{\circ}d{\beta}+{\mid}u{\mid}^{2{\sigma}}udt+ia(t){\mid}u{\mid}^{2{\sigma}_0}udt=0$. Secondly, we prove rigorously the global diffusion-approximation limit of the solution for the former as ${\varepsilon}{\rightarrow}0$ in one-dimensional $L^2$ subcritical and critical cases.

Osmotic Concentration of Apples and Its Effect on Browning Reaction during Air Dehydration (사과의 삼투압농축과 열품건조시 갈색화 반응에 미치는 효과)

  • 김명환
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.19 no.2
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    • pp.121-126
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    • 1990
  • Internal mass transfer during osmotic concentration of apples in sugar solutions was exami-ned as a function of concentration temperature and immersion time of those solutions using moisture loss sugar gain molality and rate parameter. Influence of osmotic concentration processes on browning reaction was also evaluated compared to control In creasin the concen-tration and temperature of sugar solutions increased moistrue loss sugar gain molality and rate parameter. Water loss was rapid early in the process and then levelled off, The same phenomena were occurred on sugar gain only in higher concentration(60$^{\circ}$ brix). IN lower concentration (30$^{\circ}$brix) sugar gain was gradually increased during whole process. Moisture loss during osmotic concentration using a sugar solution(60$^{\circ}$ brix 6$0^{\circ}C$) with 180min immer-sion time was 45.79% Effect of osmotic concentration befor air dried to 4% M.C(wet basis) on browning reaction was significant. Minimum browning reaction during air drying was carried out using a pretreatment such as osmotic concentration in sugar solution(60$^{\circ}$brix 45$^{\circ}C$) with 150min immersion time(O.D=0.01) compared to control(O.D=0.17)

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Effects of Performance, Imagery and Regulatory Focus on Customer Engagement

  • Choi, Nak-Hwan;Nguyen, Quynh Mai;Teng, Zhuoqi
    • Journal of Distribution Science
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    • v.17 no.1
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    • pp.57-72
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    • 2019
  • Purpose - Current study aimed at investigating customer experience types (gain vs. loss avoidance performance experience and hedonic vs. reliability imagery experience) and their influences on satisfaction and positive emotion as antecedents of customer engagement. It also explored moderation role of regulatory focus in the influence of each experience type on satisfaction and positive emotion. Research design, data, and methodology - 416 Vietnamese local tourists were selected to test hypotheses by structural equation model in AMOS 21.0. Results - First, customers actually achieving gain or avoiding loss are more satisfied. Second, customers with hedonic and reliability imagery experience feel more positive emotion. Third, both positive emotion and satisfaction have positive influences on customer engagement. Last, regulatory focus moderates the positive effects of either gain or loss avoidance performance experience on satisfaction and also moderates the positive effects of either hedonic or reliability imagery experience on positive emotion. Conclusions - Focusing on both cognitive satisfaction and affective emotion resulted from experience, this study could advance customer engagement theory. Managerially, brand managers should induce gain performance and hedonic imagery experience (loss avoidance performance and reliability imagery experience) from promotion (prevention)-focused customers to enhance their engagement.

The Season to Help: The Effect of Seasonal Mood and Gain Versus Loss Advertising Message Framing on Intention to Help Charity

  • Samartkijkul, Piyatida;Yoo, Seung-Chul
    • International journal of advanced smart convergence
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    • v.8 no.3
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    • pp.102-114
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    • 2019
  • There are various researchers who studied the relationship between seasons and feelings. However, only a few did shed light on how these two variables affect decision-making and physical behaviors especially prosocial behavior which emphasize on the benefits of other people and/or society as a whole. Due to a lack of studies on the topic, we investigated whether the combination of seasons and message framing could be useful in eliciting intention to help on an environmental issue. A 3x2 experiment examined the interactions between seasonal mood (summer, winter, controlled) and types of message framing (gain, loss) on future helping intention (volunteer, donation, petition signing). The findings suggest that in normal circumstances where seasonal mood were not applied, gain message framing was more effective in promoting higher intention to sign a petition than loss message framing. However, when thinking of winter, loss message framing has greater ability to do so than gain message framing. Moreover, seasons and mood are found to be associated with a higher positive mood in summer and a negative mood in winter. Lastly, limitations and implications are discussed.

Field-Measurement-Based Received Power Analysis for Directional Beamforming Millimeter-Wave Systems: Effects of Beamwidth and Beam Misalignment

  • Lee, Juyul;Kim, Myung-Don;Park, Jae-Joon;Chong, Young Jun
    • ETRI Journal
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    • v.40 no.1
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    • pp.26-38
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    • 2018
  • To overcome considerable path loss in millimeter-wave propagation, high-gain directional beamforming is considered to be a key enabling technology for outdoor 5G mobile networks. Associated with beamforming, this paper investigates propagation power loss characteristics in two aspects. The first is beamwidth effects. Owing to the multipath receiving nature of mobile environments, it is expected that a narrower beamwidth antenna will capture fewer multipath signals, while increasing directivity gain. If we normalize the directivity gain, this narrow-beamwidth reception incurs an additional power loss compared to omnidirectional-antenna power reception. With measurement data collected in an urban area at 28 GHz and 38 GHz, we illustrate the amount of these additional propagation losses as a function of the half-power beamwidth. Secondly, we investigate power losses due to steering beam misalignment, as well as the measurement data. The results show that a small angle misalignment can cause a large power loss. Considering that most standard documents provide omnidirectional antenna path loss characteristics, these results are expected to contribute to mmWave mobile system designs.

Impacts of the Interaction between Gain/loss Framing and Pre-attitude on the Processing of International Relief Messages (이익/손실 프레이밍과 사전 태도가 상호작용하여 국제구호 메시지의 효과에 미치는 영향)

  • Song, Weon-Seop;Lee, Seung-Jo
    • The Journal of the Korea Contents Association
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    • v.19 no.9
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    • pp.501-511
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    • 2019
  • Messages to help people far away, such as International relief campaign, are heavily influenced by situational factors. In this light, the study examined whether the message characteristics (gain/loss framing) and the individual characteristics (previous attitude to helping activity) interact to affect the message attitude and behavioral intention. The study was conducted by an experiment involving 220 subjects. The analysis resulted in the significant interactions between gain/loss framing and pre-attitude by the same direction for message attitudes and behavioral intention. It was shown that gain framing worked more effectively for the relatively more friendly group towards helping activities than for the less friendly one. The same direction was shown in the loss framing, but its difference was smaller. The process of the interactions appeared as mediated by anticipated satisfaction. The practical and theoretical implications were discussed for proper planning of messages to help others.

The Design of High Gain Waveguide Array Antenna Combining Horn Antenna (혼안테나를 결합한 고 이득 도파관 배열 안테나 설계)

  • Lee, Han-Young
    • The Transactions of The Korean Institute of Electrical Engineers
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    • v.63 no.2
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    • pp.257-260
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    • 2014
  • In this paper, a high gain waveguide array antenna combining horn antenna on slot radiator was designed. And the fabricated antenna showed enough gain, improved efficiency and broadband characteristics for receiving satellite signals, compare to conventional microstrip antenna which has dielectric loss and radiation loss on transmission line. For easy fabrication, the waveguide structure was composed by 3-stages of radiator, signal coupler and transmission line. By experiment, the array waveguide antenna of 4 by 16 showed 28.3[dBi] gain and 2:1 of VSWR. And by combining horn antenna structure, the gain was increased 1[dB]. The received signal from Koreasat 6 by measurement showed 16[dBc] of C/N on BS(Broadcasting Satellite)-band and 14[dBc] of C/N on CS(Communication Satellite)-band.

A Study on the Gain Control for Underwater Side Scan Sonar System (초음파를 이용한 해저면 영상화 기법에서의 Gain Control에 관한 연구)

  • 이철원;오영석;우종식
    • Proceedings of the Korea Committee for Ocean Resources and Engineering Conference
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    • 2000.10a
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    • pp.216-221
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    • 2000
  • This paper deals with the Gain Control in the processing of the underwater acoustic image obtained from side scan sonar(SSS) system. At first, this paper describes the principles of SSS that is a surveying equipment for the underground of the rivers or dams as well as sea floor. Then this paper analyzes the cause and effects of the time varying intensity from the view point of transmission loss and beam pattern. At last, the time varying gain filter that is adopted by the towfish is introduced.

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